Chapter 288: We're just a pair of partners
On the Nanjing-Beijing Road shrouded in night, Pujiang TV Station was still in a state of "work".
A few people sitting in the director's office were silently staring at a color TV in front of them.
Like the Korean "family planning" advertisement just aired, the Japanese "family planning" advertisement also consists of a group of pictures and subtitles.
But in the eyes of Jiang Shan, these pictures that keep popping up on the screen feel a little scary no matter how you look at them.
It seems that only the Japanese can make a "family planning" propaganda film into a horror film.
[Newborns with missing arms and legs, stupid infants, congenital genetic diseases......
When a group of pictures flashed on the screen, the final picture was fixed on the eight big characters of "less birth, less death, good upbringing". 】
Clear-sighted people can understand at a glance that this is the slogan that the Japanese side is saying for its own "family planning," emphasizing sufficient and necessary reasons.
In 1947, Japan experienced a small population explosion, and then entered the era of family planning, which lasted for 40 years.
During this period, in order to prevent his own "undesirable offspring" from entering the market, Konichimoto promulgated a "National Eugenics Law".
With the support of this regulation, the Japanese side has carried out a series of coercive measures to eugenics and child-rearing a large number of "inferior populations" that they deem "inferior".
When the time came to 1980, the Japanese side's "family planning" slogan had completely changed from the previous "only one child is good, no birth is more environmentally friendly" to "less birth, less death, good upbringing".
Although this approach has drawn criticism from many developed countries, Japan still believes that its decision is the wisest civilization.
"I mean, our country won't do that, right?" Although it is not the first time to watch this short film, Comrade Zhang Lu still feels numb in his scalp.
"How is it possible," Gu Zhengzheng himself was able to speak for some of the deputies: "This matter can only be done by Xiao Ri-instinct." ”
It wasn't until this moment that Jiang Shan's gaze was withdrawn from the screen.
As far back as he can remember, the Japanese-Japanese law was not completely repealed until 1995.
Looking at the screen that had been still, Gu Zhengzheng's brows frowned: "This advertisement has no reference meaning, I will delete it for a while!" ”
Zhang Lu immediately nodded in agreement: "Okay Gutai." ”
"Xiao Jiang,"
Director Gu said to Jiang Shan again: "But don't be affected by such an advertisement, what are you shooting!" ”
"Indeed, it is completely inconsistent with the national conditions of our country."
"I love to hear that," Gu Tai pointed to his desk:
"The above requirements for our station this time actually mean the same thing, don't be heavy with the previous advertising style, you have to show the appearance of a big city."
Jiangshan will finally understand what Gutai's mouth means by being in line with international standards.
"If you think about it carefully, it seems that none of last year's family planning advertisements were aimed at cities," Jiang Shan is also analyzing at the moment: "All of them are for the big brother of farmers." ”
Zhang Lu felt that Jiangshan's analysis was very reasonable: "Therefore, our advertising positioning this time should be considered from the city." ”
"If that's the case," Gu Zhengzheng thought far: "This advertisement on Pujiang TV can fill a gap in family planning propaganda work." ”
"Then this next advertisement," Zhang Lu looked at Jiang Shan and smiled, "You have to take a good look at it." ”
"Let's go."
As soon as Jiang Shan's voice fell, the picture that had been static moved again.
This time, the TV was playing a family planning advertisement for Hong Kong.
In a scenic park, two families are each rowing a boat in the lake.
A small boat carries two large and two small, talking and laughing.
The other small boat was carrying two large and five small boats, and it was noisy.
At the end, the adults in both boats hold out two fingers to the camera.
The subtitles of "Two is enough to post a number" also jumped out.
……
Just when Jiang Shan was sitting on Pujiang TV Station and helping Gu Zhengzheng plan the "family planning" advertisement.
The snowflakes in the east-capital are gradually becoming denser and denser.
In the Dadi Advertising Company, a group of people are gathered around to analyze the advertising plot in front of them.
And the advertisement on TV that will be broadcast happens to be the Japanese-based family planning advertisement that Jiangshan has just watched.
Yu Sigui, who originally had long hair, has now turned into ear-length curly hair.
It is currently the most popular hairstyle in Tokyo.
