Chapter 18 What is the pain of living?
Jiang Han found that when his emotions did not follow Xu Yan, he was still very organized and good at grasping the weaknesses of the other party.
Cheng Ji brought Xu Yan back, he didn't understand Xu Yan's current way of doing things, but with someone like Cheng Xu, if he muddies the waters a little and makes them make trouble inside, Meisi will hurt his vitality.
The unwilling Cheng Xu is a breakthrough.
After Xu Yan and Cheng Ji returned to Canghai, they took back the carefree and worry-free, and started the regular work mode of 9 to 6 in the morning. She went out on this trip, and the orders were close to 30 million, plus Qian Kun's side and online sales, and after more than a week, there were already 35 million shipments.
This number made Meisi breathe more breaths up and down, so that everyone was as enthusiastic as seeing Xu Yan as if they were seeing a reborn father. The e-commerce festival has turned around, and now that online sales are stable, the bonus at the end of the year must be higher than that of the previous year.
Xu Yan was not carried away by the victory, she understands that popularity is time-sensitive, and if you want to maintain the attention of high popularity, there must be a new explosion.
She went to Cheng Ji and expressed her opinion to him.
Cheng Ji asked, "Then what do you think?" ”
"I'm going to talk to the live broadcast team first and see if they have any good ideas." She said.
"And what if not?" Cheng Ji asked rhetorically.
She hesitated: "There should be." At least in communication, they are more specialized than we are. ”
Cheng Ji said: "Their budget is 500,000 yuan every month, if there is no explosion point in the future, I'm afraid I won't be able to keep it at that time." ”
"But ......" Xu Yan hesitated, but still said: "This seems that we are too ruthless." You and I can see the achievements they have made, and the number of viewers in the live broadcast room has been among the best on the platform several times. If we give up and don't use it, Jiang Han will dig it up, and then our loss will be more than 500,000 yuan a month. ”
Cheng Jichang sighed: "Why don't I know? The president of Meisi is surnamed Cheng, but it is not from the Cheng family at all. ”
Xu Yan nodded: "I know, there will be a way." ”
After she finished what she was doing, she went to the place where she worked in the live broadcast room.
The members of the live broadcast team are not very old, consisting of two girls and two boys, and the core character is called Dong Jingjie, who is one year younger than her.
There was no live broadcast at this time, and several people were on the script. Seeing Xu Yan coming, they happily greeted them: "Sister Yan is here." ”
Xu Yan put the milk tea and cake snacks she bought on the small table: "Sister Yan has a treat today, and the milk tea and snacks are enough." ”
The four of them hurriedly opened the bag, took out the milk tea, inserted a straw and drank it.
Sweets can make people feel happy, and seeing their happy looks, Xu Yan herself laughed. Dong Jingjie put down the milk tea, took out a small cake, and asked her while eating, "What instructions does Sister Yan have for coming over today?" ”
Xu Yan smiled at her: "You'll talk about it after you finish eating." ”
Dong Jingjie was stunned and said, "Sister Yan, if you have anything, just say it, you watch us eat like this, I don't feel sure." ”
Xu Yan said: "At present, our live broadcast room has been on the air for three months, if a TV series broadcasts two episodes a day, will it be the end of the show after watching three months?" ”
The four of them put down the food in their hands and looked at her one after another, Dong Jingjie asked, "Is the company dissatisfied with our live broadcast now?" ”
"It's not that I'm not satisfied." Xu Yan pursed her lips: "You should also feel that the popularity of the live broadcast room is not as popular as before, and the loss of fans means that online sales will decrease, and it will be difficult to attract new users." ”
Another boy said, "What does the company want us to do?" ”
Xu Yan replied: "The company does not interfere in your creation, but just hopes to have another hot topic, and from your point of view, there should be this desire." ”
Dong Jingjie thought for a while and said: "You can change another theme, now it's ancient costumes, and it's short for modern parents, especially topics such as bride price and mother-in-law and daughter-in-law relationship, which are easy to be hot." ”
"You can decide the subject matter yourself. At present, the sales are okay, everyone can slow down for a while, and you can create slowly. Xu Yan said.
After chatting about business, Xu Yan stayed for a while before leaving.
……
After Jiang Han met Jian An and Cheng Xu, he flew to the capital to find an agency that was more powerful in brand communication.
Nowadays, new media spreads widely, whether it is a first-tier city or a remote village, as long as there is a smart phone and signal coverage, people can receive information as soon as possible. He didn't care much about it before, and looking at the rise of Meisi, he largely borrowed the power of new media.
He doesn't follow the trend to engage in a drama-style live broadcast room, and does some publicity out of the circle, which should still be okay.
He chatted with the other party for a long time, and had a new understanding of the concept of communication and the way of communication. The other party proposed that now that domestic products are hot, they can make a series of short videos of ancient and ethnic styles.
Jiang Han and they reached a preliminary cooperation intention.
It was Saturday afternoon when he flew back to Canghai from the capital, he first went back to his house to take a shower and change into clean clothes, and then drove to the suburbs where Xu Yan lived. The accounts in Yokoyama and Mingchuan have to be calculated.
Xu Yan was idle at home on the weekend, taking care of her carefree and worry-free, and then went to the whole small vegetable garden, and began to prepare the ingredients for dinner. I went to the market in the morning, saw fresh chestnuts for sale, weighed two catties back, and bought half a chicken, planning to make a chestnut stewed chicken.
