Chapter 27: There is no moon and no stars tonight
Zhong Lixian's words were as deafening as a morning bell and a dusk drum, and Zhang Jiqing, who was sitting in front of the screen, seemed to feel an unspeakable force beating his heart.
He could no longer hear what the reporter said later.
When he came back to his senses, he found that tears had filled his eyes.
It turns out that this is Mr. Jiang's idea!
Zhang Jiqing, who had been quite skeptical of Jiang Nian before, was sweating, and for the first time felt that the gap between himself and the young chairman was like mud.
Yes, why didn't I think of it?
Why is Mr. Xiao Jiang so anxious?
She must have heard that next year Baou will join forces with Gusu Medical College to enter the country, and she has to occupy a larger market share and roll out her products on the market.
How can we make our products stand in the fierce collision with international brands?
It is not advisable to rely on groveling price reductions in vain to shrink into places that others cannot see.
Xiao Jiang always took the initiative to attack, just like when shampoo entered the country, it was divided into four, emphasizing different efficacy, and gradually letting consumers understand the principle of action of daily chemical products, so that the efficacy of daily chemical products is no longer mysterious.
Wire drawing, pigments, thickeners...... And so on and so forth.
The big international brands will use these things to a greater or lesser extent, and these things are a guarantee of their profits.
When they enter the country, they will find that Xiao Jiang has already spread out a concept to let everyone understand that these things themselves do not have beneficial functions.
And most users who pursue efficacy will also have a good impression of this domestic brand after understanding this.
If you have a good feeling, you have a chance to live!
This also points out a direction for other muddy daily chemical brands in China!
If you want to survive, you don't just have to smash advertisements and reduce prices.
Treat consumers as people!
To emphasize the efficacy, the role of all daily chemical products is to bring happiness to people and satisfy consumers!
Big international brands can use these additives, but we can't.
We need to set higher standards to adapt them to our discerning requirements, and change the status quo that just relying on brands can take away a large number of consumers!
Boom!
Zhang Jiqing jumped up and kicked the wine bottle in front of him directly.
He looked up to the sky and roared, his blood boiled all over his body, and the slight cold of the southern country in winter was swept away in a moment!
Go north!
It turns out that Xiao Jiang has always had a plan!
If you want to compete with international brands, you have to go out of the south, and the vast northern market must also be distributed quickly, everything must be in our hands!
Zhang Jiqing, who went to the sea with enthusiasm, finally felt that he was doing a big thing, a big thing that was enough to make him glorify his ancestors!
Jiang Nian's philosophy and foresight made him feel full of confidence, and there was never a moment in his life that was as firm as it is now.
He hurriedly rolled up his bags and slammed open the door.
There was no moon or stars in the night sky, but the lights of Pengcheng lit up the night like sparks.
Zhang Jiqing took a deep breath, clenched his fists hard, walked as lightly as he came, and stepped on the northbound train against the flow of people who continued to arrive in Pengcheng, and disappeared into the bustle.
ยท
On the roof of a residential building, Sui Wenjie smoked silently in the cold wind without saying a word.
His wife had already gone upstairs three times to tell him that he had a phone to look for, but Sui Wenjie just couldn't stop sneering and flicked the cigarette ash on his hand.
"No. Let them wait. โ
He knows what to expect today, and it's been a quiet few days.
Other dealers are not so calm.
When they found that the sales were declining day by day, and the products were not rolled out at all, they complained for days, and they reduced the follow-up amount of goods, and even returned the ones they had taken before.
When he heard that Jiang Nian instructed all dealers to accept the returns unconditionally, Sui Wenjie believed that all this had already been in Xiao Jiang's plan.
The influence of that talk show goes without saying.
While the show was still playing, everyone was already anxiously calling to ask what was going on with the legendary mask.
The sellers who had unsubscribed from the mask before definitely didn't dare to call at this point to disturb Mr. Jiang, who never worked after work, and even less dared to brush Wu Xuejun's tiger whiskers, so they could only ask Sui Wenjie, who had been hoarding goods these days, and asked him to give him some support.
"Husband, several families in Hong Kong City called, said twice the price, let us give them a little, you see ......"
"By the way, Lao Zheng and they returned a lot of goods a few days ago, and now they don't dare to see Mr. Xiao Jiang again, please let us give them a little goods, and we will look good in the future."
"Before, our family had a lot of goods, and after tonight, we will definitely be able to sell more expensive and make ...... money."
Sui Wenjie flicked the cigarette ash, looked up at the dark sky, and smiled:
"Wife, do you know what I've learned from Mr. Xiao Jiang in the past few days?"
"Uh, I don't know."
"Pattern!" Sui Wenjie felt that the sparks in Pengcheng seemed to have turned into starlight, shining in his eyes, "We can't just plan for a while, but also have a long-term idea.
The money is endless, follow Mr. Xiao Jiang, and no one will say that we are second-class dealers in the future.
The price of the mask in all our stores is not allowed to increase, and it continues to be based on the retail price anchored by Mr. Xiaojiang.
Those who want to take the goods from our house also tell them that I can give them at cost price, but if they dare to increase the price casually, don't blame them for not being brothers in the future. โ
ยท
In the visit passage of the workshop of Gaosheng Medical Garment Factory, Wu Xuejun and Gao Sheng looked at the brightly lit production line through the glass, and they were silent for a while.
Wu Xuejun is supervising the increase of production capacity in accordance with Jiang Nian's requirements today.
In fact, he was very desperate, and he had no idea what the point of trying to increase production capacity was now with almost zero publicity.
Although publicity will greatly increase the cost, the profit margin of the mask is already very high, even if one piece only earns five cents, and now the profit from the sale of millions of masks is also very considerable.
He couldn't figure it out, and he could only believe Jiang Nian, and came to Gaosheng's factory dejectedly.
Gao Sheng has been paying close attention to the sales dynamics of the mask in the past few days, and he has keenly felt that this product is quite popular, but Jiang Nian obviously does not publicize it, and he has smashed such a good project.
He smoked leisurely and said with a smile:
"Lao Wu, we have been in the sea for so many years, how many entrepreneurs have we seen become famous at a young age, swell after making a sum of money, and then lose all their money?
If you want me to say, this mask is very promising, but you little Jiang can't figure it out. โ
"Otherwise, you will bring your brothers from the factory to follow me!
My high-rise factory has always been able people to eat meat, and those who are not capable will not be given a drink.
Let's make a face mask ......."
"Shut up." Wu Xuejun said boredly, "Mr. Jiang's thinking and pattern are not something you can understand. โ
Gao Sheng said with a straight smile:
"Haven't you heard a sentence that a woman is in charge of the house, the wall collapses, and the house collapses?
If you don't advertise, how can this mask be sold, if it does, I will eat all the masks in this room! โ
As soon as the words fell, a woman's elegant voice came from behind him:
"Mr. Wu, your company's call came to us just now, please hurry back."
Wu Xuejun stomped his feet and said in annoyance:
"Didn't you say who it was?"
Han Jianing, who was dressed in a blue and white floral long-sleeved cheongsam and a snow-white mink scarf on his shoulders, smiled elegantly and said:
"It seems that Sui Wenjie and Boss Sui asked for another three million masks."
After that, the beautiful female assistant brushed the messy hair on her sideburns, looked at Gao Shengdao with a shocked face:
"When does Mr. Gao practice eating face masks? I'll oversee you! โ
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Small Theatre Hours:
Jiang Nian: Why is there no moon and no stars tonight, it seems that something wrong is going to happen, hurry up and go to bed first.