Chapter 291: Advertisement (2)

"There are 20 seconds left until the earthquake!" XX City Earthquake Early Warning Center.

Looking at the font translated into English on the screen, Mark Allen frowned slightly.

It's been a few years since the SMS feature was introduced.

Although he had only been in contact with Nokia for a short time, it was the first time he knew that text messages could be used in this way.

If the early warning center can really notify users by SMS in advance, then it can be regarded as a means of avoiding disasters.

Even if you can't give an earthquake warning, it's good to be able to receive weather information at any time.

After all, North Carolina, where he lives, suffers from a large number of hurricanes every year.

In many cases, hurricanes have destroyed electricity and transportation, and it is difficult to get more weather information.

"Knock knock~!"

Just as Mark Allen was thinking, the man on the screen had already left the room for the first time.

There were also many others who ran out of the room barefoot.

What these people have in common is that they are holding mobile phones in their hands, and the earthquake warning information is highlighted on the screen.

The editing of this section of the picture is very fast, basically 0.5 seconds per frame.

The panicked crowd ran out of the buildings.

Twenty seconds is not much that can be done.

Residents of bungalows, who are barely enough, flee their rooms, and those on the upper floors take refuge in bathrooms or under tables under their beds.

At the same time, there is a countdown in the corner of the screen.

The tense editing brings out the atmosphere before the disaster to the extreme.

The chaotic and fearful background sound brings every viewer into the film.

3.2.1!

At the end of the countdown, the seismic wave began to spread like a stone dropped on the surface of a calm lake.

Everywhere we passed, houses collapsed and trees leaned.

The city that was once brightly lit fell into darkness one by one.

Countless people who did not see the text messages and did not know that the earthquake was coming were buried in the rubble in their sleep.

There are also many people who know the news, but they can't take refuge in time, and they can only watch in despair as the houses above them fall when one house after another falls.

The clip in this segment is completely different from the previous fast pace.

The fear on the faces of the people with the houses falling, the despair with nowhere to hide, are all put to the maximum in slow motion in the film.

Again, in this section, there is no soundtrack.

The extreme noise, to the momentary silence, is very much like the mood of a person in a desperate moment.

Just when the onlookers felt that their breathing was about to stagnate, a fallen wall directly turned the screen into darkness.

One second! Two seconds! Three seconds!

"Boom! Tick knock~! ”

After three seconds of darkness, the same chord bell from the opening scene was heard again, and a light lit up on the pitch-black screen.

For some reason, it was only the second time I heard this ringtone, but Mark Allen had an indescribable expectation.

The camera cuts, and it's still a text message.

"An earthquake with a magnitude of 8.0 on the Richter scale occurred five minutes ago in the city of XX. All citizens who have received this text message should evacuate from their houses as soon as possible and go to xxxx for shelter.

If you are already trapped, please find a way to secure your location and wait for rescue.

……”

The specific self-help process was not fully displayed on the screen, but it also made all the audience understand the meaning of these text messages.

Then the screen switches to a medium shot, and the person looking at the phone is still the man who was so sleepy-eyed at the beginning.

It's just that at the moment he's stuck behind a door.

Due to the deformation of the door frame, he could not leave and could not move.

Immediately after that, the picture changed again, cutting a large panorama.

The original city has been reduced to ruins, and countless images and telephone poles have collapsed.

For some reason, when the picture showed the panorama, a separate close-up of the destroyed communication equipment was deliberately cut.

As a film and television practitioner, although Mark Allen does not understand communication, he knows that in this case, it indicates the severance of communication.

After all, in the past, when the big brother was used, even when the communication was normal, there would be a situation where the call could not be made in extreme weather.

Sure enough, when the screen switched back again, the trapped male protagonist dialed the emergency number on his phone.

Unsurprisingly, there was a blind tone on the call.

It heralds the severance of communication.

Despair once again looms over the people in the picture.

Seeing this, Mark Allen frowned again.

The whole film didn't take long to get here, but it made the audience and the people in the film fall into despair again and again.

Although he already knew from the beginning that this was an advertising film about mobile phones, he still didn't know how to break the game as the real "protagonist" of the film next.

Fortunately, this is not really a movie.

There is no need for the audience to speculate too much, and the film directly gives the answer in the next second.

I saw that the male protagonist tried to make a few calls to no avail.

It goes directly to the main interface of the phone.

At this moment, the camera cuts to the perspective of the male protagonist, and he skillfully finds a walkie-talkie function in the settings menu.

At the moment when he pressed the intercom function, a blue circle of light immediately radiated outward with his mobile phone as the center.

The picture cuts to a large panorama outside the ruins.,After a while,On the mobile phone intercom function of a rescuer not far from the male owner.,I received the intercom signal of the male owner.。

From this moment on, the tempo of the picture becomes faster again.

Walkie-talkies have undergone many evolutions since they began to be used in the thirties.

The most commonly used automotive radio applications.

So this feature doesn't need much explanation, and the audience can easily understand it.

It's just that how to get the walkie-talkie function on the mobile phone, it's not something they can figure out.

In fact, it is not a simple thing to turn a mobile phone into a walkie-talkie, at least it is impossible to imagine a simple call like a video.

The mobile phone is a full-duplex communication, 2G is the time division and frequency division, and the walkie-talkie is only the frequency division.

Before setting up the software, it was difficult to set the frequency.

After freeing up the space of the mobile phone, Chu Qing continued to add functions to the mobile phone.

This time, from the very beginning, BBK started from the application scenario of mobile phones.

Especially the Lijiang earthquake a few months ago gave Chu Qing inspiration.

When the communication is cut off, the communication becomes the target of BBK's key solution.

Of course, as an advertising promotional video, the functions of vivo mobile phones are far more than that.

For example, when the rescuers arrived, in order to get out, the male protagonist kept smashing the door with his mobile phone until he smashed the door open, but the mobile phone was still intact.

This highlights the quality of the phone in disguise.

After all, Nokia mobile phones can block bullets at the beginning, and it is nothing that backgammon's vivo mobile phones can smash the door.

And, of course, the long battery life.

There is a close-up of the screen power throughout the film, and as the rescue progresses, those who have a vivo mobile phone, relying on the long battery life of the mobile phone, are also waiting for the rescue with the help of the intercom function.