Douying does a live broadcast?

Xu Jia's proposal was like a lightning bolt across the sky covered with dark clouds.

It lit up their brains in an instant.

Why didn't they expect that the live broadcast sector is not the same fate as Penguin did games, but a proven monetization method.

Now how popular the live broadcast software of Huya, Funny Fish, and Panda is, they all see it.

It's just that they haven't been thinking about their own development direction, who makes them position themselves more as Internet companies, and live broadcast is more related to entertainment.

But after Xu Jia mentioned this, he has such a large traffic and user group, why can't he do it?

There is also a partner of Jiaxing who dominates in entertainment, and the advantage is simply outrageous, and it is angry and resentful not to do live broadcasts.

"Good! I should have looked for you a long time ago, but it's not too late. ”

Zhang Yiyi's face flushed, obviously excited to the extreme, and he was also inspired by Xu Jia.

Many of the problems in doing business are not actually technical problems, but thinking is almost piercing that layer of window paper.

And now, Xu Jia has helped them pierce this layer of window paper, and naturally they see a new world.

"Lao Xu, to be honest, I now formally and sincerely invite you to join the management of our Douying, with you and without you are completely two concepts for the development of the company."

Zhang Yi looked at Xu Jia with affection, and finally understood the mood of those emperors who had to meet famous generals, it was the dawn of freedom.

The mediocre general will only push the troubles to the top, and the famous general can solve the problem when it is just found or even not discovered.

But how could Xu Jia be the master who was willing to condescend to others, and casually perfunctory: "Forget it, my own company is still too busy, not to mention that your management is not bad, Douying has developed so rapidly, it is inseparable from their hard work, I just point out a direction, and the real implementation depends on them." ”

Although he knows how brilliant Douying's future development is and how broad the blueprint is, that is not a reason for him to work for the other party.

He holds Douying's shares, more just to facilitate the use of Douying's resources to develop Jiaxing, rather than speculating in stocks to become shareholders, then putting the cart before the horse.

From beginning to end, Xu Jia has not forgotten his original intention, that is, all actions revolve around making profits for Jiaxing.

In his opinion, under his own leadership, Jiaxing will not necessarily be weaker than Douying in the future.

Another crucial point is that Byte is still in the second gear of Internet companies, with giants such as Penguin and Ali eyeing it to block and suppress.

At this time, I can only befriend him, and I must not get too close, otherwise it is easy to be included in the scope.

His victory against Penguin Video is because he is in his home entertainment industry, but as long as Jiaxing develops outward, he must be left and right, and he can't sit on either side completely.

"Of course, I still have a lot of confidence in everyone, that is, entertainment is your old business, and you will be more confident with your help."

Zhang Yiyi did not shy away from his love for Xu Jia, and he also reflected that the latter could not succumb to him, even if Jiaxing's potential was not as good as Dou Ying, it was understandable that he would rather be a chicken head than a phoenix tail.

This is his own feeling, in fact, in Xu Jia's heart, the comparison between Jiaxing and Douying is by no means a chicken head and a phoenix tail, on the contrary, compared to bytes embarking on the route of relying on traffic to develop a moat, Jia walks on another road, relying on content to win, may not develop as fast as the former, but the foundation is more solid.

This is completely different from that of Internet companies.

Penguin relies on a huge number of users, and then uses the game to monetize through Penguin account interoperability, and then invests or acquires other companies, or even directly copies them to maintain their size and status.

Ali relies on e-commerce and payment software, and the current Double 11 is very hot, and it will usher in the highest peak this year and next year.

But Xu Jia knew that the moment Ant sought to go public, Alibaba began to decline, not to mention the birth of Pinxixi.

It is also a blow to other Internet giants.

That is, their position is far less stable than they imagined, and other companies can naturally have this opportunity.

The number of users, user habits, and traffic pools seem to be the magic weapons for the rise of giants, but they are also destined to be big but not sophisticated.

Algorithms can know the user's preferences and push relevant content all the time, but what if there is not enough high-quality content?

Like station B, it has a high-quality creator group, but it can't keep these people, and it can't give them the treatment they want, so it's in a dilemma.

Paste it, a big killer from the era of Internet wilderness, let Baidu abandon its martial arts, and now there is a dry bone in the grave.

B, deformed children who are born with congenital deficiencies can only entrench in one place.

The moment he sold himself to a penguin, he lost hope.

Waiting for Douying to improve the live broadcast section, he helped create free reading when he freed his hands, and with huge traffic and enough sinking users, he couldn't kill it.

Looking at all the heroes, only their own Jiaxing may embark on a new route without being constrained by the market.

It's a pity that all this is Xu Jia's inner boasting, and there is no Liu Bei to cooperate with him to cook wine and talk about heroes, and he doesn't plan to say this to Zhang Yiyi.

After all, compared to the other party, he is more like Liu Bei who is a guest.

"I can let Yang Tianzhen cooperate with you, she is in charge of brokerage and publicity, she is more suitable to connect with you, and she knows more about specific matters than me."

Xu Jia paused, and still spit out the open-air machine slightly: "Live broadcast, I suggest you go to the entertainment section, the game can be abandoned, you can't compete with penguins, put more resources on cultivating anchors from your own software, and cultivate users' habits of watching live broadcasts, don't participate in the live broadcast digging competition, even if you don't lack money, you can't waste money, the key is that your appetite is raised, and you can't go back later." ”

Between the words, anyone can hear how optimistic he is about the current war of live broadcast software, not that he is not optimistic about that company, but that the entire industry is not optimistic.

Quite simply, China's high economic situation will gradually come down, and the frenzied consumption will naturally not continue.

Most of the live broadcast software does not meet the specifications, and rectification is also a must.

At this time, these live broadcast software still threw a lot of money, in order to compete for the anchor to give one after another big contracts beyond the market, wouldn't it have to end up in a mess.

(End of chapter)