Chapter 623: Who Wins?

In April, at the official Internet conference, Jiang Qin communicated with Mr. Ma of Ali and Mr. Liu of Jingdong.

At that time, Liu Chuanzhen and Lei Jun visited Jiang Qin for the two of them as an interview, wanting to see if he had any ideas about doing e-commerce.

Jiang Qin made it clear at the time that he was not interested in e-commerce, but when he turned around, he began to borrow from all directions and riveted enough energy to develop the supply chain.

Supply logistics is not separated, the two are actually the same thing.

In addition, the image of the authentic products in the past two years has been established, the quality and reputation have been online, and the user base is also very large, if they want to do e-commerce, it will be a big trouble.

This is even more alarming than Tencent's establishment of Paipai.com.

Because Tencent has no achievements and experience in the field of e-commerce, it is basically doing it blindly, doing it when it is done, and throwing it away if it can't be done.

But the group has enough experience in online sales, as well as a strong local marketing company and a large traffic pool such as Zhihu and Toutiao, coupled with a self-built logistics line, it will be a big enemy at the beginning.

The downstream of the e-commerce industry is warehousing, so Jingdong Logistics and SF Express, who got the first-hand news, certainly don't want to sit back and watch the group suddenly expand the logistics line.

Gradually, the news began to spread, from one circle to the next, and finally to the whole circle.

When Ali's Ma always heard the news, his eyelids jumped wildly.

"Logistics Line ......"

"It's broken, it's coming at me!"

Ali's reputation can't be done, so he bet on whether he is hungry, whether he is hungry, and after eating part of the market share of Baidu Takeaway, he turned around and pinched with the group takeaway.

The attitude of the group to deal with it was violent, and he immediately burned money, but he was always hungry and not on the line.

What was everyone's attention on at that time?

It's all about who can win this war!

Joining a group has changed the norm, burning money to lure the enemy, who doesn't want to take a second look at such a new thing.

But no one could have imagined that Jiang Qin's online madness was just a feint, and he actually focused all his strength on supply chain promotion.

Alibaba's China Supply is cultivated by relying on the entire e-commerce industry, which can be regarded as their golden signboard.

Jiang Qin's Nanying was cultivated by relying on a whole group buying industry, and its strength was even greater.

The king in front is pushing, the rear is even eating and expanding, and in the blink of an eye, the supply chain of the group based on Hengtong freight is infinitely expanding.

What's hungry not? Hungry doesn't count as a hanger.

The goal of the group from beginning to end is not to be hungry, but to try to make greater logistics.

Thinking of this, Mr. Ma felt that he still underestimated Jiang Qin's ambition and viciousness.

Ali does not have its own logistics, and its hands cannot stretch so long, so it is not sensitive to changes in the logistics market.

And this industry has always been behind the scenes, and most people will not pay special attention to its development trends.

If it weren't for Jingdong Logistics to take the lead in jumping out and breaking this layer of window paper, then he would definitely still be thriving because he was hungry and did not take the lead, and the 500 million orders might all be burned to the supply chain of the group.

The situation was reversed in an instant.

The takeaway field, which is regarded as the main battlefield, is actually nothing, and the real main battlefield is immediately clear in the construction of logistics.

The takeaway field won a small victory, but the other party seemed to have planted a mine in his yard, and it was a remote-controlled mine that could be detonated at any time, so it was difficult to say who would win.

Who is winning this game? 》

"Ming Xiu plank road is dark Chen Cang, how can there be such a dog person?"

"The supply chain of the group is developing again, and the valuation of this company is estimated to double."

"Damn, no wonder he can win the group buying war, it's not luck at all."

"Jiang Qin's plan may have started from the moment the group buying war just ended."

There was a lot of discussion in the circle, deducing from the beginning to the back, and they felt that more than a year ago, the group won the group purchase war and immediately began to lay out the supply chain, maybe it was for this moment.

So in other words, the group has actually been waiting for such a large-scale burning of money, because small-scale burning of money is useless, and only this scale can affect the development of the entire industry.

In other words, at that moment, Jiang Qin had already calculated the development of the takeaway industry to this point.

Or...... And later.

On Saturday morning, an internal video about the grouping logistics park began to circulate in circles.

In the picture, the workers in the park unload, move, distribute and load the goods in an orderly and interlocking manner, which is no worse than that of a professional logistics park.

These videos are said to be first-hand information obtained by a courier company who sent someone to go in and lie down.

"The current group supply chain does have enough capacity to support the e-commerce industry."

"Their digital warehousing is developing very rapidly, and it is about to catch up with the level of Jingdong logistics."

"In addition, the three newly built warehouses in Yizhou, Shangdu and Jinmen, although they are said to be warehouses, but I looked at the scale of construction, and they are a little smaller than the logistics park......

After getting the news, Mr. Ma immediately sent Li Changming to Shanghai, and when he was hungry, he met Zhang Xuhao and wanted to stop the war.

