"Airlines? Cao Sheng, you are trying to rob the lifeblood of the Swire Group! Chen Zhiwen did not answer directly, but said with a smile.

"In the past, the British government in Hong Kong was in power, and there was only British capital in the sky of Hong Kong, but now after 97, Hong Kong will be the world of our Chinese, so we have to have our own planes, and it is best to be able to drive the Cathay Pacific Group away." 曹光彪 says:

"In the past 100 years, although the Hong Kong government has always claimed not to intervene in the market and maintain freedom of competition, a large amount of high-quality land in Hong Kong is in the hands of British capital, and many industries related to people's livelihood are also controlled by the British, such as power plants, public transportation, the Star Ferry, natural gas, telephone companies, etc., and the British control everything in Hong Kong.

However, we Chinese have ambition and ability, much stronger than those who only rely on the waste of ancestors and policies, these more than ten years, the Chinese led by Chen Sheng and Bao Sheng have taken all the infrastructure of power generation, public transportation, and natural gas, and even the land in Central, Hong Kong, Hong Kong's port, our Chinese capital has also won more than half, which is also the luck of our Chinese.

But in this aviation industry, Swire Group controls everything, and no one else can interfere at all, so I want to create an airline, but I don't have enough capital, so I hope to introduce Chinese capital from all sides. ”

"What does Chen Sheng think?" Bao Yugang on the side smiled and said: "The aviation industry, although there are also fluctuations, affected by oil prices and the global economy, can be used as a monopoly industry, in the long run, the income is still very high, Swire Group can develop to the current scale, half of the credit is at least Cathay Pacific Airways, but unfortunately, Swire Group is not listed in Hong Kong, and the Swire family owns more than 50% of the shares of Swire Group, there is no way to acquire, otherwise, the last of the four major foreign banks, I want to start buying." ”

"Bao Sheng is right, if Swire is listed in Hong Kong, I may want to do it." Chen Zhiwen nodded and asked: "But you also said that Cathay Pacific is a monopoly company, even if you have money and buy planes, how can you compete with them?" This market is so big, why do you think that Hong Kong people will choose your new company instead of Cathay Pacific, and how can you compare to the experienced Cathay Pacific in terms of cost?

Buying a company and building a company to compete with it, especially if the other party is still semi-monopolistic, will not be a good business no matter how you look at it. ”

Optimistic about an industry, it is normal to want to acquire its top company, even if it costs a lot, but if you can do it, you will basically not lose, but if you can't acquire it, you still need to fight with it, that's another thing, this is like 2020, optimistic about the online shopping industry, I want to open a market with Jingdong Taobao Pinduoduo, if there is no special creativity, it is impossible to spend more money, and the traditional industry, but there is no special creativity.

"It's really impossible to compete head-on with Cathay Pacific, but what if after '97, the mainland government doesn't like Hong Kong's airlines or British-owned control? As long as we set up such a company that can compete with Cathay Pacific, then we will inevitably get help from the mainland government. Cao Guangbiao replied: "I have already gone to Yanjing and communicated with the leaders of the Yanjing Aviation Department, and they also agreed with us to set up an airline, and showed that they are willing to help us appropriately." ”

He didn't know how many times he had been asked such a question, and naturally the answer was fluent, and any potential investor would definitely ask such a question.

"At the mainland government level, they will definitely say that they support it." Chen Zhiwen smiled and said: "But how much will this support be? What kind of policy? Is this clear? ”

"None of these are any." Cao Guangbiao replied: "Chen Sheng, this kind of thing, I got it first, and it can only be an attitude, it is impossible to say that my company has not yet been established, and I expect people to give the policy, which is impossible in any country or anywhere, even if it is cooperation between businesses, there will be no such possibility." ”

"I naturally know this, if it is normal business, then a statement is enough, but now it is to compete with Cathay Pacific, a monopoly giant that has ruled the Hong Kong sky for more than 50 years, if it is just some such verbal support, it is not enough." Chen Zhiwen shook his head and said.

