Chapter 256: It Should Be Like That
"Big Shot" is still a comedy.
However, this film is not the same as "Night. The Shop", "Crazy Stone", and "Thai Embarrassment" all have different comedy styles.
The four films have different comedy styles.
This film carries a lot of social content, and exposes and criticizes the current situation of real society.
The plot seems absurd, but in fact, it is only a wall away from our real life.
There is obviously no shortage of advertising placements for this movie.
And blatantly.
Night. The shop is also a bit subtle, or rather sneaky.
And what about "Big Shot"?
Directly on the bright side.
But what can't you say yet?
People's "advertising placement" is the plot.
"Shoot?"
Not long after Lu Wenhua and Liu Yuan finished reading the script, Zhang Sheng returned.
"Shoot!"
The two said almost in unison.
"But the real thing?"
Lu Wenhua continued.
The main plot of "Big Names" is to turn a celebrity's funeral into an "advertising conference".
Although the story is absurd, the advertising merchants referred to in the film can be found in real life, such as "laughing haha", "laughing cola" drinks, "Sogou" website, "Master's Lun" glasses, etc.
The reason why the audience laughed was naturally from the fact that they associated very similar corresponding products and their advertisements, and they were all "big names" in some domestic brand products.
And the considerable plot and language in the film expose and criticize the phenomenon of false advertising.
If you replace these advertisements with real implants in the movie.
So will the audience still laugh?
Humorous comedy actually has its own artistic laws.
If it is a satire on society and the disadvantages of the times, then it is necessary to use all kinds of exaggerated humor in a unique situation. "Big Names" creates such a unique situation in place - the big name funeral advertising conference, and then tries its best to satirize and sarcasm.
Especially the clip of the madhouse at the end, those former big names who want money and want crazy one by one, even in that place, they can't forget the big talk of crazy money.
"What do you think?" Zhang Sheng asked.
Liu Yuan was silent.
He prefers the implicit insidious in the script.
That kind of comedy works better.
If it is a real advertisement, I will not mention the effect of the advertisement for the time being, but if you want the comedy effect to be good, you still need to think about it.
"It depends on how much they give." Lu Wenhua said, "Perhaps, they don't want to." ”
Would you like to?
That's hard to say.
After all, this film is a bit ironic.
But before the "Night. Shop", which really makes the merchants of product placement make a lot of money.
Zhang Sheng: They are ready to come again, and I think there will be many people who are willing.
"Let's talk about it first." Zhang Sheng said.
Product placement?
Whether it's Zhang Sheng or Changsheng Entertainment, it's not so urgent now.
Of course, if it's too much, then why not implant it?
If you have money, you don't make money, so you pretend to be high.
How many of the people who make movies now pursue art?
Anyway, Zhang Sheng is not.
He makes movies just to make money.
If you can earn more, you won't let it go.
"You're really"
Gu Sisi looked at Zhang Sheng a little wrongly, and didn't know how to describe it for a while.
This kind of thinking is really amazing.
"What, you're interested in this film?" Zhang Sheng smiled and said, "Still interested in Lucy's role?" ”
"Forget it!" Gu Sisi was silent for a moment, then shook his head and said, "This kind of movie is enough to shoot once." Although, this time is very different from the last time. ”
Zhang Sheng nodded.
The role of Lucy in "Big Names", Gu Sisi can also play it, but it's okay if you don't play it.
This role is dispensable for Gu Sisi.
She was filming Night. The shop actually took a big risk.
If it weren't for the good reputation in the end, the impact on Gu Sisi would definitely be not small.
If you come again, the risk is undoubtedly greater.
"When are you going to the crew?" Zhang Sheng then asked.
Gu Sisi's schedule is very full.
Participating in "Source Code" is actually squeezed out of time, and it has also pushed a lot of announcements and activities.
"I'll go tomorrow." Gu Sisi said.
One of her company's big productions has already started.
"Source Code" was turned on before it was finished, and she also took time off to attend the press conference.
In the past two days, she didn't go to the crew, but while resting at home, she was also adjusting her state.
The next day, Gu Sisi went to filming.
In two or three months, it is estimated that he will not be able to come back.
Zhang Sheng also focused on his work.
Zhang Sheng personally participated in the cutting and soundtrack of "Source Code".
Special effects production, he also often stares.
There's no need to keep staring.
The later stage of "Thai Embarrassment" is almost the same, and Liu Yuan has also begun to prepare for the early stage of "Big Names".
And Lu Wenhua also began to contact with businesses.
"You're not kidding?"
Ji Hongsheng looked at Zhang Sheng.
The filming of "Dragon Babu" was on track, and Ji Hongsheng was not with the crew.
He is the chief producer, so naturally there is no need to stay on the crew.
As the head of Changsheng Entertainment's TV department, he still has a lot to do.
The fire of "The Legend of Sword and Fairy" has nothing to do with him.
He hadn't arrived at Changsheng Entertainment at that time.
But the success of "Jingwumen" is indispensable.
From the selection of the director team, to the selection of actors, shooting, distribution, etc., he participated in the whole process.
The success of "Jingwumen" has made him full of energy now.
"Dragon Babu" is on the right track, and he naturally began to think about what to shoot in the next drama.
