Chapter 677: It Doesn't Cost Anything to Hang Out?!

The first day of opening at Joy City was a great success, but the second day was still hot.

When you build a mall and open it to countless customers, the sense of accomplishment is simply unparalleled.

In this case, the investment promotion work that is still going on in the mall has gone a lot smoother, although some of the current hot brands have not decided to open stores, but the attitude is much better.

For a shopping mall, it is normal for the store renewal rate to be less than 50% in a year.

The current merchants in Joy City are indeed not as competitive as others, but as long as they prove that their customer flow is sufficient, and then attract big-name stores to update Feng's own franchise stores, and then do a good job in operation, it is not difficult to become popular.

Therefore, on the second day of the opening event, Feng Shirong specially invited the Kyoto marketing managers of several brand enterprises to visit Joy City.

In the face of the huge customer flow, the marketing managers of these physical brands nodded again and again.

"But that's too little......"

Han Xiong looked at the couple and couldn't help sighing, and at the same time, there was a crisp sound of footsteps behind him, and Cai Ming, CEO of Hurricane Capital, a subsidiary of the Feng Group, stepped forward.

Cai Ming shrugged: "Mrs. Feng's pillow wind is too powerful, as for Mr. Feng, he is not a person who is good at bowing his head." ”

Hearing this, Feng Shirong's brows furrowed deeply.

Feng Shirong took off his clothes and sat in the living room of the suite, deep in thought.

But when tomorrow's marketing is over, the working day is coming, and the heat is ebb, the whole market may find that we are swimming naked.

"There is one more thing, Mr. Feng, you have to be prepared."

"Mr. Li, Uniqu has set up a store in Joy City, and it will definitely be guaranteed."

As Han Xiong spoke, he handed yesterday's statistical data table to Feng Shirong.

"This wave of drainage in Joy City, the consumption rate is too low, if you want to enter the normal operation stage, I'm afraid there is still a ghost gate to pass, Mr. Cai, I don't understand, Mr. Feng and Mr. Jiang who joined the group are so stiff, how can they dare to enter the commercial real estate?"

At the same time, Feng Shirong and Duan Ying returned to the hotel, and their minds were still a little chaotic.

"What else?"

Han Xiong scratched his head after hearing this: "It should be more than zero than us." ”

If Joy City can still gather so much traffic when everyone is holding an event today, it doesn't matter if the sales are lower.

At this time, the marketing staff who was responsible for receiving other brands also came over, and several people communicated and found that those brands had similar meanings, and the negotiation and store selection were carried out together after October 1.

Cai Ming smiled: "Actually, Mr. Feng didn't think there was anything when he knew that Jiang was always the president of the group, he was an Internet company, and Feng's was engaged in real estate, so it stands to reason that well water does not interfere with river water, but he completely underestimated the power of the Linchuan Business Gang." ”

"Uh...... From the perspective of passenger flow, the opening promotion of Joy City is very good, and the passenger flow is full, which is really exciting, but from the perspective of sales, the data on the first day and the passenger flow do not match very well, and Mr. Feng does not need to be too disappointed after reading it. ”

Feng Shirong had a bad premonition: "Mr. Han, you can find someone to inquire about Wanzhong's sales yesterday." ”

"Eh, you can't talk nonsense, I'm from the Feng family, Wanshanghui is the great Qin Zong, how can I decide where you go?"

Han Xiong was stunned for a long time, and suddenly seemed to think of something: "Mr. Cai, I heard that Wanshanghui in Shencheng is about to open, can I go there to be a manager?" ”

“？”

Mr. Li waved his hand: "It's still after eleven, anyway, it's not a few days, and I'll personally lead the team over when the time comes, and I just want to determine the location of the store." ”

And for the owners and managers of the store, they already smell the danger, there are many customers, but the quality is watery.

"In addition to this part of the drainage, what other drainage schemes are there?"

"He didn't know it at first."

But after the opening discount, the most important thing is to stabilize the daily passenger flow, which is also an extremely important thing.

"The first step of Feng's transformation into commercial real estate is really a big move, and the customer flow has indeed reached our store opening standards, it seems that Mr. Feng has not said much."

"No, you keep saying that the great President Qin is good!"

"Do you think it will be more promising than Joy City?"

Han Xiong stood up, led Feng Shirong back to the mall, and came to a few stores on the third floor to inquire.

"The name is wrong, maybe it's better to change the name."

"It should be able to reach more than 10 million, because every time the opening of Wanzhong has joint marketing with the software of the group system, they call it the Liangjian Plan, and the customers who come to the store from the Internet are basically young and have spending power."

Han Xiong was stupid: "Even if you know this, hasn't Mr. Feng found a chance to ease the relationship?" ”

"There is an important part of the daily drainage of customer flow in shopping malls, which is to use the group purchase channels of food stores and cooperate with the platform to make discounts to attract consumers to eat in shopping malls.

Han Xiong swallowed his saliva: "......"

