Actually, Niu Qiangdong didn't want to see Qingyun today.

Or rather, he didn't want to see anyone today.

Last night, his first girlfriend broke up with him.

The love that is not blessed by the parents has finally reached the time when it can no longer be beared.

Niu Qiangdong did not recover.

He knew that as a daughter of a family, she had already endured too much pressure for him.

And he couldn't prove to her parents that he could succeed at the moment.

Capital flocked to the bigwigs waving checks, in front of the parents of the ex-girlfriend who was in politics, it was just an illusion.

It's like an investor who pats him on the shoulder when he is drunk and says, "I believe that you will succeed, because I believe in Mr. Xiaoqing's vision." ”

This is borrowing the light of others, not your own strength.

Vanity, at that moment, was gone.

Niu Qiangdong sniffed quietly and listened more carefully.

"The era we are in now is the era of the savage growth of e-commerce, from pure offline shopping to the early stage of e-commerce development.

Lao Niu, you see, the establishment of the Taobao platform makes goods from all over the country can be put on the Internet to sell, this period of users as if from a barren grass in the countryside suddenly to the busy metropolis, through online shopping can buy things that can not be seen offline, I define this period as the novelty stage.

When I first stood on the streets of Jincheng, I looked at the busy city, and everything was so new.

When the sky is about to dark, there are street lamps lit up one after another, thousands of lights under the starry sky, convenience stores that are open at any time, large shopping malls, cinemas, KTVs......

Everything is so bizarre and dazzling.

You and I are both children from the countryside, you should understand my feelings, right? ”

When Niu Qiangdong heard this, he was a little stunned, and then sighed, "I understand it too well, as if I have entered a new world, everything is different from the scene in the village." ”

Qingyun patted his knee, smiled slightly, and said with burning eyes, "The same is true of the e-commerce market at the moment, and the vast majority of people are in this mood now."

So other people are emphasizing the number of customers and the number of goods, in essence, to be bigger, to make this market bigger. ”

Speaking of this, he handed Niu Qiangdong a cigarette and said playfully, "Old Niu, do you remember the first time you were disappointed in the city, when was it?" ”

Without waiting for Niu Qiangdong to say anything, he asked himself, "I found a bottle of mineral water in the commissary for a dollar." ”

In Niu Qiangdong's puzzled eyes, Qingyun laughed, "The taste is not as good as the mountain spring water in our village, and I dare to charge a dollar!" ”

Niu Qiangdong flashed his big white teeth at him, "I can't empathize with you about this, our river is seriously polluted." ”

But after saying that, he also looked funny, "I think the eggs in the canteen are too unpalatable compared to the eggs in our countryside." ”

Qingyun smiled, and then said slowly, "In the novelty stage of e-commerce, users continue to find some novelty things on the platform, which stimulates the desire to shop, and the continuous supply of goods on the platform meets the growing consumer demand.

Therefore, the current e-commerce, whether it is Taobao or Excellence.com, is a crazy horse race, constantly attracting merchants and customers.

But ......"

He paused, "However, you should see that at this stage, there are good and bad merchants, so there will be good and bad products."

Consumers, they all vote with their feet, you lied to me, I will never buy your stuff again next time. ”

No matter how much, he doesn't want to say that after the continuous iteration of e-commerce development, he is very clear about the development trend behind, but now it makes no sense to say it all.

The development of business should follow objective laws, and its business model in the era of annual per capita GDP of 10,300 yuan is completely different from the era of annual per capita GDP of 85,700 yuan 20 years later.

In the era when the annual per capita disposable income is 500 US dollars, and the annual per capita disposable income is 5,000 US dollars, people's needs are also different.

Only one thing is the same, no one wants to buy fakes as a big deal.

Niu Qiangdong thought for a while, and then said, "Mr. Xiaoqing, I understand and agree with your point of view, the quality of the products on the platform is the core foundation. ”

Qingyun extinguished the cigarette, "Back to the delivery speed you just mentioned, the key element of e-commerce linking goods and consumers is an efficient logistics system, so that goods can 'fly over' faster to reach users."

