Chapter 102: Suit Imitation Competition

In the past, there was the "War Fire" series press conference of Fengying Motorcycle, and then there was the launch of Stardust 2-electrochromic version, and there were also new products and marketing of major domestic mobile phone manufacturers in the middle... The new year is chaotic again.

The "Warfire" series, as soon as you hear it, you know that the ambition of the Wind Shadow Motorcycle is very big, and they will not be satisfied with an immature electric motorcycle, and on this basis, they will deepen their cooperation with Stardust Technology.

Even if Xinghan Zhixing enters the field of electric motorcycles in the future, they don't care, because it is impossible for Xinghan Zhixing to specialize in the production of 1~30,000 electric motorcycles.

And for the motorcycle industry... Not to mention the difference of 10,000 yuan, even the difference of 2,000 yuan will become an important factor affecting people's choice, if it were not for ABS to represent "safety", Kazekage would not dare to add 4,000 yuan.

Therefore, there will be no market conflict between Fengying and Xinghan's electric motorcycles at all, and people who look at 1~30,000 motorcycles will not consider motorcycles above 40,000, unless they make enough money in the future.

There are several reasons why this "Warfire" series of press conferences dare to make such a big splash: Stardust Technology's lithium batteries and motors support warranty, Haicheng officially supports warranty, and the purchase of electric motorcycles is exempt from purchase tax.

The same is true for Xinghan NI, not only exempt from purchase tax, but also other taxes and insurance in the first year are handled by Xinghan Zhixing, the price of Xinghan NI is 55,800, and there is no need to pay any more fees for landing, or 55,800.

After a wave of expansion and upgrading of the Xingchen factory and the Xinghan Automobile Factory, the cost has dropped a little, plus the official subsidies, aside from various costs and taxes, the net profit of Xinghan NI is only 5,000 yuan.

It's already good to be able to do it without losing money in the early stage, Chen Zifan didn't expect Xinghan ni to be able to kill the entire Haicheng automobile market as soon as he came out, compared to Xinghan ni, Xingchen mobile phone and Xinghan 01 are more profitable.

If Xinghan 01 is sold according to the game price of Haishi Phantom at 528,000 yuan, its net profit can reach at least 100,000 yuan, but a product at this price can't sell many units in Huaxia a year.

If you want to solve this situation, it is best to produce a new energy vehicle that is more suitable for the mass market and more comprehensive, with a price range of 15~250,000.

These have to wait for Xinghanni to come out before specific arrangements, new energy vehicles, motorcycles are exempt from purchase tax is currently only available in Haicheng, Chen Zifan remembered that the time for full promotion has reached thirteen years later.

At that time, it also prompted a wave of new energy vehicle boom, followed by various price increases, new energy vehicles below 100,000 generally rose more ruthlessly, and the most ruthless Chang'an Benben even rose 40,000 after the resumption of production.

Now the situation is different, the price of lithium ore has not risen, and the price is generally low, 55,800 of Xinghan Ni and 4~60,000 of Chang'an LUN are not the same level, and the materials that can be used are also much solid.

However, limited by some processes, Xinghan NI may not be able to compare with the new energy mini car more than ten years later in some aspects, which does not need to be compared.

Wind Shadow "Warfire", Stardust 2 - Electrochromic Edition, plus Xinghan ni... The three are the three products with the highest degree of sea city at present, and the next is Stardust 3, but there are few news about Stardust 3.

The vast majority of people don't even know that Haicheng is building a 4G base station in Haicheng, and they don't know that there is such a thing as 4G, that is, the locals in Haicheng don't understand, let alone 4G, and even Stardust 3+ They don't know. ….

Only some digital enthusiasts still remember that a blogger who broke the news in the Stardust community last year once said: Stardust 3's generation will have a mobile phone with a higher positioning, and it is unknown what it is.

I have to say that the confidentiality measures of Stardust Technology are very strict, and the accessories of Stardust 3+ have begun to be produced, and the manufacturers in the Stardust ecological chain have not revealed any information about the accessories of Stardust 3+.

Before the start of the Stardust press conference, no one could say what products Stardust Technology would bring this time, and what kind of improvements would be made, and now they don't care about what will happen in a few months, only about the current products.

