Chapter 139: Electronic Pets Launched!
At the end of September, Wujiang Group held an internal dealer conference to prepare for the global distribution of "Wujiang Electronic Pet".
Attendees from all over the world numbered in the hundreds.
The conference was presided over by Zhao Ye himself, he came to the big conference room, walked to the stage, and said to everyone: "Welcome to the dealer conference of Wujiang Group!" Wujiang Group is about to release a new product, which is likely to be popular all over the world! ”
"Everyone, please look at the big screen, the video will introduce this product to you in detail!"
After Zhao Ye finished speaking, he nodded to the staff and motioned for him to start playing the video.
After a while, the video began, and a young and beautiful woman stood in front of a table with many egg-shaped "Borderless Electronic Pets" on the table.
"Hello everyone, these cute egg-shaped things on the table are the products recently developed by our Wujiang Group, called "Wujiang Electronic Pets".
"A lot of people have had pets, but you certainly haven't had an electronic pet!"
"Yes, that's right, Borderless Group has made a small pet into an electronic product. You can raise 'Pokemon' on this electronic pet machine, feed it, bathe it, and play with it! ”
"You see, when it first turned on, it was just an egg, and it needed to hatch, and it took about ten seconds."
"The Pokemon I chose is the popular Pikachu, you can choose whatever pet you like, we have developed fifty kinds of popular Pokemon in the Borderless Group, such as Frog Seeds, Charizard, Jenny Turtle and so ......on."
"Alright, Pikachu has hatched! Wow, isn't it so cute, I guess you think so too. Oops, it seems to be hungry, alas, I quickly fed it food......"
"After eating, do you want to drink some soda?"
"Let me see what soda is."
"The first soda is the Arctic Ocean soda, and there is still an advertising slogan: true orange, orange enough, cool summer, youth flying 'ocean'. Look at the advertising slogan, you know that this soda must be very good! ”
"Let's take a look at what the second soda is, it is actually Tianfu Cola, and the advertising slogan is: A generation of famous drinks, Tianfu Cola! This is our best-selling cola in China, and I recommend that you definitely try it, no worse than Coca-Cola and Pepsi! ”
"Hehe, seeing this, are you a little suspicious that Wujiang Group took the opportunity to do advertising placement? Yes! "Borderless Electronic Pet" is popular all over the world, and Borderless Soda will also be popular all over the world, so those who are interested in cooperation can contact Borderless Group from now on~"
In the audience, many dealer representatives heard that they were a little moved, if the "Wujiang Electronic Pet" is popular, the advertising placement effect must be very good, then the agent Wujiang Soda will have money to make.
However, can this "borderless electronic pet" be popular all over the world?
Some of the big men are not very sensitive to this product, but some women present firmly believe that this product will be popular, because they already like such a cute simulation of realistic feeding games.
At this time, the beauty in the video skimmed over the soda talk and continued to introduce the other functions of the "Borderless Electronic Pet".
Pets can go to kindergarten, elementary school, and then grow up to work.
You can train to become a warrior.
There are many recreational activities, watching movies, reading books, listening to songs, playing ball, playing with toys.
Infrared connection, you can exchange with friends, get married, and have children.
Small pets have a growth and evolution system, and the direction of the owner's cultivation is different, and the direction of the evolution of the pet is also different. You can train it to be a cute salted fish that can only eat and drink, or you can cultivate it into the ultimate evolution that stands up to the sky and the earth and has unparalleled combat power.
It lasted for half an hour before the introductory video ended.
At this time, Zhao Ye asked the staff to bring up the "Boundless Electronic Pet", and asked each of the participants to choose one and play for a while.
Otherwise, the charm of electronic pets is unstoppable.
Soon, everyone was fascinated by it.
People sitting nearby can also connect with each other, let their little pets make friends, play ball together, read a book, or go to the amusement park to play, which can increase the pleasure index.
Many people don't have time to raise small pets in reality, or the home is too small, it is inconvenient to raise pets, or they feel that it is too troublesome to raise pets......
All in all, there are a lot of troubles with having pets in reality.
Raising an electronic pet is different, none of the above problems exist, as long as you carry a "borderless electronic pet" with you, you can experience the fun of raising pets anytime and anywhere.
Many dealers at the scene couldn't help but look excited.
This "Borderless Cyber Pet" does have the potential to become popular all over the world, and even those of them are attracted to this product, let alone others.
