What are the advantages? It is an ability that you are good at but others generally do not have. When it comes to getting along with others, if you are able to attract others with your strengths, then your relationship can naturally improve invisibly.

When talking about business with customers, especially when meeting for the first time, customers will inevitably be very defensive. At this time, if you can use any advantages to catch his eye, then the strangeness between you can be quickly eliminated. Wang Chao is a salesman, and he is good at palmistry. Therefore, in order to attract customers, every time he goes out to visit customers, he will carry a magnifying glass for palmistry.

After meeting with the customer, he takes out the magnifying glass along with the product description. If the customer listens attentively to the explanation, they will naturally only notice the product description, and there is no need to use a magnifying glass. But if the customer has no intention of buying, he will be absent-minded, and his eyes will naturally move around, and when the customer's eyes fall on the magnifying glass, Wang Chao will pick it up and propose: "This is a magnifying glass for palmistry." And customers tend to say, "Oh, you still have research on this?" Wang Chao said confidently: "Look at palmistry, don't charge money!" Usually 100% of customers will be curious to agree, so he takes the customer's hand and makes a cameo appearance as a temporary fortune teller to help the customer take a palmistry!

On the one hand, because Wang Chao knows some medical knowledge and speaks more accurately, the customer immediately has a sense of trustworthiness, and on the other hand, through physical contact, the heart wall between the customer and Wang Chao quickly disappeared, and he became friends with the customer while chatting.

Perhaps it is the credit of this magnifying glass that makes Wang Chao's performance always rank first among all salesmen in the company. However, Wang Chao does not tell fortunes to every customer he visits, and only when the customer is interested in the magnifying glass, he makes a suggestion to read palmistry, so that he can firmly grasp the customer's attention. As a salesman, you should be proficient in the eighteen martial arts, although it takes a lot of capital to cultivate a specialty, but if it can come in handy when selling, then it is definitely a very cost-effective deal.

In fact, each of us has a certain talent, coupled with personal hobbies, if we can play it at the right time, maybe there will be unexpected gains. Liu Xueyi is an American Simmons bed salesman, he is good at singing, and even had a dream of being a singer when he was a child. Once, he went to a beauty salon, and the people in the shop were so busy that they didn't care about him at all, and he was used to it and didn't mind.

He just said loudly, "I'm here to sell Simmons beds imported from the United States, so you can lend me your ears while you work." The people present did not welcome him at the time, but they did not mean to drive him away. At this time, a song was playing on the TV, and someone said, "We want to listen to the song, and we don't have time to listen to you." ”

Liu Xueyi cheekily recommended himself: "Singing on TV is not as enjoyable as singing live, although I am an amateur singer, I definitely have a professional level, I don't believe you can order a song casually, I will give you a live performance." ”

As soon as everyone heard this, they began to sing babblingly, and some people even coaxed and said, "If you sing well, we will buy your bed." ”

So, Liu Xueyi began to sing hard, including classic old songs, as well as new songs that have become popular recently, and have been praised by everyone from time to time. As a result, Liu Xueyi sold 6 beds in this beauty salon. Of course, using one's own expertise to attract customers does not have a certain universality, and can only be used as a tidbit when interacting with customers, and it can be shown at the right time.

Or, after all, not everyone can show their talents in public, for example, if you are good at playing basketball or playing football, then you can only use it as a topic to talk about when you meet a customer who has the same hobby.

Whether it's palmistry or singing, these are not skills that can be applied directly. The key is that you sell your strengths so that customers have a good impression of you, of course, you must show your expertise to be "specialized", otherwise, not only will you not play a positive role, but you will also be disliked.