Qiyao Moyi Tianhuaxu Wonderland, Yuanyu Palace.

Lu Lingbu is the commander, the pepper selling god, Gu'an Hou Liu Wing Chun and the red fairy child pinch the scriptures together. Why is he the only one with two menstrual pinchs?

The other gods had already pinched the "Chen You Q&A" in Youguan's Fruit Temple, and the "Forgetting the Original Meaning of the Sutra" and the "Sutra of Selling Strategies" had already been pinched earlier. He is the new god of the gods, and he still doesn't know what the scriptures are?

The first two selling scriptures, "Forgetting the Original Meaning of the Sutra" and "Selling the Sutra", Liu Yongchun took seven days to digest and will not repeat them.

Let's take a look at the Q&A between the commander of the Ministry of Soil and Geography, the god of Chengni and the manager of Guangzhou, the god of fruit sellers, and the question and answer of Liuyangzi Youguan, that is, "Chen You Q&A", what is written in it?

"Chen You's Q&A" begins with a clear statement:

"The Upper Scripture of Selling Strategy" has proved that forgetting to give birth and raising is to have a vision and touch, and forgetting the mother is to listen to and take a strategy.

Secondly, the testimony is omitted, the line is omitted, the knowledge is omitted, the judgment is omitted, and the content is the question and answer of the local minister Chen Bo and the Guangzhou Shuai Youzi, and these five points are written into a book, which can be called "Selling the Strategy", or "Chen You Q&A". Relatively speaking, the "Selling Strategy" can also be called the "Selling Strategy".

You Zi said: "Words and deeds, why do you forget your father?"

Chen Bo said: "No matter who is born to know people or gods? It must be taught by parents gradually, the mother can only become an adult if he gives more, and the father can become a tool if he reprimands more." And his father's reprimand is harsh, cultivated since childhood, and when he is old, every time he thinks of his father's reprimand, he trembles and is sincerely afraid. So that the words do not know the depth, and the actions do not know the right and wrong. Therefore, Ming's father will destroy his courage. must first forget the father's reprimand, and give birth to words and deeds. ”

You Zi said: "If you look at it, the more the father reprimands, the more stupid the children's words are, and the more sluggish their actions are.

Chen Bo said: "No. The father's rebuke should be based on the standard, not as thin as a cow's hair, and all things should be classified and reprimanded, and everything must not be reprimanded at all. This is the key to the success of the children. ”

You Zi said: "When you are old, you forget your father's reprimand, and your words and deeds are contrary to your father's reprimand, won't it ruin people?"

Chen Bo said: "The younger generations are older, and they have already seen, touched, heard, and learned, and since they can perceive everything and understand their meaning, they should speak and act according to things." At this time, it is inevitable to be different from the father's reprimand in the past, or it is in line with the father's rebuke in the past, so why not?"

You Zi said: "What you say is extremely true. If so, what is a strategy?"

Chen Bo said: "The scripture of words and strategies, there is a monograph on "Guiguzi" in ancient times, which is wonderful and has achieved the great cause of Su Qin and Zhang Yi. In short, the one who speaks is the one who speaks the tongue. Those who have no strategy to speak at home are still angry, and disputes will arise when they go out, and they will lose money in business. The peddler doesn't know what to say, it's better to be silent, but the seller can be safe. ”

You Zi said: "Yes." How do you distinguish between what you say and what you don't say?

Chen Bo said: "The world knows everything about it, and it doesn't say anything." I will want to speak, and I will speak of the new doubts of his matter. The world does not know what is going on, but it will speak. If there is no basis for what is said, when everyone knows it in the future, it will destroy the credit, and we will all lie. If it is unreasonable, when everyone knows it in the future, it will destroy trust, and we will all take our generation as the source of chaos. Therefore, it is a big matter to say or not to say, and you should think twice before speaking. ”

You Zi said: "Yes." And I asked if the judgment was slightly superior?"

Chen Bo said: "There is a difference between the best and the lowest because of the different things you know. Those who know little and are shallow, and those who are wise and good at listening, often listen more and talk less. The despicable and reckless. They often argue and talk endlessly, both of which are regarded as ignorant words.

Although I know little, I know very deeply, just like Wang Lingtong's "Bamboo Pole Song", although its words are simple but very enlightening. If you are a peddler, you will inevitably attract people to buy it, and you will get twice the result with half the effort. This statement can be regarded as a statement of specialization.

"If you know more but not deeply, you will say more. It's just a well-informed word, which is enlightening to the wise, and laughs at the contemptible. This kind of remark can be described as a mixed statement, and the wine accompaniment is also.

