Chapter 67 Supporting Artists
For artists in the film and television industry, the real way to make money is never salary, but endorsement.
A terrific artist may earn 100 million a year from filming and television, and there will be no online endorsements, and dozens of billions may be.
But endorsements are not so easy to get.
Behind every endorsement is the tireless efforts of countless management teams, despicable and ruthless methods, &bsp&bsp&bsp and even the blood and tears of artists.
If you are not famous enough, you have to ask others for endorsement.
Although Qin Yufang and they have a little fame, Li Xianyun Cinema is not angry, and the pace of catching ghosts is weaker than the pace of making movies, and the pace of making movies is weaker than the pace of being a boss.
Although Dou Lingling's agency has cultivated a wave of newcomers with the help of Yisheng Media, it is also a higher salary, &bsp&bsp running commercial performances or something, &bsp&bsp high-grade endorsements are not qualified. Finally, Lin Xiaoyu and they got up, &bsp&bsp received a wave of endorsements, but most of them were small endorsements - the reason is very simple, without the blessing of the theater chain, the heat will pass. Relying on the establishment of people alone, it has become a little less popular in the past two years.
So Lin Xiaoyu was comparable to the second tier when they were the most popular, but now they have fallen back to the third tier...... It belongs to the rhythm of grabbing a wave of money and running.
It's time for Li Xianyun to think about Yisheng Brokerage.
And to receive good endorsements, real estate developers can play a big role.
Because many big brands rent shops in commercial buildings, although they are customers, they must also have a good relationship with real estate developers.
So there are often such things in the film and television industry.
A real estate tycoon came over for a turn, and the film and television company enthusiastically sent beautiful women and handsome guys.
If you are happy to serve, the big guy will introduce you to one or two brands, of course, the brand owners must also have to sleep together, but at least the way is clear.
The road is rare!
Most of the time, you don't even have the qualifications to meet the big guys.
If you are satisfied with a real estate business boss, &bsp&bsp can go straight to the beds of 20 brand business bosses, and then the endorsement will be convenient.
If the real estate tycoon is stronger, he will even directly assign some less powerful brands.
Of course, &bsp&bspPeople prefer strong brands.
If those internationally renowned big brands can take over, it is not only a matter of money, but also a matter of coffee position.
If Qin Yuqi now takes over the endorsement of a well-known big brand, and the brand has always only looked for the top stream, it means that she is the top stream.
The recognition of the brand is more valuable than any public recognition!
Those who pay have the right to speak.
Of course, the actual operation cannot be so outrageous.
You can blow it casually, and you have to do things leisurely.
The road is wild, it is no problem for a third-tier artist to receive a second-tier endorsement, and it is so wild that he can also take over the first line.
Anyway, skipping one level, it's not a big problem.
If you jump up, you will basically sit on the coffee position - why do some artists not have such a big reputation, but they can receive top endorsements? It's because of the strength of the brokerage team.
Li Xianyun has no need for Lan Yuan's influence in finance and officialdom for the time being, as long as he doesn't misbehave. But there is a demand for their influence in terms of brands, after all, artist management is still a big cake.
Lucky to get a top stream, easy income of more than 100 million - don't think about billions, that's not a business business, you need a super strong team to operate wildly, and you can receive hundreds of endorsements a year, and Yisheng Brokerage currently has no such strength.
Jin Sheng understood his thoughts, &bsp&bsp&bsp was also very happy.
It's good to have a demand.
If you have a need, it's easy to do things.
He nodded, "That's fine." Who do you want to support? ”
Unexpectedly, as soon as these words came out, Li Xianyun sighed and directly made a bitter gourd face.
There's no such thing!
Exercise!
Due to Li Xianyun's "incompetence", Yisheng Brokerage Company now has a bunch of fourth- and fifth-tier ones, and Lin Xiaoyu and a few of them in the third-tier, but they already have endorsements, and in the absence of big productions, it is difficult to pick up big brands. finally had a Lu Xiaozhen, but the matter between her and Xinyue has not been completely settled, because there are some old contracts that have been signed that still have to be executed.
Even if you leave, the contract will be completed!
Therefore, Yisheng Agent has no artists who can play big brands in a short period of time.
Dou Lingling was also full of complaints about this, and desperately persuaded him to give up the Internet University and switch to the theater line.
Li Xianyun shouted that he had no money, and at the same time shouted that he couldn't spend the money, and desperately tried to find a way to talk about cooperation and make money, how could he have time to look at this long-term theater chain.
Now the road is open, but there is no suitable "product", Li Xianyun himself sighed.
Seeing his embarrassment, Jin Sheng smiled and said, "If you can't do it, just sign a few famous artists." ”
"It's not that easy to sign. The famous ones are so arrogant, there are a bunch of conditions, I still have a temper, so I don't like to get used to others. Li Xianyun replied.
