"What about sales in each city?" Chen Zhiwen asked again.

"It's also very good, many people buy it just to taste it, and the feedback is very good, because the price is too expensive, everyone may just taste it, but many people buy our instant noodles, and then eat them when they are on a business trip, you can eat them either by soaking or directly." Li replied.

"Are there any companies in China that are also making instant noodles?" Chen Zhiwen paused and asked, instant noodles, in essence, will be very popular when the economy is bad, but when the economy is good, it is not very good, the reason is that when the economy is bad, many people lack oil and carbs, instant noodles are high-calorie food, the temptation to people is too great, on the contrary, when the economy is good, people are troubled by various chronic diseases caused by obesity, of course, there is no need for instant noodles, unless greedy people occasionally relieve their cravings, many people in later generations said that instant noodles smell good and don't taste good, In fact, it is because the food is sufficient for a long time, if you can't eat enough for a period of time, you are guaranteed to eat very deliciously.

Of course, this best-selling or not selling is relative, talking about the degree of popularity, in fact, the economically developed areas, the consumption power is too strong, even if it is not popular, its sales are far more than other economic bad places.

Today's China, theoretically speaking, is very suitable for the instant noodle market, but due to the restrictions on foreign goods, there is no way to expand its own products, and it is impossible to promote it if you have money.

"Yes, many people copy our instant noodles, and even imitate the packaging, but the taste is difficult to do, because of the relationship with Shanghai City, as long as we give upward feedback, the other party has basically changed, but they are domestic enterprises, many of them are local state-owned enterprises, instant noodles can basically be sold at will, in terms of sales, we still can't compare." Li said.

"Well, that's bad news." Chen Zhiwen nodded and said.

In the original history, Master Kong's instant noodles became popular in the early 90s, even if it was a foreign-funded enterprise, but at that time, the domestic market basically did not do too much restriction on the foreign-funded light industry industry, so Master Kong could quickly spread out the national market, and now he can't.

But he can't wait until after the 90s to enter the market, because there are still a lot of talents in the mainland, and many smart people will stare at the industry in Hong Kong, and then copy it in the mainland, and people with vision will start to buy houses in the 90s, instead of buying cars.

With Master Kong already opening up markets in Hong Kong and many Asian countries, it is not certain that anyone will be able to take a fancy to the instant noodle market in the mainland, and once he plays for a few years in the market that is still closed to the outside world, it may be too late to bring a large amount of money into the market in the future.

"With the current domestic policy, light industry, they are still unwilling to let foreign capital control the market." Li Yongbing said in a low voice.

"Well, but it's not without a chance, this time I came to China just to solve this problem." Chen Zhiwen nodded and said, heavy industry, domestic policies are basically related to national defense and security, such as chemical and petroleum smelting, steel industry, etc., that is, to buy technology from overseas, even if the cost is high, but also to be able to produce and understand technology, not to mention the global advanced level, at least not too bad, not involving national defense, such as automobiles, processing equipment, instrumentation, etc., is to use joint ventures, to give up the domestic market, to attract one or several to come to cooperate, which can also minimize foreign exchange.

The light industry, basically is to let the following local enterprises compete on their own, not to mention food, is home appliances, but also basically buy production lines from overseas, and then produce their own, unless people like color TVs, air conditioners, refrigerators, refrigeration compressors, which are not sold abroad, there is no way but to import, Yanjing's Midea factory, Shanghai's Red Bull factory, but also because it can be exported at the same time, stabilize the foreign exchange balance, in order to enter the domestic market moderately.

"If we were free to sell domestically, it would be very convenient." Li Yongbing's eyes lit up and said.

"It's a bit difficult to be completely free, but it's okay to further develop the domestic market." Chen Zhiwen said with a smile.

"So what do I need to prepare? Expand production capacity? Li asked.

"This factory is basically the limit of production capacity, you give priority to training some suitable talents, and when the new factory is completed in the future, these people will pass, including you, the next large factory will be our Red Bull total production base." Chen Zhiwen said with a light smile.

The current Red Bull factory is just a small test in order to enter the domestic market first, the scale is not very large, and the location is located in such a residential area, and when the right time is in the future, it will be dismantled, and the funds earned will be used to expand the production capacity of Red Bull, which is a perfect closed loop.

"Okay, thank you Chen Sheng." Li Yongbing said that he was originally the management of a small food factory in Hong Kong, and two years ago coincided with Red Bull's entry into the food field, so he joined the company, and later performed well, and because Mandarin can also be spoken, he came to Shanghai.

With the salary of Hong Kong, it can be said that it is a paradise on earth in Shanghai, but his ambitions do not stop there, Red Bull has become at least one of the world's top 100 food groups overseas, so it is impossible to have such a small scale in China, as long as there is the right time, he will inevitably be able to go to the next level and become the middle and senior level of the entire group, at that time, it is really the peak of life.