"He who knows much and knows deeply, he will not say much. Often like a fool, others talk endlessly, the noise does not stop, the house trembles, this person is bored, without a word. If you ask it, you will be shocked by a word, so that people will close their breath and concentrate, and they will not dare to come out, and they will sweat like pulp. The so-called great wisdom is foolish, that is, such people are also the words of the wise. ”

You Zi said: "Wonderful, the words are slightly divided into four grades, and it is really true." Those who know a lot but do not know deeply, in the market to proclaim and drink, hoarseness, dry mouth, few buyers. Giant merchants and dealers often make thousands of transactions in a few words, all of which are attributed to the words of the wise. The so-called Chrysostom is also the same. ”

After reading the first article, Liu Yongchun, Marquis of Gu'an, was amazed: "This kind of peddling strategy should be widely disseminated, saving many troubles for those who are new to traffickers." ”

The red barren fairy child applauded even more: "The words in the sales strategy are concise and profound. Although it is a strategy, it can guide people and gods from all walks of life. ”

Liu Wingchun, the god of pepper sellers, looked at the appearance of the red pepper fairy, which was as tender as the pepper leaves in early summer, and the youthful atmosphere was compelling, and he couldn't help but be curious: "Honghua, how did you cultivate into an immortal?"

When the red tree fairy child saw that the main god he served asked about the cultivation, he said calmly: "The pepper tree born on the Baizhang cliff of Dajiao Mountain in Xia Nai Jiezhou has not been stepped on for three hundred years, so it is becoming more and more green and vigorous. Many pepper trees are born when they fall, and there are huge pepper trees on the cliffs of this mountain.

"Until a thousand years old, there is still no one to disturb him, and he has cultivated into a human form, and he has become an immortal. to Shennong Emperor Wanyao Garden for another thousand years. Now because the main god has returned, Emperor Shennong ordered the little fairy to accompany him and ignite the gods of later generations. In the future, I hope that the Lord God will give you more support and teaching. ”

Liu Yongchun was shocked and praised: "If you talk about the difficulty of cultivating immortals, I have worked hard for decades and other human traffickers, which is really nothing? ”

They chatted for a while, and the day had already passed.

Early the next morning, I bathed and changed my clothes, lit sandalwood, and read "Chen You Q&A" again.

You Zi said: "The matter of words and strategies is really powerful. And what do you mean by the so-called strategists?"

Chen Bo said: "Anything that is useless to talk about is ultimately implemented in action." And the action is quite exquisite, not the action is a great achievement, so the action must also be strategic. There is no strategy, almost as far as the feet are cannons, described as withered, losing more and earning less, debts are high, it is difficult to make money to make a living, and it is difficult to sell things for a long time, and it is very painful. ”

You Zi said: "Yes." There must be trade-offs in strategy, and there must be superiority and inferiority, what is it?"

Chen Bo said: "What is feasible or not depends on the demand situation and the depth of knowledge.

"A certain dealer, see the huge merchants and hawkers in the market, innumerable, the owners of the goods are not satisfied, the demand must be saturated, do this should be cautious.

"A certain dealer, although there is no one in the market, still needs to arouse demand to succeed, our generation will do a thousand difficulties and dangers, a careless and endless deficit, but also should be cautious.

"If a certain business has a prototype in the city and has not yet reached saturation, or the consumption of households is very large, and it is even necessary to use it every day, then you can investigate its deep meaning, specialize in it, and it will be successful. ”

Chen Bo took a sip of fragrant tea, and then said: "If you are strategic, you should be divided into three categories.

"Inferior strategies, coveting the money bags of huge merchants, listening to what they are selling, eagerly following the trend, or the demand is strong and will inevitably make a lot of profits, or the demand will be saturated and will inevitably lose money in the blink of an eye.

"Medium strategy, seeing that there is still a new function in the city, and turning to specialize in specialized things, unlike others selling, will make the thing look new and full of interest. This kind of strategy, unique way, earn more and earn less, will not lose money.

