On a sunny day in Los Angeles, Warner Bros. CEO and CEO Barry Meyer arrived at the office on time, and the coffee brewed by the secretary was on the desk, the temperature was just right, and the documents that needed to be processed or read were also placed in a prominent place.

Barry Meyer took a sip of coffee and then went through the papers, one of which gave him a little more time to read.

Warner Bros.' new film, "Neverending," released last weekend, was a box office hit, outpacing production costs in its first week in North America alone.

The film was also released in the United Kingdom, France, Mexico and Australia, and grossed $27.56 million in its first week overseas.

In three days of release, it grossed more than $60 million worldwide.

Martin Davis has a lot of appeal.

Barry Meyer turned on the computer and checked it, since the eyes of the other mountain, except for the summer of jeans for people, Martin's other movies starring have all grossed over 100 million in North America.

This is quite a feat.

Warner Bros., as the publisher, is the one that has profited the most.

Stars are one of the best tools used by film companies to make profits, and the most profitable ones must of course be placed in the most prominent position.

Barry Meyer immediately picked up the phone and dialed WMA's Ali Emmanuel: "Ali, it's me, when is the time, let's go to the country club for a game?" ”

Ali replied, "Did you meet something happy?" ”

Barry Meyer said: "I would like to talk to you about deepening the cooperation between our two companies. ”

Ali knew that it was brought by Martin, and said, "You call Allen, I call Thomas, and the four of us will compete." ”

Barry remembers that Thomas was Martin's agent and responds, "No problem. ”

Just like Will Smith's agent, he is also his guest on the table.

When Barry Meyer went to the film company to find Alan Horn, he remembered Will Smith.

Since 96, the movies starring Smith have had many successes and failures, and after entering 2000, they have made a big hit, and they have been in the limelight in Hollywood for a while.

In recent years, in terms of commercial appeal alone, even Tom Cruise and Leonardo have to stand aside in front of Will Smith.

Martin Davis seems to have some of the momentum that Will Smith had around 2000.

If it can succeed a few more, the commercial appeal will ......

Barry Meyer feels that if Martin can have the momentum of Will Smith's success, the commercial appeal may be stronger than Will Smith's.

The latter is, after all, a black man.

Barry Meyer joins Alan Horn, who mentions one thing: "I'm ready to push for a new Terminator movie. ”

The other party is the CEO of a film company, and he has such power, and Barry Meyer said: "Got a plan? ”

Alan Horn nodded: "After the release of the third part a few years ago, we spent a lot of money to acquire the rights to the series, and the third part has already been profitable offline, and the fourth part is on the agenda." ”

Barry Meyer didn't say much that Warner Bros. has a professional internal review committee, and projects must be green-lit if they want to be approved.

…………

This week, the heavy snow in the northeastern United States and southeastern Canada completely stopped, and after a brief cooling, the weather gradually warmed as the dark clouds cleared and the sun hung in the sky.

Martin and all the main creative staff of the crew left New York to continue the promotional journey of the film.

The crew came to Washington.

After attending a show, Martin left the station to join up with Kelly Gray, who had been there last week, to attend an event at a club.

Getting into Kelly's car, Kelly introduced Martin: "A high-end political party with a lot of liberal cultural and sports stars. ”

Martin was well aware of what he had done in Atlanta and said with a smile: "I'm also a contributor to liberal democracy." ”

The car soon arrived at a suburban manor and parked outside the lavishly decorated clubhouse, Martin followed Kelly inside, waited a little and met Julia, the president of the Atlanta Liberty Society, and Erica, the councillor who was holding a pink kettle and shouting freedom.

Unlike when they couldn't speak in front of them, Julia and Erica shook hands with him and exchanged a few words of greeting when they saw Martin coming.

The four of them entered the banquet hall together, and Martin looked out and saw the black sea first.

The senator was socializing with his wife.

In addition to this, Martin has seen the likes of Hollywood's most famous leftist stars, Meryl Streep and George Clooney.

These two are well-known political activists in Hollywood.

The four of them went over to say hello, and Hei Guanhai shook hands one by one, saying very cordial polite words.

When he shook Martin's hand, he said, "Did you bring smart medicine?" If I had that, it would have been much easier for me. ”

Martin said solemnly: "It is being developed urgently, I am waiting for the congressional appropriation, and Mr. Congressman must help." ”

"No problem." Jokingly, Hei Guanhai said: ""Neverending" is a very wonderful movie, and your film captures a lot of dreams I had when I was a teenager. ”

"Mr. Congressman's words could add $20 million to the film's box office," Martin said. ”

Hei Guanhai laughed and changed the subject: "I've heard about what you did during your time in Atlanta, it's amazing. ”

"That's what I'm supposed to do." Martin's expression became serious: "I want the flowers of freedom and democracy to bloom in the stubbornly conservative city." ”

After a few conversations, Martin left at the right time to follow Kelly Gray to meet other characters.

