In May, Shirakawa Kaede is still on the neon road.

And here in the local area, Shirakawa Electric has once again attracted the attention of the public.

After a month of the red-blue duel hyped by the media, it is finally time to see it for the first time.

In the first week just after the May Day holiday, both Shirakawa Electric and Nintendo announced their first-month sales of home game consoles.

Shirakawa Electric FES sold a total of 580,000 units, and Nintendo FC sold 420,000 units.

There is no doubt that in terms of quantity alone, Shirakawa Electric has a small advantage.

The professional media magazine also roughly estimated the actual shipments of the two companies from various channels.

The final sales volume is basically consistent with the data disclosed by the two officials.

So far, in the first round of the red and blue duel, Shirakawa Electric won!

Almost all of the games and computer magazines on this day reported the news.

After all, it can be regarded as a grand event in the microcomputer industry, and young people have basically paid more or less attention to this matter.

With the gradual diffusion of influence, the market digestion speed of both FES and FC is gradually improving.

It is foreseeable that with the fermentation of word of mouth, their shipments will increase month by month until they reach the peak one day in the future.

But the fierce competition between the two game consoles in the first month has already brought various highlights to the public.

Listed on the same day, the same price is not to mention. In order to increase sales, they even sang and I appeared on the stage in the advertisement, taking turns to fight.

If you ask an artist to bring the goods, then my Nintendo can also let the idol sell to passers-by on the street.

In turn, you Nintendo can host themed events. Then I Shirakawa Electric can also use the name of the event to invite heroes from all walks of life.

In short, there are many dazzling and dizzying means.

Not to mention that although they are in competition with each other, you have been back and forth a few times, but it has beaten the popularity of home game consoles.

If the cake is expanded, then everyone will sell more, which is also a win-win situation.

And those professional magazines, in addition to the sales of the two game consoles, even made statistics on their respective cassette sales.

The top three games are all from Shirakawa Electric, namely "Pac-Man", "Tank Wars", and "Double Dragon", all of which have sold more than 500,000 copies.

"Pac-Man" was the best seller at the beginning because of the addition of Namco's arcade IP.

As for the latter two, it is simply by word of mouth and word of mouth that they finally reached this height.

The next four or five are Nintendo's "Donkey Kong" and "Donkey Kong JR". 400,000 copies of the former and 360,000 copies of the latter.

Also thanks to Nintendo's bonus to Arcade IPs, they are the most widely known and the first thing everyone considers when buying game cartridges.

Shirakawa Electric's remaining games only sold more than 100,000 copies because of the subject matter.

It may not seem like much, but this is only the first month of sales, and there is still room for upside in the future.

According to this list, the media also analyzed the reasons for Shirakawa's victory from various aspects.

The advantage of the game console hardware is the basis for winning, and the abundance of game cartridges and the fun game are the nirvana to win.

Apparently Nintendo is aware of this, so in early May, the two companies announced their plans for this month's game release.

Nintendo has added several games such as "Backgammon", "Mahjong" and "Tennis", while Shirakawa Electric has announced three games: "Gold Diggers", "Circus" and "Motorcycle Racing".

Only by constantly adding new content to your own game console can you ensure its long-term sales.

And it is not difficult to see from the plans of the two families that their competition is far from over, and it will continue for a long time in the future.

Regarding game consoles, the media has spent a lot of time reporting on the red and blue families, but Sega, as one of the "Royal Three", has rarely been mentioned.

Of course, it is not without attention, and there are magazines that use places the size of tofu cubes. After mentioning it, after the sales of 40,000 in the first month, no one cared about it.

Especially after Shirakawa Electric then announced the "Golden Cross Game Creation Contest", the only remaining eyes on Sega were quietly removed.

The Golden Cross Game Creation Contest and the total prize pool of 10 million yen are all stimulating the nerves of the public.

10 million yen, even if it is divided equally among the top 50 people, that is a huge amount.

Especially for young people, many college students have just graduated with a salary of only 110,000 yen.

Compared to the prize pool of 3 million, the first prize pool is simply incomparable.

What's more, for the top three, if they aim to be in the game industry in the future, then Shirakawa Electric can even support them to set up their own studios.

All games released in the future will be subject to royalty sharing in accordance with the Copyright Law.

And as a game developer, you can also print their name in a prominent position on the game cartridge or CD.

After seeing this, many people gasped.

Hiss~This. That's too generous, isn't it?

Doesn't this mean that you can be like a writer, after owning your own works, you can eat them until you are old.

And the game cartridge is famous, how much glory does that have to be?

Wiping the saliva from the corners of his mouth, countless young people were moved by it.

It's as if they see a whole new kind of profession beckoning to them, and it's still the kind that can get rich overnight.

As a result, countless young people who love games, whether they are students in school or young people who are already working in society.

They all started to study or learn how to code, how to turn the ideas in their heads into fun games.

Of course, this is the stimulation that Shirakawa Electric brings to young people, and for stockholders, the real stimulus is the stock price of Shirakawa Electric.

With the announcement of the first month of sales of game consoles, the fastest reaction was not in the media, but in the stock market.

