Chapter 431: Money is Not Enough
"After letting everyone see the determination of our giant cotton company, it is time to release some news that we want to raise funds......
Luo Yin said to Lilian.
"Is it finally time to raise money......
Lillian looked expectant.
But Luo Yin shook his head with a smile:
"No, just a message. If you want to get financing, you may have to wait, and we haven't spent so much money yet. β
"Uh, too......"
Lillian's face was a little tangled.
She wants the company to raise money and grow quickly, but the company's so much money is not so easy to spend.
Spending money is also a technical job, provided that it is spent on the right way.
"Our company still has more than 700 million in cash, and your next task is to spend all this cash. As for how to spend it...... I don't need me to teach you. When will it be spent, and when will it be opened! β
"Yes!"
Lillian clenched her fists and said.
Luo Yin had already told her many times about the use of this money - not for profit, but for the purpose of killing her peers!
The current situation is that the Giant Cotton Company has entered the Sky Wolf Empire strongly, and other peer companies are not welcome. Since it is not welcome, then I'm sorry, Jumian Company flipped the table.
The registered capital of 2 billion yuan is just an appetizer, and the follow-up financing is the complete body of Jumian Company.
As for the question of whether he can raise funds, Luo Yin has never been worried.
The truth is just as Luo Yin expected. When the Jumian Company vaguely revealed its intention to raise funds, many people came to the headquarters of the Jumian Company in the afternoon of the same day.
Lillian received her personally, and when asked by these people, Lillian's answers were ambiguous.
It is said that the Giant Cotton Company has this idea, although the Giant Cotton Company is not short of money for the time being, but it does not guarantee that there will be no shortage of money in the future, so understand it first.
For her statement, everyone was not disappointed in the slightest, but was very happy.
After all, with the scale of Jumian, the scale of financing must be very large, and it is impossible to decide so simply, so this situation is also normal.
Besides, the top management of Jumian Company didn't see them before, and they didn't have a chance to speak. Now Jumian is willing to meet people, which is a good start!
After hooking up with the senior management of Jumian Company, these people simply stopped leaving, and from time to time they found opportunities to lobby Lilian and them.
The lobbying is not necessarily about financing, but also about borrowing.
As if they all had too much money to use, they all wanted to lend it to Lillian, and the interest was not very high......
Capital is like this, the weaker you are, the more you lack money, they ignore you; The stronger you are, the more you are not short of money, and they are pestering you like a dog's skin plaster and want to lend you their own money.
For Jumian Company, borrowing money can also be considered. But forget about those small banks, small capital, and so on. If you want to borrow, you can borrow a large portion, and you will save trouble. Of course, it is not needed yet, and the more than 700 million has not been spent yet.
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The news that "Jumian Company revealed its financing intentions, and countless capitals rushed to Haixing City" soon spread.
The general public doesn't pay much attention to these things because they don't know what that means.
But many people in the industry or people who know how to do it suddenly have a feeling that the storm is coming.
A giant company with a registered capital of 2 billion!
It's only been a few days since it opened! It revealed that there was an intention to raise funds...... These two billion are spent?
It's too fast!
But that's not the scariest part.
The most terrifying thing is that when the news of Jumian Company's financing intention spread, the capital of the Sky Wolf Empire was like a shark that smelled blood, and immediately headed towards Starfish City!
What does this indicate?
It shows that most of the capital is very optimistic about the giant cotton company!
For the textile industry in the Sky Wolf Empire, it is a terrible thing for the giant cotton company to be favored by capital! The chemical reaction produced by the giant cotton company and other capital is unimaginable......
Companies such as Helen Cloth Industry Collective are completely panicked, they are not panicked because Jumian Company has started financing, but because there is so much capital willing to invest in Jumian Company!
If Jumian Company gets another billion or even billions of funds, then it will be really difficult for these old companies!
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Although they also have a market value of 10 billion, most of these market capitalizations are in real assets and brand value, and they don't have so much liquidity in their hands.
They are now struggling to deal with the Giant Cotton Company, and if the Giant Cotton Company gets a lot of money to further reduce prices or expand the scale of discounted goods, then these old companies will really have no competitiveness at all......
Financing...... They want to raise money, too!
But it is a pity that now the capital is generally optimistic about the giant cotton company.
Now the situation is very clear - before there is no new technology or energy upgrading, as long as Jumian has more money and can afford to fight the price war, then it must be the ultimate winner!
And as long as these capitals are willing to invest, they can make more and more money for Jumian Company!
If you don't invest in the giant cotton company, the giant cotton company will not necessarily lose; But as long as you invest in Jumian, Jumian has a high probability of winning!
