“Photoshop？ Retouch photos? After listening to it, Lei Shengli guessed the general meaning from the literal meaning.

"Revising photos is also one of the functions, although the clarity of the digital camera is very poor, but theoretically it can definitely replace film, which is also a big market, but my other purpose is to facilitate many people who specialize in painting to facilitate drawing, this market is not as good as Word or Excel, but many professions are still in strong demand, such as painting, advertising industry." Chen Zhiwen said.

Digital camera, in the mid-70s has been invented by Kodak, but it is a laboratory product, and the definition is extremely poor, but from the perspective of technology update and iteration, the future of digital cameras can be expected, therefore, many Japanese electronics companies have begun to study this direction, Kodak is also very smart, know the future of this thing, but limited by the huge profits of its own film and the entire industry chain, so it decided to hide, but let Chen Zhiwen dig the whole team to a research studio in the United States a few years ago.

In the 80s, several Japanese companies and Midea also launched their own digital cameras, but they are still new, the price is more expensive, and the clarity is not as good as film, but it is much stronger than a few years ago, and it is still in the stage of continuous iteration, Chen Zhiwen still gives a lot of financial support to ensure that it can maintain a certain degree of preemptiveness in this market.

But before the 90s, this market could not get up, so there was no need to pay much attention to it.

However, another function of photoshop is that it can be used to design pictures, advertising pictures, etc., although the number of this market is not as good as Word, but it can increase profits at a high price, as long as it ensures that customers who use this software are more cost-effective than using people to draw.

Originally, he didn't want to grab Adobe's business, and the same will be true for direct investment in the future, but now Disney will produce a large number of anime movies or TV series a few years earlier than in the original history, so it is worth Midea to invest manpower and material resources to do Photoshop.

"Now there are some simple painting software on the market, but it really can't meet the requirements of advertising design or comic painting, if we design this software, the first thing we need to know is what the needs of these people are." Lei Shengli said that technical problems can always be solved, but if the requirements are not known, then you can only grasp the blind.

"That's no problem, I'll ask Disney to send some painters over, and Midea's technicians will communicate with them, let them put forward the requirements from a professional point of view, and then the technicians will design according to the needs." Chen Zhiwen nodded and said.

For this kind of professional technical software, he can't do anything at all, the only thing he can do is to guide the direction and provide funds, and Midea company has reached its current scale, and it really doesn't need his direct involvement too much.

Photoshop's future benefits may not be as good as the Word three-piece set, but if it is done well, the profit of hundreds of millions or even more a year can be regarded as a small cash cow.

"That's okay, I'm going to set up a special project team right away to plan and do this." Lei Shengli agreed.

"Well, we are beautiful, during this period of time, we do need to develop in other fields, we can't just rely on games, software, the biggest advantage is that after development, as long as it is easy to use, then we can quickly occupy the market, and then with patent protection and cultivated user habits, other companies even if the products behind them are good, there is no chance." Chen Zhiwen smiled and said.

Human habits are very difficult to change, once used to using a certain thing, it is not a huge benefit, it is difficult to change, whether it is Photoshop or Word three-piece set and so on, it is the same. Once the market is captured, as long as it doesn't die, or the market doesn't see new reforms, or new players launch free/unusually low-priced software, it's basically stable.

Of course, even Word needs to be constantly updated according to user needs, that is, to collect customer complaints, optimize the cost of using the software, and constantly improve to meet customers.

"That's a good product. It's also good that you acquired Disney, so you can work together to develop it together. Lei Shengli said with a smile.

"Then let's arrange it first, and when there is a little bit of success in the future, let's show it to me." Chen Zhiwen said.

This kind of complex professional software, the time required to develop is far more than the game or Word, the time must be in years, the cost of long-term research is also very high, but this is also necessary for development, a large electronics company, can not only rely on creativity, a large number of technology research and development time for a long time, there will always be a variety of higher returns.

"Okay." Lei Shengli nodded, and said: "Chen Sheng, Mario game project, the project department has developed the first version, do you want to take a look?" ”

"Developed? Of course I'm going to see it, let's go. Chen Zhiwen stood up directly.