Stocks, which have already gone through a wave of crazy rises, were once again popular among investors in May.

After a week of fermentation, Shirakawa Electric's share price officially exceeded 3,500 yen, and the total market value crossed the threshold of 3 trillion yuan.

Looking back at the market value ranking of neon companies, Shirakawa Electric's ranking has risen to about 15.

In the past two months, Shirakawa Electric's stock has risen like a rocket.

Investment institutions are smiling, and shareholders are also pouring in.

Look at how lush this leek grows, several securities companies are like old farmers, looking at the green leek fields, showing a gratifying smile.

However, it is not only Shirakawa Electric that has risen in stocks, but also Nintendo's stocks.

The stock price, which was hovering at two or three hundred yen last year, has risen to more than 1,000 yen this year, and its market value has increased four or five times.

The reason for such a big change is that in the April earnings report, Nintendo made a profit for the first time.

Yes, the huge debts that Nintendo was saddled with before have been paid off in full. In addition to this, there is a profit of 4 billion yen.

In the past two years, because of the income on the handheld, the debt burden of more than 10 billion owed in previous years has finally been thrown away.

In April, its stock price has improved significantly, and although it lost a lot in this red-blue showdown, the capital market is optimistic about its development in the game console business.

So the feedback is in the stock price, that is, the stock price, which was seriously undervalued before, began to rise sharply.

Once the company returns to its normal business trajectory and returns to a healthy financial position, its market capitalization will slowly return to its proper range.

The neon has been disturbing for the past half a month, and Shirakawa Kaede, who is far away at the other end of the proofing, is not very clear. At that time, he was busy communicating with Joe and Gates.

Tokyo, Haneda Airport.

Shirakawa Kaede had just gotten off the plane, and before he left the reception hall, a large group of people suddenly appeared in front of him.

"Shirakawa-san, may I ask the market value of Shirakawa Electric to enter the top fifteen of neon. How do you feel about the sudden explosion of wealth? ”

"Huh?" Shirakawa Kaede was a little confused by the reporter who suddenly appeared, "Isn't it the ninteenth?" ”

The reporters looked at each other, and then suddenly burst out laughing.

It turns out that this Shirakawa-san still doesn't know that Shirakawa Electric's ranking has risen.

Seeing that he was a little confused, everyone even thought that the huge rich man in front of him was a little cute.

At this time, the people who came to pick up the plane from Shirakawa Electric finally squeezed in from outside the crowd.

This Oda-san is Shirakawa Kaede's travel assistant and Shirakawa Kaede's apprentice.

Because of Meiji's special recommendation, coupled with his cleverness and carefulness, Shirakawa Kaede arranged for him to exercise by his side.

Xiao Tian squeezed to Shirakawa Kaede's side, and after reporting the changes in the neon in the past two days, he showed a sudden look.

"Shirakawa-san already has a fortune of $6.9 billion by market capitalization, how did you manage to do that in just a few years?"

To this question, Shirakawa Kaede smiled, "Let go of your imagination and keep progressing." ”

This is the business purpose of Shirakawa Electric, and at this moment he uses this to answer. Exhortation is one thing, but advertising for oneself is another.

Look, the super-rich just don't talk the same. A pun, full of compelling.

The surrounding reporters applauded, and they felt that Shirakawa's smile was full of the smell of yen, and everyone yearned for it.

"So what advice do you have for young people today?"

Kaede Shirakawa himself is a young man, but the reporter's attitude towards him is like that of a respected senior.

Well, why do journalists like to ask this kind of question, he doesn't have a hobby of being a good teacher.

But so many people are watching, and it's not appropriate not to say a word.

After thinking about it, Shirakawa Kaede looked at the camera, "If you are able to do it now, you might as well use this money to buy a house in Tokyo, anywhere in the 23rd ward of Tokyo."

Then sell it five or six years later, and you'll find out that it's going to be the most successful investment of your life. ”

"Eh" in the face of Shirakawa Kaede's serious suggestion, the reporters looked at each other one after another.

"Shirakawa-san, are you optimistic about the future of real estate appreciation in Tokyo?"

"Shirakawa-san, could you please elaborate on the reason for this suggestion?"

However, Shirakawa Kaede turned a deaf ear and quickly left here under the escort of Sama and Kojima.

Jokes, believe it, believe it, don't believe it.

Coming out of the green channel, Shirakawa Kaede sat directly into his other car, the Toyota Laurel.

The price of this car is very ordinary, only about 3 million yen.

As for why not drive a luxury car? That's because on the neon streets, only two kinds of people will drive luxury cars to go out.

One is the pole, and the other is the nouveau riche.

None of the major chaebol families and many corporate executives will drive a conspicuous luxury car out of the house.

This low-key traditional style, Shirakawa Kaede has no intention of breaking, he doesn't want to make himself special.

And that Toyota Century will only be driven out on solemn occasions.

"Okay, just go back to Chiyoda Ward, and then you can rest and rest."

After instructing the people around him, Shirakawa Kaede signaled to leave.

In Chiyoda's residence, I guess the senior sister is already waiting for him.

(End of chapter)