Kelly said simply: "Next month, Hei Guanhai will officially announce to the public that he will participate in next year's presidential election." ”

Martin glanced over there and whispered, "Black President." ”

"It's his weakness, but when it works, it can be his unique strength," Kelly said. ”

After donating money, Martin approached Meryl.

The latter was not surprised to see him: "I didn't expect that our political position would be the same. ”

Here, of course, Martin will not deny it, saying: "I have seen a lot of your speeches on political and social issues, and you are very good. ”

Meryl said, "Falling behind Julie and Aniston." ”

Martin praised: "The two of them are truly outstanding independent women. ”

"Led to freedom and justice, hehe." Meryl laughed.

Martin is also laughing, although Metoo has been launched, but the social environment is different, the forces behind it are different, except for Pete, it has not expanded for the time being.

But what the future holds, no one can say.

Meryl's voice suddenly lowered: "Many female practitioners in Hollywood should be grateful to Julie and Aniston, and for a period of time in the future, they may face a slightly better situation." ”

Martin continued: "It's not easy for an actor either. ”

Meryl looked at Kelly Gray, thought of Louise Mayer, and said, "You're much luckier than most, and the person who is willing to pull you to the top is at least a woman." ”

In that respect, Martin is indeed a lucky one.

The proctologist's business card given by the fat landlord Antonio, which he never used.

On the contrary, many of Antonio's actor tenants used it, but they didn't mix it up.

Martin saw Kelly Gray coming over and said, "When you get back to Los Angeles, please come out with Nicholson." ”

"No problem." Meryl answered first, and then asked, "You three activities, can't you take me to participate?" ”

Martin's voice was low: "Ladies are not suitable. ”

Before Kelly Gray came over, Meryl went somewhere else.

Martin accompanied Kelly and continued to socialize in the hall, and the figures in the political circle may have a relationship at some point.

The crew spent two days in Washington, D.C., and then moved to Chicago, where various campaigns followed.

In order to attract more audiences to the theater, the main creators of the crew tried to attract as much attention as possible.

Over and over again, Martin repeats the experience of a loser to a winner similar to that of the film's protagonist.

Aniston tirelessly reveals Pete's past and talks about the experience of reconciling with Julie.

Even Robert De Niro is breaking the news that he has been in love with Al Pacino for decades.

As for the behind-the-scenes footage of various crews carefully written by the screenwriter, some will be appropriately revealed in every city, and they are definitely full of tricks.

For example, on the heroine, the crew broke the news that Kate Winslet and Julia Roberts were invited at one point, and finally chose the most suitable Aniston and the like.

In the promotion of the movie, a lot of the news is made up, and the never-ending crew has a team dedicated to writing interesting tidbits.

In this traditional off-season for films, the film has maintained a steady box office trend.

As the weather improved in the northeastern United States and southeastern Canada, the enthusiasm of the audience, who had been suppressed, was released.

In the new weekend, between the newly released "Ghosts and Gods", "Misty Horror" and the old films, more audiences chose "Neverending", which was screened in the second week.

The film maintained an unusually solid box office trend, and with the average strength of its competitors, the box office fell just over 30% from its opening week the next weekend, at $26.82 million.

Coupled with the harvest of four working days, ten days after the never-ending release, the North American box office has accumulated $81.05 million.

The North American box office is just around the corner.

This weekend, the film was released in Latin American markets such as Brazil and Argentina, as well as in East and Southeast Asia, with a total of $51.14 million at the overseas box office.

At the same time, another film starring Martin, "The Departed", has entered the final stage of North American screening, and has now grossed $187 million in North America and more than $300 million worldwide.

According to the normal screening plan, the film should be removed from North American theaters and entered the DVD and videotape market, taking advantage of the popularity to harvest another wave.

But the crew would rather give eight percent of the follow-up box office revenue to the theater, and also maintain a certain scale of screening, in order to impact the needs of the Oscars.

Before the Oscars, Departed will not be removed from theaters, and DVDs and videotapes will not be released.

If it wins a major award at the Oscars, the film's DVD and videocassette sales will explode.

This era is not 10 years later, the quality of the best pictures is guaranteed, and the Oscars still play a more obvious role in boosting the market.

In another seven or eight years, not to mention the market effect of the Oscars, even the ratings of the awards ceremony itself will become a big problem.

After winning several Hollywood Guild Awards, Martin Scorsese and the film have become the number one favorite for this year's Oscars.

As for "Babel", which won the Golden Globe Award for Best Feature Film and Director, no one is optimistic that it will be an upset.

At the beginning of February, the 2007 Oscars ushered in an important part of the selection of nominees, and the nominees were officially held at the Ritz-Carlton Hotel.

(End of chapter)