On May 26, 1977, Chen Zhiwen returned to Hong Kong from the United States, but instead of Cathay Pacific, he leased a Taiwanese G.1159 and returned to Hong Kong from New York.

However, this kind of small aircraft can only fly three or four thousand kilometers at a time, so it took two and a half days to reach Hong Kong at the airports in Los Angeles, Anchorage, Alaska, and Tokyo, which took two and a half days to reach Hong Kong, which was much longer than taking a Boeing 747 directly, and it was not comfortable, because the plane was too small, and it was particularly turbulent when it encountered the air current.

At present, this kind of private jet is suitable for entrepreneurs who often fly short distances, such as often staying in the United States and Europe, it is very suitable, there is no need to go to the airport and wait for flights, just find a small airport for take-off and landing, but it is obviously not suitable for long-term stay in Hong Kong, and basically do not go to nearby countries Chen Zhiwen much.

Chen Zhiwen is optimistic, naturally it is a Boeing aircraft, in fact, he has sent someone to ask before, but Boeing seems to be very indifferent to this order, of course the order will be accepted, but it needs to wait for two or three years.

During this period, the global economy began to recover, and all countries had a strong demand for aircraft, and a large number of orders were smashed to Boeing, the only company that can do transcontinental flights.

After thinking about it again, Chen Zhiwen still gave up the order, because he knew that in less than two years, the second oil crisis would break out, oil prices would rise from $10 to $30+, the global economy would suffer another critical blow, and most airlines would also lose an avalanche. The price will be much cheaper, and even in stock, it will be earlier than placing a direct order now.

That night, Chen Zhiwen returned home, a sumptuous dinner was naturally in a standing state, and the family also recruited several highly capable chefs to be responsible for daily meals.

"Is business going well in the U.S.?" Chen Tianfu asked while drinking a little wine.

"It's okay, the chip production line has arrived, and it will be in Hong Kong in a few months, and the LCD production line is there, I didn't participate, but there will be no problems." Chen Zhiwen replied that although the liquid crystal is the largest gigafactory in the electronics industry that needs to be invested in like the chip industry in later generations, it is too bad now.

Because before the advent of LCD notebooks, the LCD industry is a very small industry, can only supply electronic watches, handheld game consoles, calculators and other goods, these markets are not small, but not much, although countries and major electronics companies are also working hard to develop this technology, looking forward to LCD into the field of television, but obviously, on the current LCD technology, there are still decades away from this goal.

Therefore, the current United States has no control over liquid crystal technology, as long as the money is in place, and although the LCD industry is an invention of the United States RCA, Japan's research in this area began in the early 70s, at present, in the field of liquid crystal, Japan has begun to beat its American counterparts, and many American related companies are ready to withdraw from this industry, because the current LCD industry is not important, so it is not as a few years later as the chip, by the White House's attention.

"That's good, during this time, Hong Kong's real estate market is also very good, and the trend of speculation in many places is rising again." Chen Tianfu said.

"I don't know if it's a good thing or a bad thing, this time the house price will rise several times, and Hong Kong's industry will not be able to hold on." Chen Zhiwen smiled and shook his head and said. In fact, this is also inevitable, the factory is so tired, who wants to go in? How many countries have succeeded by industrial development, and then they have begun to hollow out industry.

Unless industrial upgrading is carried out, but this is very difficult, many developing countries middle-income trapping, in fact, the essence of industrial upgrading failure. Without high-end industries, ordinary people who don't worry about eating and drinking are unwilling to enter sweatshops, the economy will be completely sluggish, and after a period of time, there will be no more drama for industrial talents.

"The general trend is unstoppable, and we can only let it go." Chen Tianfu said: "The real estate market is much faster than the industry to make money, and many factory owners in the 60s have also come to speculate on houses, and those who have the ability to open their own real estate companies." ”

"Anyway, our family doesn't lose money, we make the same money in the real estate market, and if we don't work in the industrial sector, we will move out." Chen Zhiwen said indifferently.

Even if they are preparing early now, they will acquire cheap land in advance, so as to avoid their own factories in the future because of rental costs, but labor costs will rise rapidly with housing prices, even if Midea or Red Bull does not care because of large profits, but other factories cannot, you know, many industries, especially low-end and low-value industries, they can afford labor costs are limited, once high will inevitably lose.

