On the road of enterprise information transformation, enterprises in China and developed countries have a long distance.

In 2000, less than 1 percent of China's 11 million enterprises were large and medium-sized enterprises, and more than 99 percent were small enterprises.

Small businesses mean thin margins, which make it difficult for them to have additional capital for information transformation.

Small enterprises also do not have the awareness of information transformation, and the vast majority of entrepreneurs do not understand the benefits of information technology in this era.

The most understanding of informatization is the informatization of finance.

In 2000, the total market revenue of Huaguo management software was 5.87 billion yuan, of which the revenue of financial management software and ERP software was 1.45 billion yuan and 470 million yuan respectively. (The data comes from the "2000-2001 China IT Industry and Market Situation Report" released by the Electronic Information Industry Development Research Institute of the Ministry of Information Industry)

ERP is the main system for the information transformation of supply chain enterprises, and Huaguo's investment is so small, so it is very difficult to promote enterprise QQ to supply chain enterprises in Huaguo, which is half the effort.

In Americacan, European countries, and even neon and Korea countries, the degree of enterprise informatization is far greater than that of China.

This is also why Zhou Xin frequently communicates with Pony Ma around the company's QQ going to sea.

After Tencent relied on QQ Show to achieve breakeven, it also has the confidence to go overseas.

It is equivalent to walking on two legs.

Pony came over with a few other people and planned to set up a branch in North America.

Zhou Xin said: "Enterprise QQ now focuses on enterprise instant messaging, that is, communication.

I think the essence behind communication is collaboration, and instant messaging can improve the efficiency of communication compared to email. When it comes to doing something and working together across departments and enterprises, instant messaging is more efficient than mailbox. It's a form of collaboration.

And collaboration is not only about this, we need to introduce a new kind of collaboration, and that is the cloud space.

To put it simply, cloud space is a shared folder, a new folder, and members can upload files and download files in the shared folder together.

For example, in software development, everyone is responsible for a part of the development content, so everyone can upload their own development to a shared folder, and the person in charge can check everyone's progress at any time.

Construction companies, chip design, advertising industry, etc., almost all enterprises can use it. This is file-level sharing. ”

Because the enterprise QQ is deployed locally, it does not involve the use of Tencent's network bandwidth and storage, and there are many functions, and the cost that Tencent needs to bear will not rise.

The cost of hardware is borne by the enterprise that buys the enterprise QQ.

Now Tencent can sell localized deployment services to them, and in the future, after the new cloud is built, it can sell SaaS services to them.

It's just that SaaS services need to be promoted on a large scale in 2005, because at that point in time, Ameriken completed the transformation of the telecom network and can support the bandwidth of SaaS.

"The needs are layered, and the needs put forward by users are the needs that float on the surface, and we want to improve efficiency.

Improving efficiency, as a product, as a developer hearing this need is not too big for the head, because this space too.

A good product manager needs to read the requirements floating on the surface, dig into the real requirements under the surface requirements, and help users think about what kind of effect they want to achieve.

In my opinion, the first thing that enterprise QQ needs to meet is collaboration, instant messaging is collaboration, and the enterprise cloud shared space I just said is also collaboration.

Moreover, it is necessary to be as flexible as possible, and you can create a new enterprise cloud space in a group, and you can pull groups and individuals into the cloud space.

Different individuals in the same cloud space can set different permissions for them, some people can only view, some people can only upload files, and some people can only download them.

Permissions are also set to be highly flexible. ”

Enterprise QQ has also integrated enterprise mailbox, which is equivalent to embedded enterprise QQ and enterprise mailbox, which can send and receive mailboxes at the same time.

But what to do next, Pony didn't think about it, Zhou Xin's words gave him a lot of inspiration, grasp the point of collaboration, and dig deeper into the needs of the bottom.

Zhou Xin continued: "You can consider cooperating with Kingsoft to integrate Kingsoft's WPS into Enterprise QQ, so that users can edit content in word and Excel formats directly in the cloud. ”

Enterprise QQ can go to sea, why can't it package Kingsoft's WPS to go overseas together?

The integration of enterprise QQ and WPS can definitely form a dimensionality reduction blow to Ameriken in this era.

