Chapter 179: What game is the most popular
The name of the game that came with Nintendo's first handheld console was "Ball Throwing", which is the BALL printed in the upper right corner of the game console.
Nominally, the handheld has two games that can be switched between via the "Game A" and "Game B" buttons on the screen.
But in fact, these so-called two games are just two ways to play the ball and throw and catch.
In game A, the player throws 2 balls, and when the ball falls, they need to catch and throw it again, like juggling, and 1 point is awarded for each successful time.
In game B, players have to throw 3 balls, and each successful catch is awarded 10 points.
This is the so-called two games in the promotional advertisement...
For Nintendo's shamelessness, Shirakawa Kaede directly scoffed.
Two real games, it depends on our Shirakawa Electric.
At this moment, Shirakawa Kaede has already started to experience it with his own GAME BOY.
Needless to say, the old way to play. Eat a light spot, the small bug becomes a little longer, and the player's current score will be recorded in the upper right corner.
The handheld authorization of this game, Shirakawa Electric contacted the original developer on the other side of the ocean, and easily won it for 10,000 US dollars.
After all, "Snake" was not very popular at this time, and not many people had heard of it.
And it has also become the game represented by GAME BOY game handheld and GAME B.
So what is GAME A, which is the original staple? At this moment, Kaede Shirakawa is experiencing.
In the small screen, light points appear continuously from above.
The small plane controlled by Shirakawa Kaede was moving left and right firing bullets to destroy the light spots at the top of the screen.
As the bullet flew out, an inconspicuous hole under the handheld sounded, "biu, biu, biu".
Isn't it familiar, the name of this game is "Thunder"!
What game was the most popular in the 1980s? Shooters, of course.
The arcade game "Space Invaders" released by Taidong Company in 1978 is a shooting game.
It dominated the entire arcade market for two years and is still at the top of the list.
So far, the Space Invaders arcade has sold 750,000 units worldwide.
The main markets are all digested by Neon and Rice, and Taidong has also made more than $1 billion in two years with this arcade machine.
$1 billion, that's more than 250 billion yen.
Damn, this number is greedy for Shirakawa Kaede's saliva.
In other words, it will take at least 10-20 years for Shirakawa Electric to create so much wealth.
So in order to hit Shirakawa Electric's handheld with one hit, Shirakawa Kaede also decided to launch a shooting game.
So there is no doubt that a game like Raiden is perfect for a handheld and easy to play.
The idea was proposed by Kaede Shirakawa, and the specific details and level skills also needed to be designed by Satoshi Iwata.
He is very talented in this area, and he knows far more than Shirakawa Kaede what kind of games are simple and interesting.
Speaking of Nintendo's current "Throwing and Catching Balls", it is somewhat similar to the game played in the computer room of the East University of Technology when the two of them first met.
His talent for game design can also be seen here, and this time Satoshi Iwata actually designed a game independently.
However, Shirakawa Kaede got up and wanted to go, and it was important for the first handheld machine to make a name for itself.
So he first launched "Thunderbolt", and then released the game developed by Satoshi Iwata himself.
Today's handhelds, as I said before, are all one-time game consoles.
After buying it and playing for a while, I basically lay down at home and ate ashes.
As for wanting to experience other games again, I'm sorry, please buy another corresponding game console.
So console manufacturers will release a game console every once in a while, but in fact, the hardware has hardly changed, only the game.
And who is the originator of this kind of play, it goes without saying, of course, it is Nintendo.
At the moment, it is said that their second handheld is about to be launched, which is quite fast, after all, it is just a matter of changing the game.
At present, Shirakawa Electric is also doing the same.
GAME BOY is just these two games, but compared to Nintendo's practice of passing off the different gameplay of "Throwing and Catching" as two games, it is simply a big drop of conscience!
Even Shirakawa Kaede even thought of the poster slogan, "Thunderbolt" vs. "Snake"! True. Two games!
It's best to put Shirakawa Electric's handheld right next to Nintendo's handheld, and this advertising slogan is also a little more conspicuous.
Taunt in the face!
After experiencing his own game console, Kaede Shirakawa was generally satisfied.
Limited by technology and graphics, "Thunderbolt" will definitely not be as cool as later generations, but it is still a king-like existence in terms of gameplay in 1980.
The game market is too small now, and there are too few games.
Can you imagine? In the current era, there is no such thing as a game designer at this moment.
So how did those games on TV come about? The answer was come up with a pat on the head by the engineer in charge of technology.
So don't expect too much from their quality, a slightly more popular game will soon be copied in countless versions.
The gameplay is basically the same, and some of the changes are even minimal.
So about Thunderbolt ...
"The game copyright has also been registered?" After several patent conflicts, Shirakawa Kaede paid special attention to this aspect.
"According to Shirakawa-kun's meaning, they have all been registered."
Although Iwata Satoshi didn't quite understand the deep meaning of doing this at this time, he did what Shirakawa Kaede cared for.
"Shirakawa-san, how much is the price of our handheld?" Tanimura saw that the product was finished, and he began to care about its price.
