Chapter 180: Escalating Services
Chen Zifan has never denied the excellence of the internal combustion engine, nor has he said that those international brand cars are not good, but now it seems that there are more consumers who maintain fuel vehicles and maintain the image of international brands.
But it's understandable.
The emergence of Xinghan mini and Xinghan 001 has never been to benchmark a certain fuel vehicle, nor to benchmark an international brand, but there is no way, if you want to continue to expand the new energy vehicle market, there will inevitably be conflicts.
Chen Zifan's words seem to be suspected of leading a war, in fact, it is true, if you can't avoid it, then just face it? Even if he dismisses new energy vehicles, when he says that Xinghan Zhixing has its own technology, no one dares to stand up and refute it.
The core of new energy vehicles is the battery and motor, and these two happen to be one of the strengths of Xingchen Technology. How many EV brands have been killed?
Xinghua Zhixing's current market share is no worse than that of Yadea electric vehicles at its peak, of course, limited by the market, sales are not as good as Yadea.
Some people may say that Xinghua Zhixing is too low-end and can't explain anything, but Xinghan mini and Polestar X are real new energy vehicles, especially Polestar X, which became a hit in a short period of time after its launch.
However, in the eyes of many people, Xinghan mini and Polestar X have not passed the test of time and are not good cars, Chen Zifan does not refute, he just wants to use such a way to arouse public opinion first:
"You say that Xinghan Zhixing is a new brand and has no brand heritage, which I admit. You say that Xinghan Zhixing's cars have not passed the test of time, and the quality is blown out by the water army, and I don't deny this.
Butβ
Everyone, please see, this is the news about Xinghan mini and Polestar X published by some friends in some media, you want to say that there is really a problem with it, we can solve it if we put it forward, but you say it has high fuel consumption?
Also say it burns engine oil?
I don't even know what you're doing when others show me the news, can you use some professional gunmen and trolls? These two cars are trams! The tram doesn't even need to add oil, and it burns engine oil...
The key is that many people still believe it?
This is what makes it most difficult for me to understand.
So I would like to clarify here first that Xinghan Zhixing and its subsidiaries will only focus on the research and development of new energy vehicles, and at present, our new energy vehicles are all powered by electricity, and do not burn oil or engine oil. β
While Chen Zifan was talking, several news items that had been a little popular some time ago were displayed on the big screen, as well as screenshots of popular posts on major platforms, which amused the audience as soon as they were released:
"GodTM has high fuel consumption! God TM burns engine oil! β
"I'm the owner of Xinghan mini, I was stunned when I saw the news, and refuted a few words on the Internet, but a group of people came out to spray me, no, I have no right to speak as the owner of the car?"
"Maybe their Xinghan mini did burn the engine oil... To understand, to have a tolerant heart..."
"I know they're in a hurry, but new energy vehicles are just starting to develop, so there's no need to be in such a hurry, right? After all, there are still various problems with new energy vehicles, and whether they can catch up with fuel vehicles is another matter. β
"Chen Dong is really amazing!"
came up to bombard a wave of Xiaohezi first, and then borrowed a wave of "century-old brand" in their mouths to ridicule a wave, and finally released a few specific cases.
I can't help it!
Wouldn't this be as stupid as those people in the news who don't understand anything and follow the rhythm? Why does it always feel wrong? They found that this seemed to be intentional by Chen Zifan!
After thinking about it, they also scolded:
"Damn! Hit the trick! β
"You're MM! It's really a good idea to play the concept of stealing! Damn it! But those manufacturers are really stupid X, and it's not hard to hire a water army, so what are you playing? β
Others are still dismissive:
"Huh! Xinghan Automobile is just a small brand! What grade? Can it be the turn of those international manufacturers to pay attention? They don't even pay attention to you! β
Be!
International manufacturers ignore Xinghan Zhixing, and they don't pay attention to consumers! Spraying domestic cars sprayed a lot, domestic car companies will more or less change some small problems after seeing it, but you spray imported cars, do you think people pay attention to you?
And if you dare to spray into the car, countless supporters will come out in the next second and spray at you.
Even if they may not have a bike...
However, Chen Zifan will not continue to say these words, it is enough to properly lead the battle at the press conference, there is no need to keep grasping this topic, these are just an introduction, and the real highlight is still to come.
