Chapter 55 Promotion of Operators

Chen Zifan was also shocked when he got the news, is this the speed of domestic manufacturers? He remembered that Liu Lirong only contacted him half a month ago, and now he is ready to launch a replacement model?

"No, doesn't it take time for your product design, mold opening, and supplier integration?"

But think about Gionee is the main button function machine, this speed is not surprising, the previous Xinghua Electronics Factory can produce a copycat feature machine in a month, which is much faster than Gionee's new machine.

After all, Gionee is also a domestic brand, and it also cooperates with some local operators, and after Xingchen 1 came out, suppliers are imitating from accessories to appearance design, and a number of new accessories have been made.

And Chen Zifan also provided a batch of chips from MediaTek, and the most important thing is that Gionee's new machine has the appearance of a smart phone and a touch screen, and the rest is the original feature phone.

Originally, Chen Zifan thought that Gionee's new mobile phone design would not be very good, but after looking at the documents handed over to him by Zhao Wuxian, he found that he seemed to underestimate Gionee, and they really had something different.

The first is the screen, although the screen licensed by Stardust Technology's patent is also a touch screen, but the pixel density is very low, and it is non-fully laminated.

This kind of screen must use a relatively large amount of force or fingernails to achieve a less accurate touch screen, and the gap between it and the top screen on Stardust 1 is very large, as if it is a product of two eras.

But this kind of screen also has an advantage, that is, the cost is low, very low, the touch screen is just a promotional selling point, it doesn't matter if it's not easy to use, because Gionee is also equipped with a stylus and sliding physical buttons.

"Isn't this a large-screen slider?"

"Holy, this poster..."

Chen Zifan faintly had a bad premonition, the scene in front of him seemed a little familiar, he could guess a wave, and then the major mobile phone manufacturers will launch their own new models, and use unified advertising words:

"A new generation of smartphones..."

Regardless of whether the product is or not, the advertising must be good, coupled with a price that is close enough to the people, and a product that looks very high and attractive...

I'm afraid that a wave of "smart phones" can be formed in a short period of time, in fact, most of them are feature machines that have changed shells, look at people, there are large screens, keyboards, and stylus, and there are many business fans~

And the price is still cheap, most consumers are blind, and it is normal to follow the trend and choose.

"Proper Nietzsche!"

Liu Lirong, the founder of Gionee in Chen Zifan's memory, gambled heavily in a few years in a vain attempt to save Gionee on the verge of extinction, but he directly bankrupted himself, and even the users with Gionee mobile phones also suffered.

In order to repay the debt, Gionee's mobile phone business was taken over by competitors, and overnight, Gionee users found that their mobile phones began to be filled with all kinds of spam ads, as well as Trojan viruses.

But in the period of contact between Chen Zifan and Liu Lirong, he believes that Liu Lirong may be more radical in the choice of the company's strategy, but he will definitely not be a person who loses his mind and will be impulsive casually.

So why did Gionee end up like that, he guessed that there might be some hidden secrets.

Of course, Gionee's final development has little impact on Stardust Technology, Chen Zifan doesn't care about one more competitor, nor does he care about one less partner, after all, their product positioning is completely different.

There is Stardust 1 in, in the price range above 3999, Stardust Technology has no opponent at all, Stardust 1 is so, and the future Stardust 2, 3 and some other models are the same! The best at the same price!

He is not afraid of those "pseudo smart phones" to sell under the title of smart phones, Nietzsche's mobile phone was at its peak for a period of time, and their advertisements could be seen on the telephone poles at the entrance of the village, and then it was not as cool as it was.

Why?

The product does not match the publicity, even if the advertisement is good in the early stage, no matter how hot the sale is, consumers will definitely be able to find something different after getting the product.

Shopping for goods has to be thrown away, if one day these pseudo-smart machine users see what a real smart machine should look like, what will they think?

In Chen Zifan's view, Gionee's operation is likely to smash its own signboard, but if the product sales are high enough, it is nothing to lose a little reputation, and it can be made up for through marketing means in the future.

It turned out that his guess was right, and just entering July, copycats similar to Stardust 1 appeared in some digital markets.

The employees of the marketing department found some of these mobile phones when they visited the Haicheng Digital Market, and brought back a few of them, which were placed on Chen Zifan's desk.

To be honest, if you don't light up the screen, if you look at it from a distance, it's really seven or eight points like Stardust 1.

But if you light up the screen... Congratulations, you won the aircraft carrier frame + large fruit leakage blind screen package, and the feature machine without the physical keyboard is very difficult to use, it is purely a kind of goods, and the power failure speed is very fast.

Chen Zifan watched the power of the copycat Stardust 1 in front of him jump from 38% to 27%, and it may not be that the power is off quickly, but it is not accurate at all.

"Holy! What a sparkling screen! No way! Who stole my electricity? What the hell is this?"

