As long as it is a fan of Gu Cheng, it knows.

Gu Cheng is actually a little low-key, so low-key that the whole world knows that he is low-key!

Celebrity is inherently a highly exposed job.

Maintaining exposure and heat is also part of Gu Cheng's job.

Weibo will have a hot search list every once in a while, and some rankings are sometimes long.

Gu Cheng has been on the hot search for the past few months, and he will come back again in a few days, and he is ridiculed by the media as a man who lives on the hot search.

But it's different from those celebrities who are big P, fat and thin, and can be on the hot search.

From debut to the present.

Gu Cheng did not trample on porcelain and forcibly Amway, which were more unfavorable marketing, and would not be on the hot search during special periods, such as natural disasters or special anniversaries.

Gu Cheng is basically on the hot search because of his works!

As a standard stem in the Chinese music scene.

Gu Cheng is very busy every day!

In addition to being tied up by other stars, it has also become the focus of musicians.

Not only did an unknown "brother" pop up, but there were also many more "works" under his name that he didn't know about!

"Imposter song?"

Gu Chenggang and Su Qi came out of the recording studio.

I saw Liu Hongguang sitting in the lounge with a calm face waiting for them.

It's a bombshell!

Impersonation is a new form of infringement and piracy.

The general public may not understand the difference between washing songs and plagiarism.

Plagiarism is not uncommon in the Chinese music scene.

Many Internet celebrity singers are actually professional tailors, trimming and cutting different parts of different songs, and then connecting them together to form an "original new song".

But the Chinese music scene is now crazy involuted.

Some online musicians don't even bother to be "tailors", so they just play impostor!

Most of these musicians are not famous, they upload songs with the same song title and singer name to different music platforms, and then achieve the effect of fake and real and impostor.

"How long have I only debuted, and I was actually washed by an impostor?"

"You are not just being washed, you are almost being washed by the cloud culture!"

Liu Hongguang looked angry.

"From your debut to the present, as long as it is your work, you will wash a song of Cloud Culture the next day, without exception!"

In fact, the company has been receiving messages from fans, saying that some singers have plagiarized Gu Cheng under his name, asking the company to help defend their rights.

At first, Liu Hongguang didn't pay much attention to it.

After all, Gu Cheng is really popular, so he is destined to be plagiarized.

However, unlike Europe and the United States, domestic music rights protection is almost a loss-making deal.

There are only a handful of music plagiarism compensation cases that can be retrieved on the Internet.

As long as it's not blatant plagiarism like Jiang Feng, or if it has a bad impact.

They won't do much to defend their rights.

But lately, this type of message has gone on a wild rise.

Liu Hongguang realized that something was wrong, and then arranged for someone to investigate in detail.

I don't know if I don't check the result, and I'm shocked when I check it!

Most of these songs that follow the trend and impersonate Gu Cheng are actually from the same company!

"Cloud culture?"

Su Qi subconsciously frowned, "Isn't this company a plagiarism company?" ”

Gu Cheng raised his eyebrows, "Qi Qi also knows?" ”

Su Qi looked disdainful, "The artists under this company specialize in plagiarizing popular singers, and they have plagiarized my works before, but they didn't become popular, so I didn't pursue them." ”

"Cloud culture has been upgraded a long time ago!"

Liu Hongguang handed them the information in his hand.

"Now it is a music company that produces Divine Comedy on an assembly line, and the whole company from the president to the tea girl are all musicians!"

"They have a real-time public opinion hot spot detection system, which specializes in capturing hot words, and it only takes 6 hours from writing a song to going online at the earliest!"

Gu Cheng flipped through the information.

The further down I looked, the tighter my brow became.

He thought that his singing speed was enough to roll, but he didn't expect that there would be someone in the Chinese music scene who was even more roll than him!

Yunduo Company is not only full of musicians, but also online 24 hours a day, all year round.

In addition to staring at Gu Cheng's impostor and washing songs, they can also write a song for new hot events at any time.

From generating ideas to songwriting, arrangement, recording, post-production, and then to the official launch, the time required for a song is basically no more than 24 hours.

And as soon as these songs enter the market, they will immediately appear on the charts of major music platforms, or appear in popular short videos such as bean sprouts.

Because of the team's strong marketing, several short videos "Divine Comedy" have even been released.

Last month alone, Yunduo Culture Company released 40 songs per month, and the cost of each song fluctuated between 10,000 and 300,000 yuan, but the total copyright income may be as high as tens of millions.

"This cloud washing song is quite slippery, and it has been directly washed into an industrial chain!"

Gu Cheng looked at Liu Hongguang.

"Liu Ji, have you found out who is the financier behind this company?"

"At present, there are short video platforms such as cool music and bean sprouts, because the chain of interests is huge, and there are more and more music platforms involved, and the specific situation needs to be carefully investigated!"

From music tailoring to imposter songwashing.

This is not only the result of online singers and companies taking advantage of their popularity and speculation to accumulate money, but also the result of the tacit connivance of stakeholder music platforms.

After all, compared with the copyright fees of popular songs with millions of dollars at every turn, it is better to directly "wash songs by impersonation" The operation is simple.

Gu Cheng frowned, "With the current music environment in China, it is not so easy for us to defend our rights!" ”

The Chinese music scene is notoriously difficult to defend rights and the punishment is light!

Because there is no cost or burden of infringement, there are so many speculators.

If you are like Europe and the United States, plagiarism can punish you for bankruptcy, and cloud culture will never dare to be so rampant!

Su Qi slapped his palm on the table, shaking the information and scattering in all directions.

"Then you can't just let this company go!"

"If this continues, the Chinese music scene will definitely be destroyed by these speculators!"

"Why are you working so hard?"

Gu Cheng grabbed her hand and stroked it gently.

"If you don't feel sorry, I'm still distressed!"

Su Qi was successfully amused by him, and his anger disappeared in an instant.

"Am I overly angry!"

"If you come up with a song, they will wash it, and they will directly catch us!"

"Then there's no need to be angry with your own hands for such garbage!"

Gu Cheng pointed to his palm and said distressedly: "Look at this, it's all red!" ”

"You're exaggerating!"

Su Qi wanted to withdraw his hand.

But Gu Cheng didn't let go, and still imprinted a kiss on his reddish palm.

“……”

Liu Hongguang, who was forcibly fed dog food, coughed heavily.

"It's almost enough, I'm discussing music rights protection, you two give me a little restraint!"

"Tell me, what are you going to do?"

"What else can I do?"

Su Qi gave him a blank look and said without hesitation.

"I should defend my rights and defend my rights, I should fight a lawsuit, and if I can't win them, I will consume them with money!"

"In short, we must not condone this kind of industry chaos!"

"Washing songs and protecting rights needs to be considered in the long run!"

Gu Cheng thought about it.

"Liu Ji, you go and collect evidence first, all other infringements about this company must be collected, and the chain of interests behind it must also be clarified!"

"We will meet to discuss how to defend our rights later!"