Section 761 Object of conversation
(Cat flutter Chinese) "This rule of the national team was set in the early years, at that time, Fan Zhiyi and they still got a fixed salary of 1,000 yuan a month, what is intangible assets, when football is not marketized, who knows what intangible assets are? Nobody cares. But later, the player's income increased, and the commercial contract understood what was going on, and no one mentioned it. When Yang Xi was playing in Germany, he endorsed Jianlibao, and someone suggested that his income was too high, which was not quite like words, and asked the Football Association to collect his income for this reason, but after shouting for a few days, the result was gone. These are all old rules before football was commercialized, and it stands to reason that it is long overdue to be abandoned. However, out of various considerations, the General Administration of Sports still has such a rule, and there is really anyone who dares to be blind, and if he continues to give an order, he will finish playing. And for us: our portrait rights are not in our own hands, no matter how big the Real Madrid brand is, that is, it is in the circle, this time, they are dead for money, and they have met unreasonable. ”
Zhang Yuan explained, and Zhao Yaning understood.
This regulation was a long time ago, at that time, athletes were trained by the state, and football was not introduced to the market, nor did it involve any great economic interests, and the purpose of the General Administration of Sports to make this regulation was not for money, but to ensure that the athletes of the national team would not do anything that would damage the image of the country. After all, at that time, sports were not for making money, but for the image of the country. The image of the country represented by the athlete was a big thing that was much more important than money at the time. At that time, if there was a person wearing a Japanese flag costume to take pictures, it would be a big problem. Therefore, the state is very strict in the management of these, and the intangible assets, which belong to the state.
However, with the development of the times, no one has paid attention to this article for a long time. First, there is more money and more benefits, so this article is nondescript and legally untenable. Second, as the national strength has become stronger, people have also understood: athletes are athletes, no matter how they are packaged, they are not important figures of the country, and what kind of national image does they represent? No one will see Yao Ming and think that China is more than two meters, and no one will speculate that Chinese are athletes because of Liu Xiang. When there is no need to rely on sports to increase the self-confidence of one's nation, such a rule is less and less mentioned.
The more commercialized the sport and the more eye-catching the athletes, the less they will ignore this rule. When it comes to Yao Ming, Liu Xiang, and Zhao Yaning, athletes of this grade are all national treasure-level athletes, and the General Administration of Sports does not dare to offend too much, and directly confiscate the tens of millions of income of athletes? The General Administration of Sports doesn't have the courage to do this, public opinion is not good after all, and what's more, there is still a law behind it.
However, they still keep this provision, and for good reason.
First, it is because sometimes, in some places where players should be paid, the situation in China still will not pay - theoretically, CCTV has to pay Zhao Yaning for interviews with Zhao Yaning, but Zhao Yaning, the General Administration of Sports, or the TV station will never agree with this. For another example, CCTV asked Zhao Yaning to do public service advertisements, or advertisements for the Olympics, theoretically they all have to give money, but don't say that it is impossible for the TV station to give money, even if it is given, who dares to ask for it?
Special circumstances and special treatment, this issue cannot be fully integrated with international standards, and it is still necessary to turn a blind eye. Everyone understands this reason, the Football Association will not stupidly ask Zhao Yaning to hand over the money for his commercial endorsement, but Zhang Yuan will never dare to discuss with CCTV what interview fees.
Chinese people do things and pay attention to a specific problem, and such problems have to be looked at differently. But if you really encounter someone who doesn't know how to get up and doesn't obey discipline - the General Administration also has such a rule to control them.
Moreover, there is a big reason why the General Administration of Sports does not give up this article.
Because of many other movements, until the new century, the power to sign endorsement contracts was not personal, but vested in the leader. For example, an Olympic champion in the diving team, who became famous after winning the championship, was happy for a while and signed an endorsement contract in her own name, but when she returned to the diving team, she was told that she signed it but it was also invalid: the power of this contract is in the hands of the diving team, not in the hands of the athletes. wants to find the company she endorses, and then find the diving team to re-sign, as for the individual athletes, not only did they not get all the money, but they were also criticized because of their lack of organizational discipline.
Diving, table tennis, the endorsement fees of these strong projects, the higher authorities still have to manage, and track and field, football, basketball is different, these departments are full of confidence, bold, they believe that the athlete's performance is the credit of training, not personal credit, you can win the championship, change the person, as long as it is cultivated by the country, you can also win the championship. Therefore, they have to take more than half of the endorsement fee. Not convinced? If you are not convinced, you have to be convinced, because they do have such confidence: in a project like table tennis, it is true that the Chinese team can win the championship no matter how they play, and their personal income will have to be thinned.
Therefore, this article of the General Administration of Sports has always been a double standard: those who have market value don't care, and those who don't have market value take this for management - what Zhao Yaning didn't know was that it wasn't until the swimming team had problems later - because the swimming team thought that Sun Yang was a training product, Sun Yang thought he was a personal talent, and all kinds of ugly things were staged, in fact, in essence, it was because of this regulation.
"So, are you ready to argue with Real Madrid on this ground, and you are not ready to give them the image rights?"
Zhao Yaning understood that such a thing was simply an excuse made by Zhang Yuan. What power is in the hands of the General Administration of Sports, but in fact, the income is not all Zhao Yaning's? It used to be okay, but now it can't, isn't it because Real Madrid wants too much?