Mario is arguably a turning point in the history of human video games, since then, games of all kinds have become much more complex than before, the emergence of horizontal games has given designers of other companies more room to develop, and Mario itself will be a super bestseller.

Even if you want to use Disney's team to make a small theme park, you can introduce Mario, because when Mario becomes popular, its fame may be second only to Mickey Mouse, a century-old brand, plus Disney's cartoon image in the future and some other games of Midea, there is no problem at all to be the main brand of the theme park.

Of course, although they are their own companies, they still have to be separated financially, Disney wants to use Mario or other game characters, and they also need to give a licensing fee, which is also the best interest of all kinds of game characters, after all, if others come to buy licensing fees, they can't make much, but the theme park is their own, that is, all into their own wallets.

Midea's R&D department is in Yuen Long, Chen Zhiwen and Lei Shengli can only go by car, this is no way, even if the Midea building is completed in the future, it can only be put in the headquarters, all kinds of R&D and production can only be placed in Yuen Long, but today this time is a special situation, and things can be sent over in advance in the future, but how to say, it will be more or less inconvenient.

Of course, there is also a possibility, that is, as Hong Kong's economy shifts from real to demand, Midea's departments will either move overseas or go to the mainland, which may be even more inconvenient, but the market trend cannot be reversed by anyone who comes!

More than half an hour later, Chen Zhiwen and others came to Midea's R&D laboratory, where several Mario's arcade machines were ready, and several employees were already playing games.

When Chen Zhiwen came here, he didn't ask much, but kept looking at the several screens playing the game.

In the previous meetings, Chen Zhiwen also described the game framework, function settings, background maps, etc. in his mind many times, and the current game is similar to what he asked.

At the beginning, it was the blue sky interface, there were some wall tiles in the sky, and there were some benefits, jumping up on the top of the head, you could receive the benefits, either the person became bigger, you could have an extra life, or you could become a bullet, which could easily destroy the enemy in front.

As the character progresses, they will also encounter pipes that either contain monsters with scissorhands or passages to other background worlds.

After entering the new world,,Naturally, it's an underground interface.,Although the background is different.,But the gameplay is the same as before.,But there's not as much wall bricks as above.,In addition to the most basic welfare bricks,There are also some benefits that are hidden in countless bricks.,This requires players to look for it slowly.,Especially in some settings.,If you don't find this hidden brick.,Then you will encounter a boss and the like.,You may not be able to win the clearance.。

Finding these kinds of bricks is also a major pleasure in Mario's game, which is not available in other games.

There are also some backgrounds, which are in the water, and the gameplay is similar, but the various background settings are different.

The concentrated background mode adds a lot of fun to the game because of the infinite possibilities of the horizontal axis game.

Although it seems to be a little different from the previous life in Chen Zhiwen's memory, as long as the setting and gameplay are the same, no one can make the same thing.

"How many levels have we developed so far?" Chen Zhiwen asked after looking at it for a while.

"There are almost 360 kinds of them in total, but not all of them are in the arcade, you know, because of the characteristics of the arcade, we need to find a balance, so that players can find a balance between fun and cost, so the game settings on the arcade machine still need to continue to be tested a lot, but if it is placed on the red and white machine, it is not needed." Lei Shengli said.

"That's right, we have to take the profits of the arcade first, and we can only abide by the market rules of the arcade." Chen Zhiwen nodded and said.

Arcade machines have a large space and may have lower chip requirements than red and white machines, but they are very demanding on gameplay, which requires a lot of testing.

Although the market for red and white machines is much larger than that of arcade machines, there is no need to give up the arcade market for nothing, after all, the arcade machine is finished, and the popularity is also gained, so when the red and white machine is launched, maybe the sales will be better.

This may also be the glory of the last few years of the arcade, and when most people have a home game machine in their homes, the customers of the arcade will fall off a cliff, but because of the decline in the cost of chips, the cost of the arcade will also fall, then a special arcade game hall can appear, that is another business model, and the potential is not small.

"Actually, a lot of the people we poached from Atari played a very important role in the development of Mario." Lei Shengli said again.

(End of chapter)