Didn't wait much.

Advertisements appeared.

The TV screen went dark.

It is an outer space backdrop for special effects.

Then it cuts to a voiceover.

"Broadcast to the world: Find another place to make heavenly liquor!"

The sound is deep.

Full of neutrality.

Although Lin Hao knew that this advertisement was his own company.

What kind of company can you work with?

What brand is liquor?

Zhou Ren is in charge.

He didn't know much.

Now at first glance.

It's actually quite fresh.

Heavenly wine.

That's a good name.

Electronic information is constantly being generated on the screen.

It's like being inside a high-tech cabin.

Suddenly.

The screen in front of me gives a bird's-eye view of the Earth.

"The basic geographic information is now disclosed as follows, Tianol Town, 106°22'E longitude, 27°51'N."

The introductory voice continued.

And then the earth is constantly magnified.

Came to a certain city.

Above a rural town.

"The altitude difference can reach more than 700 meters, and the valley area has excellent soil quality, which can produce high-quality sorghum and wheat, rocks, purple sand shale, conglomerate, formed in the Jurassic Cretaceous, 70 million years ago."

The sound never stopped.

The picture cuts to the soil.

"PURPLE SOIL, THICKNESS OF 50CM, GOOD WATER PERMEABILITY."

The picture cuts to the wheat.

"The wheat grains are full and even, which is suitable for making koji."

The picture cuts to sorghum.

"Sorghum has small grains, thick skin, and is resistant to cooking and turning."

The scene cuts to the stream.

"Water, pH7.1, rich in trace elements."

Every ingredient used to make sake.

These are all highlighted in detail here.

Sounds a little shameless and exaggerated.

But advertising.

It's okay not to be a little deceptive.

How can there be a real thing.

This way.

Thing introduction finished.

Followed by.

Another small town with a bird's-eye view raised.

Then the multiple sake brewing screens began to rotate.

"Chongyang collects water, makes sand and moistens the beam, and passes the code of nature to every drop of heavenly wine, warm in winter, hot in summer, less rain, less wind, The average annual temperature is maintained at 17.4 °C, the average annual sunshine time is 1400 hours, the average annual rainfall is 800-900 mm, and the average annual frost-free period is as long as 359 days, which is conducive to the growth and reproduction of wine-making microorganisms, and plays an extremely critical and unique role in the brewing of the miraculous quality of natural wine. ”

That's it.

The scene cuts to the neon city again.

Busy.

Heavy traffic.

"Now, broadcast to the world and look for another place to make celestial liquor!"

It's still the opening sentence.

It's just that this time it's a little more confident.

It can't help but be thought-provoking.

Just when the audience thought the ad was going to end here.

The screen flashed.

Came to the wine table.

A man held up a wine glass and said seriously, "Is this wine?" This is not wine, this is a river with temperature, it is the muddy water that once flowed, it is the medicine in the bleak days, it is the triviality that falls into the belly, it is the fatigue that melts the blood, it is the hot and spicy heart, and it is also the future with tears in the eyes! ”

Let's talk about it.

That's it.

"How's this advertisement?" Lin Hao, who was on the sofa, asked Yu Lanxin.

"I think it's good."

Yu Lanxin said approvingly: "From the perspective of science and technology, it is very attractive to tell the story, and the man's monologue at the end can be described as the finishing touch." ”

"Haha, then I'll lend you auspicious words."

Lin Hao said with a smile: "After all, other customers have spent a lot of money, and the effect is not enough." ”

"I believe in you." Yu Lanxin said seriously.

"What are you doing so nervously?"

Lin Hao took her hand and comforted: "I'll just say that, if it really doesn't work, the money can't be returned." ”

Hear the words.

Yu Lanxin instantly gave a roll of her eyes.

With the broadcast of the advertisement of the heavenly alcohol.

Comments about this liquor brand on the Internet have also grown rapidly.

If the propaganda of Huanghua wine gives them the impression of 'ancient brewing'.

Then the wine is the only one that cannot be replaced.

It's quite detailed.

Everything is the way.

From raw materials to soil.

From the environment to the climate.

It's like being blessed.

It has to be here.

The repetition of the two sentences before and after actually proves this.

That is, there is no second place in the world where you can make celestial liquor.

Extremely rare.

"Hiss~ This day is so exceptional?"

"Haven't heard of this brand, new? It looks so mysterious. ”

"It's quite mysterious, yes, this advertisement is good, and it's a bit like the real thing, it seems that this wine is okay."

"I have to buy a bottle to try for the last advertising word, it's great, this is not wine, how can this be wine, this is life."

"It's a good wine, I'll go downstairs and ask."

"I'll go too, and see what the price of this wine is."

"You're not trusted, are you?"

"Often, better advertising means more junk products, why don't I believe it?"