And if all these factories leave, Hong Kong's industrial chain will be completely broken, maybe Red Bull, a beverage factory with a simple supply chain, can stay, but Midea's electronics industry is bound to leave together, just say that the most ordinary fans, Midea can't do all its own production, let alone more complex home appliances.

His goal is to build a top industrial company, not necessarily in Hong Kong, but the management or technology research and development level can be placed in Hong Kong, with Hong Kong's population and future housing prices, this direction is possible.

"It's good to have this idea, people like us, don't go against the trend." Chen Tianfu smiled and said: "However, there have been fewer and fewer people who have come to our fund company to save money recently, and it is estimated that many people have used their funds to buy houses again." ”

"Normal, now that the real estate market is improving, who has the money not to buy a house? Those who don't have money, many of them are people who don't dare to invest, let alone deposit their money in our fund, after all, they are not banks, and their credibility is still much lower. Chen Zhiwen nodded and said.

Many people can't afford to buy a house, not really can't afford it, but they don't dare to go into debt in large quantities, for fear that they will owe a lot of money in the future and then can't afford to pay it back, or after buying it, the house price plummets, and they are afraid that they will get in, and then hesitate and miss the opportunity to buy a house, and the down payment that could have been bought 120 square meters has become only 80 square meters, and the mentality will not buy it.

And this kind of people are also the most afraid to take risks, other investments do not dare to touch at all, and they are also frugal in their daily life, keeping money in the bank, and then the bank will lend the money to more rich people to speculate in real estate.

"Yes, but even if you don't receive any money, these stores can't be closed, otherwise it will cause uneasiness to those who have already invested, and it will be troublesome." Chen Zhiwen continued.

"I know this, and the store is all mine, so I'll open it over there." Chen Tianfu nodded and said: "The most important thing for me now is to build the subway entrance property in Central and Admiralty. ”

"Yes, if you do it well, you will be famous in the entire Hong Kong real estate industry, and the MTR company will be more willing to cooperate with you." Chen Zhiwen said that the income of a subway entrance is actually limited, but if it can establish a good relationship with the MTR company, it is a long-term profit.

"Your Galaxy Real Estate has also been more active recently, and has acquired a lot of new land." Chen Tianfu said again.

"I don't pay much attention to this part anymore, basically they hand in the information, I take a look, there is no big problem and I agree." Chen Zhiwen shrugged and said, now Hong Kong's real estate is in a rising period, basically you can make money anywhere you invest, and you are not a real estate professional, basically just ask too much, just see where the place is.

It was also in 75 or 76 years, there were too many golden opportunities, and he would personally order some things to be done, and now, after two years of his own hematopoietic development, Costco and the industrial companies in Hong Kong have been on a higher level, he needs to prepare for the expansion of the industry again, unless something similar to the acquisition of Wharf happens, otherwise, just look at the earnings of the real estate company every quarter, even including Hutchison, although Hutchison's business also involves other businesses, but at present, the real estate market is still the mainstream, Because after relying on the huge profits earned from the real estate market, Hutchison has the ability to develop other industries.

"You're quite comfortable, and one day my company is big enough, maybe it can be like this." Chen Tianfu smiled and said.

Hong Kong, the southeast corner of the Midea Industrial Park, more than 10 container trucks are working hard to load, a large number of Red Bull drinks and very Coke are being loaded into containers, dozens of employees are chatting while working, suddenly saw a group of people wearing non-work clothes coming over, immediately stopped talking, and when this group of people walked over, a worker pushing a forklift said: "That's the director of the factory just now, it seems to be a young man in the middle?" Who's that? Client? ”

"How can it be a customer? Our products are all exported, and the customers should also be ghosts. Another said.

"Could it be the boss? Top banana? Another said.

"It's really possible, no wonder I've been cleaning desperately for the past few days, and my waist is about to break."

"You're handing in too much homework, hahahaha."

"The hygiene is good, and there are no temporary make-up classes?" After taking a turn around the factory, Chen Zhiwen asked with a smile.

"There is one point, but not much, we also attach great importance to hygiene work in our daily life, and we have also recruited two Chinese from a Japanese food company to be responsible for the management of this area." Qin Zhihao said.

"Well, the most important thing is to pay attention to food safety, otherwise, one incident can ruin the whole company." Chen Zhiwen nodded and said.

