December 31, 2011.

Early in the morning, the entry of "which one to choose for the New Year's Eve party" rushed to the first place in the hot search on Weibo in one fell swoop.

In addition to the New Year's Eve parties of CCTV, Xiangnan Satellite TV, Jiangshu Satellite TV, and Dragon TV, the dimensional ceremony launched by Dili Dili for the first time also appeared in the voting choice, and the number of votes was not low.

Traditional satellite TV New Year's Eve party, in order to seize the ratings, celebrities from all walks of life gathered, and each of them is competing for stars with large traffic in the market in pursuit of better commercial realization.

As a rising star, Station D, which is trying to break this status quo, uses the young and trendy two-dimensional culture as a propaganda advertisement, and successfully creates a differentiated advantage with the big-name satellite TV on New Year's Eve, and successfully stands out from it.

There are no particularly famous big-name stars involved, and the relevant news that broke out is the passionate performance of many high-quality UP masters and big names in the art world, no longer traffic is king, but content is the first.

But in the end, what the effect of the final presentation of the party will be, and whether it can be as dazzling as the propaganda depicted in the sky, will not be known at night.

At eight o'clock in the morning, the official of Station D once again released the promotional poster of the dimensional festival - stepping on auspicious clouds with the two-dimensional image of a small TV with somersault clouds, surrounded by various animation elements, and rushing towards the mysterious and magnificent sea of stars.

On the contrary, the posters of other satellite TV's New Year's Eve parties are a collection of stars, presumably without any innovative singing and dancing, and they may not even be able to do real singing, the gimmick is greater than the reality.

In such a comparison, Station D is like a clear stream of different streams and pollution, which is extremely different, and netizens' curiosity about the dimensional festival is even greater.

As of 12 o'clock at noon, the Generation Z group, which likes the two-dimensional culture, highly overlaps with the users of Station D, completely pushing the popularity of the dimensional festival to a climax, and the voting data they want to see quickly surpassed Jiangsu Shu Satellite TV and entered the top three.

And at the same time, the Bird's Nest backstage.

Jiang Xia, as the producer, is here to make final preparations for tonight's grand ceremony.

"Now the heat outside is very good, the vote I want to see on Weibo has caught up to the third, maybe after tonight, our Dili Dili Dimensional Gala will become the best New Year's Eve party, there is no one." Jiang Xia looked at Zhou Lu and said with a faint smile.

"I'm looking forward to it, too." Zhou Lu smiled slightly.

She is the chief planner of the dimensional ceremony, and she knows how different this New Year's Eve party is from traditional satellite TV.

"How's the tickets selling?" Jiang Xia asked.

"It has long been sold out, and now it is difficult to find a ticket online, even if it is an admission ticket of 280, it has been fried to 880." Speaking of this, Zhou Lu's face was full of excitement.

For the current Qitian company, the price of the Bird's Nest is not too expensive, about three million, including the cost of staff, the construction and dismantling of the stage, and so on.

But Dilibili has been preparing for this New Year's Eve party for more than two months, and has spent more than 20 million yuan.

The Bird's Nest can accommodate more than 70,000 people in the spectator stands alone, not counting the infield, and the ticket fees sold make up for all the early investment, and they also make a lot of money.

If the party is popular and successfully starts the brand popularity of Dilibili, more and more advertisers will choose to cooperate with Station D in the future.

It's all hidden value.

It's no wonder that so many celebrities like to hold concerts, not only to make money but also to earn fame, the income is too high, it is really a profitable business.

"Xiaolu, I'll watch you perform tonight." Li Weiya said with a smile.

"Hahaha, I'm not going on stage."

"Isn't this upcoming gala your crown?"

Zhou Lu just smiled faintly.

I have to say that Jiangxia is really right to invite Zhou Lu to serve as the chief operating officer of station D, from the very beginning of the live broadcast of Apple's press conference to the current New Year's Eve party, it can always heat up the traffic of station D at a critical time.

It can be said that Station D has been able to develop to its current scale in just over a year, and she is the number one contributor.

The second-in-command and third-in-command of Qitian Company chatted with each other, and Jiang Xia slipped away to his wife.

At this moment, Lin Yanwan is wearing makeup, she is going to perform on stage today, and there are many programs.

"I'm going to go on stage in a while, aren't you nervous?"

Jiang Xia sat on the side, watching his beautiful wife paint beautiful makeup, and his mood would inadvertently become very happy.

