Chapter 64: The Taller Ones Among the Shorties

"To be honest, I didn't think about these things in the past, and what you just said gave me a lot of inspiration." Huang Lu said.

"Why is there such an imbalance?

People with good family conditions and good looks are nothing more than having more choices after entering society, not limited to the road of taking the university entrance examination.

People in the city, in addition to taking the university entrance examination, can also recruit cadres and workers, and they don't necessarily have to study in college to have a way out.

People in rural areas who can't get into college have the only way to go out to work and earn a living, so that they can change their fate a little, which forces them to study angrily and grab a house and do everything they can to get admitted to college.

This is the root of the small town's expert answerers.

Also, it's an alternative like you.

Anyway, there is nothing left, and there may be a good way to live, but if you don't, there is only the end of the road.

Therefore, in the countryside, only those who are willing to cut their bodies and dare to pull the emperor off the horse can spread a path of their own and truly control their own destiny and future. Huang Lu sighed.

He Weide came back after he got things done in Xinsha.

As soon as he returned to the company, he called He Chonghu over.

"The first batch of life nuclear health care products produced by Qingjiang Company is about to go off the production line?" He Chonghu asked.

"Yes, it will be offline in the second half of the year." He Weide replied.

"At this speed, there is nothing to say." He Chonghu raised his thumb and crossed the road. "Who else but you can do that?"

"There will be more and more people. In this society, there are hidden dragons and crouching tigers everywhere, and you may encounter any capable people, if you don't pay attention to it and don't go to the front, you will retreat to the back, and no one will be polite to you and say humble. ”

"Do you want to advertise on CCTV?" He Chonghu asked.

"We must make good use of this best platform in the country, and use it to widely advertise to hundreds of millions of people across the country, life nuclear energy, supplement nuclear power, improve memory, and enhance health!" He Weide said meticulously.

"From now on, you should study more on the national health care products market, how to make life nuclear energy based on Zhanggang, sing the whole country, so that the life and health of the people of the whole country, with the help of life nuclear energy, can be all-round and systematically protected.

At present, Guangdong is the strongest province in the country, with three major brands of Sun God, Life No. 1 and Mrs. Oral Liquid, Wahaha in Zhejiang, Yansheng Baobao Liquid in Liaoning, etc., the market in these provinces, we can not study it for the time being.

For other provinces and municipalities that do not yet have famous health care brands, it is the battlefield that we will focus on developing and conquering in the future. Tell me, how can you most effectively develop and occupy these markets? He Weide asked He Chonghu with a smile.

"If an ad is placed on one station, can the provincial ad be temporarily suspended? Judging from our practice in Zhanggang Province, as long as we earnestly cover the advertisements at the prefectural and county levels and the wall advertisements in the villages, and do not miss any blanks, there will be no climate that cannot be sustained. ”

He Chonghu suggested to He Weide.

"You mean that you want to copy all the advertising models at the Zhanggang and county levels to other provinces and municipalities across the country?" He Weide asked.

"That's what I thought. The three-dimensional advertising model at the Zhanggang and county levels is proved by practice to be the most effective kind of wide and deep advertising, as long as it is done well, it is a conspiracy for us to defeat the enemy. ”

He Chonghu said affectionately.

"At present, the life nuclear energy health care products produced by Qingjiang Company are different from those of Yingjiang Company. This is something you have to distinguish when you're developing new markets and running all kinds of ads. He Weide said.

Subsequently, He Weide told He Chonghu about the varieties of health care products produced by Qingjiang Life Nuclear Energy Health Products Company.

He said that Qingjiang has been producing according to the new formula. At present, the varieties of life nuclear energy health care products that have been produced and will be produced, although the big brands are called life nuclear energy oral liquid and life nuclear energy capsules, have been divided into different types.

At present, the life nuclear energy health care products produced by Qingjiang Company are no longer general life nuclear energy oral liquid and life nuclear energy capsules, but are divided into life nuclear energy primary school students' oral liquid, junior high school students' oral liquid, high school students' oral liquid, youth oral liquid, middle-aged oral liquid, and elderly oral liquid, and the same is true for capsules.

Their formulas are different, their functions are different, and the objects they apply are also different, in a word, the varieties are more refined and more targeted.

At the same time, according to women's urgent demand for health care products, Qingjiang Company has also specially developed two new varieties for women, one is called Life Nuclear Energy Female Oral Liquid, and the other is called Life Nuclear Energy Goddess Oral Liquid.

These two new feminine health products, although both are researched and developed for women's needs, are also different.

Life Nuclear Energy Female Oral Liquid is a health care product for ordinary women, which is universal, mainly developed for women with low income, and belongs to intermediate health care products.