After a while, Zhao Ye clapped his palms, focused everyone's attention, and then spoke: "Everyone, you have also seen how popular the "Borderless Electronic Pet" is, so when acting as an agent for the sale of "Borderless Electronic Pet", you can also try to represent the Borderless Soda, I believe that the effect of the soda advertising placement in the game must be very amazing." ”
After a pause, he added, "In addition, Wujiang Group is also seeking more in-depth cooperation. It's no secret that soda is expensive to ship by sea, so generally speaking, soda companies set up bottling plants in the area and then ship the syrup from their headquarters. ”
"Wujiang Group is willing to deepen cooperation with everyone, jointly invest in building factories around the world, and make a fortune together. If you are interested in any company, you can discuss it in detail later. ”
"By the way, there is also a survey report on the five major soda brands of Wujiang in the United States, and most of the consumers who bought these five soda brands felt that the taste was not bad after drinking them! From this point of view, Boundless Soda is also in line with the taste of Europeans and Americans! ”
After Zhao Ye finished speaking, his eyes swept over everyone's faces.
Many people's faces showed a look of thought, obviously seriously analyzing the matter, is it feasible?
Soda is different from high-tech, and the technical advantage is not great, and it will be easier to promote it if it can get more help from the head snake.
Joint venture factory construction is undoubtedly the best choice.
If the Chinese soda brand wants to break out of the encirclement, the only way is to cooperate and win-win.
After a short time, the person who had the right to make the decision said on the spot that he could cooperate with Wujiang Group.
Others said they would go back to the meeting to discuss it.
The soda industry is still quite profitable, just look at Coca-Cola and Pepsi, with a market value of billions of dollars.
Once the "Borderless Electronic Pet" explodes, the advertising placement effect inside will definitely be very good.
And everyone also believes in the strength of the Borderless Group, since the soda advertisement can be implanted into the "Borderless Electronic Pet", it may not be implanted in other classic games, or animations.
The resources at the disposal of Wujiang Group, or super IP, are simply too many, which is far more powerful than a simple soda company.
……
A few days later, more than 30 companies were willing to build joint ventures with Wujiang Group.
The specific content will not be written in detail one by one.
Basically referencing the Coca-Cola model.
At present, because the production cost of Wujiang soda is relatively low, even if it is shipped from China to the United States for sale, it is still profitable, but it makes less money.
After the agreement was reached, Zhao Ye ordered the establishment of a factory dedicated to the production of syrup. At the same time, the five major soda factories have expanded their production to produce more puree, and on the premise of satisfying the domestic market, the excess puree is shipped abroad.
Before the joint venture plant is completed, it is possible to entrust foreign soda factories to OEM.
The reason why Zhao Ye cooperates with these distributors is that they fancy their channel resources, as long as the soda is produced, it can appear on the shelves of supermarkets and stores.
……
More than a month ago, a cargo ship full of "Borderless Pets" had already departed, and then arrived all over the world to transport the products to the warehouses of the Borderless Group.
Then quickly complete the distribution task.
With the status and influence of Wujiang Group today, as soon as a new product is launched, it is natural to sell it simultaneously around the world.
At 8 o'clock in the evening on October 9th, Wujiang Group held a huge product launch conference, with more than 300 media reporters and game fans participating.
"Wujiang has always been at the forefront of innovation, whether it is the "Qiqi Game Console" or the Gameboy, they are very amazing, and I am looking forward to the next product of Wujiang!" Not far away, a reporter muttered to himself with a camera in his eyes full of anticipation.
"Wujiang Group is about to release a new product again, and Wang Jizhi, president of Wujiang Game Company, came to the stage to introduce it in person, so this product may be related to games!" Among the guests, a player looked excitedly at Wang Jizhi, who was slowly walking to the middle of the stage, and couldn't help but say.
“……”
At the press conference, Wang Jizhi, as the president of Borderless Games, naturally introduced the "Borderless Electronic Pet" to everyone in person.
"Everyone, welcome to the product launch of Wujiang Group, I am Wang Jizhi, the president of Wujiang Games."
"Today, the product that we are going to release is "Borderless Electronic Pets"!"
As soon as the voice fell, a picture of "Borderless Electronic Pet" appeared on the screen behind Wang Jizhi.
As soon as this picture came out, the audience suddenly became noisy and discussed.
This picture is so cute, with a pink egg shape, is this a newly developed game console from the Borderless Group?
Not to be outdone, reporters rushed to take pictures.
In the middle of the sound, Wang Jizhi stretched out his hand to signal everyone to be quiet, and then began to talk eloquently, introducing the function of "Borderless Electronic Pet".
With this introduction, everyone finally understands that this little thing is an electronic pet, and the Borderless Group has moved the real pet breeding system to electronic products, but the difference is that the "Borderless Electronics Pet" has a Pokemon, not an ordinary cat or dog.
As soon as Wang Jizhi's last words fell, the audience suddenly erupted in warm applause and screams.
All the fans present were very excited, especially some female players, who liked the "Borderless Electronic Pet".
In fact, "Borderless Cyber Pet" is mainly aimed at female players, but male players have to buy one in order to have a common topic with their female friends?