Han Xiong pursed his lips, and said in his heart that his children have private affairs? He's spoiling your daughter.

After Feng Shirong heard it, he turned his head and left directly, without asking another question during the whole process.

He couldn't help but think of a group of old ladies in their minds, holding lottery tickets in their hands, hurriedly running towards the prize redemption area.

"Well, I'll bring the team over after October 1, and we'll talk about it in detail then."

Things are so smooth that people can't let go as soon as they raise the corners of their mouths.

Han Xiong clenched his fists: "I sent people to watch for a day yesterday, they didn't do any activities, and every weekend before, the amount I estimated is the average sales amount of Wanzhong in the previous weekends." ”

There were no activities, and the daily sales on weekends could reach more than 8 million, while the sales of the opening promotion of Joy City were only more than 800,000.

“？”

"Then I was so busy that I was blind."

"Then it's all up to Mr. Li."

Feng Shirong was slightly stunned, took the report and glanced at it in disbelief, only then did he understand why Han Xiong told him not to be too disappointed: "Only more than 800,000? ”

"I know, but it's too late, Mr. Jiang borrowed Jin Sinan to hold 30% of the shares of Wanzhong, this matter was conveyed to Feng Shirong by Feng Shihua, and the second child gave the boss a chance, wanting him to understand that he can't get around Jiang Qin in commercial real estate."

"That can't be that much worse?"

Feng Shirong found it difficult to accept this real data.

Just now, a few people from the Ministry of Commerce called and said that many target brands were similar to what Mr. Li of Uniyi Ku said, indicating that they would wait until October 1 to lead a team to come over for inspection.

Cai Ming couldn't help but smile even after speaking: "The tide is about to recede, and it will be clear who is not wearing pants at a glance." ”

"Mr. Cai, I look at today's sales in Joy City, and I panicked, do you have a solution?"

Feng Shirong was stunned after hearing this: "What activities did they do, and the sales would be so high?" ”

At this time, Duan Ying came to meet her, carrying a large bag of things in her hand, saying that Joy City was really easy to shop, and she couldn't help but buy a lot, and then she also said that she went to Wanzhong, but the tourists on the opposite side were not even half of here.

There are indeed a lot of guests in these two days, but the reception rate is very low, and many waiters said that they are relaxed in the past two days, and they feel like they are on vacation, and they have to come back.

"They...... I did not do the activity. ”

"Mr. Jiang is actually very face-saving, seeing that Mr. Feng never went to see his daughter and went to Mr. Feng's house in person, Mr. Feng worked hard to socialize again! Where did he know what he was missing. ”

Cai Ming crouched on the railing and looked down: "When Mr. Feng returned to China, he took over the Feng family from the great Mr. Qin, and he desperately wanted to make a brilliant achievement, so he ran around to meet customers, and he turned every day, and even his daughter didn't have time to meet, you have to say that he really worked hard." ”

But the crowd didn't do any activities, and the sales of Joy City were still so low, which was very fatal.

Feng Shirong was stunned for a moment after hearing this: "Their daily sales are so high? And what about when it opened? ”

"Tell me, how many sales are generated!"

"What's wrong with Mr. Han, there are so many people in Joy City, why are you still sad?"

"Yes, it's unexpected, but it's normal to think about it carefully, opening marketing, there are performances and programs, and most of the people join in the fun, not to mention that there are so many old ladies who don't spend money on shopping, these people are actually not our audience."

The opening discount is so big, the underground supermarket is eager to buy one get one free, and the highest prize in the lottery area can even draw a car, which is not to attract talents.

Feng Shirong's expression instantly became a little irritable: "Is the group really targeting Joy City?" Business is to make money, how can there be so many children's personal affairs!? ”

"Huh? And what about later? ”

Han Xiong's face twitched: "That's ......"

Feng Shirong walked away from the third floor and excitedly went to Han Xiong, the manager in charge of the mall's operations: "Have you counted yesterday's sales?" ”

After Feng Shirong heard this, he looked at Mr. Li: "Then don't bother Mr. Li, I can ask our commercial manager to go directly to your headquarters tomorrow." ”

"Didn't Feng always know that Wanzhong was also related to the group?"

"The main stores such as Heli Lao, Bei Lan Dessert and Xi Tian ......"

"What?"

"It's out......"

After taking the market inspection groups of various brands to visit the crowded Joy City, Feng Shirong arranged for someone to send some cigarettes and alcohol.

"Mr. Li is serious, what about cooperation?"

Han Xiong looked at Feng Shirong's expression, and there was a sentence left in his stomach that he didn't dare to say.

At about the same time, the marketing department of the supporting office building also called, saying that today's orders have increased significantly, probably due to the impact of mall traffic.

Joy City is a comprehensive mall, not a playground that doesn't require tickets.

Now he has another concern, tomorrow's marketing campaign will officially end, and it is still unknown how many customers will be left.

(End of chapter)