What Zhou Xin didn't know was that the major shareholder behind Kingsoft was Lenovo, which acquired a 30% stake in Kingsoft for $9 million in 1998.

In the future, when asked by reporters whether Lenovo is an American Ken enterprise or a Chinese enterprise, Yang Yuanqing, president of Lenovo, who claims that Lenovo is a global enterprise, is serving as the chairman of Kingsoft at this time.

Later, after Zhou Xin found the information of Kingsoft Software and read it, he chose to let Tencent directly remake a word processing software by himself.

Thinking of letting Jinshan go to sea and Lenovo to sit back and enjoy its success, it was too unpleasant.

Anyway, it is normal for the functions of enterprise QQ to iterate gradually.

Pony nodded: "Good idea, let's form a plan as soon as possible and add this function."

Newman, your words have inspired me a lot, and there are a lot of needs that we can explore around collaboration.

We can edit the text in the shared space first, and the meeting minutes of the enterprise can be edited in the enterprise QQ and then saved in the cloud space.

You can set up one-click export and one-click printing of files in the cloud space. ”

Zhou Xin said: "That's right, I'm talking about directional functions, you can dig deep into the details of the functions I didn't think of around what I said."

What I can think of is only part of it, Tencent is the real first-line enterprise instant messaging software provider, and you know better than me what enterprises really want.

Enterprise instant messaging software is now a blue ocean market, Tencent has occupied the first-mover advantage, and I believe that you will be able to open the market in the United States as soon as possible.

Next, my thinking about enterprise QQ is to connect enterprises and consumers.

It's an area you don't know about, and it's definitely a genius idea. ”

Zhou Xin got up and took out a mobile phone from the drawer in the office, the screen and keyboard each accounted for one-half, and the silver body combined with the full keyboard gave people a sense of technology.

When the phone was a newcomer to Zhou, Pony noticed that there was a camera and Matrix logo on the back of the phone.

He realized that this was Matrix's upcoming phone.

"This is a prototype of the Matrix, and we originally expected it to be officially launched in the fall of this year, but now it looks like we will have to wait until the beginning of next year," Zhou said. ”

"This is still the original version, and many of the features in it have not been included, but we have already made NewPay into it."

At the same time, Zhou Xin took out a supermarket cashier scanner, he first lit up the matrix mobile phone screen, and then opened the NewPay payment interface and called up a QR code.

"This is a QR code, a technology that I acquired when I went to Neon last year, through the supermarket scanner, to scan this QR code, and a payment is completed.

Users can open NewPay through the NewPay function on the Matrix mobile phone, then open the QR code, and the QR code scanner will read the QR code information, and the QR code information will be associated with your payment account. ”

Zhou Xin purchased QR code technology from Neon, and then registered a patent related to QR code technology in the field of payment worldwide.

Zhou Xin continued, "That is to say, we have simplified the credit card swiping to a QR code scan, and the user brings a mobile phone, and NewPay on the mobile phone is bound to the credit card.

Users don't need to bring a credit card to complete the payment. ”

Pony has a feeling that this is a subversive innovation, another subversive innovation from Zhou Xin's hand, and he has a sense of trembling to witness history.

But he didn't grasp the key point, that is, what does this thing have to do with corporate QQ?

"Is Enterprise QQ and NewPay combined?"

Zhou Xin shook his head: "It's not the combination of enterprise QQ and NewPay, but the sale of enterprise QQ to a company like Walmart."

Then Wal-Mart's store goes to operate the community, and the company QQ of Wal-Mart supermarket sets up a group to pull nearby customers into the group, and then they regularly send some product discount information and cash vouchers for goods in the group.

The product cash coupon is issued to the customer through NewPay, and the customer clicks the link in the enterprise QQ, and then jumps to the NewPay web page, and the barcode of the cash coupon will appear.

This barcode is presented to the cashier when the user goes to the Walmart store with the mobile phone to check out, and the cashier checks out.

In this way, NewPay, Wal-Mart and Enterprise QQ have formed a closed loop, Enterprise QQ has helped Wal-Mart increase the stickiness between stores and customers, and Enterprise QQ has linked enterprises and consumers at the same time, and it will be very, very difficult for Wal-Mart to replace Enterprise QQ with other instant messaging software.

