Chapter 51: The Wolf Is Coming
When Lu Tao returned to backgammon, it was almost twelve o'clock.
In fact, as early as nine o'clock, his other set was sold out.
This time he bit 300 and didn't let go.
Earned 600 yuan in one night, where is he willing to come back immediately.
Of course you have to go outside and have some fun.
found a wandering warbler standing on the street, comforted his lonely mood, and ate a big meal at the roadside stall before coming back.
It's just that what he didn't expect was that as soon as he entered the gate, he happened to bump into Chu Qing who was going downstairs.
"Brother Tao, I came back so late, where did you go."
Not long ago, Ye Qianwen's "Walk in Style" was a big hit. The word chic has become a mantra that everyone often talks about.
If there are statistics, this is definitely the earliest national hot word.
"No~ No, I just went to the town ~ went around."
Maybe it was because he was a thief, and Lu Tao was a little confused for a while.
"Brother Tao listened to my advice, the outside is not clean, there are so many single girls in the factory, it's time to find a wife."
Chu Qing looked at him hesitantly, and thought that he was looking for a female bodhisattva to come back, and he was a little embarrassed.
How is the times developing, but the profession of street girl has never disappeared.
The so-called demand is a market.
They are single, and occasionally go out for fun. Chu Qing also knew.
After all, they're all men.
"Uh~um~ Okay."
After a few words, seeing that Chu Qing didn't say anything else, he relieved his heart.
It seems that it has not been discovered.
After locking up the bicycle, I hurried back to the dormitory.
It's just that this night, Lu Tao didn't sleep well.
First, the thought of the 600 yuan sold tonight made him a little flustered.
Panic, the money came too easily.
Second, I am worried about how to fool the two empty boxes of packaging.
Until the next morning, he didn't figure out what to do.
I went to work in a daze. Today is as busy as yesterday.
I heard that yesterday, more than 1,000 P2s were ordered, but there were more A3 game consoles, and more than 2,000 were ordered.
Fortunately, most of them are out of town this time, and there are several other responsible points to help with the shipment.
He was a little more relaxed.
You only need to arrange the goods to come to the factory.
It's just that when Xiao Jiangxi took a strip and came to pull the goods, he suddenly thought of a way.
This note needs to be sent to several expatriate responsible points.
A total of 2000 boxes.
With such a large amount, there should be no problem with two empty bags mixed in.
Just do it when you think of it, and when packing, he personally put the two dropped products at the bottom.
Seeing it pulled away with my own eyes, I was relieved.
With a way to deal with the deficit, Lu Tao is even more bold.
Relying on the relationship with the doorman, basically every time I go out, I can bring three or five sets.
In Zhongshan, across the river in Chang'an, in Xiaobawang's office.
Duan Yongping was looking at an advertisement for a central station.
The picture shows several children playing on the street, and suddenly a child crosses the street at a red light, and then a truck drives towards him at high speed.
At the moment when the child was about to be hit, the child jumped higher than ordinary people and crossed the front of the car.
Immediately after that, the screen changed to several children playing video game consoles. In the picture is Super Mario, jumping over the turtle shot.
"I want to say it out loud to you, no longer be silent, no matter where in the world, there is always cause and effect, you make me unable to hide"
The camera pulls away and powerful rock music plays. The children gathered around the video game console and had a great time.
"Backgammon game console, listed nationwide, unified retail price 298"
"Youth builds dreams, backgammon"
The 20-second ad is still just music, no narration. I told a story, but it didn't seem to tell anything.
But the opening scene captured the hearts of all parents in just a few seconds.
Not long ago, CCTV made a feature film about children's traffic safety.
And released a set of data, road traffic injuries have become one of the four major causes of death for children over 5 years old, and it is the first cause of death for children aged 12-17.
And China is one of the countries in the world that is most seriously injured by road traffic safety.
For a time, road traffic safety has become a hot topic in the society.
At this juncture, such a folded advertisement appeared.
Even though they didn't say anything, they seemed to have said everything.
Linking advertising and social issues together suggests a solution that doesn't work.
This kind of metaphor can subtly affect the viewer more subtly than directly telling you how to do it.
But what made Duan Yongping panic the most was not just these.
The national unified retail price is 298!
At this price, it can be regarded as a knife directly inserted into the heart of Xiaobawang.
Among the TV game consoles on the market today, the biggest brand is Nintendo's red and white machine, which is priced at 2588 in China.
There aren't many that you can afford at this price.
What really dominates the market is the bent Shengtian FC and the crystal technology little genius game console.
One sells for 688 and the other costs 628.
This was followed by a number of domestic copycat machines.
But the basic price is around 600.
In order to highlight the encirclement, Xiaobawang not only advertised on CCTV, but even directly hit the price to 488.
They were the first to bring the retail price down to $500. It is also the use of advertising and low prices that make Xiaobawang sudden.
In three months, it turned losses into profits. Today, the daily shipment has stabilized at more than 1,000 units.
And with the spread of sales channels, there is a trend of further increases.
Duan Yongping is ready to expand production, and even applied to the group company for an advertising budget of two million, ready to spend a lot of money on CCTV next year and ask Jackie Chan to advertise.
However, what he didn't expect was this.
It's only been more than two months, and the method he used once was used on him as it was.
And better, more ruthless.
Not to mention advertising, the gap is really big.
But the price, he really can't figure out how BBK achieved the national retail price of 298. Didn't his dealers resist?
You know, when Xiaobawang wanted to seize the market, he didn't think about hitting the price to 300.
But the market pricing is not all up to the manufacturer.
Xiaobawang uses a Lianhua chip, which is similar to the configuration of the BBK P2 learning machine.
The cost price of the whole machine is about 170, and the ex-factory price is 238, so that Xiaobawang still has a lot of room for profit after throwing away the advertising cost.
It's just that there are too many links in the dealer, and after layers of negotiations, only a retail price of 488 was finally set, which is already the best result after negotiation.
But now a backgammon suddenly appeared, directly making this price cut in half.
Let's not talk about this price, how did BBK do it. At this price alone, it's really on the market. It can make other competitors close down in an instant.
Seeing that sales had just improved a little, such a competitor suddenly appeared, how could Duan Yong not be anxious.
The same technique, when it was used on himself by a different person, Duan Yongping never thought that it would make people so uncomfortable.
And in the face of this price, he has not yet done the slightest.
I can only watch the sales data and fall off a cliff.