"Our inspections are all carried out by professional laboratory sampling, and we have invested millions of Hong Kong dollars in the testing equipment alone, which Chen Sheng is absolutely assured of." Qin Zhihao said that Red Bull's profit itself is very high, and he is naturally willing to pay for the investment he needs.

"Okay, you just need to control it." Chen Zhiwen said: "Coming to Red Bull today, looking at the factory is secondary, there is another thing, Costco, Pierce wants to make more products homemade, it used to be very Coke, and now it has a fancy to food." It's just an ordinary snack, and I discussed it with him and prepared to make potato chips in Hong Kong. ”

"Potato chips?" Qin Zhihao thought for a while and said: "Here in Hong Kong, there are also a few small factories that produce potato chips, but basically they are all non-mainstream brands, or OEM for foreign brands. ”

"This kind of small food brand, basically can only go to the rural market, food is related to safety, big supermarkets are very important, so we either don't do it to do it or do it big and good, Costco is just a starting point, and if there is an opportunity in the future, we will also supply to other markets." Chen Zhiwen continued.

"Of course, if you want to do it naturally, you have to make it bigger, the raw material of potato chips is potatoes, and the potatoes in Hong Kong are basically supplied from the mainland, and it is very simple to buy high-quality potatoes from China Resources, but if you want to do it well, the taste is the most important, and having a high-quality taste is the biggest selling point. Qin Zhihao thought for a while and said.

"I've also considered the taste, here in Hong Kong, there is a company called Taohua Datong, they have been established for more than 50 years, and their main specialty is to make sauces and soy sauce, you can poach people from them." Chen Zhiwen said.

When Peirce suggested that Hong Kong make food, Chen Zhiwen was already thinking about the taste, because all snacks, the main raw materials are almost the same, in the case of being willing to spend money to buy good materials, there will be no difference between them, for example, potato chips, the raw material is potatoes, as long as you are willing to spend money, the potatoes that Chen Zhiwen can buy are not necessarily worse than Lay's, unless there are regional differences, resulting in different crops.

In addition to the main ingredient, it is the taste control, there is a lot of metaphysics, not what is high-tech, it is to look at the collocation, it takes long-term experience to promote, and the annual reports of many food companies in later generations can also be seen, R&D investment may not even be 1 point of sales, stable products, basically do not need R&D, but when it is newly opened, it is a very troublesome thing.

In the whole of Hong Kong, the most deeply studied condiment is this Taohua Datong, which was founded in 1908 and has been studying this aspect for sixty or seventy years, although not the study of snack flavors.

"Taohua Datong? My family's soy sauce is also theirs. Qin Zhihao thought for a while and asked: "Chen Sheng, as far as I know, Taohua Datong also has a large amount of land, otherwise, you arranged for Hutchison or Galaxy to acquire it, so it will be much more convenient for me?" ”

"Acquire them? Are you also interested in real estate? Chen Zhiwen asked.

"No, I'm just taking into account that the progress of poaching people is still too slow, even if we dig people with high salaries, but many of the ingredient patents that these people are familiar with are also in the hands of Taohua Datong, I don't know how long it will take to develop and develop from scratch, this waiting time is too long, since Costco has put forward this request, it should be hoped that we can supply it as soon as possible, and with Taohua Datong, with their experience, in addition to potato chips, many other snacks may be able to be made soon." Qin Zhihao continued.

"Although Taohua Datong is a listed company, it was acquired by a company in Malaysia very early, with a holding ratio of more than 45%, and there is no way for me to force the acquisition, so I can only talk about it, and I will entrust Tori to give it a try." Chen Zhiwen thought for a while and said: "It's just that Taohua Datong Group also has a lot of food businesses, what frozen dumplings, glutinous rice balls, moon cakes, zongzi, what are you also looking at?" ”

"If you can buy it, let them continue to operate on their own, these markets are too small, and they are only for the Chinese, and the market is limited." Lei Shengli shook his head and said, "I only fancy their seasoning department. ”

"Okay, then wait, if it doesn't work on the Tori side, you can spend money to poach people from there." Chen Zhiwen smiled and said.

Taohua Datong does have some land, but it is not irreplaceable, but the seasoning department does have a great help to the entire food business.

(End of chapter)