Chapter 211: Beginning to flicker

At this time, Lei Jun was in the prime of life, and compared with the founding of Xiaomi eight years later, the only thing he lacked now may be a little experience.

Lei Jun originally thought that Zhou Xin came to him because he fell in love with Excellence.com, hoped to invest in Excellence.com, and then gave him some advice at the dinner.

In addition to Tencent, there is a good sample of Zhouxin's role for a startup, which is the merger of Baidu, which has just completed its merger after receiving permission from the Federal Trade Commission of Ameriken.

Zhou Xin's investment in Baidu started from the angel round, from the angel round to the upcoming listing, without interfering in the operation of the enterprise, which is simply an excellent investment case.

Zhou Xin did not interfere in Baidu's operation, which Robin said in an interview with domestic media before, and expressed special gratitude to Zhou Xin for standing by his side when the board of directors was in disagreement.

Judging from the superposition of the two cases of Tencent and Baidu, Zhou Xin is simply not too good as an investor. When Lei Jun heard Zhou Xin ask him about Mphone, he felt a little lost in his heart, it turned out that the other party didn't look down on Excellence.com.

"I've used a product with great characteristics, but the domestic landing on Weibo is too slow, and I feel that it doesn't reflect enough advantages.

WeChat is a very convenient app. NewPay is very interesting, the QR code is really a very powerful design, and it has successfully broken down the barrier between online and offline. Originally, the Internet was online and offline.

Even if it is e-commerce, it is not a way to connect online and offline, it is a mode of moving transactions online, and then the distribution of goods is still offline, which is more like grafting than opening up. ”

Because WeChat is operated by Tencent, Tencent has also built a small local WeChat operating environment in China according to the number of Mphone mobile phone users in Huaguo.

"The ecosystem released by Mphone in the middle of this year is very interesting, which greatly increases its playability.

Users can download the software according to their needs, so Mphone is actually a bit similar to the concept of a handheld computer. A handheld computer with communication capabilities.

The screen of the Mphone is already larger than that of other mainstream phones on the market, but it is still a little smaller than a PDA. I've been wondering if it would be better to have a clamshell design. ”

Now Lei Jun is far less enthusiastic about mobile phones than later generations, and he founded Xiaomi because the mobile Internet has shown a very clear development trend.

Now it is at best in its infancy, and Lei Jun's idea is only based on the superficial concept proposed by using the Mphone given to him by a friend. But just this kind of superficial concept can already show Lei Jun's keen sense of smell in electronic products.

Zhou Xin said: "The reason why we didn't design the flip cover was because we felt that the screen was enough now.

In the case of flip covers, it will require the user to open and fold one more action, and we want to simplify this action as much as possible.

In the past ten years, the handheld computer has focused on office attributes, while Mphone does not emphasize office attributes, we emphasize entertainment attributes.

To be precise, it is a pan-entertainment attribute, and the office attribute is just the value that comes with it.

Weibo and WeChat are mainly text messages, and of course I also like the emojis developed by users using Weibo's picture function. However, these two are still mainly textual information, and the degree of entertainment is limited.

It is a kind of information interaction, which can meet the shallow entertainment needs of users. Including Mphone's open MOS ecosystem, many game manufacturers have begun to develop games for Mphone.

Considering the limitations of mobile games, the intensity of these games on Mphone is much lower than that of computer games. Therefore, I emphasize that Mphone will take the road of pan-entertainment in the future.

What is Pan Entertainment? With the development of chip technology, the performance of mobile phones will become more and more powerful, and the same can be done by mobile phones that can be done by computers.

Because of the limitations of communication technology, people cannot watch videos and high-definition pictures on their mobile phones, and there is also a time limit for WeChat to send voice.

These can be solved with the advancement of technology, the mobile phone screen can also be expanded, and it is not realistic to expand to the level of the computer monitor in a short time, but it is completely possible to remove the keyboard with only one screen.

At that point, computers will become productivity tools, and mobile phones will take on most of the entertainment responsibilities of computers. That's why I'm talking about pan-entertainment.

Weibo is benchmarked against the Internet forum on the computer, and WeChat is benchmarked against instant messaging software, and then personalized transformation and transplantation to mobile phones.

