Chapter 255: Negotiation of major projects
Fu Quanju Hotel is also a high-consumption place in Lan County, because the waiters are all young and beautiful, and the wine and food are not cheap.
Xu Weiguo, the general agent of Yangshao Liquor, introduced the two sides to Lu Xinmin together.
Li Shun never imagined that when he bought Du Kang in the store today, he actually met the sales manager of Yangshao Liquor in the eastern region of Henan.
What made him even more unexpected was that because of that encounter, Gong Weiwu's determination to vigorously promote Yangshao wine in Lan County.
A young man who has drunk and has a high opinion of Yangshao liquor wants to buy a case of liquor for his father to show his filial piety.
The father didn't know about Yangshao, and the young man had no choice but to go to another store and buy a box of Du Kang for his father.
If his father knew about Yangshao, he would definitely buy a box of Yangshao, instead of going to another store to buy Du Kang.
As a result, Yangshao Liquor sold one less box of liquor, and there must be many similar situations in the county.
Gong Weiwu believes that it is necessary to increase publicity in the county, advertise and advertise widely.
Let more people know Yangshao, then taste Yangshao, and finally buy Yangshao.
So he submitted an application for advertising to headquarters, which approved his application.
Gong Weiwu immediately went to Xu Weiguo, the general representative of Lan County, and the two sides negotiated the details of the advertisement, and at the same time asked Xu Weiguo to find advertisers.
Xu Weiguo and Lu Xinmin are brothers, and Lu Xinmin's daughter Lu Yuanyuan is Li Shun's goddaughter.
According to the rules, Lu Xinmin and Li Shun hosted a banquet for Lu Xinmin's friends and shared this happy event with their friends.
Friends eat banquets with their money, get to know Yuanyuan's godfather, and they will be friends when they meet in the future.
On the day of the banquet, Xu Weiguo was discussing business at Yangshao Distillery, but he couldn't attend, so he could only be courteous.
After returning from the winery, Li Shun went to Shencheng to buy advertising equipment, and the two never met.
Xu Weiguo learned from Lu Xinmin that Li Shun was the only advertising shop owner in Lan County.
Therefore, when Gong Weiwu asked him to coordinate with local advertisers, he called Lu Xinmin, and this banquet was born.
Li Shun was very grateful to Xu Weiguo for his support, and said in the most sincere tone:
"Brother Wei Guo, let's have a few drinks at a time."
", but our brothers have been here for a long time, so let's talk about business today." Xu Weiguo laughed and began to talk about business:
"Manager Gong, Manager Liu, let's start?"
Gong Weiwu waved his hand, and said that he was not in a hurry, and the premise of talking about business was to drink the wine to the fullest.
Everyone began to push the cups and change the lamps, and the atmosphere gradually became harmonious.
After three rounds of wine and five flavors, Gong Weiwu suddenly spoke:
"Boss Li, do you know Yangshao Liquor?"
"Know! Your company's factory site is in Mianchi, western Henan, which is the birthplace of Yangshao culture and has a very long history. ”
Li Shun saw Gong Weiwu smiling and silent, knowing that he was too shallow to impress him, so he could only continue to flicker:
"It is said that good wine produces good springs, and Yangshao wine is delicious because it is brewed with Liquan water. The water quality of Liquan is excellent, so Yangshao wine is clear and transparent, with a sweet, aromatic and slightly apple aroma. There is no feeling of dizziness and brain swelling, and there is a long aftertaste. ”
Li Shun was extremely complimentary, and the two managers smiled, neither of them knew that their family's wine was so elegant.
"Brother Li only knows one thing, but he doesn't know the other." Gong Weiwu wanted to be more elegant than Li Shun, and said with a smile:
"Historical research shows that the wine culture began in the period of the Three Emperors and Five Emperors, and Yangshao liquor appeared in the period of the Three Emperors, which has a history of more than 7,000 years and is the originator of liquor in the country."
