Night, revolving restaurant on the top floor of the World Trade Building. This is a reception banquet prepared by the city government for the two gods of wealth.

In the 90s, the enthusiasm of local governments for foreign investment was unimaginable for later generations. Not to mention that even in the United States, these two belong to the existence of calling for wind and rain.

If you can impress them, even if you only invest in a small project in SZ, it will be a major benefit to the local community.

Perhaps to take care of the habits of international friends, the dinner was a buffet format. In addition to the group that accompanied the inspection of BBK in the afternoon, there were also many Xiangjiang tycoons who have been investing here for a long time.

After the collapse of Da Mao, the United States has become a well-deserved center of the world. For Xiangjiang people who chase finance, Buffett's attraction is higher than Gates.

The large banquet hall was automatically divided into several groups, but fortunately, everyone was

The "upper class" did not rush up to the two VIPs like hungry wolves that hunted for food. It's a tacit understanding of going up to socialize wave by wave.

Of course, for those who couldn't get together for a while, they shifted their attention to Chu Qing and Ren Zhengfei on the other side.

"Hello Chu Dong, I am Shi Yuzhu of the giant." As soon as he sent one person away, Chu Qing didn't have time to say a few more words to the old Ren beside him, and a mediocre-looking man walked over with a smile.

Seeing him surprised Chu Qing. As one after the other, the two were evaluated by the media as the most admired entrepreneurs by young people, and this was the first time the two of them met.

"Hello, Mr. Shi. Your brain gold advertising is really good, and the advertising slogan of "let 100 million consumers get smart first" is like thunder. Chu Qing took the initiative to shake his hand.

Later generations evaluated Shi Yuzhu as a marketing genius who best understood human nature. In the late nineties, he was able to keep up with Ye Maozhong.

It doesn't matter if it's brain gold, or brain platinum. The degree of brainwashing of advertising words is incomparable to other peers.

Although this sentence is a bit suspicious, as long as consumers accept and recognize, it is the best effect.

"I don't deserve Mr. Chu's praise, compared to you and me, this is a class with an axe." Shi Yuzhu was a little flattered and hurriedly conceded.

Who doesn't know now that the big boss of BBK is the first person in the marketing industry. As early as when others were still learning what advertising was, he had already begun to contract CCTV's advertising time.

The three-minute Mid-Autumn Festival patch advertisement in 91 has become a teaching example for the School of Communication. Now, when everyone starts to spend a lot of money to fry the CCTV standard king, "The Voice of China", which he created by himself in five years, has become an exclusive advertising channel for BBK.

Not only does it cost less than people, but the advertising effect is surprisingly good. BBK can now have such a big advertising effect, and the continuous marketing of "The Voice of China" is the most important part of it.

His pioneering marketing solutions have been continuously learned by other companies.

Those who can't cooperate with CCTV grabbed a few other TV stations that were on the stars, and also launched several self-made singing contests.

This year, Shandong TV and Confucius Family Wine jointly launched a "Chinese New Song". Although the effect is a little worse than the good voice of the starting step, it can barely make up for the regret of Confucius House Wine and failed to grab the CCTV standard king.

This can also be regarded as marketing for enterprises, opening up more possibilities. The two sides exchanged a few polite words and exchanged business cards with each other.

According to the usual circumstances, the communication is here, and it is almost the same, after all, there are still people waiting behind.

However, Shi Yuzhu did not take the initiative to leave, but continued to talk about another thing.

"I heard that BBK's Xbox game platform can be open to the entry of domestic game companies?" Shi Yuzhu pondered for a moment and asked.

Hearing this, Chu Qing and Lao Ren on the side glanced at each other. Since today in the software center, the words of the executives of D&A have spread.

After such a short time at the banquet in the evening, he was already the fifth person to come and ask.

"Yes, Xbox is a game platform, and we accept all game software based on the principle of cooperation and openness." Chu Qing's answer made Shi Yuzhu happy.

"To be honest, we giants also have a software business, and we are also trying to transform recently, and we want to enter the game industry to give it a try." Giant does have a software business, but in the last two years, it has been somewhat extinct in name.

Today's giants look very beautiful to the outside world. Compared with the current momentum of backgammon, it is basically comparable.

The main business of Hanka and microcomputer business has a certain market. The newly invested field of bioengineering, with the broadcast of the advertisement of brain gold, is also considered to be popular.

There is also a giant building that has invested 1.2 billion yuan and entered the real estate strongly. In the eyes of the outside world, the current giant is already the real giant.

It's just that as the boss of the giant, only he knows how difficult it is for the giant nowadays. Since Microsoft's Windows 3.0 launched the Chinese version in 1993, Giant's Hanka business has begun to decline rapidly.

Several projects of transformation have not achieved much effect. The microcomputer business is because of the learning machine manufacturers such as BBK and Yuxing, whose market share has plummeted after continuous innovation.

At a time when CCTV's advertising costs are rising, they can only barely maintain it. As for the Giant Building, it is even more of a bottomless pit.

If it weren't for the health supplements of Brain Gold to help support him, he would have been on the verge of breaking his funds by now.

Therefore, finding new funds has become the most urgent thing for him now. When he learned that BBK had a game software that sold 200 million US dollars in half a year, Rao was a little unable to sit still because of his insight into human nature.

That's why I came to this dinner party specifically to find Chu Qing to give me some chance.

"We welcome all manufacturers to join us in the Xbox ecosystem. After all, in the game industry,We still have a big gap compared to the book.,The more people join,The bigger we can make this market.。 In a few days, we will have an exchange meeting about the game industry, welcome Mr. Shi to come along. This is Chu Qing's true words.

If Xbox wants to maintain suppression for a long time, the advantages of optical hardware and technology cannot really win the market.

The reason why Xbox was able to win a good start this time was because of the drive of "The King". Xbox is a platform, and only one good game is not enough.

It needs more game resources to enrich its content. This is also the purpose of instigating Jinshan to make games at the beginning.

In fact, including the sentence that the senior executives of Xianke said today, it was also deliberately arranged by Chu Qing. Even if there was no question from Leader Hu at that time, Lao Ren would open his mouth to cooperate after a while.

If the game industry wants to break the game, it can't rely on backgammon alone. You have to let some people really see the potential of the gaming market.

At the beginning, Chu Qing felt that by pointing out the topic of cultural export, he would be able to gain the attention of some people. However, reality gave him a slap in the face.

After all, this is the nineties that have just been released. There are many things that you can't think of, but you can't do. Compared with those ethereal things, the real money that can be seen is undoubtedly a more intuitive thing.

After thinking about this clearly, Chu Qing began to vigorously promote "The King" around the world at any cost. This is the dazzling data of 200 million US dollars in half a year.

Judging from the reactions of all parties today, the power of this data is still very good. In Shenzhen alone, several local software companies have come to the door to inquire about joining Xbox.

The game is indeed a double-edged sword. In the eyes of the outside world, there are indeed various problems. However, compared to the negative effects of the game.

Its push on software and hardware devices is even more obvious.