In the mid-to-late nineties, a very popular industry emerged among the self-employed people in towns and villages across the country, that is, disc rental shops.

There are as few as three or five in a small town, and as many as a dozen. If it is a university town, a densely populated place in an industrial area, there will be a rental dish next door to the street.

The life cycle of this industry is very short, less than a decade. But it has brought a lot of wealth to tens of thousands of families across the country.

Rent a disc with a deposit of 10-20 yuan. Rent for two dollars for five days. A set of TV series costs five to ten dollars.

The popular movies and TV series have to pinch the time every day and watch them with people. Disc rental shops emerged with the popularity of VCD players.

Compared with mature industries abroad, there is no monopoly by large companies in China in this regard.

The reason behind it, in addition to piracy, is more because of the chaos of the VCD and DVD markets, and the lack of a leading player that can really support the industry.

The chaotic mode of operation has caused many people to miss a huge market. Now, Chu Qing has directly released the franchise to create a sinking market.

Before piracy occupies the market, it is necessary to squeeze out the living space of piracy. Speaking of understanding the domestic market, it is a backgammon that started with piracy, and it has more say than Sony.

Moreover, in the past two years, BBK has already laid out more than 200 flagship stores in major counties and cities across the country.

They are like the branch veins of backgammon at the moment. As soon as the news of joining was released. These flagship stores across the country immediately exerted their effect.

It can instantly connect all the towns below to form huge capillaries.

"First, all genuine discs of franchisees will be distributed free of charge."

"Guiqin, what do you mean by this free shop." In a small town below Yidu, Li Guoqiang, who was guarding his tailor's shop, looked at a letter that had just been sent from Yidu.

looked at his wife with some puzzlement.

"Free distribution means that you don't need money to load the goods, and you only pay when you sell them." Tan Guiqin, who was sitting on the side, thought of the answer given by the customer service on the phone, and casually repeated it to her man.

Ever since she saw the backgammon franchise ad on TV. I thought about it and tried to call that number.

She didn't expect that the efficiency of BBK would be so fast, and she called the day before yesterday and received a registered letter from Yidu this afternoon.

In addition to the detailed franchise process, the entire profit model is also introduced. According to the above, as long as it is not too bad, you can earn at least a few thousand a year.

"Sell it before you give money? And this kind of good thing, so if I sell it and don't give money, can he still come to me? ”

"You are stupid, didn't it be written on it, you have to pay 500 franchise fees." Tan Guiqin glanced at her man angrily.

Look at his unpromising appearance, people dare to store goods for you, and they are not afraid of you running. is saying that there is a company in Yidu County, and if he is really going to run, he is looking for a new one.

500 yuan for a bunch of discs, who earned it, it's hard to say.

"But didn't they say that the franchise fee can be refunded as long as ten VCDs are sold?"

"3800 VCDs, you should be so easy to sell." Thinking of VCD, Tan Guiqin has only seen it on TV.

Looking at the franchise information, there is also a value-added service, called the video hall. She was more interested in the video hall than in the VCD rental business.

Thinking of going to the county seat with her husband to watch the video last year, Tan Guiqin subconsciously closed her legs.

After thinking for a moment, he turned his head to Li Guoqiang and said.

"Why don't we go to Yidu tomorrow and see how it goes. Instead of renting a disc, I really want to make that video hall. ”

"What is the video hall doing, I didn't see that there are no people in the movie theater in the town now."

"There is no one in the cinema, there are no good movies, how many years has "Tunnel War" been played, there are only a few films every day, everyone is tired of watching it. If he wants to show some good things in the video hall in the county, you can see if anyone will watch it. ”

"Hey, hey~ That's right." Thinking of the Xiangjiang video I watched last year, the fragrant scenes in it instantly made Li Guoqiang interested.

"I just don't know if this VCD also has that kind of disc."

"Look at your bad look, none of the men are good." The two glanced at each other, and both saw each other's thoughts.

"Okay, I'll listen to you, we'll go to the county tomorrow to have a look." Li Guoqiang subconsciously glanced at the deserted street, picked up Tan Guiqin and walked upstairs directly.

"Hey! What are you doing, it's broad daylight. Although he was reluctant, the pace under his feet was a little faster than Li Guoqiang.

Yidu, BBK flagship store. Since the head office decided to let go of VCD discs to join. Their flagship stores are starting to get busy again.

Fortunately, I have previous experience in organizing "The Voice of China". As long as it is handled in strict accordance with the operating procedures issued by the company, there is basically no big problem.

In just half a month, Yidu store has signed out more than 20 franchise stores. Most of these people didn't come for disc rental, after all, when VCD players were not yet fully popular.

How big the disc rental market can be, everyone has no bottom in their hearts. On the contrary, it is the value-added service of the video hall in the franchise, which makes many people very interested.

After all, as early as the eighties, there were already video halls all over the country. It's just that because the investment in video halls is too large, it is generally only available in big cities.

Small towns, even if they want to invest, the cost of tens of thousands of dollars at every turn will instantly make many people lose their minds.

In these years, the most expensive video hall is not the video recorder. A video recorder of 3,000 yuan is not particularly expensive.

The real problem is the videotape. A good videotape is not only a small number of goods, but also very expensive.

For example, those Xiangjiang graded videotapes. It doesn't matter to ordinary people, but they can't buy it if they want to.

"A simple disc leasing franchise is a franchise deposit of 500 yuan, and we will distribute the goods to you for free."

"If you want to do value-added business in the video hall, you only need to add a deposit of 3,000, and we can help you install a VCD at your door."

"Of course, for every VCD you sell, you can get a commission of 200 yuan. And if you sell 10 units in total, you can return a franchise deposit of 500 yuan. ”

"Yes, the full set is only 3,500 yuan. And as long as you become a franchisee, you can also directly upgrade to a senior member of backgammon. "The store manager of backgammon, now repeats the most every day, is the above set of words.

Compared with those pirates, BBK's biggest advantage is that it has mastered a full set of industrial chains. From disc production to terminal sales of DVD players.

His profit model has thousands of ways to match. In fact, even if there is no piracy, it won't take long for Chu Qing to gradually expand the leasing business.

Because only the bigger the market, the better the sales of VCD. Now it's just that under Sony's offensive, Chu Qing has advanced this step.

The only thing that worries him now is that with the successive rollout of franchisees, the production of VCD discs is a little unable to keep up.

But fortunately, not long ago, the joint police cracked down on piracy and seized some equipment. After buying it at a low price, BBK also expanded its production.

Maybe that's what our ancestors said. There are no guns and no cannons, and the enemies help me build them. Of course, it is all up to BBK itself, and it cannot supply the national market.

Finding cooperation has become a top priority for backgammon.