Zhang Jiqing was very melancholy when he heard Wenqing say that he wanted to open a branch in the province by himself.

Pengcheng means advanced in this era, and all parts of the country rush here from all over the country to chase dreams and sway their blood.

It is really a very humiliating thing for him to return to his hometown before his great cause is accomplished.

To put it mildly, he is the general manager of sales in the province, but in the eyes of the people in the province, he is just an ordinary self-employed person.

What made him feel even more worried was that after this period of investigation, he deeply felt that there was a serious problem with Jiang Nian's company's thinking.

All of their sales channels were concentrated in a few supermarkets in Pengcheng, and they did not place advertisements in time to expand their influence after The General Whitening Essence got enough revenue.

This is obviously contrary to market common sense and an extremely unwise choice.

Zhang Jiqing reported to Wenqing many times, hoping to meet Jiang Nian and report his marketing concept to Jiang Nian in person.

But this little Jiang always had no idea of meeting him, and finally got her appointment, not locally, but to the desert where he now has new daily chemical products......

Is this exile?

He smiled bitterly in his heart, and said in his heart, was it that Wen Qing had a brain fever at that time to promote his fellow countryman, but later regretted it, so he used this method to send himself back to his hometown?

Damn, I went to sea to make a career, how can I give up so halfway?

Zhang Jiqing, who was depressed, opened a bottle of Confucian wine that he had never been willing to drink, and drank it all with his neck tilted.

The spicy smell made him cough again and again, and he staggered up and turned on the TV.

In this day and age, there is no Internet, and the fastest way to get information is to watch TV.

Zhang Jiqing will watch the news carefully at seven o'clock every night, and the programs after the news will be carefully watched one by one, and then lie quietly in bed thinking about the future development direction.

Today he was in a bad mood and kept pouring himself a drink, and when he came back to his senses in a daze, he found that the weather forecast had actually run out.

"Alas, it's not suitable to watch TV today, turn off and go to bed!"

He took another sip of wine, and looked for the remote control everywhere in a daze, and at this moment, the talk show also started as scheduled, and the host was sitting on the precarious side, introducing today's content.

"After the reopening, a large number of daily chemical enterprises in Guangdong Province have flourished, and a large number of advanced private ......enterprises have emerged."

With the introduction of the host, the picture suddenly cut to a shelf.

Just when Zhang Jiqing felt that this shelf was a little familiar, the camera quickly zoomed in, and he clearly saw that there were a large number of products he was familiar with on this shelf.

The general mask!

Let's go.

The remote control in Zhang Jiqing's hand fell to the ground, and he hurriedly stepped forward to sit down, his heart beating violently.

Could it be that Mr. Xiao Jiang has not invested in advertising before...... Just waiting for this moment?

What kind of ability is this?

No!

How could the ace program of the main station advertise the self-employed?

Could it be that there was some quality problem with the mask, and it was caught by the reporter of the main station and criticized the whole country?

Fortunately, another familiar person appeared on the screen.

That person has an elegant face and a straight tunic in a tunic is none other than Zhong Lixian, a professor at SYS University that Zhang Jiqing has always respected!

When Zhang Jiqing set up his stall, he always liked to listen to Zhong Lixian's lectures very much, and he was fascinated by listening to them, and he just hated that there was no playback for him to taste slowly.

In this interview related to The General mask, Professor Zhong Lixian actually appeared, which made Zhang Jiqing's heart bloom!

Zhong Lixian said eloquently in front of the camera:

"Since the reform, the daily chemical industry has made great progress under the care of leaders and the guidance of policies.

However, with the continuous influx of foreign capital over the years, these new enterprises have also exposed many problems in the face of market competition. ”

Zhang Jiqing breathed a sigh of relief, and said in his heart, I said that the trump card program of the main station will not advertise for self-employed people.

Could it be that Professor Zhong really wants to criticize Mr. Jiang's mask?

Zhong Lixian opened the mask box in his hand and said with a little excitement:

"Although the domestic daily chemical industry is showing a trend of a hundred flowers blooming, in the general trend, it is still respected by foreign products, which is a bit ugly......