Chen Zifan also needs a product as a buffer, Xinghan mini is the best choice, many people don't understand that Xinghan mini obviously has no major facelift, why can it still be on this year's Xinghan press conference?
Mainly about the problem of modification.
The launch of the modified car is to allow new energy vehicles to enter the automobile market in a short period of time, and when the sales of Xinghan mini rise and become a popular car for the whole people, the official directly named the private custom modification.
This is not to say that Xinghan mini will not be able to sell modified cars in the future, but it cannot sell modified cars designed by users themselves, and it is also thanks to Xinghan mini is something of Xingchen Technology, or a new energy vehicle, otherwise...
You can't escape and stop it directly.
The domestic crackdown on modified cars is still very strong, not that they are afraid of any exhaust sound to blow up the street, that thing will roar twice at most to disturb the people.
Afraid of semi-trailer modification, many trucks in order to pull more goods at one time, make more money, a box of goods is not enough, the most fierce can even pull nearly ten cars at a time, and the "road train" is no different.
The safety hazard is too great.
When Chen Zifan was talking about this, he deliberately avoided the word "modification" throughout the whole process, and he did not admit that Xinghan mini was a modified car, they called it a "custom template car", is there a problem with more original accessories?
"There may be many people who have received the news that from today, Xinghan mini will not accept customized drawings provided by individuals during the car booking process, but you can still choose the customized templates we provide.
After a year of development and improvement, the regular customization templates of Xinghan mini have developed to 20 sets, and there are more than 200 matching original customized parts, which can be freely matched on the Xinghan Zhixing APP.
For a long time in the future, the custom templates of Xinghan MINI will not increase, but you can rest assured that we will still provide professional safety certification for each Xinghan MINI that leaves the factory to ensure the safety of car owners!
If you need to book a car, you can hurry up.
If you place an order directly from the Xinghan Zhixing APP, you can also provide door-to-door delivery services, that is, if you pay on your mobile phone, we will directly deliver the car to your doorstep, so that you can pick up the car without leaving home! β
As soon as Chen Zifan finished speaking, many viewers became emotional, and some people were happy, because their personal customization Xinghan mini will become a unique existence in the world! Others are annoyed:
"Why didn't I book my car earlier?"
A couple in the audience also quarreled on the spot: "I blame you!" Say what to wait, wait, now it's okay, right? Our custom little wedding car can't be bought! What's the use of making drawings? β
"I didn't expect that!"
"You didn't expect that? I said it a long time ago! And said more than once to tell you to hurry up, did you listen? β
"There's no way to do it now, I can only choose from the template car, and the template is also very good-looking..."
"I blame you!"
"Okay, okay..."
Chen Zifan has already expected how turbulent public opinion will be in the later stage, but it doesn't matter, in the sales statistics of Xinghan Zhixing, the most consumers buy the standard version + fast charging package (vehicle fast charging + private charging pile), followed by customized template cars.
There are not many privately customized Xinghan mini at all, because the vast majority of ordinary people do not have the strength to provide drawings, at most they just get some stickers on the car, and some do not meet the technical requirements.
As soon as some templates are provided, the people of Xinghan Custom Factory (the original modification factory) take a look, and it is obvious that they do not meet the safety standards, how to produce?
Therefore, even if this part of the business is cut, Xinghan MINI is still the car with the most original options on the market at present, and it is estimated that it will be for a long time in the future, and it can be classified as a special product in a special period.
That's it~
Some viewers also noticed that Chen Zifan used the word "grasp", the potential meaning is obvious, if you still want to buy a template car, hurry up, because he can't guarantee that there will be so many options in the future.
It's even easier to buy a car online, Xinghan Zhixing adopts the direct store model, and the market demand of Xinghan mini is very large, and the expansion speed of the direct store can't keep up with the sales, so it can only be used in this way.
By the way, it can also develop the business level of Stardust Express and provide some new delivery positions.
Of course, if you still want to add a little "romance" in the delivery process, Stardust Express can also provide such a service, but well~ you have to add money! Otherwise, it is a normal delivery, take a large "plastic" shell and put it on.