Of course, "Borderless Cyber Pet" has a super IP of Pokemon, and the gameplay includes combat and evolution, so there should be a lot of male players.
"It seems that everyone likes it very much, and the response is enthusiastic!" Wang Jizhi looked at the reactions of the guests in the audience, was overjoyed, and said secretly in his heart.
At this time, a reporter in the audience asked: "Mr. Wang, when will the "Wujiang Electronic Pet" be officially launched, and what is the price?" ”
As soon as these words came out, the audience suddenly quieted down a little, and almost everyone was very concerned about these two issues.
"October 10th officially launched, that is, tomorrow! As for the selling price? ”
Wang Jizhi deliberately paused for a moment, making people anxious, and then said: "The price of a "Borderless Electronic Pet" is $99!" ”
This price was set by Zhao Ye. To be honest, it's a bit expensive. Just such a small thing, selling for $99, is simply a huge profit.
However, the Takuma Gezi in the previous life was not cheap, and there was no bonus to the super IP of "Pokemon".
Therefore, Zhao Ye felt that he should sell the expensive ones.
In fact, for Europeans and Americans, $99 is nothing.
For example, the per capita monthly income in the United States now exceeds $2,000, and $99 is nothing.
It doesn't hurt at all to buy.
If you don't count R&D, the production cost of "Borderless Electronic Pet" has not yet reached $10.
In fact, it didn't cost much to develop this.
"Cyber pets" are mainly about creativity.
At this time, the fans in the audience heard Wang Jizhi's answer and immediately cheered.
How can they be unhappy that they will be able to buy their favorite product tomorrow and the price is not expensive?
However, the manufacturer's routine can never be imagined.
A "Borderless Cyber Pet" is indeed not expensive, but Borderless Group has developed 50 different Pokemon, and may develop 108 more Pokemon in the future.
If someone wants to collect all these electronic pets, they can't buy more than $10,000.
This is only the first generation of "Borderless Electronic Pets", and when it comes to the second generation of "Borderless Electronic Pets", does it cost money again?
……
……
There are a lot of fans who pay attention to the Borderless press conference.
It's a pity that the press conference was not live-streamed.
There was also no internet at this time.
Fans will have to wait until the next morning to find out what the event will be about.
Early the next morning, many people hurried to the newsstand to buy newspapers to see if any of them had reported on last night's Borderless product launch.
"Wujiang Group has released a pet breeding game machine - "Wujiang Electronic Pet", which can experience a different breeder experience......
"You can feed the little pet, it's pooping, I have to clean it, wow, it's fun!" When a little girl read the newspaper, she let out a sound of surprise.
A passer-by uncle next to him was stunned, and said secretly, the world is declining, people's hearts are not ancient, the little girl is really strange now, the pet is, she actually thinks it's fun, my God......
9 o'clock.
A large number of fans and players have poured into the Borderless flagship store, and they are about to buy "Borderless Electronic Pets".
There were more and more people queuing up outside the door, and it soon looked like a 100-meter-long dragon. As far as the eye can see, the vast majority are girls.
North America.
Walmart supermarkets have seen a surge in foot traffic since this morning. Many people make a special trip to Walmart to buy "Wujiang electronic pets", after all, in some places, Wujiang flagship stores have not yet opened there.
On this day, the launch of "Borderless Electronic Pet" belongs to the carnival of players around the world.
The person who grabbed the electronic pet was excited.
Can't wait to hatch your little pet and take care of it.
Seriously, more serious than taking care of your own cats and dogs.
After a while, it will depend on whether it is hungry, thirsty, or sick......
Around noon, the popularity of "Borderless Cyber Pets" is even higher, and more people go to nearby stores to buy electronic pets.
In Manhattan, USA, in an office building, two female white-collar workers are communicating with each other about the gameplay of "Borderless Electronic Pets".
"You feed your pet a little more soda, I heard that drinking soda, the pet will grow faster!"
"Why?"
"It's not simple, children grow up drinking milk, and pets don't have milk to drink, so they drink soda. The official manual says that Wujiang soda is rich in nutrients, and pets can drink it to speed up their growth. ”
"I'll take a look at the instructions...... Hey, that's true! Then I'll feed my little pet some soda to drink, what kind of soda do you say is good? ”
"I fed my pet Pikachu 'Tianfu Cola', and after he drank it, he seemed very happy and danced for me!"
"You can dance?! It's so much fun! I also feed my pet Frog Seed to Tianfu Cola and see how it reacts......"
……
……
How to define whether the product is popular or not, it depends on the "Borderless Electronic Pet".
This year, there is nothing more popular than "Borderless Electronic Pet"!
In just one week, "Wujiang Electronic Pet" swept the world and won nearly 20 million sales, and the industry collectively lost its voice!
Borderless Group, terrifying!!
(End of chapter)