Other Internet products can also be moved to mobile phones gradually. ”

Lei Jun didn't quite understand why Zhou Xin had been talking to him about Mphone, and he was wondering if Zhou Xin wanted him to help Mphone create a shopping software on his mobile phone.

That is to say, move the excellent network to the mobile phone, but Alibaba can also do this thing, why look for the excellent network?

Mphone's online store has been around for a while now, and like Prince of Persia has received a lot of positive reviews from users.

More and more games are being released on Mphone, some are successful games on other mobile phones that have been ported to Mphone, and some are original games from game manufacturers that are being released on Mphone.

Originally, consumers would think that the $599 price tag was too expensive, but when the entire Mphone ecosystem gradually enriches, you will hardly see the comments about the Mphone being too expensive on consumer-dominated online forums.

On the contrary, everyone began to think that Mphone is very cost-effective, although it is expensive, but it is worth the price.

The Mphone and iPod partnerships were not successful, and the Apple Music Store had a very high number of downloads in the beginning. Because users who like the Mphone design language have a certain overlap with Apple's loyal fans, Apple itself is also an Internet company with a long history.

As a result, there are a considerable number of users who own both iPods and Mphones, and after the release of the iPod, these users have downloaded the Apple Music Store, which is iTunes, on Mphone.

But they found that the Bluetooth transmission function between Mphone and ipod consumes too much power.

Originally, the Mphone can be used for about 10 hours, which can support the use of the whole day. Originally, battery life was the most criticized point of Mphone. With the Bluetooth transmission function, this time is drastically reduced to 5 hours.

Before the release of the Bluetooth 4.0 standard, Bluetooth transmission was extremely power-intensive.

So much so that only a few users will use the Bluetooth transmission function of Mphone.

"The industry likes to call phones like Mphone Internet phones, and I haven't denied that, nor have I admitted it.

In my opinion, the accurate definition of the concept should be a smart phone, why do we say smart, because with the development of mobile phone chips, mobile phones also have strong computing power, which can approach the concept of intelligence.

For example, in the future, there will be a voice assistant on my phone, and I only need to tell it what I want to do through voice, and it will help me automatically set an alarm, put my schedule into the corresponding app, and help me read emails.

These require a powerful CPU to do this. Mphone's mobile phone chip is 500Mhz, which has surpassed the performance of the first generations of Pentium's processors in terms of power consumption and performance.

If it weren't for the power loss considerations, if the limitations on it were completely unblocked, its performance would be close to that of the Celeron processor. ”

Zhou Xin finally said: "In the past, it was the handheld computer that promoted the development of mobile chips, and the mobile phone was simply used as a communication tool.

With the success of Mphone, more and more mobile phone manufacturers will enter the field of smart phones, and mobile phones will promote the development of mobile chips in the next ten years, twenty years or even longer.

The market size of mobile phones is far greater than that of handheld computers, people can not do without handheld computers but cannot do without mobile phones, so mobile chips will usher in an explosive growth period under such fierce competition.

There will be more and more things that mobile phones will be able to do. ”

After Zhou Xin finished speaking, Lei Jun applauded: "It is very logical to deduce, if the chip of the mobile phone can be as powerful as the computer, and then solve other technical problems, then the mobile phone will become a market no less than the computer."

Even bigger than a computer. ”

Zhou Xin said: "That's right, we have a set of data, before the launch of the Mphone app store, there were more than 15 percent of Mphone users, and they used Mphone more time every day than they used computers.

After the launch of the Mphone store, this proportion has doubled, which means that more than 30% of users now use Mphone for longer periods of time.

It's an amazing shift. Because Mphone is still in a very superficial stage. And the vast majority of Ameriken Mphone consumers have quite good financial resources.

Having a good financial source means that they will most likely need a computer for their work. For these users, they are starting to use their mobile phones more often than their computers.

The development of smartphones in the future will be far beyond people's imagination. ”

Lei Jun was thinking in his heart, Zhou Xin told him so many future prospects, could it be that he wanted him to make a mobile phone?

Put him in charge of Mphone's business in China?

As for looking for him to go to Silicon Valley, Lei Jun didn't think about it, first put aside a mouthful of plastic English, Lei Jun has no qualifications in the field of mobile phones, not to mention that most of the current Matrix executive team comes from Nokia and Motorola, and he can't convince the public at all.