"At this time last year, our company made a public service advertisement for the TV station that cares for the growth of children,"
Yu Sigui, with his legs folded, put on a difficult pose that was both serious and relaxed: "This year, the new task of the TV station is here again. ”
A female colleague at the conference table looked at the screen suspiciously: "I remember that this public service announcement on fewer children and better education doesn't seem to have been broadcast for long." ”
"It is said that it is because the general reaction of the audience is not good," one viewer has already done the investigation: "It was urgently stopped by the TV station." ”
"The impact of this advertisement is very bad, and many people are complaining to the TV Bureau," Yu Sigui knocked on the planning plan on the table:
"The reason why the TV station decided to recruit for advertising is to show that it is important, and secondly, to find a popular advertisement."
"It's not easy for family planning ads to be popular."
"Yes, I haven't seen any viewers like to watch family planning advertisements!"
Listen to the words of the employees "It's not easy".
The pen in Yu Sigui's hand tapped louder: "As for the two plans you submitted, of course, don't want to be popular." ”
"Mr. Yu, this matter is not as easy as you think."
"We've really done our best."
"Why don't you ask your friend again?"
“……”
At this time, Yu Sigui's head began to hurt again: "Let's get here first for today's meeting, everyone has worked hard." ”
"You've done a great job!"
"Thank you!"
With a goodbye, the conference room of the land advertisement gradually returned to quiet.
At this time, Yu Sigui walked to the window and found that there was already a white scene outside the window.
"When I first met Ling last year, it seemed to be such a snowy day, right?"
Miss Yu, who was whispering, unconsciously showed a smile: "Can't you take the initiative to call me?" ”
"Thinking about the country again?"
Suddenly, Yu Qinghan's voice sounded on the side: "If you want him to go back and take a look, maybe you will like you when you look at that kid." ”
"Dad, what are you talking about?" Yu Sigui was not happy to listen to this: "I told you a long time ago that we are just partners. ”
"Yes, yes, you two are partners."
"But speaking of which, it's time for me to go back and take a look,"
Yu Sigui, who has been struggling, finally found a reason for himself:
"I heard that the domestic family planning propaganda work is also in full swing, maybe the plan in my hand can really help."
"This reason is very good," Yu Qinghan knows her daughter too well.
Yu Sigui's eyes lit up when he heard this: "You think so too?" ”
"Killing two birds with one stone," Yu Qinghan affirmed, "is a good idea." ”
"Okay," after getting his father's affirmation, Yu Sigui suddenly became a little impatient: "I'll go and prepare, and strive to leave tomorrow." ”
"You're in such a hurry, a girl's family should be leisurely."
"It's not that I'm in a hurry," Miss Yu ran to the second floor with a pout: "The main thing is that I can't wait for the advertising case in my hand." ”
……
Pujiang City on Sunday was completely clear!
Jiang Shan, who had slept happily, was sitting on the sofa in his room brushing his teeth.
On the other side, Xiaoyu and Xiaobai were also huddled in a sofa and looked at the third uncle.
"Third uncle, hurry up,"
Thinking of going to the movies today, Jiang Xiaoyu opened his eyes early: "We won't be late, right?" ”
"It's still early,"
If it weren't for the urging of the two little guys, Jiang Shan would have been able to sleep again: "Look at you two in such a hurry, the door of the cinema hasn't opened yet." ”
"The third child,"
Dad Jiang walked in with a bowl of soy milk: "This sofa is comfortable to sit on, right?" ”
"It's so comfortable," Jiang Shan patted the two armrests hard: "These things sent by the Light Industry Bureau have really been sent to my heart." ”
"You really didn't mention it to the director?"
"Not a word about it."
Jiang Shan stood up from the sofa as he spoke.
When rinsing and washing his face in and out, Dad Jiang followed in and out on the side: "Then it must be that you performed well this time." ”
"You guessed right this time," Jiang Shan smiled and put on his coat: "The Light Industry Bureau gave me two problems this time, and your son solved them beautifully!" ”
"I'll just say, why did you send so many good things at once."
"How many tickets are there?"
"Ten sheets," Jiang Xiangnan gestured, "just enough for our whole family." ”
"When are you ready?"
"How's next Sunday?"
"Okay," Jiang Shan nodded: "That's it." ”
He will have to go, or he will be afraid of delaying the movie time of the two little ones.
……
Today is the premiere day of the cartoon "Snow Child".
In today's day and age, these short films shot by American studios are usually played in front of the feature film.
After a period of screening, it will be broadcast on TV.
At this time, there are not only Xiaoyu and Xiaobai sitting with Jiangshan.