It stands to reason that outsiders are not allowed to enter the workplace casually, but Jiang Xia is not an outsider, he is the boss.

"A little." Lin Yanwan took a sip of warm water, feeling a little nervous.

Although her show has been rehearsed for a long time, the first time she performed in front of tens of thousands of people, it must be fake to say that she is not nervous.

After all, this isn't in your own studio.

"Don't think too much, you won't be nervous when you come on stage." Jiang Xia said with a smile.

"I hope." She exhaled softly.

When he was just reborn, Lin Yanwan's dream was to copy songs, and then become a generation of divas and start a national tour.

Although he has not been able to enter the entertainment industry now, performing on stage in the Bird's Nest can be regarded as fulfilling his original wish.

"Baby, are you hungry?"

"It's okay, not very hungry."

"Something to eat, then?"

"Don't, I'm afraid to go to the toilet in a while."

Jiang Xia was helpless.

"Okay, then you get it first, I'll go look around somewhere else."

After coming out of the dressing room, Jiang Xia found Zhou Lu and found that she was doing the final hidden danger investigation.

Lighting, music, stage, and all kinds of props must be guaranteed to operate normally, especially during the New Year's Eve party.

With such a responsible chief planner, it is difficult for the dimensional festival to become popular.

Unconsciously, night fell, and the time gradually came to six o'clock in the evening, and one after another, the audience entered the Bird's Nest with the tickets they grabbed, found their own position, and quietly waited for the start of the dimensional festival.

I have to say that Dili Dili is indeed very confident, the first time I did a New Year's Eve party, I dared to put the location far away in the Bird's Nest, the popularity of the whole network is up, if the party effect is not good, it is estimated that it will become a black spot for a lifetime, and it will be ridiculed for a long time.

As the minutes passed, more and more spectators entered the venue, and many loyal fans held all kinds of cheering signs, which was sure to become a unique sight for a while.

And more, fans of station D who did not have the opportunity to come to the Bird's Nest entered the official live broadcast room of station D and chose to watch online.

It was just after half past seven, and many netizens who like to be lively began to wait in the live broadcast room, and countless barrages swiped the screen, which was unprecedentedly lively.

As a unique New Year's Eve party, many media are also waiting to report whether it is as true as advertised.

Before the party officially started, its huge popularity has been occupying the first position in the hot search on Weibo, and all major platforms are also discussing what special programs will be performed at the New Year's Eve party of Station D.

At this time, the inside of the bird's nest was already crowded with people, and the audience in the infield kept waving the light signs in their hands, which looked dense and full at a glance.

As the time approached, the lights of the entire venue suddenly dimmed, followed by the dull drum sound, which could not help but remind people of the opening ceremony of the 08 Olympic Games.

Then there was "10,9,8...... on the big screen on the stage, and the fans in the audience were so excited that they counted down together, accompanied by the sound of drums, and the synchronous countdown swept the audience like a mountain and a tsunami.

The countdown to the last second ended, the lights dimmed again, and when everyone was looking forward to the opening of the dimensional festival in various forms, a loud cheer suddenly came out in the pitch-black environment-

Tyre! Where can the monster escape, eat my grandson!

In an instant, the familiar memory ignited the audience, this is their childhood male god, Monkey King!

Suddenly, the cheers rose higher and higher, this company really deserves the name of Qitian, and the opening is different from other satellite TV New Year's Eve.

The Great Sage's words fell, and the stage finally lit up at this time.

The stone monkey was born, Huaguo Mountain, Water Curtain Cave, and the Heavenly Palace...... Animated shots flashed on the screen, and the gorgeous lighting created an excellent visual effect on the stage, and the countless audience members were dizzying and excited to watch.

Just when everyone thought that this was the opening, there was another voice in the stereo, "My old grandson is here!" ”

The door in the center of the stage like a gossip furnace slowly opened, he was wearing gold chain mail, wearing a phoenix winged purple gold crown, stepping on lotus silk and walking in the clouds, holding a ruyi golden hoop stick, really like a Monkey King!

Seeing this scene, the audience boiled again, and a sound of Monkey King Mountain sounded like a tsunami.

In the live broadcast room of station D, they were all frantically brushing the barrage, and they all slapped the public screen on their tears.

Accompanied by the passionate music, the immortal mist that permeated the center of the stage slowly dissipated, and dozens of heavenly soldiers and heavenly generals wearing silver armor appeared, together with the Monkey King.