Zhou Xin said: "It is precisely because I see such a future that I need to find a more potential manager for Matrix, and in my opinion, you are the best candidate." ”

Lei Jun was shocked, he really didn't expect Zhou Xin's purpose to be this, "Mr. Xin, I am honored to be favored by you, and I also think that such an excellent company as Matrix is a good opportunity."

But I don't have the confidence to do this well, I don't know anything about mobile phones, let alone smartphones.

The concept of smart phones is completely new, I have heard of it for the first time from your mouth, and I only knew the concept of Internet mobile phones before, and I am afraid that I will live up to your expectations. ”

has worked in Jinshan for almost his entire career, and now he has started his own business and started Excellence.com, there is no need for Lei Jun to wade into the troubled waters of Matrix.

The pay will certainly be higher than his current senior manager at Kingsoft, but it also means stepping out of his comfort zone and into a completely unfamiliar field.

From language to social networking to work, everything has to be readjusted.

As a self-made entrepreneur, Lei Jun does not have too many original sins compared to other entrepreneurs, and can be said to be a first-class human essence.

Reason told him that there was no need to go and should not go, but through Zhou Xin's description just now, he could feel that this would be another huge opportunity comparable to the Internet revolution, and Lei Jun's brain had already begun to get excited.

Of course, Lei Jun can't be so easily occupied by emotional judgment.

Zhou Xin said: "Because you are the most suitable, the suitability here is not the suitability of experience, but the suitability of ability."

Not knowing about mobile phones is sometimes not a bad thing, because smartphones are supposed to subvert the previous concept of mobile phones, and it will be a completely new product, a completely different product from the past.

So I don't want to look for executives from the traditional mobile phone industry, and there are so many people from traditional mobile phone manufacturers on Matrix's current executive team that I don't need to poach another executive from Nokia or Motorola.

Your past abilities made me realize that you were the best person to be. ”

Zhou Xin's subtext is actually your ability to do the future, which makes me think that you are the best candidate.

"You don't have to worry about not having experience, because at the beginning you'll be joining Matrix as a VP of Matrix, and Seamus will be CEO for a while, and he'll retire in about two to three years. When he retires, you'll take full control of Matrix.

Of course, you need to prove that you have the ability, and it's not enough for me to be optimistic about you.

But I'm sure you're perfectly fine. ”

Lei Jun asked curiously: "Mr. Xin, we have never dealt with each other, and even we still have some indirect competition.

Tencent is also making office software, and the scope of Kingsoft overlaps, where did you hear about me and have such a high opinion of me? ”

Before Xiaomi, Lei Jun could only be said to be an excellent entrepreneur in the Internet field, and his status in later generations was far from comparable.

Therefore, under such a premise, Lei Jun was very curious about why Zhou Xin swore so much that he was the most suitable candidate.

Zhou Xin said: "Xinxing Investment will file and analyze every entrepreneur they have met in China, and continue to track the situation of the other party.

In the internal evaluation system of emerging investment, your comprehensive ability can be ranked in the top three.

You can think that we have already done a complete background check for you, and on that basis, we believe that you are the most suitable person. ”

Zhou Xin thought to himself: Shiqiang, you have to help me take the blame.

However, emerging investment does create a file for each entrepreneur, and then there are objective numbers and subjective evaluations. Investment Manager A and Investment Manager B have met Entrepreneur C respectively, so both A and B have to write down their evaluation and judgment of C in the internal system. And the two of them can't see what other people write.

This is also to ensure the accuracy of judgment. As the general manager of GSR Ventures, Zhu Xiaohu has invested in Didi, Ele.me, Ofo Yellow Car, etc., and has a large number of successful cases.

He invested $10 million in ofo, and then sold $3 billion to Alibaba and Tencent to take over. But what he regrets the most is that he didn't vote for ByteDance and didn't vote for Zhang Yiming.

Why? He later said in an interview that he did not vote for Zhang Yiming because he did not feel aggressive from Zhang Yiming and thought that he was not enterprising enough.

In order to avoid similar situations, Xinxing Investment has set up an entrepreneur management system to continuously track the situation of entrepreneurs, and each investment manager who has been in contact with the entrepreneur must give his own subjective evaluation.

As for what Lei Jun ranks in the top three in the Entrepreneurs Composite Index within Xinxing Investment, this is purely a temporary compilation by Zhou Xin.

Make up for yesterday's!

(End of chapter)