"What do you think of StarCraft as a game?"

"I'll send the race, you will score."

"Rational discussion, whether the Zerg is the weakest race among the three races of StarCraft."

"Why can't I beat my friend alive?"

The Yahoo Game Forum was also launched, relying on Yahoo's traffic, and a large number of users signed up after it was launched.

In just two days, the number of registered users surpassed the registered users of the Riot Games community.

No, the Yahoo Games Forum is not called a forum, it is also called a community.

Or these game forums that came out after the Riot Games community, one is counted as one, and they are all called electronic communities.

It's like whoever doesn't call the e-community is left behind.

The number of users quickly surpassed that of Riot Games, but Yang Zhiyuan was not satisfied.

His goal is the Riot Games community, which has more users than the other and doesn't mean anything.

The number of users who sign up for paid and free is not telling you anything at all.

Yang Zhiyuan himself is a veteran user of the online forum.

The same gaming community, he himself prefers to spend his time with the Riot Games community rather than Yahoo Games.

Not to mention other regular users.

The previous questions are all posts in the Riot Games community, and Chinese netizens who are in the future will definitely react immediately when they see these posts:

Isn't this pure and pure war sticker and scoring sticker?

The lead post is active on major social media, not just the post bar.

From Weibo to Xiaohongshu, the marketing account that relies on traffic focuses on leading the war.

Gender antagonism and regional discrimination are enduring cases of war stickers.

In the game forum, then this case becomes racial discrimination, where the race is not the human race, but the Zerg, the Terran and the Protoss.

The other is the professional discrimination in RPG games, such as what mages don't look down on warriors, priests don't look down on mages and so on.

The score post is also a bad stalk that I can't get tired of playing for many years.

As a direct consequence of the popularity of these iconic posts in the Riot community, they have generated a lot of discussion and attention.

Based on this, an original topic is derived.

Yang Zhiyuan himself also likes to read all kinds of posts that discuss the advantages and disadvantages of races and discuss the quality of games.

Let's take a look at Yahoo Games, and the attention is all on the game strategy.

This kind of post is just as valuable, but the downside is that after the user's question has been answered, the other person will not want to continue reading the forum.

His attention would turn to the game, and I knew how to get through this level, so I quickly went to the game and gave it a try instead of continuing to read the forums.

At present, the understanding of the Internet is still at a very superficial stage, and there is no mature theory and complete concept of how to build an online community.

Yang Zhiyuan has only one intuitive feeling, and that is that the Riot Games community is more interesting than the Yahoo Games community.

Users prefer to spend time with the Riot Games community.

By the end of '98, the Riot Games community had more than 700,000 users.

All of these 700,000 users have paid to buy games through Riot Games.

The gold content is far more than that of ordinary users.

"Kevin, why do you think our gaming community isn't as interesting as Riot Games?"

"We can't compete head-to-head with the Riot digital community unless this problem is solved."

Kevin, who is the head of Yahoo Games and a star executive within Yahoo, replied:

"Jerry, I don't think it's important.

Or rather, it is not so important at this stage.

Fist has user precipitation, content precipitation, and a certain foundation.

Their content is precipitated.

What we need to do is to complete the accumulation of users, and after the accumulation of users to a certain number, enough interesting content will naturally be born.

Yahoo is the starting point for users on the Internet, we have more than 50 million users around the world, and more than 100 million hits of Neon alone every day.

Yahoo Mail has more than 10 million users.

What we need to do is to accumulate the number of users in the gaming community to 10 million.

By that time, it was only natural that the Yahoo gaming community would outweigh Riot's. ”

At the moment, the number of users is the most important thing for everyone.

Few are able to go further into the content from the user's point of view.

Everybody's not making a profit equals everybody's being profitable.

Internet companies are more of a concept, and since they are concepts, is there anything that can better reflect the value of the enterprise than the number of users?

Wall Street's deceptive investors believe that sooner or later users will generate revenue, and the larger the base, the greater the revenue.

Yang is unlikely to be convinced by this argument, as Riot Games has 700,000 users, while Yahoo Games is on the verge of surpassing 3 million.

But their content is still not as good as Riot Games.

And from the internal data analysis chart, the growth rate of Yahoo Games users is slowing, while the growth rate of Riot Games users is increasing.

He couldn't have been more optimistic.

"Jerry, our investors are focused on the number of users, the prospect of the story.

Our investors don't care about what's in our e-community and what's in Riot's e-community.

They don't care!

They only care about how many users we have and how much we've grown in the year.

What we need to do is this. ”

Yang Zhiyuan thought about it, and it was indeed the case.

Yahoo is a publicly traded company, and listed companies are accountable to investors.

Wall Street antiques don't play video games, they only know the Internet about how much traffic there is.

As for how to monetize traffic, no one thinks about it, or no one thinks that Internet companies need to solve this problem.

Because of this, Riot Games, which has solved this problem, is particularly optimistic.

But Riot Games, which has gone through a round of deals, will not accept financing in the short term, and will not need financing.

Kevin continued: "Jerry, Yahoo Games is the same as Riot Games.

Riot Games is valued at $1 billion, and Yahoo Games has five times as many users as Riot Games, so we should also be valued five times as much as Riot Games.

In other words, last year, Yahoo increased its value by $5 billion with the help of a new gaming community, and we just need to build a similar concept.

It's good to pass these concepts on to investors. ”

"Well, maybe you're right.

But we still need to keep an eye on Riot Games.

We can find employees to bring the content to the Yahoo Games community.

Yes, it's portering. ”

"Great idea!" Kevin quickly realized the subtlety of the idea: "We could find people who could move the most discussed posts from the Riot community to the Yahoo Games community in real time.

We have a lot more users than they are, and posts like this attract more discussion. ”