14 Business Model
The lard boy put away the film plate, trotted over with a stack of loose bills, and shouted in front of everyone: "Brother Xian, Brother Xian, I earned thirty yuan tonight." ”
"This is just a small test, two more broadcasts tomorrow, and at least more than 100 a day." With the shrewdness of the lard boy has realized the success of the business.
You know, there is no publicity tonight, any event, you can earn thirty in one night, and the movie can be broadcast several times a day.
If you deduct the time that the villagers spend working during the day, there will be three sessions from the beginning of the evening to 11 o'clock, and the income at night will be tripled.
In this way, more than 100 can be recorded in one day, and the business has already been earned here, and if the publicity is strengthened, it can be multiplied several times, and with the character of the Chinese people, it can be multiplied several times when it comes to the Spring Festival, Qixi Festival, and Lantern Festival, and it is already a lot of income here.
If you open a few more dollar stores, you will make a lot of money.
He Dingxian did not shy away from taking the banknote and chuckling and folding it, stuffing it into the pocket of his military uniform and said confidently: "People who have watched the movie today will definitely go back and brag, so that more people in the housing estate want to watch the movie. ”
"You go buy fifty wooden chairs tomorrow at noon, put a little cotton mat for the guests to make, prepare another pot of tea, pour it for the thirsty guests, and then clean the floor with an interval of fifteen minutes between each movie."
Lard Boy readily agreed: "Understood, Brother Xian, leave it to me." ”
Fools know the impact of the environment on business, the previous people's conditions were not good, it does not mean that they do not love clean, clean shop business is always better.
"Also, my errand hall is not in Shi Kip Wei, so it is impossible for you to watch it every day, but I will explain it to my colleagues, and it should be able to sell me a face."
"In ten days and half a month, I will also open a second movie dollar store, you can't be busy, you can recruit a few short-term helpers first."
He Dingxian thought about it carefully: "Eighty yuan a month, you can also set up stalls around the movie store for them, sell some herbal tea, car noodles, lard rice, many guests will be hungry after watching the movie, or want to continue chatting and talking, the surrounding locations will be business in the future, and there are more stalls to form a small night market." ”
"Also, remember to write the screening number on the wooden sign to attract guests in advance.
Hearing this, Lard Boy's eyes lit up, and he couldn't help but praise: "Brother Xian, you are really sharp, you should really go to the bank to be a manager." ”
"I went to the bank, and no one welcomed me, hehe." He Dingxian smiled very happily, Qian Weishan and Daji looked at each other, and vaguely felt that He Dingxian was a person who could make money, this kind of person was the most popular, even if he pointed a gun at people's heads at every turn, his smile seemed to be a lot kinder, and Daji also stepped forward a little bit to stand with Brother Xian.
He had long expected the success of the business model, and there were two tycoons in history who used low ticket prices to seize the film market, one was the "Shaw Brothers" who had already dominated Nanyang, and the other was the chairman of the Far Eastern Group who was still washing dishes in a restaurant.
Among them, when the "Shaw Brothers" was founded in Nanyang, it was a cart pulling projectors all over the city, and it was called "mobile screening hall", but in fact, it was a way to reduce the cost of the venue and reduce the ticket price.
In the end, relying on low ticket prices, high-quality films are getting stronger and stronger.
Eventually, a chain of cinemas was opened, with a complete distribution network, investment in commercial real estate, and the purchase of amusement parks.
You must know that 32 years later, the mainland has created a single movie box office of 160 million with a dime and a ticket, and it has been proved that the "cheap strategy" will never go out of style.
Shao Yifu's heroic past during the reckless period was attacked and raped by his opponent after he became famous, and he was given the nickname "Shao Ran Run".
Hong Kong Island also has a business tycoon who started out with low-cost movie tickets.
Coincidentally, the two tycoons are both from Ningbo, and they can thrive on Hong Kong Island, and there is definitely the shadow of the Ningbo Township Association behind the scenes.
He Dingxian was able to think of opening a movie dollar store, it is undeniable that he had read the biography of a certain big boss, but the reality is not a novel, and the dollar store can be run by his ability, and he still has a few lives in his hands, but it is not a simple plagiarism.
This made him deeply aware that it is not easy to make a fortune, and every tycoon's biography says that he eats people, and it is very difficult to expand the business of a dollar store.
Now He Dingxian stands up to compete, and it is still unknown who will kill the deer in the dollar store, but those associations, the boss will be like a shark smelling fishy when he sees that he has money to make, expanding, fighting, and staining the sea of commerce with blood.
Late at night, he returned to the house and opened the thermos pot on the table, poured the hot water from the pot into the basin, walked to the water hose outside the house and mixed some cold water.
On the second day, in the morning, He Dingxian got up and saw his mother cooking the noodles, but when he was eating the noodles, he heard his mother ask: "Xianzai, the sister-in-law next door said that someone opened a movie theater at the intersection last night, and you also helped him support the field." ”
"What's wrong?" He Dingxian ate noodles in a big gulp, his tone was very indifferent, and Peng Lingshan said happily: "Can you help Sister-in-law Cai and Uncle Chen ask for a few tickets?" Everyone in the neighborhood, in the neighborhood and outside, wants to watch a movie, since you know the boss, the boss will definitely give some face. ”
He Dingxian raised his chopsticks and pointed at himself, and said very curiously: "I know the boss?" I'm the boss! Mother! ”
"Sell one more ticket to get an extra penny, do you want to give them the ticket?"
Peng Lingshan was taken aback when she heard this, but immediately slapped her hand on the table, showing a pungent side: "Send his mother, won't you spend your own money to watch a movie?" A stinky and shameless thing! ”
"I'll go and help you promote the movie store in the evening."
Tonight's first movie is still "Three Laughs", but from last night's version of Zhou Xuan to Li Lihua's version, two different versions of "Three Laughs" will surprise the villagers, the stars with the same name are not the same, and the plot is plausible, which causes the guests who have watched it to have disagreements when they discuss together, and continue to hype up the movie store in the disagreement.
Where there is a topic, there is heat.
He Dingxian thought of this as early as when he bought the film, and in just one week, the movie store earned back the cost of the two films, and the hottest one sold more than 100 tickets.
As a last resort, the first movie store began to add seats, and half a month later, the total revenue of the one-dollar movie store reached more than 7,000 Hong Kong dollars, and the second movie store was opened in the Kowloon Tong area.