"50% of the portrait rights is indeed a bit much." Zhang Yuan is also very calm about this, "If we give it to them, we will suffer." However, if you don't give it, you can't do it, after all, big teams have their own rules, and it's not good to break other people's rules casually. Therefore, under the pretext that the state has regulations, we can negotiate further, and if they can't come up with terms that satisfy us, we will say that the intangible assets belong to the state, and we will not give a penny. It's an excuse to negotiate, otherwise there's no reason why we shouldn't follow other people's rules. Therefore, it may be necessary for Real Madrid to announce that it is necessary to give up in the end, and you also need to stand up and thank Real Madrid. ”
"What about the General Bureau?" Zhao Yaning asked rhetorically.
"No problem over there."
Zhao Yaning nodded and agreed to this arrangement.
Zhang Yuan is also very satisfied with this.
In fact, if you look at it legally, the regulations of the General Administration of Sports are untenable - but the problem is that no one dares to fight them. Although, the practice of the General Administration of Sports overriding the Football Association is also an untenable practice in the international community, if Real Madrid really wants to make trouble, it can still get 50% of the image rights. However, if you do that, you will inevitably make a big fuss and even go to court. The football world has the rules of the football world, and no matter how fierce the opinions are, they can be solved within the IA at most, and the law cannot be used as a weapon to solve the problem. Whoever dares to go to court, IA will dare to tear his face with whom, and in the football world, this is a gap that cannot be crossed. When Juventus was sued by Inter Milan, a lot of evidence was eavesdropped, which is legally untenable, but where does IA care about this? In the internal affairs of football, they are not allowed to interfere with the law. If you go to court, you offend IA.
Real Madrid is not stupid, don't offend the Football Federation if you offend anyone, it's not that they don't understand. And, more importantly, Real Madrid don't want to make a big deal out of it. They know very well that this matter is not for the purpose of making money, but for the purpose of enhancing the strength of the team.
"And, I don't think we're going to lose." Zhang Yuan opened his mouth and said, "There is a person who wants to come and interview you and give you some advice. ”
"Oh? For this thing? Zhao Yaning smiled bitterly, "Do I still have to see each other?" ”
"Of course, the people who came here are quite famous." Zhang Yuan opened his mouth and said, "That Florentino, who was scolded very badly by you, is coming to see you." ”
"What is he doing here?" Zhao Yaning was really dissatisfied this time, he didn't like this name.
"I contacted him." Zhang Yuan was also calm, "Ningzi, I have something to say: there is no harm in meeting him." The position of the president of Real Madrid, Florentino did not let go. And Calderón, looking at this meaning, is not very promising, not his opponent. Real Madrid's team is, you don't know it. If we really go to Real Madrid, we will meet the presidential election in less than two years and be cleaned up, so we have no place to reason. Therefore...... My idea is to please both ends. Isn't Calderon negotiating with Liverpool? Privately, I consulted Florentino about personal contracts. Calderón thinks that he signed you, and Florentino thinks that he gave you guidance, that you are his man - we will not suffer if we please both ends. ”
"Be careful if you mess up, and complain at both ends." Zhao Yaning sneered.
"No, it won't. As long as we show an attitude, even if Calderón knows, it won't get in the way. This summer, you proposed a transfer, it was his master, and he didn't dare to offend you. Moreover, even if he knows that you are colluding with Florentino, he will definitely give you more benefits, your level is here, how dare he? Zhang Yuan saw that Zhao Yaning's expression was uneasy, "Ningzi, we are in Liverpool, and we have already suffered a loss." If you continue to believe that the team is good, you are making a fool. In any case, we have to be prepared. ”
In fact, Zhang Yuan still didn't say a word: with Calderon's virtue, it's strange that he can mix for a long time. It's not worth tying him up. What about offending him? This summer, he didn't dare not buy Zhao Yaning. By next year, it is not certain whether he wants to get rid of Zhao Yaning or Florentino who wants to get rid of him.
"How could he agree to consult with you? I scolded him at the beginning. Zhao Yaning asked puzzled.
"Ningzi, he's a businessman. Even if you scold him as a brute, as long as you can give him benefits, there will be no problem. In the eyes of businessmen, there are only those who have interests and those who do not, and there are no enemies. As long as you help him sit in the position of team president, what else is he not satisfied with? Don't forget, Real Madrid is nominally a football team, but in reality, it's all over the world. Raul celebrated his birthday, and King Carlos congratulated him. Florentino is the richest man in Spain, a big businessman, and the president of Real Madrid, which has helped Florentino's business too much. ”
These words made Zhao Yaning a little disgusted. Now, he feels awkward when he hears people talk about business interests.
"You don't suffer, it's a secret conversation anyway, no one knows. It's a symbolic meeting to let him know that you're not an ally of Calderón. As for the contract, if you don't like to hear it, don't listen to it. Anyway, in the end, can you still suffer? ”
"Thank you, Brother Zhang." Zhao Yaning said.
He could hear that Zhang Yuan was doing this to make amends for his own summer behavior. Hiding from Zhao Yaning, he handled the transfer matter privately, such a thing, Zhao Yaning was angry at the time, but he would not be awkward afterwards. And Zhang Yuan is now helping him deal with this matter like this, the purpose is to let Zhao Yaning know that he has really worked hard and helped Zhao Yaning wholeheartedly.
"However, it's over here, Calderón's side, what should I do?" Zhao Yaning still asked with some puzzlement.
"Don't worry about this." Zhang Yuan said with a smile, "The Yankees and Calderon can't have any problems." "Cat flutter Chinese