It's a conspiracy. You can see it now, but you can't change it.
There has never been this kind of money-burning gameplay before, everyone has seen it for the first time, and I have to say, it has increased knowledge.
But this is easier said than done.
Jumian Company can achieve today's level, not to mention the various prerequisites, mainly because it has too much liquidity and too little price reduction, so that other companies can't keep up with the rhythm.
When other companies were still considering whether to follow, Jumian was ready to burn all the money; When other companies began to slowly reduce prices, Jumian was ready to start financing and start the second round of money burning...... If they are always one step slower, it is impossible for them to catch up with the giant cotton company.
Unless, their strength has skyrocketed unprecedentedly, overwhelming the Giant Cotton Company with absolute power. Otherwise, they will only die a slow death......
The strategy of the Giant Cotton Company is now simple, it only needs to reduce the price at any cost to grab the market, so that all the capital thinks that the Giant Cotton Company can win, then it can really win.
However, what happened next was still a little surprising to Luo Yin.
The top five textile companies in the Sirius Empire, such as Helen Cloth Industry Group and Hull Textile Group, have joined forcesββ
They jointly established a joint venture company called "First Textile", and each enterprise injected 500 million yuan! In other words, the registered capital of this "first textile" is a total of 2.5 billion!
This is even more impressive than the Jumian Company, after all, the registered capital of the Jumian Company is two billion. That's a difference of 500 million!
Luo Yin took into account that they would cooperate, and even made a certain coping plan, but he didn't expect it to be this way.
I have to say that no one is a fool that they can achieve today.
Their method of jointly establishing a company is good!
It is somewhat difficult for these five companies to come up with two billion funds alone without changing the sale of property. But it's simple to get them to come up with half a billion.
Each company takes 500 million, a total of 2.5 billion dollars, which seems to be really bluffing. And the hard power can also be compared to the giant cotton company.
In addition, behind this new company are five old textile companies that are among the top five in the Sirius Empire with a total market value of 100 billion......
Who can compare with such strength?
Although Jumian Company has taken the lead, it seems that it will win. But the strong appearance of this "first textile" company made the ending confusing again.
For a while, the capital market, which was about to move, suddenly quieted down.
Some capitalists who have prepared funds and are ready to invest heavily in Jumian Company have become ambiguous in their original resolute attitudes.
Lilian and the others were a little panicked, and this situation was also something they didn't expect. But after all, I have been exercising with Luo Yin for a long time, although I am panicked, I can't see it from the outside.
It wasn't until after work that Lilian came to Tulip City without a hitch.
Luo Yin is inside Tulip City today.
However, when she saw Luo Yin, Lilian was a little surprised. Because there was a woman she knew in front of Luo Yin.
"Good evening, Lady Olive Live!"
Lillian hurriedly took the initiative to say hello, very respectful.
Olive is the idol of many businesswomen, and Lillian is no exception. However, there is another very important reason why she is so respectful - Olive is the second largest shareholder of Jumian Company after Luo Yin!
"Hello Ms. Lillian!"
Olive smiled and stood up and shook Lilian's hand.
Luo Yin nodded at Lilian, and then continued to communicate with Olivi: "...... Have they all quit the Cloth Industry Alliance? β
Olive nodded.
"Yes, the five of Hull Textile Group and Helen Cloth Group withdrew yesterday. Because there are internal regulations within the Cloth Industry Alliance, companies of their level cannot join forces to deal with other peers in this way, and violators will be punished with high fines and even risk imprisonment. However, they are the first company to withdraw from the alliance and then to be formed, so these penalties are not valid for them. β
"They're very bold too!"
Luo Yin sighed.
The Cloth Industry Alliance is not a meaningless and idle organization, but a semi-official organization of the Sky Wolf Empire.
The benefits of joining the cloth industry alliance are visible, not to mention various preferential policies, trading channels, mutual help and the like. Let's just say the most basic, the Cloth Industry Alliance controls eighty percent of the Celestial Wolf Empire's flax, cotton, wool and other textile raw materials!
Companies that join the Fabric Industry Alliance can buy these textile raw materials in large quantities at low prices. Enterprises that are not from the Cloth Industry Alliance will have to buy at the original price.
Raw materials are the bulk of the textile industry's expenditure, and it is also the key to controlling costs.
If they withdraw from the cloth industry alliance, their manufacturing costs will increase significantly...... Unless, they find a new channel. But then again, if there really was such a high-quality channel, they would have caught it a long time ago, so why wait until now.