"If you buy a bottle and try it, how about it?"

"That's it, don't you know if it's good or bad when you buy a bottle and taste it, and guess what to guess here."

Someone admires.

Someone hesitated.

Someone disdainful.

It can be described as the appearance of all beings.

But in the interest of curiosity.

Many people still plan to try this wine.

It's okay not to watch ads.

This is a sprinkling commentary plus copywriting brainwashing.

It's like a caterpillar crawling back and forth in their hearts.

How to say it.

Gluttonous!

I just want to verify it.

Let's see if this wine is really as good as advertised.

So they rushed to the surrounding cigarette hotels or shopping malls.

"Boss, do you have any wine? Come on a bottle. ”

"How many degrees?"

"High, low, is that called wine?"

"53 degrees of wine 988 yuan."

"How much is ?????"

"988."

"Boss, forget it, I may not be used to the height, so it's still low."

“.”

"Boss, is there any wine?"

"Yes, which one do you want?"

"Let's get me a cheap one first, by the way, is this wine delicious, boss?"

"I didn't know, this wine just came on sale, so I'll take a few bottles and try it."

"Just listed? Is it reliable? ”

"I don't know, I haven't tasted it either, I'll see the feedback later."

"Okay, how much does this bottle cost?"

"388 pieces."

"Hiss~"

"Bring me a case of celestial wine."

"A box?"

"Yes, a box."

"Okay, high?"

"Yes."

"5928 yuan."

"Ahem, ahem, it's so expensive."

"The price of this wine is high, why don't you change to a different brand?"

"No, that's it, I want it."

At night.

Eaten.

Lin Hao and Yu Lanxin also came to a nearby supermarket.

Plan to fill the refrigerator.

When taking something.

Just passing by the wine area.

I saw that many people were gathered here.

is pointing at the exclusive shelves of natural wine.

"This is the celestial bar you see on TV?"

"I've watched the advertisement too, can you drink this wine?"

"I don't know, it's new, and the price is quite expensive anyway."

"If you look at the meaning of the advertisement, the price is actually okay, after all, the production conditions are harsh."

"Hey, that's all fake, I haven't heard of any celestial mellow town."

"There really is this place, you look at the production place, that's it."

"I searched on the Internet before, and this day has a long history and is a place specializing in winemaking."

"So, I really have to taste it."

"Not really."

A couple of men walked away.

The shelves were suddenly empty.

Not for a moment.

One after another, some people continued.

Lin Hao felt that the heat was okay.

I didn't pay much attention to it.

After he and Yu Lanxin came back from a walk around the fruit area.

But I was amazed.

I saw the entire shelf of heavenly wine.

It's already empty.

There are a lot of people around.

Noisy.

A chubby middle-aged man craned his neck and shouted, "Waiter, what's the matter, is this wine still in stock?" ”

"I'm sorry sir, I just docked with the warehouse, and the wine is out of stock."

The waiter hurriedly apologized and said, "Why don't you go somewhere else?" ”

Hear this.

Another person was puzzled: "No, why is your big supermarket just having this little inventory, saying no, no?" ”

"This."

The waiter continued, "It's really gone, I'm sorry everyone. ”

The crowd was dissatisfied.

But it's okay right now.

I had to disperse depressedly.

But that doesn't mean they're giving up.

Supermarkets don't.

There are also smoke hotels.

Smoke hotels do not.

There is also an online store.

In a word.

There are many channels.

They must be bought.

The price positioning of natural wine is not low.

It stands to reason that it shouldn't have sold so quickly.

But only one day passed.

Dealers across the country are showing signs of running out of stock.

Of course.

This is not due to demand outstripping supply.

It's because of the fact that Tianjiu is a new brand on the market.

Major dealers have little confidence in it.

Plus the price is so high.

So there are not many purchases.

The inside of the large supermarket may be better.

It's like an offline cigarette hotel.

That's a mixed bag.

The larger ones may come in a few boxes to test the water.

Those who are small don't even dare to touch them.

Tobacco and alcohol.

It's actually the same as eating.

Some people like to eat greens.

Some people like to eat meat.

Someone likes spicy.

Others prefer light.

Everyone's tastes are different.

So the level of support for the brand is also different.

And a new dish was developed.

Before I ate it.

It will not be recognized.

Doing it well will indeed improve the appearance of the dish.

But you have to taste it to know if it's your favorite food.

Fu does not fit the taste buds.

Therefore.

It has to be verified.

And for new brands.

Some dealers have always been more cautious.

They won't be swayed by the overwhelmed by the over-the-top advertising.

Instead, I plan to see how the market reacts before we talk about it.

People love to drink.

Then they just need to go back and ask more.

People don't like to drink.

Then they can stop the loss in time.

Best of both worlds.

Why not?

(End of chapter)