Fast delivery not only improves the shopping experience for consumers, increases their satisfaction, increases repeat purchase rates, but also creates more demand. ”

Speaking of this, he glanced at Niu Qiangdong, "Do you think Walmart is an offline company or an online company?" ”

Niu Qiangdong was stunned when he heard this.

Obviously, Walmart is an offline company.

However, as a top student, Niu Qiangdong will listen to classes.

Mr. Xiaoqing's question, which actually means that, at least in Mr. Xiaoqing's eyes, Wal-Mart is an online company.

Qingyun smiled, "Wal-Mart, founded in 1962, has been at the top of the world's top 500 since the 80s, with occasional declines, but it can soon regain the top, often ranking first in a row.

You say, why has it been able to stand on the world stage for so many years? ”

Not to mention 2003, even if it is 2023, this scenario is the same.

Walmart would occasionally drop one or two, but soon began to dominate the charts again, as if it had been placed in a game by the system after an N winning streak, and then started a winning streak again.

In 2022, Walmart's revenue will be $575 billion, Jingdong's $140 billion, Ahri's dad will be $120 billion, and Penguin's will be $75 billion.

As for the thousand-degree ...... 15 billion US dollars in 1,000 degrees, BAT's B has long been left behind.

And spell the night?

Forget it, that garbage thing, the meaning of existence, is just a joke.

The biggest problem facing China's economic development lies in the problem of clearing backward production capacity and excess capacity.

"Wal-Mart has a big chain of stores in America. You have to know that Wal-Mart is not a small supermarket like FamilyMart, 711, or the Hongqi chain you see in Xishu, it is a supermarket. ”

Niu Qiangdong was puzzled, "Mr. Xiaoqing, if I understand correctly...... Actually......"

He looked at Qingyun in disbelief, and swallowed a mouthful of saliva with difficulty, "Actually...... You are against pure e-commerce platforming, you are suggesting that I do it...... 'Internet+' you proposed earlier? ”

Qingyun smiled, chatting with a real scholar was actually very pleasant.

They will draw inferences from each other, and they will know the meaning of the strings.

Therefore, a nerd can't become a scholar, and being a questioner is an insult to a scholar.

But he didn't answer the question, but continued.

Because, the most difficult thing to convince is that the top student, you just say that the opinion is useless, and you have to have arguments to support your opinion.

"Today, Walmart has 5,500 stores around the world, more than 1 million direct employees, and more than 2,700 stores distributed in America, opening a chain model to create, realizing what you want, every day at the same price. It's an industrial empire, and it's what ordinary people see as Wal-Mart. ”

Speaking of this, Qingyun looked at Niu Qiangdong fixedly, "However, it is also a great company that has realized technological revolution innovation, business model revolution innovation, and space revolution innovation, and has eaten up the entire online and offline path." ”

Because the growth process is similar to the same experience, Niu Qiangdong is the idol of Qingyun in his previous life, and he is very aware of Niu Qiangdong's every step of development.

After Gaoling Capital invested in Jingdong, it took Niu Qiangdong's entire team to Amerika to have a face-to-face collision and frank exchange with the Walmart operation team.

At that time, Niu Qiangdong didn't pay attention to offline at all, because he appeared in the world as a revolutionary, saying that 'offline is rubbish, and online is the future'.

But when Niu Qiangdong looked at Wal-Mart's real operation model, the three views were shattered, and the ground was full of slag.

Wal-Mart seems to be an offline enterprise, but the technology application behind it completely surpasses the Internet company, all the information, all the logistics, all the product scheduling is distributed by satellite, and its intermediate warehouse scheduling can radiate a radius beyond the business perception at that time within a few hours.

After returning from America, Niu Qiangdong closed the door and thought about it for three weeks, and finally firmly built his own routing carrier, even if he was ridiculed by his peers for more than ten years, he did not change his original intention.

Because he saw the strength of Wal-Mart.

Qingyun also knew that now it was impossible to convince Niu Qiangdong dryly, even if there was a huge difference in the status of the two at this time, it would not be possible.