Jiang Xia smiled lightly and watched the live performance, the first scene of the dimensional grand ceremony was to make trouble in the Heavenly Palace, and he also specially invited the sixth teacher, a great sage professional, to play in person, which pushed the atmosphere of the venue to a climax at the beginning.

It can only be said that Station D understands today's young people too well, Monkey King is the youth and childhood of this generation, seeing this monkey, you can get back the touch of your childhood, and you can touch the deepest things in your heart.

Not surprisingly, not long after taking the stage in Tiangong, this entry directly appeared on Weibo hot search, with a unique performance method and gorgeous and beautiful stage effects, which are much stronger than the New Year's Eve parties of other satellite TVs.

And now, netizens finally know why Station D calls the New Year's Eve party a dimensional ceremony, singing, dancing, and rapping without the participation of celebrities, but the content and creativity have been done to the extreme, and it is a feast that truly belongs to young people.

In the traditional cross-night in the past, animation, games, film and television works, their sense of existence is thin, only as a sporadic embellishment, and they can't even feel their existence, but on the cross-night stage of station D, they are the protagonists and souls of the party, and they are the pure land in the hearts of countless audiences.

Therefore, public opinion on the Internet exploded directly, and the screenshots of the dimensional ceremony were spread in various forums, post bars, and Q groups, and many viewers who originally watched other New Year's Eve parties, or users who were not interested, were also touched at once.

After all, the traditional party is held every year, but if you miss it, you may really miss it.

For a time, countless netizens frantically poured into the live broadcast room of Station D, and the number of online viewers exceeded three million for the first time.

The live broadcast camera often switches to the picture of the 100-member symphony orchestra, presenting the charm of music as much as possible and bringing the audience the ultimate enjoyment of audition.

It can be seen how hard Station D is for today's grand party.

And after the havoc in the Heavenly Palace, it was Contra Douluo who accompanied a generation.

When the familiar BGM sounded, the stage on the scene switched to the game screen, both boys and girls were cheering, and countless people seemed to have returned to the summer when they sat in front of the Xiaobawang learning machine after school, picked up the handle and tried to clear the level with one life.

Since then, the Legend of Sword and Fairy, and the bright sword have appeared one after another.

As the login animation of the full-time warrior slowly unfolds, the sentence "Hello, my name is Celia" pushes the atmosphere to a climax again.

Throughout the festival, I don't know how many people climaxed again and again.

As young people of Generation Z, animation, film and television, games, and music have long become important collective memories that accompany them to grow up, an important part of their spiritual world, and an emotional bond between countless people.

And the reappearance of these classic IPs at the dimensional festival means that the recognition of their interests and hobbies can continue to arouse the audience's empathy and memories.

This is the dimensional festival, whether it is childhood memories, traditional operas, the charm of famous books, or the most popular songs at the moment, the most heart-warming singers, Station D starts from the perspective of the audience, and tries its best to present what you want to see the most, and what you are most moved by in your heart.

As time goes by, one program after another has appeared on Weibo's hot search.

In addition to the most basic ACG two-dimensional culture, there are also traditional art performances, opera, Sichuan opera changing faces, Peking Opera, which integrates traditional drama and modern dance, and combines seven or eight kinds of drama in series to show different vitality, as if showing to the two sides who are not familiar with the original.

In the middle of the party, the sentence "Coach, I want to play basketball" brought tears to the eyes of countless boys and girls who loved this animation.

The theme song of Slam Dunk slowly resounded through the Bird's Nest, and the excellent lighting effects condensed the jersey in mid-air, slowly lighting up little by little.

Lin Yan sang emotionally in the evening, she is the voice actor of Haruko, and she is also the original singer of the theme song, and the "I Want to Say I Love You Loudly" brought by her pushed the atmosphere of the ceremony to a peak in the fierce basketball collision.

The whole party lasted for more than four hours, and the dimensional ceremony of station D occupied almost half of the hot searches, and the most brushed on the barrage were "Ye Qinghui", "Tearful Eyes", "Cheers to Di Li", "Happy New Year" and all kinds of wishes.

It can be said that the Dimensional Festival is really out of the circle.

……

(Outrageous,There was a power outage near the community.,The voltage was unstable before the power outage.,And then it's the light cat.,The router is burned out.,Air conditioner.,The refrigerator keeps restarting.,This chapter is a mobile phone code.,I don't know if the computer is broken)

(End of chapter)