After explaining Wei Lanlan's next tasks, Jiang Qin also took advantage of everyone's presence to hold a meeting with the current strategic cooperation brand of Linchuan Business Gang.

In the first, second and third rounds of marketing, the development path of Xihan Heqing is to follow Zhihu, use university channels to cultivate the market, and then sink.

But this time, Boss Jiang suddenly revised the marketing path, asking them to take the lead in laying out second- and third-tier cities, and 80% of the cooperation lists in the fourth and fifth rounds are foreign enterprises, so such a difference will inevitably cause some suspicions.

Is it xenophobic, is it different?

The routine of doing a national market has always been to make a resounding name in first-tier cities, isn't it?

The first three rounds of strategic marketing have been carried out so well, and the major brands are now beginning to blossom across the country, so why not continue to use such a mature and stable path?

Especially in the first-tier cities, the market is so hot by the group buying business, and the layout of the first-line is pure profit, and the U-turn of the second and third lines makes people a little confused, isn't it?

"What do you think?"

"I'm a little hesitant."

"That's not what I said when I came here before."

"And you can't get financing qualifications in the early stage......"

"Why do you feel like a guinea pig?"

There were a lot of related whispers, but Jiang Qin did not specifically explain them at the meeting.

In fact, these foreign enterprises have a layout in second- and third-tier cities, and even many of them come out of second- and third-tier cities, and have similar development experience to Linchuan's brand.

Starting from here, on the one hand, you can reduce costs, and on the other hand, it is easier to do things.

Because doing business is about connections, you introduce me to the city resources, I introduce you to the supply channels, everyone is screwed together, in fact, it is faster than the first-tier cities.

In addition, why the layout of second- and third-tier cities is related to the strategic plan of the later group, which cannot be disclosed in advance.

The most important point is that Linchuan's local brands are following Jiang Qin step by step, but these brands from other places are not, so the sense of trust and cohesion between everyone is not strong.

Although bound by a strategic contract, Jiang Qin does not want the brand he raised with his own hands to be of the same mind as himself.

Then the rest is a matter of trust.

Are you willing to choose a new development path?

This is actually a kind of preliminary screening of the cooperation object.

On the same day, the five companies took the initiative to withdraw from the strategic cooperation plan because they felt that Jiangqin's development plan did not coincide with their own development path.

Under the guidance of Wei Lanlan, the remaining cooperative brands began to lay out in the periphery of the business districts of various cities operated by Xihan Heqing.

"The general trend has been achieved, the general trend has been achieved!"

Jiang Qin stood in front of the fountain of the group building, looking at the reflection in the water, and wanted to cry because of the handsome face in the water.

At the same time, most of the offices they had leased for five years were empty.

At the scene, computers, printers, water dispensers and cabinet air conditioners all disappeared, leaving only some documents that had not been taken away, scattered on the ground worthlessly, heralding a silent crowd of people.

At this time, Ye Ziqing looked at the dark night outside the window, silent for a long time, and there was no sadness or joy on his face.

Recently, most of the management teams of Lashou and Nuomi have withdrawn from Shanghai, leaving only one team for market management, which was a good opportunity to fight back, but they have run out of money.

In fact, from the time when Lashou and Nuomi.com joined forces to enter the Shanghai market, they have been abandoned by the capital market.

Because after two rounds of financing, not only did they not open up a new business circle, but even lost most of the original market, in this case, no capital will be willing to continue to waste time on them.

Now the market share of 24 coupons and wowo.com has far surpassed that of the Suixin group, and even foreign websites like Manza.com that are not accustomed to the soil and water are pressing them, in this case, even those who raise Gu market promoters will only choose to choose more powerful Gu worms.

Looking back on these crazy seven months, where did they lose?

At the beginning of the year, they began to appear in Shanghai, became famous, and moved forward, at that time, they knew that there would definitely be competitors, but they didn't expect competitors to appear so quickly.

In five days, the online was launched, blocking their way to open up the Kyoto market.

