"Eh, did you see that group of mad dogs in your recent bidding?"

"When I heard you say that, I realized that I don't seem to have seen many people from Xu's Catering appear at the bidding meeting recently!"

"I don't see ...... here."

"No ......"

“……”

After everyone who just walked out of the bidding venue checked the time, place and bidding meeting, they were stunned to find that Xu's Catering had not participated in the bidding meeting in Haiyang Province for half a month.

"Could it be that Xu's Catering didn't even pass the first round of screening? Directly brushed off? One person guessed.

"How is that possible!" Another person immediately retorted when he heard this: "In the past half a month, there have been nearly 100 large and small bids, if all of them are brushed down, then there is only one possibility, Xu's catering has fallen, but the existing cooperation of their family is very stable...... I don't think Xu's Catering participated in the bidding in our Haiyang Province......"

"If you don't participate, you can't do it, how fierce the momentum was some time ago, if it weren't for us joining forces, it's hard to say what the situation is now......"

"No, no......" One person frowned and thought hard: "Xu's Catering has been making great progress since its establishment, and I haven't heard of any problems with them recently, so there is only one possibility, they have shifted their target!"

"Since they are nowhere to be seen in Haiyang Province, they have gone outside Haiyang Province?"

"Outside Hai Duong Province!"

The moment the exclamation sounded, everyone took out their mobile phones and dialed the numbers of the heads of other provinces.

"Lao He, how is the bidding situation in your Guangsha Province this month...... It's not bad, that's good, that's good...... It's nothing, I just want to ask if you came across a shop called 'Xu's Restaurant' when you participated in the bidding...... No, it's okay, it's okay, just ask, it's good if you don't have it......"

"Lao Zhao, what's the recent situation in Nanlin Province, have you encountered any capable dark horses to grab bids...... No, there really is, what's the name...... Xu's catering, it's really this one, it's not easy to deal with......"

“…… Did the bidding of Jiangning Province meet Xu's catering......

After the contact, everyone gathered again to exchange the new information they had just gotten, and finally came to a conclusion - I don't know if Xu's Catering participated in the bidding of Hai Duong Province, but they really participated in the bidding of four provinces and cities outside Hai Duong Province!

In fact, Xu's Catering is not only busy with the expansion of the province, but also the preparation of the 'two yuan lunch' pilot projects in four other cities in Haiyang Province.

After tasting the sweetness of the Haishi 'Binary Lunch' pilot, Xu An is very interested in the pilot in the other four cities, with large demand, special staff statistical docking, saving time and effort, rapid word-of-mouth growth, and wide circulation......

How can such a big piece of fat not make people greedy, unmoved, and covetous?

Or here, if it weren't for Xu's Catering's steady and steady, very small, ingredients, cooking, packaging and even transportation are all in full accordance with the charter, without the slightest slackness, and the reputation in the major communities remains high, this piece of fat would have been jointly divided by other group catering companies.

In order to successfully win the absolute share of the 'two-yuan lunch' in other cities, Xu An began to plan after getting the news.

The first change was to re-invite Li Jinyuan, an expert in nutritional diets, to divide the menu of Xu's fast food in more detail, and the most important thing is the main target of the 'Binary Lunch' - uncles and aunts who are over 60 years old.

Unlike students who only need a balanced diet, most of the aunts and uncles have some stubborn minor physical problems, such as high blood pressure, fatty liver, diabetes, etc., which are not fatal, but have certain dietary requirements.

Li Jinyuan made a special meal match for the above problems, and people with high blood pressure are equipped with less oil, less salt, and light meal packages; People with fatty liver are equipped with a meal package with less oil, less sugar, and more fiber vegetables and fruits; Diabetic people have less oil and less sugar, and low-carb meal package

In addition, Xu An also asked employees to contact various communities in the four major cities, and posted targeted posters on the billboards of communities and streets, which attracted the attention of many residents.

Some people are dismissive, some people forget about it after reading it, some people talk about it, and some people are eager to try.

Since the poster was posted, the local Xu's fast food branch has received orders from nearby residents one after another.

On the first day, there were only five new orders in each community, and the total number of new orders in each community did not exceed 100. On the second day, the highest number of orders in the community has reached 12, and the total order volume has exceeded 200! On the third day, the highest order volume was 27 copies, and the total order volume exceeded 500!

What is faster than the growth rate of orders is the reputation of Xu's fast food!