Because they need to move consumers to other instant messaging apps as well.

For NewPay, increasing the frequency of payments, increasing user stickiness, and also promoting the sales of matrix.

In order to achieve this goal, I will use this as a condition in the upcoming second round of NewPay financing, and ask Walmart to open up NewPay so that Walmart can participate in the next round of financing of NewPay. ”

Pony was originally very convinced by Zhou Xin, and after listening to it, he could be called a worship, which was a whimsical idea.

It can be said to be a perfect case of bridging online and offline.

Pony didn't know what to say: "Newman, seriously, I made the best decision I ever made to accept your investment.

Not only can you meet people's needs, but you can also create needs that don't exist in the first place, and even solve them in a perfect way.

The problem that the enterprise QQ is easy to be replaced has also been solved, and at the same time, it can actually bring value to the enterprise.

It is difficult to measure the value of enterprise QQ to promote collaboration in terms of money, but it is very easy to measure the performance of community operation into sales in the way of community coupons.

And I believe it's very helpful for retail companies, and if I'm the head of Walmart, I'm already excited just by listening to it. ”

To put it bluntly, it is the rapid rise of Luckin in the community operation in the future, in this era when there is no mobile Internet, it is a little bit less meaningful to describe it as a whimsical, it is a trick to fly immortals outside the sky.

Other companies can't copy this trick, because QR code technology, mobile phone adaptation and mobile phones need to be equipped with cameras, which are natural barriers.

For other companies, even if they want to copy it, it will take at least two years.

With Zhou Xin's checks, they began research and development in the second half of 1999 and will be launched to the market in early 2001 at the earliest.

Zhou Xin said: "Not only can it be promoted to Wal-Mart, but also KFC, McDonald's and other chain restaurants are also in demand.

Including large chain clothing brands, such as the community operation of luxury brands, etc.

With one hand grasping enterprise collaboration and the other grasping the concept of community, such an enterprise QQ will occupy an invincible position. ”

Enterprise QQ can do these things, and in this process, NewPay can firmly occupy the offline payment scene.

No other company can compete with him.

Pony said, "I'm so motivated that I can't start developing right away. ”

The reason why I am talking to Pony Ma now is because this function is about to start being developed now, the jump between Enterprise QQ and NewPay, and how Walmart connects to Enterprise QQ and how to do community operations after accessing Enterprise QQ.

This set of play, Zhou Xin hopes that after the launch of matrix, it can be launched to the market immediately.

Zhou Xin said: "We all need to move as soon as possible.

As for the development of this matter, you have to start preparing for the development of the content we just talked about, because the second round of NewPay financing will be very fast, and I have already thought very clearly about which new investors to choose.

So you're going to be serving Walmart soon.

In the early days, when NewPay was not available, Walmart needed to provide consumers with information such as discounted products and preferential activities through the company's QQ group.

This also means that the number of users in a QQ group may exceed 1,000.

And if Walmart deploys enterprise QQ on a city-by-city basis, you also need to think about how to ensure that users will not have problems accessing enterprise QQ.

There will still be a difference between enterprise QQ for consumer enterprises and enterprise QQ for supply chain enterprises, and you can also develop some functions in a targeted manner.

If Walmart works well enough, other consumer brands will definitely come to you to cooperate, such as Dell, HP, Sony, etc. ”

What Zhou Xin didn't finish is that after NewPay, offline supermarkets can launch e-commerce websites, and after users buy goods online, they can go to the offline Walmart supermarket and show NewPay's QR code to pick up the goods directly.

The most important purpose of Zhou Xin to make Wal-Mart a shareholder of NewPay is to use Wal-Mart to build a model project for NewPay's offline payment.

NewPay is just one of the features of Matrix's mobile phone, and he doesn't believe that Matrix, equipped with so many new features, is not popular in this era.

Wal-Mart has built this model project, and other supermarkets Carrefour, Metro, and Sam's will not take the bait, especially Sam's, a large supermarket that focuses on membership.

It's still 4k at night, and then I'll continue the update tomorrow morning.

Recently, I've been keeping up the amount of 7k a day! It's not too much for a crow to ask for a monthly pass, right?

(End of chapter)