On the morning of the third day of the new year, Zhu Weisha, who had eaten some pancakes and fruits, rode an old bicycle to the Yuxing factory.

Three days off for the Spring Festival, today is the first day of work after the New Year.

I didn't go to the office, so I grabbed a morning newspaper in the communication room and went straight to the conference room.

When he entered the door, Yuxing's management was also there.

Zhu Weisha came out of the system, and he is most familiar with this habit of holding a meeting first at work and summarizing after work.

"I've watched the Spring Festival Gala."

He threw the local morning newspaper in his hand on the table, took the tea sent by the secretary and took a sip.

"Well, this year's Spring Festival Gala is okay, and the stage effect is much better than before."

"That's it, the sketch is also good, it's very interesting."

"Mother Zhao's Sima cylinder smashed the cylinder, but it made me happy for several days."

Listening to the discussion below, Zhu Weisha frowned slightly.

"I think Backgammon's show is good." A young man with a pair of black-rimmed glasses came out coldly. The originally lively conference room was instantly quiet.

Many people just looked at Zhu Weisha.

"You all know what today's morning newspaper is." Zhu Weisha didn't look at the people below, but opened the morning newspaper he brought. Go to the Local News section in the middle.

There is a full page on it, which is the news covering yesterday's BBK press conference.

In order to be alarmist, these reporters also used a "grand and unprecedented". He also put forward the first "spokesperson" statement.

Of course, the photo is also a live photo, the picture of the crowd, I don't know, I really think it's an empty alley.

"Backgammon has talents, and this kind of marketing method can be thought of."

It was the young man with black-rimmed glasses who replied.

His name is Tao Shengzhi, and he turned out to be an ordinary researcher at the Chinese Academy of Sciences, and when Zhu Weisha founded Yuxing, he fooled him and a few other people.

After all, young people are more practical and have more ideas about starting a business in the sea.

None of you here are stupid, either from the university or from the system. I just didn't react at first.

Now with Tao Shengzhi taking the lead, everyone also understands Zhu Weisha's purpose.

"Backgammon is really bold. This kind of marketing investment should be not small, I don't know if they can digest it by doing so. ”

"I heard that backgammon was ready a year ago, and this time I stocked up on a lot of goods. I guess I thought about this day a long time ago. ”

"I heard that on the sixth day of junior high school, they will also have a free show in the workers' stadium. It's a lot of money to burn. ”

"You don't understand this, the performance of the Gongti is not free, and you have to buy something in BBK to go."

"It's not simple, if it were me, I would spend more than 20 yuan to buy a study card. It's still cheaper than concert tickets. ”

"I guess you can't buy a study card now, I heard that the stock was sold out yesterday. Now only learning machines and game consoles remain. ”

"Sold out so quickly? Impossible. ”

"Don't believe me, I live near the Temple of Heaven, and I saw it with my own eyes yesterday."

"Those people almost didn't crowd their flagship store in order to be able to watch the performance of the sixth year of junior high school, and if it wasn't for the police to help maintain order, they almost stampeded in order to grab the goods. If a stampede does happen, it's fun. ”

"The study cards are all sold out, so there shouldn't be many people who buy game consoles and learning machines."

"You're wrong, when I came this morning, I deliberately walked around there, and since the morning, there has been a long queue." It was Zhu Weisha who answered.

See that everyone has already said about it. He rubbed his brow and looked around.

"Now backgammon has made a move, but our problem has not been solved at all. Say what to do. ”

Yuxing, which has only been put into production for three months, is actually not as bad as Zhu Weisha thought.

In the eyes of outsiders, a new enterprise. It takes three months to open the market and make a profit. It can be said that it was a success.

However, who called them a formidable opponent backgammon.

BBK was only put into production three months earlier than them. But it can already be said that it is far away from them.

Let's not talk about the sales model of backgammon.

As far as his product itself is concerned, it is much better than Yuxing.

Not only are there few failures, but also very beautiful.

In addition to the surrounding areas of the capital, Yuxing's sales can be on par with BBK, but the rest of the country's markets have long been thrown away by BBK. ，

I learned the news from my old colleague.

In half a year of the year, BBK has produced at least 100,000 units.

And Yuxing, so far, has shipped less than 7,000 units. One-third of them are from the periphery of the capital.

"I think we can learn from the next step, change the style, launch our own all-in-one machine, increase CCTV advertising at the same time, and then also do after-sales service." Although Tao Shengzhi is from the technical department, he also knows BBK best.

As early as the beginning of production, they studied backgammon from the inside out.

It has also developed the same all-in-one machine as BBK. At the beginning, the reason why there was no product with the same BBK was that some people were pretentious and high, and in order to be different from BBK, they first launched a split machine.

However, it turns out that the split type is not better than the one-piece type of backgammon, and now the failure rate of five percent is basically from the split joint.

Not only are there many problems, but the cost is also higher.

"Minister Tao, I admit that BBK marketing is doing well, but our Yuxing is not bad." The one who answered the phone was a middle-aged man on Zhu Weisha's right, Cheng Wei.

He turned out to be the backbone of Xicheng Economic Company, and Zhu Weisha's subordinates when he was acting as a legal person also followed him when he went to the sea.

"In fact, in my opinion, the biggest problem between us and BBK is still in the dealership."

"At the beginning, in order to catch up with BBK, we also learned from them to do direct sales and gave up agents. Now it seems that this is actually wrong. Because our channels are not enough, it is difficult to open the market without agents. ”

"Now if you want to catch up with backgammon, I think we should reconsider the problem of agents, in the short term, the profit will be lower, but it can quickly open the market."

"Of course, we can also do BBK's marketing methods and after-sales service. After all, it seems that this trick is really good now. After Cheng Wei finished speaking, he glanced at Zhu Weisha.

Yuxing was founded by Zhu Weisha.

At the moment, he felt like he was constrained. It's like going back to the unit at that time.

All parties have their own constraints, and each has its own needs.

It doesn't matter if it's split or integrated, and whether it's direct sales or agents.

These issues have been discussed since the beginning of the construction of the factory.

It is said that BBK has a successful experience here, and later Yuxing can apply what he has learned as long as he is not stupid.

The biggest characteristic of the elite of this era is that they are pretentious.

They were all killed by millions of people crossing the single-plank bridge, and no one would feel inferior to others.

So even if there is a precedent for backgammon, Zhu Weisha still wants to innovate on his own.

However, now, it is time for Yuxing to make a decision.

After glancing at Tao Shengzhi, who wanted to argue, Zhu Weisha waved his hand and motioned for him to stop.

Then he slowly looked around the conference room, took a deep breath and said.

"From today onwards, Yuxing will adopt follow-up tactics against backgammon. We fight with backgammon to the end! ”

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PS: Thank you for the reward for the sale of love head iron!

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