"We are two old people at home, I have high blood sugar, he is diabetic, it is okay to eat once in a while in a restaurant outside, but I still have to cook it myself on weekdays, and I have to cook two dishes for a meal, which is time-consuming and laborious just for such a bite.

Now it's good, with Xu's fast food, two people can eat three dishes and one soup for less than 20 yuan, the price is affordable, and different packages have been formulated specifically for us, which is very good! ”

"I heard that the government of the city next door also orders food from Xu's fast food for people over 60 years old, and this restaurant also serves meals for many large companies and the expo, which is very reliable!"

"I live alone, order two copies at noon, and when it is hot at night, I will finish my work in the day, saving trouble......"

“……”

The start was very smooth, and everything was going in the direction Xu An expected.

Other institutional catering companies have guesses after noticing Xu's catering's actions, but these speculations have not been verified, and it is difficult to make correct judgments, so they can only pay more attention to Xu's catering and see what moths it is going to make this time.

There is no impermeable wall in the world, and Xu An seized the opportunity and learned the news a week in advance.

However, with the determination of the policy of expanding the pilot, the news was issued step by step, and after more and more staff knew the information, the news spread to the ears of the heads of major institutional catering companies through various channels.

It was only at this time that they finally realized what Xu's Catering had done recently

Although these catering companies tried their best to catch up and try to bridge the gap between the two, the hastily made plan, and under the preconceived notions of the community residents, the gap was not smoothed out, but further expanded, and most of the residents who had consumed Xu's catering were more inclined to Xu's catering in their hearts.

Xu An thought that the policy would not reach the community so quickly, and he would have to wait until after the Spring Festival at the earliest, but he never thought that when there was still a week before the Spring Festival holiday, this policy would be implemented and distributed to various communities.

In response to the call, the community staff organized the relevant work in just two days, and Xu's Catering deservedly became the designated supplier of 'Binary Lunch' in four cities, winning a total of 42% of the share!

The remaining 58 percent of the share was divided among six institutional catering companies, of which the one with the highest share only won a total of 18 percent of the three cities.

In this battlefield without gunpowder, Xu's Catering can be said to be step by step and has become the biggest winner.

The Spring Festival is approaching, both the company and the government staff are preparing for the upcoming long Spring Festival holiday, a meeting on the development plan of Hai Duong Province in 2013 is also being held, the participants are the heads of the cities in Hai Duong Province, and the middle-aged people are naturally among them.

"The home decoration industry in our city has developed very well, has formed a cluster effect, next year is ready to build three large home decoration shopping malls in Jiang'an City, the high, medium and low-end markets are exhausted."

"Dongqing City's precision electronic machinery and equipment foundation is quite good, this year also introduced a foreign car brand to settle in, greatly improving the income of local residents and industrial competitiveness, next year ready to expand the advantages of precision electronic machinery and equipment, to attract more car companies to settle in Dongqing City."

“.”

As the heads of other cities spoke one after another, it was soon the turn of the person in charge of Haishi to speak, and the middle-aged man smiled slightly, confidently pressed the turn button of the desktop microphone, and introduced the situation of Haishi clearly and clearly.

"This year, a large number of emerging enterprises with a valuation of more than 50 million yuan have emerged in Haishi, among which the most prominent and eye-catching is Xu's Catering, which has a valuation of 120 million yuan, and has also helped the members of the Hai Duong Disabled Persons' Federation to re-employ, which has played a very positive role.

In addition, the tourism industry is also doing well.

In August this year, the golden coastline of Beitun Town passed the approval and was developed into a tourist area, which brought more than one billion yuan of income to Beitun Town in half a year, and brought a very positive demonstration role to the local economic development;

At the same time, Qianhai Town was found in the tidal flats contracted by Xujia Village, and after development and construction, it was officially opened last month, only a month ago, generating an income of 67 million yuan, driving the development of the surrounding fishery, catering industry and accommodation industry."

After the briefing, the middle-aged man turned the pages of the Chinese document and began to talk about next year's development plan.

"In order to better develop the existing excellent tourism resources of Haishi, the golden coastline of Beitun Town and the sea hot spring of Qianhai Town will be used as the core and linked, and a 12-kilometer-long tourism central axis will be built.

Expand and build a central square, two seaside parks, a fisherman's wharf and a 12-kilometer-long cycling line with the most beautiful sea view around the central axis, and fully tap the sea view tourism resources."

(End of chapter)