"This matter, no matter how fast it is, it is estimated that it will take a year, this year, this year, this thing will be done well." Chen Zhiwen instructed again.

"Please rest assured that Chen Sheng will definitely complete the task." Li said.

At noon, Chen Zhiwen and Director Ma ate in the factory canteen, the simplest fast food mode, two meat and two vegetables, rice is not limited, but it cannot be wasted.

Although Chen Zhiwen refused to have lunch in a private room on the second floor, Li Ningbing still arranged a clean place in a corner of the canteen, and many employees also knew that government officials were accompanying the big boss, so they did not dare to sit close.

"Mr. Chen, are you going to Yanjing tomorrow?" Director Ma asked.

"Yes, I've been in Shanghai for more than a week, and the time is about the same, and there are still a lot of important official affairs to deal with in Yanjing." Chen Zhiwen nodded and said, he thought this simple fast food model was very good, and he might not have eaten such an ordinary lunch for a long time.

"The leaders of Shanghai are already aware of Red Bull's plans for a new plant, and they say they are very welcome for Red Bull to continue to invest in the expansion of production in Shanghai." Director Ma said: "I don't know what kind of conditions Mr. Chen needs, just say it. ”

"I will leave this matter to Qin Zhihao, the general manager of Red Bull Group, to be responsible, and he will take over this matter at that time." Chen Zhiwen said with a light smile. Although Lei Shengli is responsible for the global operation of Red Bull, this time, the layout in the mainland is also the most important investment in the history of Red Bull, and it is worth him to stay here for a while.

Moreover, whether it is Chen Zhiwen or the general manager of each company, it is not an absolutely indispensable figure in the company, Midea, Red Bull, and Hutchison have long had various management alternatives to stabilize the company's operations, and a good company will never rely on one person or a group of people for everything it has, whether it is at the management or technical level.

Of course, this is only a theory, it can be done in the short term, in the long term, it still needs a leader, so many companies around the world, can achieve success, it is also because of the incomparably excellent ability of the CEO, especially the 100 known as the best CEOs of the 20th century, each of whom is the top management expert.

"I also know Mr. Lei, but with such a big investment, it will always be much more convenient if I can communicate directly with Mr. Chen." Director Ma said.

When it comes to large-scale investment, even the general manager of a large company like Lei Shengli can't say a word, and can't make a decision on the spot, then many things need to be reported, and a lot of time will be wasted, and talking to the boss, even if the result can't be negotiated, but at least you can understand the most direct requirements of the other party, so as to facilitate the follow-up to take this as the center, and then negotiate with the professional team.

"I don't know the details of the investment, and I need Lei Shengli to be responsible for them, but I do have some requirements, which I can say first." Chen Zhiwen said.

"Mr. Chen, please speak." Director Ma said happily, if you can know some of Chen Zhiwen's requirements first, it will be much stronger than other cities, and Red Bull will also build a new factory, although the scale is far less than that of the United States, but it is enough to become a local sweetheart, even Yanjing City, it is impossible to give up a factory with an annual output value of more than 100 million US dollars and an additional tens of millions of US dollars.

"First of all, I need my goods, to be able to enter the domestic market on a large scale, not to mention most areas, at least ordinary people in many cities, can buy my goods, that is, Red Bull's beverages and food, in this regard, can Shanghai guarantee it?" Chen Zhiwen said with a light smile.

"This" Director Ma's face changed a little, and after thinking for a while, he said: "Mr. Chen, this requirement is not in line with my country's national policy at present, and it is unlikely to be met even in other cities, unless you can ensure the balance of foreign exchange like the current factory." ”

This requirement, in fact, is not the first time Director Ma has encountered, many foreign investors have come to invest in China, have put forward this requirement, and there are many international-level food companies, even larger than Red Bull, but because they cannot meet the conditions of foreign exchange balance, they can only be stopped in the end.

You know, even the SAIC Volkswagen cooperation project, which is of concern to the highest level of the country, has been discussed for nearly five years, involving hundreds of meetings, and the mainland has not made concessions on this issue, and in the end Volkswagen can only open a production line with an annual output of 100,000 engines in the SAIC Volkswagen factory, of which 20,000 engines are used for their own use, and the other 80,000 are exported, balancing foreign exchange.

Even the automobile industry has to be like this, not to mention other industries, the food industry, in fact, the domestic is not very needed, because foreign capital can do domestic factories can also do, at most the taste is different, unless foreign factories can earn foreign exchange, then the country must be welcome, again, but also to achieve foreign exchange balance.

"I naturally know about the balance of foreign exchange, but if I can balance foreign exchange, then isn't it the same where I invest? Isn't it okay in Yanjing or Guangdong? Chen Zhiwen shrugged and said.

PS: Ask for a monthly pass

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(End of chapter)