Those who can achieve great things, in addition to external fortune, are people who are extremely determined in their hearts.

He also does not expect to be able to persuade with words, and what can most directly break his mind is the facts that he has seen and heard with his own eyes.

Touching out the phone, in front of Niu Qiangdong, he called the pigeon.

IDG Capital has no relationship with Wal-Mart, but the parent company of IDG Capital, Amerika International Data Group, has a deep cooperative relationship with Wal-Mart.

Qingyun's phone call made Niu Qiangdong's eyes red, and he kept saying thank you in his mouth.

This phone call allowed him to take his team to Walmart headquarters for 15 days.

"Don't be so hypocritical, since I voted for you, I have an obligation to help you." Emperor Yun waved his hand calmly and continued,

"In the case of goods, the Internet has played the role of a person who can go to the supermarket while lying in bed, but it cannot replace the offline logistics and distribution transit efficiency, and the efficiency of online comes from offline."

He glanced at Niu Qiangdong, who was listening carefully, and the corners of his mouth curled, "Those who are engaged in e-commerce, especially the horse in Lin'an now, are now saying that he will penetrate all offline enterprises."

I won't say what he's right or wrong now, and you don't have to express your opinion, and when you come back from Americaica, you can think for yourself if this possibility will exist. ”

Qingyun dispersed another round of smoke, lit it, and said slowly, "I'll give you a perceptual cognition now, and you will confirm it with your eyes and ears when you get to Amerika."

Walmart has always been at the helm of an extreme supply chain.

What do you mean?

In a typical scenario, Wal-Mart takes advantage of its own procurement and scale to require upstream suppliers to give lower purchase prices, which greatly reduces the profit margin of a supplier in a developing country.

It's a very simple fact, suppose I'm Wal-Mart, come to you, a foundry, and ask if you're willing to produce for me, but first of all, the quality must all meet Wal-Mart's factory inspection standards, and second, I'll give you an order that's 10 times the size of the current scale, but you give me 20% of the price, can you do it? If you can do it, you'll give it to you. Would you rather do it? ”

Niu Qiangdong thought about it and said with difficulty, "That's very embarrassing, according to the general gross profit margin of 25% in the manufacturing industry, if I supply you, my profit margin is very low, and according to the static income and expenditure, I can only make hard money."

But if I don't supply you, then I will lose a tenfold growth opportunity, and from a dynamic growth point of view, I will lose the cost reduction that I may get from increasing the scale of capacity. ”

Qingyun smiled, "What I have in my hands is not only your final finished product, but also your last raw materials and core raw materials, I have to control whomever you use."

After I control it, I know your cost, according to your production process it can reasonably estimate where your cost line is, with the more information you have, in the end I will give you an account, I will tell the construction industry like the state, I approve what your profit margin is, you can only make this money. ”

Speaking of this, he looked at Niu Qiangdong playfully, "But, do you want this order?" You don't want it, I'll give you competitors. ”

Ignoring Niu Qiangdong, whose face was green, Qingyun continued, "Wal-Mart has done just that, it has obtained production advantages and cost advantages on a global scale, purchased cheap products all over the world, and returned to America, a country with a GDP per capita of 70,000 US dollars, to sell, and has always maintained the overall advantage of large-scale cheapening."

Therefore, do you think that Internet e-commerce, which 'allows merchants to operate by themselves and the platform becomes the mainstay', can really penetrate the offline? ”

Niu Qiangdong closed his eyes and thought for a while, and then opened his mouth with burning eyes, "In other words, do you think that Lin'anma's model will only create low-quality and low-cost backward production capacity?" ”

Without the persecution of the downstream consumer side, the upstream product side has no motivation to take the initiative to improve and iterate on the product.

Epson's dot matrix printers can be sold for 20 years in a row without even bothering to change the model.