The most annoying thing is that the price of copycat Stardust 1 is still very high, one will cost 999, a large memory version, what 32GB large memory will add 500 yuan, in fact, there is no difference between the two versions.

The system data was changed, and the extra 500 yuan was made when it changed hands... Chen Zifan couldn't help but scold:

"! It's really tricky!"

Proper unjust machine, I don't know how many people will be fooled, in the face of this kind of thing, although Chen Zifan is very angry, but there is nothing he can do, after all, copycat machines are rampant and it is not a matter of one or two days.

This is true now, and so it will be in the future.

The predecessor of Xinghua Electronics Factory was a copycat workshop, and he knew that even if one or two workshops were found, it would be difficult to completely eliminate the copycat.

"If it's not famous, it's not sold, the product isn't good, who wants to copy Stardust 1..."

There is no way for consumers to be pitted, who also has a time when they are pitted, the next time you buy a mobile phone, you will know the importance of Stardust direct stores~.

Some people say that it is Redmi that kills the copycat, and the cost performance of Redmi is so cost-effective that even the copycat machine can't survive, and some people say that it is MediaTek that kills the copycat, because they can't get the smart phone chip...

Chen Zifan thinks that in fact, the copycat machine has never really fallen off, who would have thought that the once smash hit Jinli, Tianyu, and Duowei would also turn into a copycat machine one day?

Stardust 1 is placed there, whatever they copy, they copy, even if it is pixel-level imitation, it doesn't matter, whether it is a copycat workshop, a serious brand, there is one counts as one, and Stardust Technology is all followed.

As soon as Chen Zifan threw the copycat Stardust 1 into the trash, Zhao Wuxian called:

"Chen Dong! There is something important, the three major operators have begun to take the initiative to go out and promote F..."

"Okay, I see."

That's a good thing indeed.

This shows that the three major operators have unified their development strategies, and have launched their own packages, in order to promote cooperation, they have chosen shopping malls and restaurants around the country, and great progress has been made at the beginning.

F's profit is also deliberately let out by Chen Zifan, every mobile phone manufacturer can't avoid the cooperation with operators, and the same is true for Stardust Technology, otherwise he wouldn't have chosen to invest in a milk tea shop at the beginning.

Facts have proved that his choice is right, after providing a large number of patents and products to operators through BALD, operators have also begun to take the initiative to cooperate with Stardust Technology, such as launching some contract machines~

Chen Zifan is waiting for this, before the era of China Cool Union, the main promotion channel of domestic mobile phone manufacturers is the local business hall, when people think of buying a mobile phone, they also go to the local business hall.

Even in the era of China Cool Alliance, the main shipping channels of these four domestic manufacturers are also promoted in cooperation with operators, and Stardust Technology also worked hard in this regard at the beginning, but as the saying goes-

"Come out and mix, you have to talk about the background..."

When the two functional phones of "Sea" and "Box" were selling well, they couldn't catch the operator's car, if it weren't for the influence brought by Stardust 1

It's big, and it's made a lot of credit to the promotion of f, maybe...

However, this kind of thing is not mentioned, and now Stardust Technology can be regarded as having achieved serious and reciprocal cooperation with the three major operators, and a batch of *** versions of the contract machine will be produced next~

"200,000 units, 350,000 units, 150,000 units, a total of 700,000 units..."

"The recent demand for Stardust 1 is a bit large, and the production capacity is a little insufficient, so we have to increase it..."

"I'm afraid communication technology also has to be put on the agenda, and it's best to cooperate with the government, the risk is small..."

"3G can't participate, you can only join the 4G plan, no wonder 3G disappeared so quickly..."

The advantage of holding more 4G or even 5G patents is that the right to speak in the future will be heavier, if in the 5G era, one day Stardust Technology's products can only use 4G, Chen Zifan may choose another way~

"I hope it's best not to mess around, if it doesn't make us feel better, we all just don't have it..."

There are many domestic manufacturers that are currently investing in the research and development of communication technology, mainly ZTE and Huawei, and it may be a little troublesome for Stardust Technology to join.

Regarding the matter of cooperation, Chen Zifan sent people to start preparing, and Mo Shaokun was also preparing, compared to Stardust Technology, Xinghan Zhixing was miserable, except for a planning book.

Chen Zifan is not in a hurry, the development of new energy vehicles is destined to take a long time, and it is more important to continue to build a stardust ecological chain around electronic products, because some international brands have reacted.

For example, Nokia, they have been very high-profile recently, and even publicly declared in an interview with foreign media: "Stardust Technology's products are not as good as you imagined, it just occupies a little first-mover advantage."

Nokia established the direction of smartphone development five years ago, and on the technical level, we have a deeper accumulation, and Nokia's first smartphone will be available to you soon..."

Chen Zifan was speechless at the time, okay me, do you really dare to say, if Nokia really started working on smart phones five years ago, what would Apple do?