Disneyland project, before their own side also sent people to the mainland to negotiate, but only obtained some verbal promises, such as the mainland will appropriately encourage domestic people to travel to Hong Kong, etc., it is indeed impossible to form a document, after all, many years later, no one knows, this kind of initial stage, only verbal support is enough, but Dragonair is different, although not very familiar with its history, but Chen Zhiwen still knows one thing, that is, the final failure of Dragonair, the essential reason is that it does not have the absolute support of the mainland government.

Besides, if you rely on the mainland government for all the hopes of a company, and you are not a state-owned enterprise, it is normal for you to fail in the end.

"Chen Sheng, are you not optimistic about Dragonair?" Bao Yugang asked suddenly.

"Yes, not optimistic." Chen Zhiwen nodded and said: "At present, there is no advantage, the only opportunity is to get domestic support, but the policy can not be implemented, and the most important thing is that if you really want to get the support of the mainland, then you need to introduce a large amount of domestic capital, and even need to turn this company into a state-owned enterprise, but in this case, there will definitely be a lot of problems on the British side of Hong Kong, this is the contradiction." ”

"Chen Sheng, domestic capital can't hold most of the shares of Hong Kong companies, but I still think that as long as we succeed, then it is impossible for the mainland not to help us, and there is no reason why the mainland government does not support us Chinese, right? Can you still support Cathay Pacific? Cao Guangbiao asked.

"I have beverage companies and food companies in the mainland, and there are also foreign investors in Europe, the United States and Japan, as well as domestic enterprises, so why do you think China should introduce my food companies, or those foreign food companies?" Chen Zhiwen asked rhetorically: "If it is some high-tech fields that cannot be done in China, then it is normal to introduce them, but these foods can also be done in China, right?" Even if you can't do it, it doesn't make a difference, right? ”

"What Chen Sheng means is that China doesn't care about foreign or domestic capital?" Cao Guangbiao is also a smart person, so he understands it at a point.

"Maybe, I don't know what the specific idea is, but the mainland can accept a large amount of foreign investment, provided that it does not affect the domestic foreign exchange, and Hong Kong does not affect the country, why do you think they will not tolerate it?" Chen Zhiwen asked rhetorically.

"Accepting foreign investment is a fundamental idea of international trade freedom, and it is normal for China to accept a lot of foreign investment, but what's the matter, any country will also favor its own enterprises, right? Isn't it the same in Europe and the United States? Cao Guangbiao thought about it and said.

"This sentence is true, the country will definitely be biased towards its own enterprises, I can also guess that after Dragonair is really established, it will definitely be able to get domestic help, but how much help can this help, Cao Sheng, have you considered it?" Chen Zhiwen also said: "According to international practice, although there are non-franchised foreign countries, they are also megacities, and cities about the same size as Hong Kong are all franchised and exclusive.

At present, more than ninety percent of Hong Kong's main air trade is overseas travel, and only a few percentage points in the mainland. Do you think the mainland government can do it, take back the current routes between Yanjing, Shanghai and Guangdong from Cathay and transfer them to you? ”

"It's still Chen Sheng who thinks about it more comprehensively." Bao Yugang nodded and said that he had heard his old friend say that he wanted to invest in airlines, and he had received support from the mainland, so he didn't think too much about it, and he was ready to invest.

Of course, this may also be the relationship between the small amount of funds needed, and tens of millions of dollars are nothing to him, but he didn't expect Chen Zhiwen, who would not take this money seriously, would analyze it so well.

"The route may not be dead, and if the country agrees to open one more route, the Hong Kong government may not insist on not giving in." Cao Guangbiao said again.

Over the past few years, the Hong Kong Government has been quite vocal about the mainland's demands, and it does not have a very strong confidence, and generally does not dare to casually refuse the mainland's demands.

"Okay, even if China opens a few routes for you, your airline always has to be promoted in Hong Kong, right? Hong Kong's airports are controlled by Cathay Pacific, you can't even find a place to sell air tickets, you can't always sell air tickets in the city center, and then let passengers take their tickets to the airport? Where do you set up shop? Hong Kong has people going to the airport all over Hong Kong, how do you make it possible for everyone to buy tickets? Again, as I just said, your cost advantage is not as good as Cathay Pacific, unless you can keep burning money, but Cathay Pacific is not short of money, hundreds of millions a year is easy. Chen Zhiwen continued.