Qingyun shrugged and halved, "He will succeed, and even he will be very successful, but it will be a phased success, because he can't escape the law of e-commerce development." ”

Niu Qiangdong was stunned again when he heard this, but at this time, Qingyun's mouth was dry, he got up and opened the door, and said to Yang Bingnan outside the door, "Brother Nan, make two cases of beer and boil, you can buy some peanuts and beef jerky, and by the way, get me a bucket of instant noodles, I didn't eat enough in Huaqing at noon." ”

At this time, the Huaqing canteen was not as fairy as it was more than ten years later, and it was not much different from pig food.

Niu Qiangdong rushed to arrange it when he heard it, but was stopped by Qingyun with a wave of his hand, "I really can't get used to the taste of your northern Jiangsu, let's make it simple, I'll add a meal, what about you, drink some boiled beer to soothe your nerves, and you can sleep well when I leave." ”

After that, he raised his eyebrows at Niu Qiangdong and asked jokingly, "What time did you cry yesterday?" ”

Niu Qiangdong was embarrassed when he heard this, his face was like a heavy jujube, and then he sighed dejectedly, "It's dawn." ”

He didn't bother to ask Qingyun how he knew.

After coming into contact with the capital market, he understood that in fact, in this Vanity Fair, there is no secret to people's words and deeds.

Yes, it's just the level of value.

Being able to be noticed by others shows that you are a valuable person, so let's have fun.

Qingyun patted him on the shoulder and comforted, "Old Niu, it's okay, it's going to pass, and there are better ones behind." ”

Little Da Qiangzi's 20-year-old milk tea sister is his real daughter.

After the Mingzhou incident, one stone stirred up a thousand waves, and while Niu Qiangdong was controversial, Jingdong's stock price also plummeted all the way to the freezing point, and even the international bears were sighing, 'It fell before it was forced......

Because of the divorce of the major shareholder, the damage to the company is very fatal, and the prenuptial property agreement between the two and all the defensive arrangements made by Da Qiangzi are actually invalid after Sister Milk Tea gives birth to her daughter.

When the people who eat melons all over the country are waiting for the news of the divorce between Lori and the uncle, they see a pink-clad milk tea sister, wearing a pink top hat, holding her husband who has just been released, and sweetly participating in the wedding of the princess of the rotten royal family.

In the picture, the two are as happy as honey, which not only breaks the rumor that the two are about to divorce, but also pulls Jingdong's stock back to the commanding heights in an instant.

Later, the media of the corrupt country pointed out that Sister Milk Tea and Da Qiangzi were not on the wedding invitation list.

Princess Eugenie is not an important member of the royal family, has no influence, and the local residents are reluctant to go to her wedding, and even the BBC refuses to broadcast it live.

In order to support the scene, the princess invited 850 celebrities and dignitaries, and recruited 1,200 guests.

Sister Milk Tea only spent 20 pounds to buy two tickets, and the 200 soft sister coins broke the divorce rumors, and Jingdong's stock price immediately stopped falling and rebounded, which is equivalent to turning the tide in the capital market.

If this god operates, the keyboard warrior can be said to be Niu Qiangdong's layout, and the milk tea sister is just a vase of marionettes, then the wonderful performance of the milk tea sister in the tens of billions of ladies duel makes it a model of virtuous help coveted by the wealthy class.

It's not a pity that Jingdong lost Jing, it's just a little uneasy.

If the flowers are in full bloom, the butterflies come, and after the success, the big strong son met the milk tea sister and recaptured his first girlfriend.

So, men, don't just care about love and love every day, if you have a good career, you have everything.

And when it is really then, you will find that you are still facing happiness troubles.

The Beijing coupon is universal and not subject to any restrictions, which is the atmosphere of the milk tea sister.

The East Coupon has product category restrictions, and can only be used when purchasing goods in specific categories or merchants, which is the rule delineated by the milk tea sister.

Beijing coupons can be matched with all coupons, but not with East coupons, when placing an order, you can't use East Coupons, and you can't use Beijing Coupons if you use East Coupons, which is the red line drawn by the milk tea sister.

The Beijing and East coupons are incompatible.

Thinking of this, Emperor Yun was very big.

……

There will be more updates tomorrow, starting from 9 o'clock, and it will be convenient for me to quickly adjust if there is a problem.

(End of chapter)