Changsheng Entertainment is now well-funded.
has the strength to prepare for a new drama.
But Zhang Sheng's suggestion made him a little wrong.
Anti-Japanese drama?
This was undoubtedly beyond his expectations.
What is the most drama in China?
It's not an idol drama, it's not a life drama, it's an anti-Japanese drama.
But what do you say about this kind of drama?
The number is flooding, but good dramas are hard to find.
To put it bluntly, it's mostly shoddy.
Therefore, there are really not many stars on this kind of drama.
At least compared to the overall number, it's really not much.
Local satellite TV has some respect for this kind of drama.
As for the CCTV channel, the production is poor, and you will definitely not be able to get on it.
Anti-Japanese dramas don't worry about selling, and there are fewer people who lose money.
But there are few fires.
It's pitiful.
"Can't afford it?"
Zhang Sheng seemed to see Ji Hongsheng's thoughts, and then said with a smile.
Ji Hongsheng nodded, not shying away from this.
He just can't watch this kind of drama.
"This kind of drama, if it is a small production, there is no risk." Ji Hongsheng said, "But if it's a big production, the risk is a bit big." This kind of drama is not worried about selling, but it can't be sold at a price. ”
There is a market, but it is difficult to fire.
How do small-scale anti-Japanese dramas break out of the encirclement?
New, strange, strange.
Then, anti-Japanese dramas emerged one after another.
Look at those big-scale anti-Japanese dramas, are there any "gods"?
But many times, those big-scale anti-Japanese dramas can't do small-scale anti-Japanese dramas.
Over time, anti-Japanese dramas naturally flooded.
Then, it stinks.
If you can't sell it for a price, if you make a small production, the profit is too low, not to mention that Ji Hongsheng can't look down on it, and Changsheng Entertainment can't look down on it.
If it is a big production and it can't be sold for money, it is easy to lose money.
Instead of that, why not make other types of TV series?
"The market for anti-Japanese dramas is huge." Zhang Sheng said, "I wrote a script, and the investment is not large, so you might as well read it first." ”
"Good!"
Ji Hongsheng did not refuse.
Zhang Sheng's screenwriting ability, he still knows.
It's just that I didn't expect that I heard that he had only come up with a movie script before, and now he actually came up with a TV series script.
This is no ordinary high yield!
The problem is also that he switches back and forth between movies and TV series.
This made him a little admired.
Fortunately, Ji Hongsheng didn't know that "Yuanle" was Zhang Sheng, otherwise he would have been even more surprised.
The speed at which the script was written was beyond imagination.
After all, Zhang Sheng is not without other things.
If he was a full-time screenwriter, it would be better.
But he wasn't.
He's just working part-time.
Zhang Sheng immediately gave the script to Ji Hongsheng.
He still has a lot of faith in this script.
Because this drama is called: "Bright Sword"!
There are actually not many anti-Japanese dramas that were popular in the previous life, but if you want to choose one, it must be this movie.
When it comes to anti-Japanese dramas, Zhang Sheng's first thought is this drama.
The second is: "Snow Leopard", "My Captain, My Regiment" and so on.
Actually, there are no big scenes in the drama "Bright Sword".
The investment is not large.
The reason for the fire may have something to do with the characters.
Li Yunlong, a protagonist who is different from other anti-Japanese dramas, has obvious shortcomings.
Battlefield disobedience, swearing, impulsiveness and irritability.
But it's such a character, but it has unimaginable charm.
The number of broadcasts of this drama is definitely the largest number of anti-Japanese dramas.
The ratings are staggering, and the impact is staggering.
And this drama is not just Li Yunlong.
Many of the characters in it are on fire.
Chu Yunfei, Zhao Gang, Kong Jie, Ding Wei, Monk.
Even Yang Xiuqin, who has not appeared in a few episodes, is extremely impressive.
I'm afraid many people have watched this TV series more than once.
The same is true for Zhang Sheng.
Ji Hongsheng is a very discerning producer.
After reading the script, he had only one thought: shoot!
And he is also full of confidence in this drama.
This drama may really be popular.
And it's a fire.
This is a different from many previous anti-Japanese dramas.
"Filming anti-Japanese dramas?"
When Zhou Zhao heard this, he looked at Ji Hongsheng with some surprise.
He was also obviously a little unexpected.
Before, Zhang Sheng mentioned to him that he would talk to Ji Hongsheng.
He thought of many answers.
I really didn't think I would make an anti-Japanese drama.
"Why did he suddenly want to make an anti-Japanese drama?" Zhou Zhao said suspiciously.
It is impossible for Zhang Sheng not to know that anti-Japanese dramas are now labeled as "divine dramas", and they are not very popular now.
"Maybe it has something to do with being scolded after the finale of "Jingwumen" last time, right?" Ji Hongsheng said, "He mentioned remembering history and remembering the martyrs. ”
"That's how it should be." Zhou Zhao nodded.
What drama conforms?
It has to be an anti-Japanese drama.
"Jingwumen" is also an anti-Japanese drama, and it is said by the audience to be a "kung fu anti-Japanese drama".
However, when it comes to anti-Japanese dramas, the first thing that comes to the audience's mind is probably on the battlefield.
As for the hidden front, it is more called a "spy war drama".
(End of chapter)