Chapter 664: Update, Launch!
Chapter 666: Update, Launch!
As the morning sun pours into the winter city, the sleeping people are quietly awakened.
Winter vacation plus weekends, business districts around the world are extremely lively, Xing Ye appeared on the big screen again as a director after many years, and brought a "Journey to the West" to the New Year, which has begun to warm up.
And the major shopping malls have also launched a variety of promotional activities, or bundled marketing, to add fuel to the prosperity of the market.
Cui Yiting's nail salon in Kyoto also ushered in the peak season at this time, and there were many customers from morning to night.
She is the most thorough person who has broken away from the Internet business, and now she is doing the service industry, although she does not have the excitement of burning tens of millions of dollars, but her heart is extremely down-to-earth.
What you earn is your own, which is more comfortable than taking other people's financing to burn the industry.
However, although she is separated from Internet business, Cui Yiting can still feel the gunpowder smell of Internet business wars from time to time.
At this time, the Hungry Bu team and the word-of-mouth takeaway team were holding a meeting in Hangzhou.
Cui Yiting pursed her mouth, sent Zhang Xu away, and then casually threw the Alipay poster on the counter.
To be honest, this set of plans is so thorough that it doesn't leak, and I think of fishing, nets, and buckets.
In the end, she was the person who had been the publicity manager of Lashou.com, and she knew at a glance that Alipay was planning to take advantage of the winter vacation and the Spring Festival to completely conquer the market, and would not leave any respite for UnionPay.
Zhang Xu opened his bag and took out Alipay's new poster: "Please Miss Cui post it in the store." ”
With the blessing of the grouping supply chain, it is unwise to burn money head-on with the grouping in the catering field, but what if a sum of money can burn out the three markets of payment, group buying and takeaway?
Ali's family has a big business and abundant capital flow, Pang Rui feels that even if the offline catering field is a hard bone, it must be gnawed.
It's because after joining the group, I reconciled with my previous failed self.
But today, from the bar to the second floor, it is exceptionally empty and quiet, and all the waiters are leisurely except for the waiter who serves the food.
And the people on the second floor, either order a meal and then go up, or need a waiter to go upstairs to order, five or six people, constantly running up and down the stairs, plus the waiter who serves the food, the scene is extremely chaotic, after a day of business, the waiter will lose half a life.
This barbecue restaurant has always been very popular, not only dine-in on the first floor, but also a private seat on the second floor, because it is relatively close to her own store, Cui Yiting has also brought employees to eat a few times.
To be honest, Cui Yiting feels that Ye Ziqing has changed a lot in the past two years.
Cui Yiting heard the sound and looked over and found that her best friend Ye Ziqing had arrived.
"How do you say that I am like a plague god, I came this time, and I have a new mission."
"I don't have time, and it's not just these two days, maybe from now until the Spring Festival, I don't have time to make an appointment with you."
"The general trend is hard to stop......"
But because of an operation error, Cui Yiting accidentally withdrew from the page before she finished ordering.
"Manager Zhang, why are you here again?"
"No way, I always have to work-oriented, if you have any popular color recommendations recently, help me make one."
After scanning the code, some people thought about it for a while and chose to leave, while others sat on the stool at the door and chose to wait.
Cui Yiting was stunned for a moment, and said in her heart that the function of grouping is quite convenient.
When Cui Yiting was distracted, another customer came to the nail salon.
She returned to her nail salon with her coffee, and then suddenly saw a group of pushers hurrying past her and into the barbecue restaurant next door.
Alipay is officially updated today, access to two software, in the consumption subsidy period, these two companies and Alipay to work together, respectively in the group buying market and takeaway sniper group, retain users, and create trouble for friends.
She probed a little towards the barbecue restaurant next door, and found that the group that had just entered pushed the waiter together, untied a piece of sticker, and stuck it on the corner of the table with a bang.
Cui Yiting twisted her belt and went to the private room inside: "Popular colors or something, it's all gimmicks, it's best to suit yourself, I'll call the chief nail technician in the store to come over, you wait." ”
The atmosphere at the meeting was very warm, no one dared to imagine how strong the three federations were, at this moment, Zhang Xuhao was already paralyzed in the chair, and he was out of breath.
Before the arrival of winter, these people first bought consumption coupons in the group before going to the store to consume, but since Alipay launched offline consumption subsidies, almost half of the users no longer group coupons, but began to scan the code to pay.
Cui Yiting took a deep breath and said in her heart that Alipay didn't want to leave any way to live for the group.
“?”
They go back and forth to the stores, carrying bulging satchels in their hands, which basically rotate every half an hour.
Maybe for ordinary people, half a year is long enough, but for business behavior, Cui Yiting's feelings are only four words, and they are changing rapidly.
Cui Yiting stood at the door of the nail salon, trying to block the passers-by in her eyes, and found that the group push with the badge was constantly expanding the scope, and the activity area was gradually radiating outward.
Cui Yiting called the best nail technician in the store over, and then began to give her a manicure, during which the two girlfriends chatted without a match.
Sometimes, something inconspicuous can be ignored if you don't pay attention to it, but when you really pay attention, you will find that the street seems to be pushed everywhere.
After paying, Cui Yiting began to wait for the meal, and then began to observe the situation in the store.
Cui Yiting glanced at it, it was a warm-up poster that Alipay was about to start increasing discounts.
She was wearing a long black dress, a white suit, a tweed coat, a pair of boots on her legs, a LV bag, and bright pendant earrings on her ears.