Dragonair has completely failed in later generations, which Chen Zhiwen knows, but the process of how it failed is not very clear, but the reason must be that the domestic support that was originally counted on has not been obtained, or there is support but not enough.

If Cathay Pacific is its own, it can easily kill such a competitor with one hand, and in history, Dragonair has been able to exist for many years, in fact, it has been promoted by the mainland government behind it.

"I've thought about these questions too." Cao Guangbiao said: "Whether it is the Hong Kong government or Cathay Pacific, we will definitely find a way to suppress our new company, but on the bright side of Hong Kong is a free market that needs fair competition, the Hong Kong government must not do too much, as Chen Sheng said, maybe the mainland will not support it very much, but there are some, at least to ensure that we can be treated fairly, as long as there is this, I think, we also have the ability to fight a ring match with Cathay Pacific, maybe the scale is not comparable, but at least can form a potential opponent." ”

"You're right, it's possible." Chen Zhiwen paused, and then said: "But the premise of all this is that you are Hong Kong-owned, and Cathay Pacific is British-owned." ”

"What do you mean by Chen Sheng?" Cao Guangbiao asked puzzled.

"It's very simple, if I am the Swire family, after 97, there are unstable factors, then as long as Cathay Pacific is arranged to be listed in Hong Kong, and a large number of Hong Kong shareholders and shareholders are introduced, then do you think the country will make these Hong Kong shareholders and shareholders suffer heavy losses for you? Cathay Pacific has become Hong Kong-owned, what reason does the mainland have to help you, even if you are also listed, then everyone is on the same line, and even Cathay Pacific can also introduce domestic state-owned enterprise capital. Chen Zhiwen said.

"Chen Sheng's good idea!" Bao Yugang nodded and said: "If the Shihuaiya family really does this, then with my understanding of China, I'm afraid it will really be impossible to help Ganglong." ”

Although it was a little cruel, after listening to Chen Zhiwen's analysis, Bao Yugang still expressed his judgment, and he also had to warn his old friend.

"Is it really not possible?" Cao Guangbiao was a little stunned, originally thought that under Bao Yugang's introduction, getting Chen Zhiwen's funds would inevitably be like a tiger with wings, and he could make an account with Cathay Pacific Airways, but he didn't expect a basin of cold water to be splashed, and even he felt that this investment was not good.

"I have always had a big taboo in business, that is, in a mature market, compete with mature enterprises inside, if the mainland is really determined to help you, then there may still be a little opportunity, otherwise, to be an airline, it is bound to lose." Chen Zhiwen said: "However, if you consider simply doing freight, then there may be some opportunities. ”

If it weren't for the huge market in the mainland, Chen Zhiwen would not have touched the home appliance industry, this market is also mature overseas, and Midea will only develop in the field of games and computers at most, which is the most basic principle of business entrepreneurship.

Dragonair, if you want to challenge Cathay Pacific, which monopolizes the Hong Kong sky, it is almost impossible, unless a super tyrant like Chen Zhiwen throws money into it regardless of the cost, coupled with the "fair treatment" of the mainland, it is possible to succeed, but from a commercial point of view, it is not cost-effective at all, and it can become a dog.

In Hong Kong, no industry can compare to real estate, Swire has Cathay Pacific Airways, Swire Shipping, Swire Properties, Swire Beverages, Swire Sugar and other branches, but the scale is not as large as the land that only rents houses.

"Freight? Cathay Pacific also has cargo, isn't it also a business rush in this regard? Cao Guangbiao asked a little decadently.

"Cathay Pacific cargo, did not engage in a special plane, but followed the people, which also led to a lot of Hong Kong cargo air freight cost is very high, if you do cargo, this is a small market, and you do this, Cathay Pacific and the Hong Kong government will not be too hostile to you, and so on in the future there is a better opportunity, you think it is appropriate, and then do manned business." Chen Zhiwen said with a light smile. (End of chapter)