"Superior strategy, partnering with giant businessmen, earning thousands of dollars, just like searching for things. Then divide the position, specialize in specialized things, incubate the old industry and establish a new business, and lead the world, why worry about no profit. ”

You Zi clapped his hands and praised: "The strategy is wonderful." The superior line can be said to be a good shade under the big tree, borrowing pigs to give birth to cubs, and pigs to have cubs. The two are affectionate and righteous, and they succeed together. ”

You Guan, the fruit seller, couldn't help but recall the Huaixi experience, and sighed: "Although it is a subordinate of Wu Yuanji's villains, it is the Wu family who provides the pigs after all." Wu Yuanji was defeated, and after all, he gained life experience and wisdom, and only then did he become a secret envoy of Zhenzhou, reborn, and became a meritorious achievement that was very different from Wu Yuanji. ”

Chen Zhe, the god of Chengni peddlers, also lamented his previous experience: "The major turning point in this life is also appropriate, abandoning the official and engaging in business, and worshipping under the door of the three peddlers of Chaoge." He first followed Master Shen Qiu to catch thieves, and the wisdom and experience gained were very different from the scriptures and meanings he had learned before, and then he made great strides forward and became a new Chen Zhe. ”

You Zi said: "Let's talk about knowing and judging strategy, why do you have to forget the teacher's fingers, Fang Sheng knows and judges?"

Chen Bo said: "The teacher's finger must be unknown, and after the guidance, my generation knows." The business of what is learned is limited to specialization. If you are a teacher and still engage in this business and industry, there will be a kaleidoscopic change in the real-time market, which will be solidified in the teacher's finger and will inevitably lose its flexibility.

"If you engage in other professions, the teacher's guidance is useless, but it is just a matter of respecting the teacher's character, morality, and way of doing things. Therefore, forgetting the teacher's fingers and giving birth to strategy, and being good at governors will also give birth to judgment. ”

You Zi said: "Those who know the strategy, the hundreds of schools of thought seem to be involved, but none of them have clearly put it forward, let me ask where the key to the strategy lies?"

Chen Bo said: "Knowing, in order to explore the reason of doubt in the name of things, if you want to know something, it must have three.

"First, if you know its name, you will be suspicious. For example, if you know the name of the bamboo pole, the growth of the bamboo pole and the wonderful use of the bamboo pole must also be studied. If you can't probe your suspicions, it's useless to me, it's useless to others, it's better not to know, and delay eating and drinking.

Second, to explore their doubts, they must be investigated. For example, if we know the name of the bamboo pole and know the purpose of the bamboo pole, but we do not know how many bamboo poles the buyer uses to weave and how many items, and we will not know how to compare the price with other things. Business can't be carried out, and it is in vain, and there is no joy.

"Third, the reason must be abandoned. The reason for the doubt about the name of something is clear, and those who take people as teachers will abandon the words of the past. Those who take books as teachers will abandon the words contained in books. Those who take things as their teachers, the things are both righteous and discarded before they change. ”

You Zi said: "Good." Knowing the essentials, there are many people in the world who are policemen. The teacher is in the person, kowtows and worships, and the oral teaching is still abandoned. Learning from the book, the writer sees, touches, listens, and takes different levels, and there are many people who should abandon them. As for taking things as teachers, things should change from time to time, and change according to the situation, and the reason is that those who abandon will benefit more. And those who debate and quote the scriptures are even more dwarfed in front of Zhiluo. ”

Chen Bo said: "Therefore, the key to knowledge is not how much you read, how many you learn from, but how much you want to study." If you want to delve into the righteousness of things, books are not as good as teachers, teachers are not as good as things, and things are not as good as understanding. From this point of view, reading is not as good as traveling, and travel is the first key to knowledge.

"Therefore, the merchants of the family travel day by day, and the cost of their travels cannot be compared with the purchase of thousands of books. And those who have read through 10,000 books are already dying of old age, and they are about to die, so what else can they do? Therefore, the great merchants must also be people who know greatly, and their knowledge is vast beyond the reach of hundreds of schools. ”

You Zi said: "Good." Han Ju filial piety, Sui Xing scientific expedition. The strategy of the Han people to govern the country is so much that it is difficult for later generations to change. And the Sui people's strategy of governing the country was slightly smaller, so that it collapsed in a hurry. Isn't it foolish to study a few scriptures that should be discarded, use them to govern the country, know that they are wiped out, and they are still there with a high-sounding sound. ”

Chen Bo said: "Knowing strategy is the most profound strategy of the peddler." Although the ancient traders had no righteousness, they had mastered the magic weapon of knowledge and strategy for generations, and never acted from the point of view of the authors of the hundred schools of thought, but acted with the knowledge of the peddlers, so the trafficking world was immortal. How long can any sect abandon the scriptures and righteousness? ”

After reading the two articles of Xinglu and Zhiluo, Liu Yongchun of Gu'an Hou and Hongzhu Xiantong, they couldn't help but fall into contemplation, these sayings are simply gods, how can there be such scriptures in the world?

It is no wonder that the world suffers, the gods are free, and the difference in the realm is simply immeasurable. It's no wonder that 360 days a year, giant businessmen often only do 60 days, and use 300 days to go around, when you know what its purpose is?