According to the original agreement, HAL can also get a part of the revenue of the handheld.
This part of the revenue mainly comes from the game's share, although it is not much, but it is also money, isn't it?
Because Shirakawa Electric acquired the shares of Iwasaki Technology, it subsequently increased investment and continued to inject funds.
Offices, personnel recruitment, equipment procurement, etc., all cost a lot of money.
Tanimura's original 13% stake has been diluted to less than a fraction.
It's not that he doesn't want these shares, it's because he doesn't have the money to keep investing.
So I can only watch the shares in my hand gradually decrease, and there is nothing I can do.
After all, Shirakawa Electric's investment is real, and it is not profitable at present, so it is normal for the shares to be diluted.
Play this, Shirakawa Electric now has a professional team. With Gu Village's own little braincase, it is far worse.
So at this moment, seeing that HAL's profit is in sight, Tanimura can't bear it.
If he doesn't make a profit, he worries that the last bit of his stake will become a decimal place and move one place forward.
At this moment, he has no expectations for how many shares he can keep, but at least he wants to make a profit and get a dividend.
Otherwise, the job at Seibu Department Store will be resigned, and it will be a problem to eat in the future.
Shirakawa Kaede smiled, he knew what Tanimura was thinking.
All this was done at his behest, don't blame him for being black.
From the day he chose to hang the street lamp, he was already conscious.
And he did all this with peace of mind, after all, from beginning to end, Shirakawa Electric invested more.
Now that it's time to pay back, Shirakawa Kaede is also looking forward to it.
"We're going to sell it at 5,200 yen," which is 600 yen less than Nintendo's 5,800 yen.
"5,200 yen?" Tanimura was stunned, "Isn't Shirakawa-san's pricing a bit low?" ”
In Tanimura's view, his own handheld workmanship is better than the other party, the games are richer than the other party, and the feel is more comfortable than the other party.
But it's priced at 5,200 yen, which... It's completely unreasonable.
Shirakawa Kaede shook his head, "Tanimura-san, we are late entrants in the handheld field.
Nintendo has already taken the lead, so if you want to quickly gain customer recognition, good quality and low price are always the most effective means. ”
Just like Tanimura thought, everything is better than the other party. If the price is still cheap, then why don't the masses buy it?
At this time, there is no such thing as faith, everyone sells things by strength.
However, Shirakawa Kaede did not think about raising the price, but lowered the price.
This is actually a kind of temptation for him, what temptation? The temptation of a price war.
Of course, this is an afterthought, and the current price of 5,200 yen is the result of careful consideration.
Although Tanimura felt that such a price was low, he also knew that he had no decision-making power at all, so he could only accept this price honestly.
At the same time, I was praying in my heart, hoping that the truth would be as Shirakawa Kaede said, and Shirakawa Electric's GAME BOY was a big hit.
In that case, you'll be able to share a little bit of your money anyway.
Alas, too poor. Working with my girlfriend, I am running out of money to buy a small umbrella.
"Young people with potential should also dig more, don't worry about labor costs.
With more time to practice, HAL can afford it completely. ”
"Understood," Tanimura, who came back to his senses, immediately nodded in agreement.
Because he has worked in the computer sales section of Seibu Department Store for a long time, he has met a large number of potential young people in the circle.
Some of these people are students, and some of them are doing unrelated jobs.
But Shirakawa Kaede knew that as long as they were introduced to this path, they would soon be able to grow into the backbone of Shirakawa Electric's software.
This is also what Shirakawa Kaede likes about Tani Village, and the other party still has a little network in the circle.
At the moment, Neon has no software engineers, and there is no related technical school. If you want to find talents in this area, you can really only rely on connections.
"Now that the final model has been decided, you have no opinion on the price. So..."Shirakawa Kaede looked at Akagi.
"Akagi-kun, I'll take care of the mass production to you, and Yamaguchi-san will assist you."
"Hay!" Akagi excitedly bowed his head and agreed, he knew that this was Shirakawa Kaede deliberately cultivating him.
Sure enough, as long as I work hard, the president will definitely notice me, Akagi secretly clenched his fists.
"Iwata-kun, Tanimura-kun, HAL continue to develop other games. 1-2 MONTHS LATER, WE RELEASED THE SECOND GAME CONSOLE OF GAME BOY. ”
Nintendo's speed is so fast, Shirakawa Electric will naturally not be too far behind.
"Hay!" Satoshi Iwata and Tanimura are also gearing up.
Satoshi Iwata was just excited, and Tanimura thought of another game console for sale, so wouldn't Prince Shotoku have a big deal?
It's a pity that he doesn't know that the professional team of Shirakawa Electric is shining with green eyes, staring at the only remaining shares in his hand.
The matter of the handheld machine can be regarded as a temporary decision.
After running around for more than half a month, Shirakawa Kaede, who had not been able to rest for a moment, finally showed fatigue.
It's time to take a good rest, and leave the rest to the people below.
(End of chapter)