Chapter 564: Opening the Era of Live Streaming and Selling
Magic City.
Since the establishment of the branch here.
The frequency of his visits to the magic capital has greatly increased, not to mention that Byte and Mihoyo are here.
But think about it, only this city can raise a business that can break through the Penguin and Ali blockade.
"Is the photography good, the lighting is good, the people in the technical department are keeping an eye on me, always pay attention to the status of the live broadcast room, and there must be no problems."
The shouting came, and I saw a horse-faced man commanding the staff in the room and arranging the live broadcast room.
Xu Jia took a look and found that it was actually a familiar face.
"Hey, come here, I think you're a little familiar?" Xu Jia was surprised.
"Mr. Xu, I am from our Jiaxing, and I came here this time to prepare for the live broadcast room of Douying, and I was sent by Director Yang." The horse-faced man said cautiously.
He knew that Mr. Xu was coming, and even Fang Cai's move was to show his face in front of Mr. Xu.
I didn't expect that Xu Jiahui didn't recognize him as Jiaxing's person.
"Oh, I said."
Xu Jia was not embarrassed at all, and waved his hand: "Your battle is really big enough, and a professional team sent over to shoot film and television dramas in the live broadcast room." β
Douying's attention to the live broadcast greatly exceeded Xu Jia's expectations.
In his opinion, live streaming is not very technical.
What's more, backed by such a big platform as Douying, there is traffic on the bolt dog.
But I forgot that it was a thing of live broadcast in my previous life, and everyone knew about it.
Nowadays, live streaming is still only on a few specific platforms.
Such as tiger teeth, funny fish, pandas, etc., they must have a certain degree of professionalism, at least have a show, and be talented.
It is the first time that Douying has done it, and it is the first time that he has carried out live broadcast linkage with Jiaxing, so it is natural to pay attention to it.
"This is not what I heard from you, this piece may become the focus of Douying's next profits, and all of us in Byte are rushing on this, for fear of accidents." Zhang Yiyi came over and explained.
He was very happy that Xu Jia could appear here, after all, this thing was proposed by the latter in the final analysis, and he obviously knew better how to get it.
It is mainly a psychological effect, and it is always intimidating to have no contact with the field.
"Is the anchor decided? Not only do we need to start the live broadcast, but when the time comes, try to let users click in, and you can find that there are various styles of live broadcast rooms, so as to retain the audience for the first time, and let them know what live broadcast is, how to play this way, and then find a way to let them participate. β
"In my case, live streaming is an event that everyone can participate in, and we need to lower the bar to the point where you can come in with your feet raised." Xu Jia said casually.
These truths are all things that can't be simpler in the future, and whoever makes Douying's success is just around the corner.
At that time, the two software of Douying and Kuaishou were the base camp of live broadcasting.
What teasing teeth, tiger fish, these are already outdated.
It perfectly interprets what is the spirit of the Internet, that is, everyone participates in it, and it is the biggest cake.
"You have these words, why didn't you say them earlier, we wouldn't have taken a detour."
Zhang Yiyi slapped his thigh and hurriedly pulled the people from the technical department over, "What else to say, just say it now, I will let them hurry up and push the process, and what can be achieved will be realized as soon as possible, and what cannot be achieved will also be included in the plan." β
He deeply felt that Xu Jia, the partner, was too right, and now in the field of short video, there are a lot of software, but Douying is now the leader.
The second is not microvision, but Kuaishou.
The third is the penguin-supported microvision, which is now thrown so that there is no shadow at all.
Although there is a credit to the algorithm, the algorithm has not yet fully exerted its advantages, and the media resources and brokerage resources brought by Xu Jia occupy a greater proportion.
The most important thing is that every time Xu Jia pointed out the direction for Dou Ying, it was later proved to be correct.
made Douying take a lot of detours, which can be compared from the short video software on the Internet.
In China, almost all short video software is crossing the river by touching Douying.
Others think that it is the credit of him Zhang Yiyi, but only he knows that Xu Jia is the real core.
"This plate is a big proposition, and I can't finish it for a while, so I'll take today's live broadcast as one of the types to talk about it, which is also the key point of Douying corner overtaking."
Xu Jia opened his mouth and hung up everyone's appetite, others saying these words may be regarded as bragging, but if it is the former, they all listen to it.
Whoever asked Xu Jia to prove with facts that those who believe in others will succeed.
"What is the core point of our live broadcast today, which is to invite the creator of "Sewing Machine Band" to be a guest, and then sell reserved movie tickets through the group purchase link, do you think "Sewing Machine Band" is very important? Or are stars like Dapeng and Nazha important? β
For example, today's movie tickets, we negotiated with Wanda Cinema to make an appointment to sell movie tickets at a preferential price of 29.9, and it is expected that 10,000 tickets will be released.
Xu Jia looked around, ignorant Douying everyone, and continued: "300,000, we don't have a venue, no store, 300,000 turnover will be made, if the effect is good, another 100,000 will be released, with the current daily living volume of 150 million users, is it possible to sell it?" I think it's possible, and the three million turnover will come out. β
"Let's change another one, don't sell movie tickets, sell Jiaxing's peripheral products, and occasionally practice the fan meeting of the nine-person team, the original price is 199, put it in Douying 129, I think 10,000 can also be sold, and the rest, clothes, toys, and food can be the same."
"Then we can invite the main creative team of "Sewing Machine Band" over, so can the official brands of clothes, toys, and food be invited to settle in and cooperate with the anchor to sell goods? Some anchors sell a lot of goods, and the price they can get is preferential, which is not a benefit to consumers. β
Speaking of the back, his mouth became dry, but the horse-faced man still had eyesight, and hurriedly handed over a glass of water.
Xu Jia took a drink, and then said: "How big is the market here, you can figure it out for yourself, Penguin can make the game through a huge number of users, and Douying lives more than 100 million on this day, isn't it a unique advantage." β
"Nowadays, the popularity of mobile phones,It's long past the time to calculate the number of software installations and registrations,These data are not important,It's important who can keep users,Who can keep these users longer,I think this,Douying is the kingγ
"This form of live broadcast is what I call live streaming to sell goods."
(End of chapter)