The development plan of the Suixin Group was immediately interrupted, and they could only go south to Shencheng.

However, due to the increase in the number of people in the market, the number of team members has expanded greatly in a short period of time, resulting in unclear distribution of power, chaotic management models, and lagging information transmission, and they did not know the news until the day after the director of Deep City was poached.

At that time, the Shencheng market, which had been fought down with great difficulty, collapsed across the board.

In the follow-up, in order to survive with broken arms, they sold business resources to glutinous rice, and went south to Shencheng to contain the handle, in exchange for financing time, and re-stabilized the market.

If the first few steps were wrong, then this one definitely pulls the group on the right track.

But who knows, their next decision will be wrong.

Zhou Zhenhao led people south to Shencheng, trying to make a shame, but the old friend and the sworn enemy joined forces, turned the gun, and smashed their business in Shanghai, facing the situation of two to one, they no longer had the opportunity to try and make mistakes.

And in this crazy money-burning industry, if you can't raise money, it is equivalent to a death sentence in advance.

[That's not how the national market ......]

[Senior sister, do you want to be a sheep or a pig? 】

Ye Ziqing chuckled, reached out and pulled out the cap of the fountain pen, and signed his name on the acquisition agreement in front of him.

Although the value of Suixintuan has been cut in half, fortunately, the industry is still hot, and they can barely go ashore with the funds supported by their families.

The rich second generation, there is always a way back when doing things, otherwise everyone will not be so reckless at the beginning, this is the benefit of having someone to help with the bottom.

"Ziqing, have you finished signing?"

"Well, it's already signed."

Zhou Zhenhao looked at her with his hands in his pockets: "Then go out for a meal, right?" ”

Cui Yiting also appeared behind him: "Scattered meals." ”

"Okay."

In a Japanese restaurant in Jing'an, Ye Ziqing, Zhou Zhenhao and Cui Yiting sat on tatami mats, eating silently, although their expressions were calm, they had complicated feelings that no one knew.

This feeling is like a dream, the starting point is a sweet dream, but dreaming and dreaming becomes a nightmare, and now the dream is gone, in addition to the painful sense of loss, the three of them also have an inexplicable lightness.

"I'm going to pull the hand.com."

“？”

Zhou Zhenhao suddenly put down his chopsticks: "Kang Jingtao called me the day before yesterday and asked me if I would like to go to them to be a marketing manager, they are now going to open up second- and third-tier cities and are in urgent need of manpower." ”

Ye Ziqing looked at him with some doubts: "Your family is also a famous family, you are willing to be a small marketing manager?" ”

"Of course I'm not in it for the money, but I've been in the industry for so long and I really want to see the final winner born."

"You chose Lashou.com because you think it's going to be the winner?"

Without waiting for Zhou Zhenhao to answer, Cui Yiting took the lead in speaking: "At present, Lashou.com has the greatest advantage, isn't it who else?" ”

Ye Ziqing turned his head to look at Cui Yiting: "You also plan to join the handle?" ”

Cui Yiting nodded: "I have similar concepts to Zhenhao, I have been tossing for so long, I have to witness the winner with my own eyes, right?" Ziqing, you ...... Didn't get a call? ”

"I got it, but ...... I refused. ”

Ye Ziqing pulled her hair behind her ears, took a sip of the sake in the cup: "I have been unconvinced since the collapse of Jiuhui.com, and I always feel that it is not my fault, but during the time I have been doing the free heart group, I suddenly understand that I really don't have the ability to be a leader." ”

Cui Yiting paused her chopsticks: "There are many factors for failure, Ziqing, don't put all the pressure on yourself, Jiang Qin is purely standing and talking without backache." ”

"But I'll be thirty years old next month, don't you dare to admit that you're mediocre?"

“……”

"I'm going back to Linchuan, and I'll never touch group buying again."

Ye Ziqing wiped his mouth: "Oh yes, I said before that I would dismiss the customer service center, but it's a pity, how about leaving it to me?" ”

Zhou Zhenhao and Cui Yiting glanced at each other, then nodded.