Xinghan Zhixing's online car purchase has been promoted for a period of time, and at the beginning, major car companies were still a little disdainful, and consumers were also holding on to the currency, and they had great opinions on online car purchases, which they felt were unreliable.
But with the first batch of online shopping Xinghan mini owners picked up the car, public opinion instantly reversed, especially for those places where there is no Xinghan direct store, online car purchase directly delivered to the door and installed charging piles...
It's just not too convenient!
That is, the installation of private charging piles in some places still needs some procedures to review or something, which is more troublesome, and the rest can basically be solved within two days, and after-sales problems can also be reported in the APP.
There will be a simple professional master to inspect, serious call trailer, maintenance problems do not have to worry, the maintenance cycle of the tram is relatively long, you can also drive directly to the nearby Xinghan Zhixing maintenance point to do.
In short, the problems that consumers can think of, the staff of Xinghan with intellectual disabilities have thought of them, and there are practical solutions to protect every car owner.
Moreover, Xinghan Zhixing is not doing nothing, they will also cover Xinghan direct stores and after-sales points all over the country in the shortest possible time.
The car companies that were dismissive at the beginning are gone, and some "new forces" are also preparing to cooperate with Stardust Network and Stardust Express to launch similar online car purchases.
On the one hand, thanks to the high security of Stardust OS, on the other hand, the hardware level of smartphones is developing fast enough, Stardust Technology took the lead in high-end technology, and the eliminated technology was soon fully decentralized.
Therefore, the development of low-end machines is also very fast.
In addition, Chen Zifan also launched an upgrade service specifically for Xinghan MINI, or all Xinghan Zhixing and Polestar products:
"As we all know, the development of electronic products is very fast, and many people are worried that there are too many electronic components on new energy vehicles, which will lead to the car machine system and other cards in a few years, which will affect the driving experience.
When we collected feedback, whether it was a car owner who had already purchased a car or a consumer who had consulted at Xinghan direct stores, almost all of them mentioned this problem, which also affected their confidence in buying a car.
To this end, Xinghan Zhixing and Polestar Motors will launch a service to upgrade the in-vehicle system every two years and incorporate it into the maintenance program, so that users can select the maintenance items in the app and go to the store. β
To put it simply, you can replace the chip every two years and upgrade the car machine system, of course, it doesn't matter if you don't change it, Xinghan Zhixing's car can be designed to ensure that the above functions will not be stuck for ten years.
Because those features are very basic.
The purpose of launching this service is only to enhance consumer confidence in purchasing, and some established domestic automakers will adopt a similar upgrade method when launching their own new energy sub-brands.
Including their existing fuel vehicles will also be promoted soon, technology, chips, and car machines are basically provided by Stardust Technology, they only need to pay, and they can also do it themselves in order to save costs.
However, it is impossible for Chen Zifan to introduce other car companies at his press conference, so these things can be left to them to do and promote by themselves.
This year's Xinghan mini also launched two fresher interior colors,By the way, the fast charging version was also officially released,The rest has almost no change from last year,This is also normal,After all, the car is not a mobile phone,It is impossible to have such a big upgrade in a yearγ
And then is the highlight of Xinghan Zhixing today: Xinghan 001, which is the first A-class sedan of Xinghan Zhixing to truly impact the traditional fuel vehicle market, and the attention was very high before.
Xinghan Zhixing's auto show and test drive for a month and a half in a row have pushed the popularity of Xinghan 001 to a new height, Chen Zifan just finished introducing Xinghan mini, paused a little and didn't speak, and the audience erupted into a burst of enthusiastic cheers.
Not to mention, it's such an exaggeration.
made Chen Zifan a little confused, and then he reacted and said: "It seems that everyone is looking forward to Xinghan 001, but our promotional video still has to be released, but I can tell you in advance that after the promotional video is over, we will not have a regular static introduction, but a first-person test drive!" β
That's the real point today!
It is also Chen Zifan's trick, the progress of new energy vehicles to expand the market is too slow, and he wants to use a violent way that surprises everyone to make Xinghan 001 and Xinghan Zhixing really enter the public eye!
PS: Two chapters (8000+ in total) will be updated on time at 8 o'clock tomorrow night, thank you for your support~
(End of chapter)