Li Shunxin said pull it down, big brother, it's okay to deceive others, don't deceive yourself.
"Manager Gong is right, I'm lonely and unheard."
"Brother Li's eloquence is very good, I wonder if your company's strength is as good as your eloquence?" Gong Weiwu asked.
Xu Weiguo immediately took over the conversation and explained to Li Shun with a smile:
"What Manager Gong means is that this publicity is a big project, and I don't know if Shunzi has the strength to complete it."
"Not only to complete, but also to ensure quality and quantity, how quickly and cost-effectively to complete the project." Deputy manager Liu Huichao shows a sense of presence.
Li Shun laughed at him in his heart, less official to Lao Tzu, how fast and good to save is a false proposition.
If the amount of work is large, it can't be fast, and if you want quality, you can't save it.
Li Shun nodded to Liu Huichao with a smile, and then looked directly at Gong Weiwu:
"May I ask Manager Gong, how big is the project?"
"Please Boss Li answer my question first, there are many advertising stores, why should I choose you?" Gong Weiwu was a little arrogant.
Lu Xinmin opened his mouth to help Li Shun support:
"Manager Gong, there are actually not many advertising shops. As far as I know, there is only one advertising agency in Lan County. ”
Gong Weiwu didn't dare to harden Lu Xinmin, and said in a tactful tone:
"Brother Lu misunderstood, I just asked Boss Li to prove his strength, and the factory could directly send advertisers from Michi. I am for Brother Li's good, as long as he shows his strength, I will try my best to persuade the leaders in the factory to hand over the project to Brother Li. ”
This was said in a high-sounding manner, Lu Xinmin couldn't refute it, and his eyes motioned for Li Shun to take it.
Li Shun smiled faintly:
"Some time ago, the county public security bureau advertised the 110 free police number and wrote wall advertisements in various natural villages in the county. I did this project, is this considered strength? ”
"I can testify, if Manager Gong doesn't believe it, I will take you to the Public Security Bureau and the Education Bureau to consult the details." Lu Xinmin immediately helped.
Gong Weiwu was stunned for a moment, and Liu Huichao looked at each other, and both of them fell into deep thought.
To be able to do the project of the Public Security Bureau, you need strong relationships and connections.
To be able to complete the project, a strong economic foundation is required.
Connections and economic foundation are equal to strength, Gong Weiwu felt that he still underestimated Li Shun.
"Well, I'll check it out. Boss Xu, tell Boss Li about the details of the project. ”
"Let's not talk patronizingly, let's talk while eating."
Lu Xinmin raised his glass to enliven the atmosphere, and everyone raised their glasses one after another, and drank three glasses in one go.
Xu Weiguo opened another bottle of golden-packed Yangshao, poured wine for everyone one by one, and began to introduce the details of the project to Li Shun:
"Brother, the manufacturer launched a stocking and sending signboard activity, targeting the wholesale department of the county. As long as they buy my 400 yuan of wine, the manufacturer will give him a sign for free. ”
Li Shun smiled, as expected, it was the old routine of stocking promotion. Xu Weiguo also said:
"I will collect the customer's home address and contact number, and summarize the news to you, and you will go to the countryside to design the size of the sign."
That is to say, Li Shun went to the customer's house to measure the size of the door head and determine with the customer how big the signboard should be.
"Our factory has regulations that the length of the signboard cannot exceed 10 meters, and the height cannot exceed 1.5 meters."
Gong Weiwu's words limited the size of the signboard, and the maximum could not exceed fifteen square meters, Li Shun shook his head:
"This is unreasonable, can't the customer make a signboard with a total area of only 12 square meters by three meters by four meters?"
Gong Weiwu was stunned for a moment, and Liu Huichao immediately acquiesced:
"It doesn't matter the length or width, the total area should not exceed 15 square meters."
"This is reasonable, Brother Wei Guo, you continue." Li Shun smiled.