Compared with competing for the market in the field of life services, the most unsightly thing for Ali is that someone wants to get involved in the e-commerce industry.

The food delivery industry is just an investment, but e-commerce is their foundation.

At present, Hungry has burned 200 million after this takeaway war, and there are still 300 million left to burn out, which can be regarded as a blessing in misfortune.

After Zhang Xuhao heard Mr. Ma's instructions, his face stiffened, and he felt like he couldn't breathe out a long breath.

I still have money in my hand, but I can't fight, which is really uncomfortable for a radical like Zhang Xuhao.

If you are hungry, you will not have the advantage now, and if you continue to push one step further, you may be able to hurt the bones of the group takeaway, if you give up now, how can there be such a good opportunity.

In the Internet era, aren't successful businesses piled up step by step by burning the ashes of burning money?

Are you afraid that he will expand his own logistics line, but I don't do e-commerce, what am I afraid of?

But the father of the gold owner has spoken, and Zhang Xuhao has no choice but to let the hungry not reduce the discount first, and slowly restore the original price.

As soon as the discount is reduced, the most affected is not the middle and lower class catering stores, but the high-end catering stores on the side of Takeaway Superman.

Because even if there is no discount, the rice still has to be eaten, but whether it is good or bad is another story.

Hungry didn't notify the takeaway superman, which directly limited the flow of the takeaway superman, and the "high-end food" that made a lot of money before was full of people in an instant.

Feng Shirong waited for the performance of Takeaway Superman to prove his decision-making ability, and at this time he got the news and hurried to Takeaway Superman's company.

"What's the situation?"

"This takeaway war, on the surface, is to compete for the takeaway market, but the group has its own supply chain, they ignited the fire in the first and second markets, ate all the freight orders, expanded their logistics scale through mergers and acquisitions, and built a logistics network in downstream cities."

Liu Yihua, a takeaway superman, said: "The major shareholder of Hungry has been worried that the group will enter the e-commerce industry, and now I see that he has taken advantage of the development of self-built logistics and urgently stopped the money-burning war." ”

After listening to this, Feng Shirong thought for a moment, and then understood the operation of the Ming Xiu Plank Road Secret Chen Cang, and he was in a trance for a while.

In other words, because of this incident, you may not even dare to burn money if you are hungry.

If this continues, there will be no place for the takeaway market.

As soon as he thought of this, Feng Shirong couldn't help but think of Jiang Qin's appearance at the Internet conference, and still couldn't believe that this kind of strategizing and playing with everyone would be his daughter's boyfriend.

"Mr. Feng."

"Huh?"

Liu Yihua looked up at him: "It's rumored outside, saying that Jiang is always your son-in-law, why didn't we cooperate with the group at that time?" ”

Feng Shirong came back to his senses: "This is a family matter. ”

"Understood."

Feng Shirong couldn't tell Liu Yihua that it wasn't because he didn't want to join the group, but because he didn't care enough about his daughter and wasn't a good father, so he didn't even see his son-in-law.

Half an hour later, Feng Shirong left the headquarters of Takeaway Superman and returned to Sheshan Manor.

Duan Ying was in a good mood during this time, and the wife's card game at home was set up again, and the sound of mahjong came and went.

After all, after this stage of the money-burning war, Hungry has eaten up a part of Baidu's takeaway, and now it is leading the industry.

She and her nephew both have a little bit of hungry shares, and the part of the savings that were burned before has been earned back a small part.

The most important thing is that Feng Nanshu's boyfriend was arrogant, and he came over to support her, and in order to get angry for her, he directly broke the meal, and he was arrogant.

In her opinion, that Jiang Qin may be like her nephew a month ago now, and he is also anxious, and his expression must be very ugly.

Duan Ying is a woman's family, there is no access to information, she can only see the takeaway market, but she can't see the overall situation.

But there was one thing she guessed correctly, Jiang Qin's expression was really not good-looking now.

"Boss, the discount for hungry people has weakened."

“?”

Ye Ziqing called over on Sunday morning to report the latest developments of Hungry.

Some of their large-value coupons have been canceled and no longer issued, leaving only some small-value coupons to maintain the popularity of this event, and the heat of the market seems to be waning.

If there are no accidents, the matter of the group supply chain should be exposed.

Jiang Qin thought that there was a takeaway arena to attract attention, and the dog movements of Hengtong Freight could be concealed for at least a month, but he didn't expect to hide it for only half a month.

Jiang Qin was a little disappointed: "Damn, my three logistics warehouses haven't been built yet!" ”

"What's next?"

"Although Uncle Ma is Zhang Xuhao's father, but after all, it is not a company, and his heart cannot be on the same line, Zhang Xuhao is very crazy, he will definitely be unwilling, and now he can accept the truce because they have an advantage, then we will force him to jump the wall."

(Ask for a monthly pass, family, let's fill up the old mistakes!) )

(End of chapter)