Early the next morning, Zhou Zhenhao and Cui Yiting took an early flight to Kyoto and came to the base camp of Lashou to participate in the city manager conference.

The main topics of the meeting were the rapid deployment of second- and third-tier cities, as well as the strict defense against competitors.

At this stage of development, in fact, the major group buying websites are also a little clear about the rules of the game, not that you can win if you do it quickly, but if you can do it steadily, you will not die miserably.

Therefore, Lashou.com has made a very careful arrangement for the layout of the later stage, which is mainly for Dianping's and glutinous rice balls.

Glutinous rice balls and handles are old rivals, although they have always performed mediocre, but they can hold on to it until now, they must have their own set of things in it.

And although Dianping entered the market late, it has not made any outstanding achievements until now, but this site has been doing life services since 03 years, and the user base and loyalty are very high.

Such a potential threat could be far more terrifying than a head-to-head enemy.

After the conference, Zhou Zhenhao joined the team of Luo Ping, the general manager of the Kyoto market, who is now deployed to the front line to be responsible for the development of the second and third tier markets.

On the other side, Cui Yiting was sent back to Shanghai.

Because there are still opponents in the current Shanghai market, and they cannot be taken lightly, since Cui Yiting has deep experience in the Shanghai market, this position is very suitable for her.

At the same time, Ye Ziqing returned to Linchuan and made an appointment with Jiang Qin to meet in Juxian Tower and talk about the acquisition of the customer service center.

This department was no longer valuable in her hands, so Jiang Qin simply offered a dog price, and the other party naturally agreed.

"Junior brother, if you only do the university town market and stabilize this piece, maybe you can really make a lot of money."

Ye Ziqing twisted the wine glass in his hand: "But don't mix it with the national market, there...... It's really too sinister. ”

Jiang Qin nodded and said, "Have you paid attention to the group buying market in second- and third-tier cities?" ”

"No, we were focused on the first-tier cities at that time, how could we have the energy to manage other places, but we didn't consider it at that time, if we sank as soon as possible, maybe the Suixin group could still hold on."

"Oh."

Jiang Qin nodded, then put the contract in his bag, said goodbye to Ye Ziqing and went to the front desk to pay the bill, and as soon as he got the change, he suddenly heard a sound from his mobile phone.

When I opened it, it was a group chat called college students' group buying entrepreneurship, which was built by Song Yaqian, a college student representative, when I participated in the group buying industry conference last time, and she was also talking at this time.

"The purchase letter has been signed, and it is fifty more than expected."

"Damn, fifty high? Congratulations to Sister Yaqian! ”

"Sister Yaqian, you have to treat yourself to dinner, I'll buy a plane ticket to Kyoto now!"

Song Yaqian smiled, and then asked in the group: "What about Jiang Qin, have you sold it?" I just have a good project in hand. ”

Jiang Qin stretched out his hand and replied: "It's almost there." ”

"I heard that Suixintuan has also been acquired, if you are interested, I can introduce you to Manager Luo, who is now in charge of the Kyoto market."

The manager Luo in Song Yaqian's mouth is Luo Ping, the current leader of Zhou Zhenhao, and the pioneer of the boss of Lashou.com this time.

Before he was transferred to Kyoto, he still wanted to make another brilliant achievement, after all, he was far away from the headquarters, and he was also afraid that the boss would forget his hard work.

So, during this time, he has been in charge of the acquisition of such miscellaneous group purchases in the Kyoto market.

In his eyes, the group is also one of the many miscellaneous soldiers, but it is bigger than Song Yaqian's shopping group, Luo Ping actually took the initiative to contact the sub-station manager of the group a long time ago, and wanted to take this opportunity to buy the university town market and integrate resources.

But alas, he was not birded.

But he doesn't care, because for him, the resources of a university town are far less expensive than a business district or a residential area.

It's just that Luo Ping doesn't know that his fate with the group is far from ending because of his transfer, but a more brilliant beginning.

(End of chapter)