Chapter 225: Are Those People Crazy? Is it worth it for a mobile phone?!
Finally, we will explain how Sugon Technology created miracles within a month.
The yield rate of the 130nm process process has been increased from more than 30% to 75%, which directly allows TSMC stores to roll orders.
All the readers who read this article felt a good feeling, after all, the TSMC store was too despicable.
Unexpectedly, it was the act of restricting the expansion of foundry orders, so that the newly built factory of Shuguang Technology could not be put into production and expanded because there were no chips.
For this despicable behavior, the people of Daxia, who empathized with it, were naturally angry, and at this time, they were naturally secretly refreshed when they saw TSMC stores deflated.
"Four new mobile phones of Shuguang Technology have been released, and new mobile phones may once again lead the market trend."
This is the news headline of the New Wolf Portal, which is different from the other four major portals.
Their focus is on the 4 new mobile phones, and consumers are naturally quite satisfied with the 4 new mobile phones.
Because although the functional configuration is the same, the appearance has indeed changed a lot, which makes many people who feel that the shape of the Sugon mobile phone is very satisfied.
One of them, a flip phone with a pink shape and code name N2, has satisfied many female consumers.
And the appearance of the Dawning N2 mobile phone is too good-looking, the functions are too rich, and it can also play small games, which makes many female consumers feel very satisfied.
Of course, the other 3 phones also have their own audiences.
In short, the four new mobile phones released by Sugon Technology and the original two mobile phones are not only rich in product lines, but also expand the number of potential consumers several times.
In this case, the direct customers of the mobile phone stores of Sugon Electronics, which sell Sugon mobile phones at home and abroad, and the mobile phone stores of the corresponding regional contractors are full.
All of a sudden, the picture of rushing to buy a Sugon mobile phone not only appeared in China, but also appeared abroad.
This is a fairly rare situation, and it is normal for the picture of rushing to buy a Dawning mobile phone in China, but it is surprising that it also appears abroad.
In the past, only Nokia and Moto Gong pulled them occasionally appeared once in a while when they released a new mobile phone.
But at this time, this dawning mobile phone also enjoyed this kind of treatment, and even the rush to buy a mobile phone was more fierce than any previous time.
After all, they are not like Sugon Technology, because their production capacity cannot keep up with the market demand, and finally causes consumers to buy several times before they can buy a mobile phone.
In this regard, domestic and foreign reporters naturally reported on the phenomenon of Shuguang's mobile phone being robbed.
As a result, domestic and foreign TV viewers and readers of major newspapers and Internet media saw the spectacle of a mobile phone being robbed in advance.
If there are time-travelers here, then they will feel that Shuguang Technology is so terrifying, and they have done what only Pingguo mobile phones could do in the previous life.
Why did Pingguo mobile phone become an instant hit? It's not that the news media has reported that their phones have been robbed.
Then it caught the attention of the audience, and finally people learned that there was such a mobile phone company, did they understand that there was such a mobile phone?
Before this, Pingguo mobile phone was something, in fact, the general public did not know, and they would not care about the news content in this regard.
But seeing so many people waiting in a long line for hours just to buy a mobile phone.
After seeing this kind of news, their curiosity about Pingguo mobile phones is quite large, and then they naturally want to understand this brand and that mobile phone.
Therefore, the success of Pingguo mobile phone is not only their own excellence, but also the superposition of many external factors.
Sell kidneys to buy Pingguo mobile phones, queue up to buy Pingguo mobile phones in the middle of the night, and queue up for hundreds of meters to buy Pingguo mobile phones for most of the day......
Under the crazy actions of many consumers, Pingguo mobile phone has invisibly ascended to the altar, and also established an unattainable image for Pingguo mobile phone.
At this time, the same scene occurred, although the level of consumer madness at this time was not as great as in previous lives.
At this time, consumers will not sell their kidneys in order to buy a dawning mobile phone, nor will they line up hundreds of meters long.
I'd rather wait for a few hours to buy a Dawning phone, and I am only willing to queue up for dozens of meters long, let alone queue up to buy a Dawning phone in the middle of the night.
But at this time, I saw the news that people who wanted to buy mobile phones in domestic and foreign Shuguang Electronics direct stores lined up dozens of meters outside the store, just to buy a mobile phone.
This still deeply shocked domestic and foreign news readers, letting them know that a mobile phone can cause such a big movement.
When they felt that this was too outrageous, the brand image of Shuguang Technology was improved in their hearts, and the concept of Shuguang mobile phone being a good mobile phone was also deeply implanted in their hearts.
Therefore, at this time, the brand power and popularity of Sugon Technology have been quietly greatly enhanced.
Taking the island country as an example, if it is said that the previous popularity is equivalent to 11 out of 100 people knowing about Shuguang mobile phones.
At this time, with the media reporting one after another, the news that Sugon Technology has made a major breakthrough in the yield rate of chips and the new four mobile phones.
In particular, the news that Shuguang mobile phones were robbed at home and abroad, and they lined up for dozens of meters to buy a Shuguang mobile phone.
At this time, the popularity of Sugon Technology has reached the level that more than 30 people in 100 island countries know.
Of course, in this incident, the biggest benefit of Sugon Technology is not how many people know that Sugon Technology knows about Sugon mobile phones.
After all, no matter how high the popularity is, what's the use, and if you can't convert the popularity into sales, it's all false.
Therefore, the biggest benefit is not the improvement of popularity, but the actual biggest benefit is invisibly in the minds of those people who understand Shuguang Technology.
The implanted Shuguang mobile phone is a good mobile phone, which is why it will be recognized by so many people.
With this understanding, when they want to buy a mobile phone, if the Dawning mobile phone is also in their candidate, they will definitely give priority to the Dawning mobile phone.
This is the intangible benefit of Sugon Technology, which is why the brand is so important.
Brands boast that advertising and displaying core technologies can indeed build brands, but the fastest way to build a brand is to drive consumers crazy.
And let the madness of that consumer be known by more people, and then invisibly implant the perception that the brand's things are good things in people's hearts.
This is the fastest way to build a brand, and it is also the reason why Pingguo mobile phone has become the world's most high-end and most sought after brand in less than a year.
However, in the short term, Sugon Technology will not be able to enjoy these benefits even if it wants to, because at present, Sugon Technology is actually at full production and full sales.
Although the market is crazy, there is no way to limit production capacity, but fortunately, the newly built factory with an annual output of 30 million mobile phones will be able to put into operation in September.
(End of chapter)