Stardust 2-electrochromic version has been in the whole network under the eyes of several blind subscription users

The bottom spread, not only the packaging box uses a silver gray contrasting style, but also the "science fiction" has been developed to the extreme in the product.

A not-so-complicated electrovariable glass process can create such an effect, and occasionally some people in the Stardust community retort that some electrolynically variable glass is not difficult to achieve, and it has no effect at all without technological content:

"You say it's not tech-savvy, so you came up with a similar product? Just take a few scientific theories and concept maps, who are you fooling here?"

"I don't know anything else, I only know that some other mobile phone manufacturers still use plastic and metal back covers, Stardust Technology has already used electrotransformable glass, and you can also use mobile phone color adjustment, which of you can do it?"

"I'm afraid the only drawback is that you can't wear a mobile phone case, you can't wear a transparent case, you can't wear that smell, and it's even worse if you wear a silicone case, you can't see anything, but it's easy to break without a shell..."

"I once stayed up late to play until 5 o'clock in the morning, and a hand slipped and broke the bridge of my nose, and I haven't stayed up late to play since that day."

"You're big brother! You cow! How much does Stardust 2 weigh, can it discount the bridge of the nose? It's really cool to play with your phone, but you should also be careful not to indulge in it and have a good rest!"

"yes..."

「……」

The current network environment is not bad, and when it comes to a certain period of Internet explosion, I am afraid that there will be many people in the name of "struggle" to promote the dangers of smartphones, games, and animation...

Of course, there are also some users who participate in blind subscription and don't like the electrochromic glass back cover, so they refund the Stardust 2 limited edition from the Stardust official website and mall, and let out some places for other users.

At the same time, the Xinghan Automobile Plant.

Mo Shaokun lay down in the star and asked, "How long do you guess the Stardust 2 limited edition will be sold out?"

His Xinghan Ni has been transformed into a small bed car, and the roof has been lifted, in fact, he originally wanted to make a convertible version, but the transformation failed, so he could only change it to a semi-finished small RV like the current one.

Li Yuan lay on the co-pilot and said without thinking, "How long can it last? I can't use it for half a day, it only took 13 hours for the Stardust 1 Bamboo Yun Edition to sell 100,000 units, and the Stardust 2-Electrochromic Edition will be faster!"

"Indeed, there's nothing to ask, tomorrow the Wind Shadow 'War's Fire will be released, and the day after tomorrow Stardust 2-Electrochromic Edition will be on the shelves, and when these two things are over, our star Han Ni will also have to prepare to appear!" ….

"Xinghan ni has been debugged, in addition to the five colors of the original, we also need to prepare ten more templated modification schemes, I'm afraid your small bed car scheme can't work, it will be very depressing if there is a top on it."

"Yes, fog white, magpie gray, cherry pink, wheat yellow, dew green... It's all the color matching made by Brother Chen, I said at the time that he has a hand in design, but he also specifically told me: These are just picking people's teeth.

When Xinghan Zhixing develops, he will also set up a design department and let the designer team design the product, in my opinion, he just wants to be more relaxed when the time comes, and leave everything to others!"

Li Yuan smiled, "Isn't this normal? People's energy is limited, and it is good that Chen Dong can achieve this degree of product, these are five colors! I don't know how the sales are..."

"Let's take a look at the wind shadow 'war' first, the feedback after the press conference, if the feedback is good, there are still many audiences in the current new energy, and if you can accept electric motorcycles, you can naturally accept electric vehicles."

"There will be a month-long 'road test activity' next, where 25 Xinghan NIs of different colors will be divided into five groups for road tests, running in the streets and alleys of Haicheng every day, which is equivalent to advertising."

"You can arrange these things, I can't get them, I have to continue to modify them..."

"If you finish it as soon as possible, you can do it easily!"

"It's too soon! Xinghan ni is finished, and Xinghan 01, and electric motorcycles, and..."

"Alright, alright! Come on!"

After that, Li Yuan left by himself to arrange the matter of Xinghan NI road test

, said to be a road test, in fact, the project that should be measured has already been tested, and some of the long-term test projects left are not in Haicheng local test.

Different from the past, this time Xinghan ni road test not only does not need to put on mosaic stickers, but also hangs the green license plate of Shanghai A for the first time, and the same is true for Fengying's "War Fire", they will also hang a green license plate.