Pan Hong, Liu Xiaoqing and Chen Peisi also came along.
After handing over the two children to the two female comrades, Jiang Shan and Chen Peisi sat together.
"Haven't you seen the movie "Return to the Heart Like an Arrow"?" Chen Peisi has seen it several times.
"I haven't seen it once," Jiang Shan has no time recently: "Have you seen it?" ”
"Nonsense," Chen Peisi's eyes narrowed: "This is a movie from Bayi Factory, can I not watch it!" ”
"How's it going?"
"You'll find out in a moment!"
Jiang Shan turned his face and glanced at Chen Peisi: "It's also a sale!" ”
At the moment when all the lights on the ceiling dimmed, the classic opening credits of the American studio, accompanied by a string of tinkling music, appeared on the big screen.
When the three words "Snow Child" appeared, the photographer Duan Xiaoxuan, the composer Jin Fuzai, and the solo Zhu Fengbo ...... A series of familiar names also jumped out.
Jiang Shan and Chen Peisi in the dark glanced at each other happily.
Compared with the previous life, seeing the country of "Snow Child" again at this time really added a few filters from industry insiders.
After watching it again this time, I realized that the two dragon eye core eyes pressed by the little white rabbit to the snow child in the first half are the biggest foreshadowing of the whole film.
Sure enough, when the snow child turned into a puddle of water left only two black dragon's eyes, a murmuring cry gradually sounded in the theater.
[Look, look, the snow child says goodbye to us...... Lalala......]
When Zhu Fengbo's singing voice sang in the audience, Liu Xiaoqing and Pan Hong, who were originally just humming quietly, immediately cried happily.
Even Chen Peisi, who was sitting on the side, couldn't help wiping the tears from the corners of her eyes.
"Don't cry," Jiang Shan raised his elbow and pounded Chen Peisi: "Your unit's movie has appeared." ”
"Who cried? What a look! ”
With a burst of music, a five-pointed star with a thousand rays of light appeared on the screen.
Jiang Shan ignored him, just staring at the screen with bright eyes.
Speaking of which, he really hasn't seen this movie.
The "Return to the Heart Like an Arrow" filmed by Bayi Film Studio is the first movie starring Siqin Gaowa.
It is precisely because of her outstanding performance in this movie that Siqin Gaowa was transferred to Bayi Studio.
The plot depicted in the film "Return to the Heart Like an Arrow" is said to be adapted from a real-life story.
tells the sincere love story between a seriously injured Northeast Anti-Japanese Union fighter and a woman in the mountain village who rescued him.
Not long after the movie opened, there was a shocking picture of ice and snow and forcibly crossing the glacier.
"When filming this scene in the Northeast,"
Chen Peisi whispered in Jiang Shan's ear: "On a day of minus 30 degrees, the actors were soaking in ice water one by one, and they almost froze to death. ”
"Really going down?"
"Isn't that really down!"
Tsk, Jiang Shan felt frozen just thinking about it.
The actors of this era are all real, and they are really not comparable to later generations.
As the plot develops, compared with the ice and snow in the first half, the scenery in the second half of the film becomes more and more beautiful.
Blue sky and white clouds, red leaves and mountain springs...... Flying over two rows of wild geese returning to the south, it is a gorgeous and colorful beautiful life.
Before Jiang Shan could revel in it for a few more seconds, a familiar voice suddenly appeared on the screen.
["Police Dog,"
"Bunny, keep an eye on it."
With two shouts and curses from our soldiers, a dog-legged man with a crooked military hat jumped off his horse.
"I heard that you have made a lot of money these days, so I came here to congratulate you."
While speaking, this god-like dog leg skillfully hooked his fingers......]
"Huh?"
Only then did Jiang Shan see the comer clearly: "There are still you in this movie?" ”
"Shhh ”
"That's," Jiang Shan felt more and more coke: "If you want me to say, you still play a villain more expressively." ”
"Really?"
Chen Peisi stared at herself seriously on the screen: "You seem to have a bit of truth in what you said. ”
[The wild goose flies south, the wild goose flies south
The sound of geese is heartbreaking
Don't wait for today
I have looked forward to the return of spring......]
When the ending song of "Yan Nanfei" sounded in the cinema where Jiangshan was located, a taxi taken by Yu Sigui had slowly stopped on the side of the road in the No. 51 courtyard.
(End of chapter)