In the afternoon of the second day, the turnover of the first day of opening came out, and a total of 43,000 US dollars were sold, which is not very high, and the average daily turnover of a supermarket in Fedmart can reach this figure on weekdays, but the number of customers between the two is completely different.

Costco started yesterday although there were more people, but they were also attracted by advertising, not stable customers, after the busy afternoon, basically there were no customers, morning users, shopping purpose is also particularly strong, food area, toilet paper, specific discount goods are emptied a lot, the rest is basically not moved, this is also a normal phenomenon under the marketing of the supermarket that has just opened.

In addition to the turnover, another figure is more important, and that is the number of members acquired on the first day, a total of 1,100 people became members and paid $25.

This number has exceeded the expectations of the Pierce team, although it does not seem to be much, but on average, these spend $50 a month in the supermarket, can provide $50,000 turnover, and this is only the first day, although the number of follow-up daily members can not be so much, but as long as the number is persevering, slow development, and so on the number of tenfold, the supermarket can operate normally, and then several times, even if it is very successful, 30,000 members, can easily provide an estimated annual turnover of $15 million.

However, under normal circumstances, a family will only apply for a membership card, 30,000 family customers, and a large area of population density is required to support, which is why the number of Costco in later generations is much lower than that of Wal-Mart. Chen Zhiwen put the first one in Los Angeles, naturally he also fancy the population and economy here, and when Silicon Valley develops, the economic population will explode, and it will be no problem to open a second Costco across the city.

In the days that followed, Chen Zhiwen had been on the second floor observing the shopping dynamics of users downstairs, and compared with other supermarkets, the number of people was much smaller, but everyone would buy enough goods at one time. After declining on the second day, the turnover slowly increased, and by the end of the first week, a total of $170,000 in turnover and 2,300 members were reached.

Since the second week, Pierce has not really refused to allow non-members to enter like other mature warehouse supermarkets, but has raised the price, and for non-member users, the price tag of each item is standard for members and non-members, with a difference of 5%, as long as you accept this price, everything is OK.

If you buy less, then you don't have to become a member, and if you buy more, it will naturally be cost-effective, especially considering that if you want to come often in the future, it is better to become a member early.

When everything stabilized, Chen Zhiwen was also relieved, although it was not as super hot as he imagined, but it was also a smooth pass, meeting expectations, and the next thing is that Pierce needs to vigorously promote, do a good job in cost control, and reduce the price to the extreme, while Hong Kong needs to make every effort to find suitable suppliers who can provide high-quality and low-cost goods to improve Costco's competitiveness in the American retail market.

As long as the first store develops smoothly, it will have to be expanded later, because the more stores, the lower the operating costs, and at the same time, whether it is in the United States or Hong Kong, you can rely on the large volume to continue to keep prices down.

The retail industry is like this, the stronger the stronger, the same as the Internet, Wal-Mart will dominate the United States in the future, and other supermarkets basically must compete in dislocation to have a way to survive, Kmart, Sears, the former king can only go bankrupt and go bankrupt, and Costco has gained a first-mover advantage because of its early layout in the warehouse market, and then even Wal-Mart is fully invested in Sam's Club, and it can't keep up.

Chen Zhiwen's current development history is earlier than the original Costco, and there are more funds, but he does not dare to be careless at all, and must completely stabilize the position of warehouse supermarket hegemon before Wal-Mart becomes a retail supermarket giant.

On November 22, Chen Zhiwen left the Costco store and went outside the Hewlett-Packard branch in Silicon Valley.

"Mr. Wads, what's going on with it?" In a three-story office building, Chen Zhiwen took Wads, who was wearing a suit that didn't seem to fit well, and said: "This will be the future Midea's office in the United States." ”

"All of them? There are at least more than 10,000 feet on the third floor here, and it's just an arcade game, isn't this area a bit big? Wadsz asked.

"Big? In another two years, you'll feel small. Chen Zhiwen said with a smile: "Arcade games, I think the market will be big in the future, as long as the game is fun, who in the whole of the United States young people does not want to play?" How many people watch baseball football (football), then I think how many people will want to play the game, the difference is that there is no one game that everyone can enjoy, so we need to develop a variety of different games to meet the needs of different people. ”

"Football? That's tens of millions of people? How is this possible? Waz asked, somewhat surprised.

"Nothing is impossible, what we need to do is make these games and put them in front of them, Atari is a good strategy right now, to attract fun-loving young people through bars, and bars are starting to accept the business, we just need to make game products." Chen Zhiwen said with a smile.

"What kind of game do you make? I thought about it for more than a week, and I didn't have a clue at all. Wadsz asked.

"I already have the gameplay of the first game, but I can't tell you right now." Chen Zhiwen smiled and said: "You have to become a talent in our company first, I am responsible for the game content, you only need to design this game console with your professional technology, do the best in terms of chips and energy consumption, and reduce the manufacturing cost of equipment." ”

"If I don't know what the game is about, I can't roughly calculate how many chips are needed." Woz thought for a while and said, the biggest cost of the arcade machine is the chip, a chip is tens of dollars, good hundreds, how to match so that the game can run smoothly and at the lowest cost, is a very complicated thing.

"It's a little easier than Arkanoid Atari." Chen Zhiwen said with a smile: "I believe in your ability. ”

Atari's dozens of engineers couldn't handle it, but Watts did it in 4 days, and the number of chips dropped from 120 to 44.

"Okay, Mr. Chen, I accept your invitation." "But I need to leave HP, and I have two important projects on my hands, and it will take at least three or four weeks to hand over," Woz said. ”

"No problem, after you leave HP, you will go directly to Hong Kong, and I will pay for the accommodation and travel all the way, and we will meet in Hong Kong and talk about the rest of the matter." Chen Zhiwen nodded and said: "In addition, I will prepare a personnel for you before I leave, and you have the final say on what kind of people you need to form a team." ”

"Okay." Wolds said.

"Miss Angel will give you an offer later, you can look at the content, you can also find a lawyer to consult, if you agree, sign it, after signing, the previous $30,000 is yours." Chen Zhiwen smiled and said.

"Too much, Mr. Chen." Woz, an honest IT man, said hurriedly.

"For me, it's just nothing, and I hope that in the future, this money will be a drop in the bucket for you, so if you build the team early, design the product, and then succeed, you will get unprecedented wealth." Chen Zhiwen patted Woz's shoulder and said.