However, chestnuts are a bit troublesome to deal with. Cut the opening in the shell first, then put it in hot water to soften, peel off the shell, and then peel off the layer of fluff inside.
It's a big job, but she's patient.
As soon as the chestnuts were opened and put hot water in the hot water, someone rang the bell outside the door. turned on the intercom screen, and it was Jiang Han's cold face.
He's always got something uninvited.
She stood in the house and didn't open the door, he continued to send a video call, and as soon as he answered, he said bluntly: "I know you are in the house, open the door for me." ”
"What do you want to do?" Xu Yan asked him.
"Come and see your cat, is that a good reason?" Jiang Han said.
"My cat doesn't like you." She said in disgust.
Jiang Han sneered: "I don't believe it, unless they tell me in person." ”
Xu Yan understood the purpose of his coming, but he couldn't swallow Mingchuan's breath. In the business field, it has always been a deception, he originally went to Mingchuan to rob customers, did she want to open her eyes and watch him rob?
Hanging up the phone, she went to open the door, and saw Jiang Han said angrily: "Looking for me to settle accounts?" Didn't you win Wu Hongchang? You have nothing to lose. ”
Jiang Han walked in and said, "Why is there no loss?" I'm going to give him three points, and I'm going to give Qian Kun two points. ”
Xu Yan followed him and said, "Three points can't kill you, you can not give it." ”
Walking to the middle of the courtyard, there was music coming out of the house. Jiang Han was stunned, stopped, and looked back at Xu Yan, with complicated emotions in his eyes.
Xu Yan asked him, "Why don't you leave?" ”
"What's the name of this song?" Jiang Han stared at her and asked.
"Don't you know? I used to play this song a lot. Xu Yan's tone carried a hint of sadness.
"I really don't know." Jiang Han said a little apologetically: "I haven't heard this song since I separated from you." Occasionally, I want to listen to it, but I give up because I don't know the name of the song. ”
Xu Yan walked towards the house and said, "For people who don't like it, it doesn't matter if you've heard it or not, and the title of the song doesn't matter. ”
Her back was a little lonely, and Jiang Han was not very comfortable. followed into the house, Xu Yan went to work in the kitchen, and his eyes were on the smart speaker with music.
Now that the Internet technology is so developed, she refuses to say that he has a way to find out by himself. Use your mobile phone to record the music clip first, and then go to the music software to find the same model.
Soon collected the information of the song: the song title "Marriage", the singer Li Xianji.
This song is sung in Korean, and it is not clear what it is singing, but it can be heard from the prelude that it is a sad song, and combined with the title of the song, it is probably love but can't, and there is heart-wrenching sadness.
Curiosity drove him to search for Chinese lyrics and then set his sights on the kitchen. He now understands why Xu Yan likes to listen to it, because this song sings her state of mind at that time.
And he didn't understand it at all, and he didn't care.
Jiang Han felt guilty. He walked towards the kitchen, leaned against the door frame, and looked at Xu Yan's tall and thin figure, his eyes were a little sour. He couldn't figure out what was going on, but he couldn't control his body's reaction.
After looking at it for a while, Xu Yan didn't notice it, he walked in and asked, "What are you doing?" ”
Xu Yan replied: "I'm peeling chestnuts." ”
She held a knife in her hand and lifted the chestnut shell. The chestnut shells are soft when scalded in hot water, but it still takes some strength and skill to peel them off. Jiang Han looked at the pile in the pot, rolled up his sleeves and asked, "How long do you have to peel like this?" ”
"Peel it slowly, there's time anyway."
"Are there any knives? Give me a handful. Jiang Han said.
Xu Yan glanced at him and handed him the one he was holding: "You use this, I'll find another one." ”
After a while, she came back with a delicate and shining scalpel in her hand, which made Jiang Han's legs tremble in fright: "How can you have such a tool?" ”
"I've been working at the forensic center for three years, and it's normal to have this kind of tool."
Jiang Han found a topic to talk to her: "I found that you seem to like to do these troublesome things very much, last time you made pork lung soup, this time you peeled chestnuts, what are you going to do next time?" ”
"It's not a hassle at all compared to staying in the dissection room." Xu Yan said.
"Xu Yan." Jiang Han stopped what he was doing and asked in a pitying tone, "Have you suffered a lot in Cheyenne?" ”
Xu Yan smiled indifferently: "What's the pain of living?" ”
Jiang Han had nothing to say. He realized that if she hadn't been as cold and ruthless as she had been, she wouldn't have run away to Cheyenne.
Xu Yan asked him in a low voice, "Are you a conscience discovery now?" I have been in Cheyenne for three years, and I have personally dissected more than 100 corpses. Some are nameless corpses, no relatives can be found, and they have been lying in freezers. Compared to that, I'm really not bitter. ”
"So you're already downplaying life and death?" Jiang Han asked.
"In the face of life and death, nothing else matters." After Xu Yan explained, she also stopped what she was doing, and said to him seriously: "When you see me now, is it a state of guilt, sympathy and redemption?" No need! If our situation were reversed, I would have reacted in the same way. ”
Jiang Hanpin read the meaning of her words, and his heart was very uncomfortable.
Carefree and carefree ran from the cat room, rushed to his feet and "meowed", he was defenseless, the knife in his hand was deflected, cut his middle finger, and the blood flowed in a line.