"How much is set to go out tonight."

When they all left, Wei Ling helped sort out the messy table and asked about today's sales.

Chu Qing sat on the other side, crackling and pressing the calculator.

"1269 units."

"It's all P2?"

"Hmm."

"How much does that cost?"

"Not much, about 360,000"

360,000, not much!

This is what Chu Qing can say, selling for 360,000 in a few hours, and ordinary people don't dare to think like this in their dreams.

He was not afraid of the wind, and flashed his tongue.

"This is just the beginning, and when the A3 commercials start broadcasting tomorrow, this number will be a long time."

Chu Qing, who was not shocking and died, gave her another knife.

Tomorrow is more than that, how much?

She doesn't read much, and I really can't think of it.

A few months ago, if someone had told her that she could sell 360,000 a day, she would have thought that person was crazy.

But now Chu Qing said that there would be more than this, and her first reaction was not that Chu Qing was bragging, but that she really wanted to think about how much.

Maybe she's really crazy.

Only if you are really crazy can you keep up with this person's rhythm.

How much the learning machine can sell in a day, Chu Qing doesn't know.

Historical data In 1992, Xiaobawang's revenue exceeded 100 million, and what was sold was not a learning machine, but an FC game console.

That's an average of nearly 300,000 per day. This is still in the case that Xiaobawang is not a direct business, and a part of the profit is earned by the dealer.

In 1991, Duan Yongping spent all his funds of 400,000 yuan for the first time to advertise on CCTV, and that year he turned a loss-making factory into a profit and made a profit of several million.

CCTV in this year is a real symbol of credibility. Every advertisement that can be listed can allow the manufacturers behind it to reap unexpected returns.

This is also why, CCTV's advertising costs rose in the second year.

Thanks to 1991, CCTV was just a pilot.

Otherwise, Chu Qing had no choice, and with only 200,000 yuan, he could buy the super long advertisement 3 minutes before the Mid-Autumn Festival.

After two years, just a few minutes of advertising, don't want tens of millions of dollars, you don't have to think about it at all.

This time, Chu Qing seized the opportunity and picked up a big leak.

But what he didn't know was that he was an advertisement. It has already turned the industry upside down.

Whether it's advertising, or electronics. I'm asking everywhere who made this advertisement.

In the 80s, the advertisements on TV were all hard and wide, and there were just a few words over and over again, this is good, that is good, it is good, it is really good.

In the early 90s, after systematic learning, advertising began to have new tricks.

But in the end, it still failed to escape this framework. The front is praised and the side is praised. The side is praised and the back is praised.

In 1991, most of the advertisements on CCTV were between 10-30 seconds, and there were large paragraphs of useless descriptions, and the dubbing was also a song and two sighs, just like reciting poetry.

Of course, there is also a soundtrack, but it is not too mature.

Chu Qing's version of the advertisement, three minutes long, is said to be an advertisement, but it is better to say that it is a music MV.

With music, it tells a story of a dream come true. The protagonist seems to be the little boy, but everywhere is highlighted by backgammon products.

There is no voiceover in the whole process, but everyone who has seen it knows backgammon and understands his importance.

After more than ten years, this technique is called intention and blank space.

Sometimes you don't need to say more, leave it to the audience to think for themselves, but the effect will be better. The artistic conception is higher and farther.

This is the same as ancient poetry, the artistic conception is there, and the natural understanding is understood.

As for those who can't understand it, you can also guess a little bit through the plot, this thing is good, it's high-tech.

However, they are not Chu Qing's main consumer group now.

In this era, those who are willing to spend hundreds of dollars to buy learning machines for their children are either workers or in the system, or small traders who are the first to get rich.

Only they are willing to spend money in this area in order to train the next generation.

At this time, ordinary people can't afford to buy it even if they want to.

To put it bluntly, it is still poor.

Of course, I didn't let go of this advertisement, and there was also the group of people who made music.

In their cognition, what music is is is spring and snow.

Where is the best music now, abroad.

Few of these people in China really understand music.

Otherwise, those foreign tapes brought by Xiao Yang would not have been so sought after.

But in an advertisement a few minutes before a Mid-Autumn Festival party.

There is not only a piano soundtrack, but also a duet in Chinese and English. The lyrics are still so ambitious.

Listen to the lyrics, my dream, It possible.

In the past, a large number of them looked down on the nouveau riche who did business, and they didn't look down on the soundtrack of those advertisements.

I always feel that they are too vulgar.

But such a song with such a name known as an advertisement made them see another side.

It turns out that music can still do this, and advertising can still have this effect.

Literati, most of them are smug.

Look down on those so-called lower riba people.

The same is true for musicians today.

Most of the local musicians have their own pursuits, their own dreams, and look down on those vulgar.

I always feel that the career they do is superior to others.

As everyone knows, whether it is music or literature, it is divorced from the public,

ultimately

It can only be

Enjoyment.

Right, Jia Poet.

23-year-old Ye Maozhong entered the advertising industry with the creative advertisement of "scoring six goals in one shot" for Chunlan Air Conditioner in 89.

Not long ago, he came to Shenzhen on a business trip to find inspiration for another advertisement in his hand.

Not being able to go home for a reunion during the Mid-Autumn Festival is his biggest regret.

Fortunately, the hotel has a TV, which can also let him see the Mid-Autumn Festival party of the central station.

Originally, it was just for the purpose of recreation.,Turn on the TV.。

But he didn't expect that one day he would see such a high-minded corporate advertisement on domestic TV.

Immediately, I couldn't even bother watching TV, put on my pants, and ran downstairs to make a phone call.

It wasn't until he went around one by one that he realized that this advertising planning was done by the factory itself. I only found a shooting team from Shenzhen Film Company to help shoot it.

Fortunately, the person who helped shoot was also known as Wang Wei. I immediately asked him to call, and I called him directly.

"Ding Ding Ding Ding~"

When the phone rang on the table, Wei Ling was sitting on Chu Qing's lap, her clothes were deformed, and her eyes were like silk.

The phone is another one, not with him.

"Hey~ Hello! Here is backgammon. ”

Chu Qing could only put down his chaotic hand, left Wenrou Township, and walked over to answer the phone.

"Hello, I want to find Manager Chu from your Propaganda Department."

I thought it was an order, but I didn't expect it to be looking for him.

"Hello, I am."

"Hello! My name is Ye Maozhong, and I am from Taizhou TV. ”

Ye Maozhong, saying that the name may not be familiar, but it can be said that the advertisements he has done are estimated to be known to everyone.

"There will be no gifts for the Chinese New Year this year, only brain platinum will be accepted for gifts"

"Visit Heilan House twice a year"

"Wash for healthier"

"Men should be themselves"

"Hengyuanxiang, sheep and sheep."

Coincidentally, Chu Qing knew this person.

When I was doing e-commerce in college, I also turned over his "16 Keywords of Marketing".

It's just that he never thought that he would be the first to find himself.

Shouldn't it be those record labels?

Such a good song, I don't want to find someone to release the record as soon as possible. And then it was pirated by itself.

No, I was taught to be a man by myself, and then I put the record out.