79 Snake (2)
"Okay, I'll try." Lei Shengli was also interested, but he had just played for less than a minute before he hit the wall and died.
"I'll try." Angel also said with interest.
Wox had already prepared dozens of coins, and after Angel got the coins, she held on for a minute and also lost.
"You should turn up quickly." An Qi said with some remorse, the result of being too greedy was that the snake's head hit the wall, but there was no way, the rewards for high scores were all in dangerous positions, and the wealth was in danger.
"Lao Lei, this game will be our main product in the United States in the future, you have also played it, what do you think?" Chen Zhiwen asked with a smile.
"Mr. Woltz can play for 3 minutes, and Angel and I can only hold on for 1 minute, so even if an average person is 2 minutes, when business is good, we can play at least 20 games an hour." Lei Shengli thought for a while and said.
"It's a possibility, but you can't expect every bar to do so well, and it's nice to have someone play 30% of the time." Chen Zhiwen smiled and said, $0.25 once, playing a few times is generally within the acceptable range of ordinary Americans, after all, the income of ordinary Americans is less than $1,000 now, and going to a bar to spend is generally based on chatting nonsense, supplemented by consumption.
"How do we get through the channels of American bars? Or through a middleman? Lei Shengli asked again.
"Red Bull has a dedicated service in the U.S. that provides specific drinks to local bars, and we have channels for many bars in the U.S., and at the moment, the bar owner is our customer, and we're responsible for that." Chen Zhiwen said calmly
One of the major ends of the terminal cost of commodities is the intermediary channel providers, and the profits earned by the middlemen in many mature markets even far exceed those of the manufacturers.
However, Red Bull is a pioneer of new products and new markets, and has not infringed on anyone's interests, so in the process of developing its own market, it has not been affected in any way, and because of the high price, it has not affected the giants of the beverage industry, Coca-Cola and Pepsi.
In this case, the bar is naturally reluctant to buy 250ml bottled drinks, but wants to directly get Red Bull's drinks and sell them in the poke, which is more profitable.
The Red Bull sales team also agreed to this condition after negotiating the price, so that many bar information was known by Red Bull, Red Bull already has responsible teams in major urban areas in the United States, these teams can completely bridge Midea's arcades, at least in the early days, and if Snake can really be popular, then more other hotel owners will take the initiative to ask.
"That's good, it saves a lot of money." Lei Shengli nodded and said.
"The cost saved is the company's, this is a commercial product, not a civilian use, and we don't need to give profits to consumers." Chen Zhiwen said with a smile.
If it is household appliances, clothing, beverages and other civilian goods, when the market has just been developed, it is natural to let profits attract customers, whether it can become repeat customers or not, at least it can increase its reputation.
But arcade machine this kind of commercial goods, the maximum profit is the most important, as long as their own products are welcomed by the market, then after leaving a certain profit to the bar owner, the rest must be all received in their own hands.
The game industry can last for decades, but their carriers are constantly changing, and the glory of arcades is actually only ten years.
"Then Chen Sheng, how much does this arcade machine cost?" Lei Shengli asked curiously, and at the same time, Wox and Angel also looked at him.
"Woz's design, the Snake chip is 37, plus the motherboard parts are about $800, plus the display, frame, as well as transportation and all kinds of labor, the cost of an arcade machine is estimated to be about $1,000, let's sell it for about $3,000." Chen Zhiwen said calmly.
"$3,000?" Lei Shengli's eyes almost popped out, a game console is much more expensive than a car?
"What do you think is too much?" Chen Zhiwen asked Wads with a smile and said, "Woz, Atari's Arkanoid game machine, do you know what the price is?" ”
"It's not very clear, Jobs seems to have said before, 2,000 dollars a piece." Wads thought for a while and said: "It takes 44 chips to break the brick, and the price of last year's chips is much higher than this year, the hardware cost alone is more than 1,000 US dollars, and it is about 2,000 to sell." ”
"Our game is much better than that Arkanoid game, isn't it? You should agree on that. Chen Zhiwen said.
"It's a lot more fun." Lei Shengli nodded and said, after Chen Zhiwen told him that Midea would focus on arcade games in the future last month, he went to the United States on official business, and went to find a bar to play table tennis and arkanoids.
"The value of a commodity is never in its cost, but in demand." Chen Zhiwen said: "Market supply and demand are the basis of price, and when many people need something, its value will naturally rise significantly.
As long as the snake can bring more profits to the bar owner, the price will naturally be higher, for this, I still have some confidence, generally speaking, the arcade machine is placed in a popular bar, 6 months can return to the capital, the rest, is the net profit of the bar, we just want the profit of these 6 months. ”
"It's just that it's not easy to get the arcade owner to come up with $3,000 at a time, do we need to cooperate with local banks in the United States?" Woz leaned on the frame of the arcade machine and asked, although he is a tech nerd, he often hangs out in bars, has a good relationship with one or two bar owners, knows their economic situation, the economy has not been good in the past two years, and $3,000 is not a small amount.
"I have a good relationship with the bank, cooperation is not a problem, but it is not enough to get the bar owner to take out a loan, we need to prove that our game can bring profits to the bar." Chen Zhiwen paused and said: "But this is a matter for the future, Wads, I have already found some students in Hong Kong to test the game according to your requirements, and the product will be done first, and the sales will be talked about later." ”
"Okay, let's test it first." Woz nodded and said, the sales channels are already there, which makes Woz also put his mind at ease, before he was worried that his Asian boss has no way in the United States, even if the game is fun, but if it is smashed in the end, his good job will be gone, now look at it, don't worry, the price or something, he doesn't care too much about the rest, the price can be reduced after the price is expensive, and the price can also be increased if it is low.
After a software is made, it takes a lot of practical operations to operate to find bugs in the software, and at the same time, it can also test the life of the hardware, and for the game, you can also understand the feedback of the user experience, killing three birds with one stone.
It's just that this kind of test takes a long time and a lot of manpower, and if it is carried out in the United States, the cost is too high, so dozens of sets of gaming motherboards are sent to Hong Kong, where Watts will assemble the game console and then test it.
(End of chapter)