It is to completely copy the concept of foreign countries. ”

"This concept is not only the design concept of the product, but also the business philosophy of the company.

I can responsibly say that most of the daily chemical companies do not have long-term market planning. ”

"In the face of competition from international capital in this state, what is the future... I'm very pessimistic! ”

No way!

Zhang Jiqing's eyes widened, he was still dazed by the effects of alcohol before, but now he is completely awake.

Zhong Lixian did not shy away from speaking so directly in the program of the main station, he must have communicated with the leaders above.

In other words, this more or less represents the above judgment on the daily chemical industry!

Yes, just a few years ago, shampoo was a very unfamiliar concept, and most Chinese people used soap or even laundry detergent to wash their hair.

After the international brand of shampoo entered the domestic market, everyone was surprised to find that the original shampoo could play so many tricks.

After that, everyone imitated one after another, but they always followed the footsteps of the big brands in vain, and the market share was extremely small by the big international brands.

Now beauty products are facing this trend as well.

Everyone is learning from foreign brands, and after the arrival of foreign brands, consumers will definitely choose to vote with their feet and buy genuine products with competitive prices.

And the domestic products that blindly follow and imitate foreign big brands can only be forced to constantly reduce costs, and fight desperately in the underlying market that big brands disdain for a little profit.

Zhang Jiqing listened to the sweat, and his heart was worthy of Professor Zhong, and he said all kinds of problems faced by domestic products now.

Uh, but what does that have to do with The General Mask?

Zhong Lixian on the screen seemed to feel the voices of countless people like Zhang Jiqing across the country, he opened the package of The general mask at the camera, and said with a smile:

"I have visited many enterprises, often superstitious capital is omnipotent, superstitious as long as you continue to invest in advertising, do a good job in publicity, there will be a steady stream of orders to pour in.

But to return to calm, we must also clearly understand that the goods we produce are for people to use after all, and the gold and silver cups are not as good as the people's reputation after all.

Some products are blindly pursuing big brands, while others are filling the gap in the market with their own efforts.

This small factory has been keeping an eye on the international market, finding new products that are eye-catching, and quickly introducing them after discovering them, and setting its own style.

Yes, you heard it right, they did not copy foreign product formulas, but boldly tried a completely different path from them.

Not only are they innovative in their formulations, but they also carefully list the instructions and precautions for the use of the mask in the box. ”

Zhang Jiqing hurriedly stumbled out the packaging box of the mask from the corner, and only then did he notice the long and complicated introduction text above.

He didn't take this text to heart before, and thought that this was a snake to add, and there would be possible side effects for consumers when the product needed to be promoted the most, which was obviously destroying the image of the product.

But look at it now, this may be Mr. Jiang's plan!

Zhong Lixian on TV continued:

"I think a layman can also see that it is the safest to move forward along the road that the international big names have already walked out, can't you do it? Or do they just want to lose money?

Hehe, how is it possible, that's where their cleverness comes in. ”

"They know in their hearts that imitating others is doing propaganda for others, and they will be replaced after all!

Only by making our own things, playing our own brands, and setting our own standards, can we jump out of the framework of imitation and truly tell the world that this is our product! Let others imitate us!

The effect of this mask is very good after it is listed, which is enough to prove that our domestic enterprises can do a good job in daily chemical products!

These people who pay attention to quality and do not blindly copy foreign countries remind me of a street factory in Qindao ten years ago that smashed its own substandard refrigerator, and it took ten years to become bigger and stronger, and to make the world pay attention.

I also saw this enterprise that respects consumers and respects quality in the chaotic daily chemical industry.

I believe that in the future, more and more companies will understand this, and they are the hope of the domestic daily chemical industry!

They will definitely develop and grow like the refrigerator factory in Qindao, and sooner or later, they will let international big-name enterprises take our products as a benchmark! ”

"I believe that one day will come!"

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Small Theatre Hours:

Jiang Xinsheng & Wenqing: When shampoo entered the country, there were special softening, anti-dandruff, nourishing, and high-end care, and now our daughter has also learned, this pattern is too strong!