The reason for not sticking mosaic stickers is because the product release is approaching, and Xinghan ni has fully revealed the news in the game, and there is no need to do anything to hide it, and the green license plate is also a privilege directly given by Haicheng officials.

Their goals have gradually become clear, and they see that resources are more and more inclined to the capital and Jincheng... If you don't deal with it early, you can't deal with it early, Haicheng has no characteristics, and there are so many coastal cities in coastal bars.

Saying that the economy, history, and culture are not comparable to the cities at a higher level, the loss is the coast, which will only become more and more difficult to develop in the central region, in the search for breakthroughs, Stardust Technology has risen rapidly in a short period of time.

And has made some very amazing achievements, especially in the field of electronic products, which has mastered tens of thousands of patents, and has also cooperated with the government in some high-end technology fields, and they also want to take the opportunity to seek breakthroughs.

If you can't compare with other aspects, then you will first build Haicheng into a "new energy city", a "technology city", a "4G city", and a "pilot city".

Even if it fails, it's not a big deal, but is it worse than a gradual reduction in resources?

From top to bottom, it has derived products such as Fengying "War Fire", Xinghan NI, charging stations, etc., in fact, it is more convenient to replace the power station, but firstly, the construction cost is relatively high, and secondly, new energy vehicles have not yet been popularized. ….

There is only one product of Xinghan Zhixing, and when more types of products are derived in the future, such as electric buses, new energy taxis and other public transportation products, the battery swap station may be more suitable.

On February 25th, the day of the press conference of the Wind Shadow "War Fire" series, Chen Zifan was invited to the press conference site, which was in the training ground of Xinghai Driving School, and the person in charge of the Wind Shadow originally wanted to rent a medium-sized conference center.

Put the two cars on the booth, hold a PPT press conference, announce the price, ask some nurseries to set off the atmosphere of the scene, and then delay the listing time, and let consumers go to the store to order a car first.

I thought about it later... As a pioneer in the field of electric motorcycles, in such a high situation, a press conference didn't even run a car, and didn't come to something, isn't it a bit bad?

Therefore, the person in charge of Fengying directly changed his mind temporarily, found Mo Shaokun and rented the training ground of Xinghai Driving School, and after arranging the equipment, he invited eight professional riders to prepare ten "Warfire" test drives.

The venue of Xinghai Driving School is also large enough, and they will hold another test drive meeting through the press conference, collect all kinds of materials, and finally use the Internet marketing they are good at to make a name for themselves and realize part of the transformation of Fengying products.

I have to say that the strategy chosen by the person in charge of the wind shadow is very wise, the outdoor press conference of motorcycles and other products itself is more lively, and motorcycle enthusiasts prefer speed and freedom except for retro cars.

Speed and freedom in the safety of the day.

Besides, what kind of retro cars are you playing these days? That was more than ten years later, and now the streets are full of retro cars.

Something new and technologically appealing is more acceptable.

Chen Zifan is located on a two-story building next to the training ground that is used to handle various businesses, and the largest office can see all the conditions of the training ground from top to bottom, which is equivalent to a VIP viewing seat.

It was certainly better to be lively, but he couldn't have gone down there and squeezed around, and from his vantage point he could see that the training ground was crowded before the press conference had even started.

All of them are young people from Haicheng, anyway, Xinghai Driving School does not charge tickets, who would not want to come for a free test drive? Only the person in charge of Kazekage was more uncomfortable, and he felt that he had miscalculated the enthusiasm of Haicheng's consumers.

"Isn't 10 test drives enough?"

"It should be about the same in turns... Now that we've done that, just follow the planned process."

Strengthened my confidence a little, Kazekage

The person in charge wore a gray and black suit and rode a red "war fire" out of the passage and drove straight to the temporary press conference platform in the center of the training ground.

Chen Zifan was stunned on the spot!

"Damn, what are you doing?"

Riding a red imitation race in a suit, what do you think?

Isn't this pure real estate sales?

Do you see this for yourself?

But the person in charge of the Wind Shadow was obviously unaware of this problem, he had already lost himself in the cheers around him, and then he got off the car and went on stage in a posture that seemed very handsome, but was actually very greasy!

He took the microphone handed to him by the staff and introduced the product "War Fire": "First of all, I am very excited to be able to host the 'War Fire, series of press conferences) at Xinghai Driving School, this is a road I never thought of..."

Star··· dust