So, even if there is such a channel that allows them not to rely on the cloth industry alliance, there will definitely be a lot of restrictions.
Sure enough, I heard Olive speak:
"They have found a new supply channel, although it can't be compared with the cloth industry alliance, but it is enough for them for the time being."
After thinking about it, Olive said again:
"However, don't think that they are desperate, in fact, they still have a way out!"
"Oh?"
Luo Yin and Lilian were both a little curious.
"They have set up a joint venture company, if they can't beat the giant cotton company, they will not dissolve this new company, and return to the cloth industry alliance to survive, so as not to collapse in an instant......"
"Can I come back......"
Luo Yin was a little surprised.
"Yes, after all, they can also bring benefits to the Cloth Industry Alliance, plus they are also old members of the Cloth Industry Alliance, they are deeply connected, and it is very simple to come back."
Olive explained.
"It's not a big problem." Luo Yin shook his head. Then he smiled and said to Oliv, "When will you be hired?" β
"Anytime. I have resigned as President of Helen Fabric. β
Olive shrugged.
Lillian next to her was a little surprised.
"Lady Olive have you left Helen Cloth?"
"Yes. Although I am the president of Helen Cloth Industry, I am also the vice president of the Cloth Industry Alliance. They left the Cloth Industry Alliance, and my resignation was justified. β
Not many people know about Olive taking Helen Cloth shares to take out a mortgage, which is also a guarantee for Olive to leave. She was not afraid of any agreement to deduct her shares, because her shares were now in the hands of the bank, and Helen had the ability to go to the bank to get them.
"If Ms. Olive openly joins Jumian, the capital market will definitely regain its confidence in us!"
Lillian said excitedly.
Olive has many identities, and many of them are useful to Jumian.
The former president of Helen Cloth Industry Group, and the current vice president of the Cloth Industry Alliance, these are not to mention.
On top of that, she is also the wife of the current head of the Eyler family!
The Eyler family, one of the three wealthy families in Belani Bon, and one of the famous wealthy families in the Sirius Empire, has public assets of over 100 billion!
Although Olive also had a stake in Helen Cloth Group, it was only 3%. And she has 15% in Jumian, plus 5% in the hands of her son Lucas, that's 20%. If she becomes the chairman of Jumian Company again, it will obviously be obvious that she attaches great importance to Jumian Company.
She attaches so much importance to it, and her husband Richard can't vote? The Eyler family is not allowed to cast points?
Even if she didn't invest, she could borrow money from her husband and family, and she could borrow a lot.
With Olive joining publicly, the background of Jumian Company is even deeper!
Next.
The news that "five major textile enterprises such as Hailun Cloth Industry withdrew from the cloth industry alliance and jointly established a new company with a registered capital of 2.5 billion" has been spread in China.
Many people have the attitude of watching the show, and they are looking forward to the fight between Jumian Company and First Textile. After all, a registered capital of 2 billion and a registered capital of 2.5 billion are absolute giants!
The capital, which was originally one-sided with the giant cotton company, also began to wait and see. It's as if you're calculating the probability of who wins in the end.
Many people are also paying attention to the Giant Cotton Company to see what the Giant Cotton Company will do next, whether to officially launch financing or reduce the price again.
And just in the case of everyone's attention, Jumian Company suddenly issued an announcement - the former president of Helen Cloth Industry joined Tianluo Jumian Textile Company!
But this time she is not the president, but the chairman.
At the same time, she bought 15% of the shares of Jumian Company at a price of 1 billion from the second largest shareholder of Jumian Company, that is, the mysterious investment institution, and became the second largest shareholder of Jumian Company - in fact, she was left and right, and she didn't spend money.
The news was announced, and one stone stirred up a thousand waves!
"She actually came to Jumian Company? Not only did he become the chairman, but he also spent a huge amount of money to buy 15% of the shares! β
"What does this mean? Is the Eyler going to intervene? β
"Oh my God! It's getting bigger! But I like it! β
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Compared with the excitement of the people who eat melons, various investment institutions and investors are obviously more realistic.
After the announcement of the Jumian Company was issued, in less than half a day, the living room of the Jumian Company was crowded with people again.
"Does Jumian need to invest?"
"Didn't you say that there was something wrong with the capital turnover recently, and you won't invest for the time being?"
"Ahem, isn't our company efficient! The problem has been solved! β
"Don't listen to his nonsense, their company was cowardly before! If you need money, you come to me, our boss is not afraid of losing money-"
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Luo Yin ignored the disturbances of the outside world, he was thinking.
"I don't have enough money in my hand, or ...... Listing a company first? β