The Goddess of Life Nuclear Energy Oral Liquid is a health care product for Bai Fumei who faces financial freedom, and it is a high-end health care product, mainly suitable for successful ladies, female elites and female aristocrats, reflecting the high-end value of Bai Fumei.

"Qingjiang Company produces life nuclear energy student oral liquid and capsules, youth oral liquid and capsules, middle-aged oral liquid and capsules, elderly oral liquid and capsules, life nuclear energy female oral liquid and capsules, goddess oral liquid and capsules, further segmented the market of health care products.

Therefore, Qingjiang Company and Yingjiang Company are both the same and different. This requires us not to blindly copy the past, simply copy and paste, but to fully reflect and display the new functions and new charms of new varieties when developing new markets. ”

He Weide said tirelessly.

"It's a new test for us. We will definitely study well according to the production varieties of Qingjiang Company, thoroughly understand the new situation, develop the market in a targeted manner, and occupy the market. After thinking about it, He Chonghu still agreed to He Weide.

"Okay, you guys first come up with a market development plan and give it to me. In addition, you have to think about which people to keep in Yingjiang Company and which people to want in Qingjiang Company. From July 1st, it's time to do your own thing. He Weide arranged.

"I will match the personnel of the marketing department of the two companies, send it to you for approval, and then implement it in place." He Chonghu replied.

After He Chonghu left, He Weide began to think about the candidate for the minister of Qingjiang Company.

Qingjiang Company, like Yingjiang Company, is different from other enterprises in terms of organizational structure. There is no deputy manager under the manager, and the head of each department is directly set up, and the minister is directly responsible to the manager. When there is no minister, the company has a deputy minister.

According to the needs of the work, the minister can recommend one or two ministers to encourage candidates, and after Manager Jing agrees, he asks the human resources department to conduct a comprehensive inspection, and the manager decides whether to configure the assistant minister according to the situation of the inspection.

He Weide thought about it and felt that He Chonghu, the head of the marketing department of Qingjiang Company, was more relieved.

After all, Qingjiang Company is a brand-new company, and in the face of the new health care product market, there must be a person who can live in the town.

The head of the production department originally wanted to transfer his father from Yingjiang Company, but considering that Yingjiang Company not only had to produce, but also donated blood for the construction of Qingjiang Company, it was decided that He Xiaoyong would serve as the production director of Qingjiang Company.

The Minister of Finance is Huang Cuiling. Huang Cuiling not only understands financial knowledge, but also works responsibly and dedicatedly, and more importantly, she and Zuo Ailin are both brought from Yingjiang by themselves, and they are "Xiahai faction" who are left without pay.

As soon as she thought of "going to the sea", she suddenly remembered a piece of information she had seen: In 1992, more than 150,000 grassroots cadres and career staff in the national system went to the sea without pay, and some did not even retain their jobs, forming an unknown "tide of going to the sea".

Later, many people called the people who went to sea from the system in this year the "92 faction", just like the people who later studied abroad and returned to work were called the "turtle (returnee) faction".

He remembers that after going to sea this year, the people who became famous were Qian Baba, who was called the least money-loving, Ren Zhengfei, the founder of the first private enterprise with the most national temperament and hard-core spirit, and so on.

Of course, there are also the very famous Xu Jiayin, Wang Shi and so on.

The head of the quality department is Zuo Ailin. Although Zuo Ailin is engaged in finance, her kind of rational personality, if she can go to the system to be the main person in charge of law enforcement and discipline, she is the right candidate.

It's a pity that she didn't get admitted to a college or secondary school, and she didn't have an urban hukou, and she didn't even have the academic qualifications to enter the national cadre team.

Since Huang Cuiling is in charge of the finance department, Zuo Ailin will pay attention to product quality. As long as he is given a set of national standards and industry standards, there will be no products to pass the test.

Zhang Xinying, the head of the comprehensive department, is the director. Although Zhang Xinying, a little girl, is not very old, her brain is not comparable to ordinary people. Her habit of seeing things and doing things and thinking about things, as long as she tempers it, it is amazing.

Huang Cuiling, Zuo Ailin and Zhang Xinying, although they are young, they all have a certain amount of work experience and foundation, they can think about things, want to do things, and can do things, give them a chance to see if they can do things and do things well.

It's just that the three of them, who have never been deputy positions in the department in the past, have been directly promoted from general employees to the main person in charge of the department, can they adapt to their new roles and take on new burdens?

Will it give people the feeling of riding a rocket?

There are also raw materials department and R&D department, and I really can't find a suitable minister for a while, so I will first draw a few competent people from Yingjiang Company to be responsible, and then consider the candidate for minister or vice minister from it.

The main thing is in your own hands, there are not many candidates who can get started directly, only the tall ones are chosen among the short.

Talents, they are rare and precious at all times.