Jin Sheng shook his head: "That's just because the capital is not enough." You haven't proven yourself in the theater yet, you can't do it when it comes to artist appreciation, and you don't want to give a lot of money, but with us, it's different. ”
Hearing this, Li Xianyun laughed.
He nodded, "That's right, you're resources...... You are the terminal! ”
Don't consider being a boss, endorsement is the artist's money-making terminal.
Mastering the terminal is mastering the realization, which will become the biggest capital for Li Xianyun to talk about cooperation with artists.
And Li Xianyun can even come upside down.
Lan Yuan is responsible for finding the brand owner, and then directly asks who do you think is suitable?
Pick out a suitable target from them, and then Li Xianyun will talk about it.
Don't talk nonsense, just drop the contract in front of the artist, "Sign this contract, and the endorsement of a certain brand is yours."
Nine times out of ten, the artist is tempted.
Especially over-specification endorsements.
It's not just money that earns, it's also status and fame.
With this, things are easy to do.
So just like that, after arguing with Lan Yuan, the way of cooperation was finally determined.
The price was set at 4.5 billion.
The ghost town will still hand over most of the third phase of the project to Lanyuan Group, leaving only a small half to be responsible for Yisheng Construction - anyway, Yisheng Construction is also engaged in civil engineering and doing art.
And Lanyuan Group will also help Yisheng Media pull a few endorsements, but it depends on your artist level.
You can't really blow it and give me Qin Yuqi and them as a front line.
In addition, Lan Yuan agreed to the preferential plan proposed by Li Xianyun to use Yisheng Media's own venue, and obtained equal priority on the basis of half price, but the term was limited to seven years.
There is no limit to the quantity, mainly they don't think Yisheng Media can produce much.
Although Yisheng Media made 24 movies last year, 15 of them were superheroes, which were prepared for more than a year, and they also made Li Xianyun tired enough, saying that he would never do that again.
Therefore, Lan Yuan thinks that Yisheng Media will be very powerful if it releases ten films a year in the future.
After the negotiation was settled, Li Xianyun called the swift platform and told them that the price of 4.5 billion plates, and at the same time, from now on, all Yisheng Media will be bigger in ten years, and the proportion of publicity and distribution will be reduced to 8%, and the corresponding resources should be missing, and they basically have to be given additional publicity, of course, the premise is that the investment amount of Yisheng Media reaches more than 50%.
Otherwise, if you take the difference, you can make a big deal by directly reselling the contract.
They were supposed to make it in large quantities later, so this piece is destined to have no small profits.
And with the support of the swift platform, countless film and television companies are destined to flock to talk about cooperation with them.
Yisheng Media's next online works will soar exponentially, accompanied by more outstanding talents.
With these talents, Yisheng Media will be more sure to do theaters again.
At the same time, the swift platform may promise to promote the ghost town, ah, this is a must, Huayou, Lan Yuan, the old ghost, the swift platform, now they are all shareholders, and they must do their best for the development of the ghost town.
Of course, the preferential contract about Yisheng Media was also mentioned, and a copy was also sent to the old ghost by the way.
No one cares about this at this stage.
Li Xianyun also called the Linglan Women's Army.
The Linglan Women's Army said that 4.5 billion is unacceptable, and 300 million can be considered.
Exercise!
In this case, can you still stick to the original price?
Who gave you courage? Liang Jingru?
That's why he calls me every day to harass me, but he doesn't do business.
Li Xianyun directly cut off contact, and then called Shi Jun to ask if he wanted to sell some artists to him, as long as you agree, I will sign a contract with Lan Yuan and them.
Shi Jun is very excited, have you finally figured out the beauty of stars?
Li Xianyun said that you don't have to come with me to do this, your artists are running out of everything, you can't keep it anyway, it's better to give me a few first-line discounts.
Shi Jun collapsed on the spot, a first-line artist can earn less than one or two hundred million yuan a year, and now the market is picking up, and the value of artists is going to rise, you let me give you a bunch of approvals?
We don't have a bunch of them in our family.
But he himself knows his own problems.
The artist's heart is no longer here.
The bigger the name, the more there is a way.
Some people have long been secretly communicating with other film and television companies, and some people are waiting for the contract to expire.
Some people even hope that Huayou will collapse sooner, and they don't even need to worry about the expiration of the contract.
For this reason, the "big name temper" of many artists has increased significantly.
Playing big names is very annoying, and even very brainless, but playing big names for capital is an effective means.
When many celebrities are playing big names, a classic theory of self-deception is that this is self-inflatement.
Just like flying for the sake of a career.
As long as there is theoretical support, there is no psychological burden to do any dirty things.
The most classic theory is probably that people have to have children so hard, do you still care if it's personal?
Now Huayou's artists are throwing big names just to run away, and with theoretical support, the big names are even more flying.