From one house to another, the group pushed hands and feet neatly, sweeping the entire CBD.
"Heh, still treat it differently? Looking down on our nail salon? ”
Soon, the skewers Cui Yiting ordered arrived, and then they started eating.
“?”
After the nail art was done, Ye Ziqing left in a hurry, Cui Yiting sent her out of the door, and saw that the large LED screen opposite was replaced by Alipay offline payment carnival.
She was supposed to have dinner in the evening, so she started to add it to her shopping cart, clicked to place an order, and entered the checkout page, which automatically jumped to UnionPay.
When she was in Linchuan before, she didn't even bother to decorate the house, and she didn't know that the things in the refrigerator were expired, so how could she be in the mood to do nail art, but it has been a lot better over the years.
But as soon as she walked out of the door, she found that a large group QR code was posted on the door of the barbecue restaurant next door, which was very eye-catching.
Since the group has lowered the priority of Alipay, offline catering has become Alipay's shortcoming, after all, the habit of buying coupons first when going out for dinner is not so easy to change.
"How much is the merchant subsidy?"
"At such a time, no matter how much advertising you post, I'm afraid it's useless."
"I will rule the market!"
However, under such a high-intensity offensive of Alipay and Hunger, is it really useful to facilitate users to increase their favorability?
Then she began to sit and wait, until the waiter read the number and invited her in, and she realized that the mobile phone page had jumped to the order page.
"It's been about half a month, why haven't you come until now?"
Cui Yiting swept it and re-entered the order page, and found that meat dishes, vegetarian dishes, cold dishes, skewers, drinks, beverages and other classifications were all available.
"Update, Launch!"
Girls are more concerned about their figures, and they don't eat much at night, Cui Yiting is the same, half an hour later, when dinner ended, she couldn't help but stare at the Alipay small white box at the front desk and fell into deep thought.
Cui Yiting watched it for a long time, out of curiosity, so she also took out her mobile phone and scanned it, and after the page jumped, it showed that there were three tables of guests in front of her, and a queue number was generated.
was busy until noon, and Zhang Xu, the manager of Alipay's ground push, opened the curtain and entered the store.
But after the winter, with the popularity of payment boxes in first-tier cities, UnionPay was suppressed by Alipay.
"Miss Cui."
"Yiting."
If I were Jiang Qin, I would be panicked, and I wouldn't know how to break the game!
"What about tomorrow night?"
From summer to autumn, the promotion of UnionPay is huge, coupled with the linkage effect of business districts such as Xihan Heqing and Wanzhong Mall, which almost squeezes Alipay into the corner.
But the few times I came before, the front of the bar was full of people ordering food, and the waiter in charge of ordering was in a hurry every time, and there were many mistakes and omissions.
Business was busy until more than seven o'clock in the afternoon, and when the last customer who did the nail art left, Cui Yiting also put on her bag and planned to leave.
The people who come to their store to do nail art are basically young women from the nearby CBD, and they are very receptive to popular things.
At this moment, the new version of Alipay has been launched in major application markets, and the homepage of Hungry and Word-of-Mouth Takeaway has also been replaced with a banner of great discounts, and the trend of unity is roaring!
Cui Yiting frowned: "Isn't it?" How did I hear that Alipay's merchant subsidy has also doubled? ”
Cui Yiting went to buy coffee at noon, and when she opened Alipay, she found an update prompt.
They not only have to fight in the payment market, but even takeaway and group buying have to be grabbed back together.
There were a lot of people who came to eat barbecue in the evening, and under the introduction of the waiter, they opened the group one after another and scanned the QR code at the door.
Their team has now settled in Alibaba, materials, banners, marketing cases, promotion advertorials, everything is doing the final review, everyone is running up and down, full of energy.
After the update ended, Hungry and word-of-mouth appeared on the homepage, and there was even a small label with a 20% discount on the icon.
Therefore, Alipay's money-burning campaign this time is mainly aimed at merchants and consumers in the catering industry.
It is precisely because of this that Cui Yiting has recently received a lot of Alipay merchant rewards alone.
"Miss Cui is joking, you have also done big business before, how can you not even understand this routine."
Ye Ziqing spoke, took off his coat, handed it to the waiter with his bag, took off his watch and Buddhist beads, and sat in front of Cui Yiting.
"As far as you know, I don't charge you for a manicure, can't you blow it off?"
Zhang Xu grinned: "That double subsidy is for catering merchants. ”
"Not tonight, there's work."
"Let him know what it means to be alone, business, definitely not a person's solo!"
"I think you, the chief nail technician, seem to be a gimmick."
And Zhang Xuhao directly substituted for Jiang Qin's perspective, and instantly broke out in a cold sweat.
For example, now, the market battle between Alipay and ClickPass.
Cui Yiting glanced at her: "Let's eat hot pot together tonight, I haven't been there for a long time." ”
Cui Yiting shook her head, turned around and entered her store.
So the waiter pointed to the corner of the table and said, you can also scan the code to order here.
"It's still the same algorithm as before, it hasn't changed."
Rao is a strong woman like Chen Jiaxin, and when she saw Pang Rui's comprehensive layout, she couldn't help but feel three points weaker psychologically.
She never went to the front desk from the time she entered the door to the time she finished eating.
At this moment, she found that a waiter came in a hurry and reached out to uncover the poster of Alipay's offline consumption subsidy that had just been pasted.
(Ask for a monthly pass, ask for a monthly pass...... )
(End of chapter)