Gu Zhengzheng propped his hands on the edge of the table, thinking back to the previous waves of paintings.

"Tear up the problem and show the results," he pointed to the colored pencil drawing in front of him: "Xiaoyu, have you ever seen such a family planning advertisement in Japan?" ”

"No," Yu Sigui shook his head firmly: "Day - most of the family planning public service advertisements of this TV station will hang out groups of research data and a large number of pictures. ”

"A picture like this?"

"No, like those pictures that were torn up before," Yu Sigui at this time already remembered the advertisement that had just been filmed by Dongjing TV:

"There are a lot of photos that are even more outrageous than this, and many viewers have said that they will never see them a second time."

"That's why I said," Gu Zhengzheng knocked on the sketch on the table, "We must not only present the problem, but also show the results of solving the problem." A design like Jiangshan is the most complete publicity. ”

"Huh?"

Gu Zhengzheng, who deducted the sketch a few times, continued to knock a few times: "How do I feel that there are still goods here?" ”

"You feel it?"

As soon as Jiang Shan's voice fell, he opened a piece of tissue paper with a "swish":

"If you do it, you have to do it to the best of your ability. Taking advantage of this opportunity, let's also let the people of the whole country see the first public service advertisement of Pujiang TV. ”

"Huh," Gu Zheng looked at Zhang Lu fiercely: "If Xiao Jiang didn't say it, I really didn't expect it, this family planning advertisement is really the first public service advertisement on our station!" ”

Zhang Lu nodded hurriedly: "It's not!" ”

But the paintings that appeared on the table now made him a little confused.

The 16-square-grid photo of the population overload society is all connected.

"This time, let's get started together," Jiang Shan's hands were already pressed on the 16th square: "I have done all these pictures, Zhang Zhang independently pasted, I said start, let's do it together." ”

The other three in the office sounded weirdly interesting.

Under the leadership of the ancient director, they raised their hands and pressed the 16 squares.

"Hiss~"

Jiang Shan gave an order, and the skylight was immediately opened by eight hands in turn.

When the last piece of paper was removed, a red-walled Tiananmen Square appeared in front of me.

"When Yanjing's landmark buildings appear in the camera, Yanjing's voiceover will also sound," Jiangshan started to demonstrate: "Family planning, benefit the country and the people." ”

"Next, the representative buildings of some provinces and cities will appear on the screen one by one, and the family planning slogans read in the local dialect will also sound......

Listening to the gushing explanations of the country, Gu Zhengzheng seemed to have seen a set of surging pictures: "That is to say, this public service advertisement wants to drive the people of the whole country." ”

Zhang Lu listened a little bit at this meeting: "Even if I just think about it in my head, I feel enjoyable." ”

"Isn't there any painting down here?"

Looking at Tiananmen Square, which had been on the drawing paper for a long time, Yu Sigui picked up the drawing paper curiously: "Jiangshan, why don't you draw a few more pictures in the future?" ”

"Look at your breath," Jiang Shan pointed to the pile of waste paper that had just been torn off: "Just to draw these, I didn't close my eyes all night." ”

"Thank you for your hard work,"

Gu Zhengzheng is quite satisfied with this set of designs of Jiangshan: "To be honest, before I saw Ling's planning, I never imagined that a family planning advertisement could be so exciting." ”

"Yes," Jiang Shan was also very satisfied with his tearing and pulling this time: "Too dogmatic and heavy propaganda films, but not conducive to promotion." ”

"That's right,"

Gu Zhengzheng's eyes also fell on the pile of waste paper: "Zhang Lu, you immediately follow Xiao Jiang's design ideas and shoot this family planning advertisement as soon as possible." Every step of progress must be discussed with Xiao Jiang. ”

"Got it."

It is not the first time to cooperate with Jiangshan.

Comrade Zhang Lu was not only nervous, but also looked very excited: "Jiangshan, you are staying in our station these days, just in time to watch the rehearsal of "Pujiang Spring". ”

Before Jiang Shan nodded, Yu Sigui opened his mouth curiously: "What is "Pujiang Spring"? ”

"'Pujiang Spring' is a concert in our city," Zhang Lu tried to describe.

"Since its creation in the 60s, the emphasis has been on selecting some potential newcomers and new works, such as "The White-Haired Girl", "Liang Zhu", and "Sing a Mountain Song to the Party", all of which have been sung from "Pujiang Spring".

"This year's "Pujiang Spring" is actually a folk music concert, with both famous artists and rookies," Zhang Lu looked at Jiang Shan and smiled: "However, I guess you are not interested." ”

"The main thing is that I still don't understand," Comrade Jiang Shan is good at this, and he never pretends to understand: "A layman like me can only watch the excitement when he goes." ”

"The station is also worried about this matter," Director Gu recalled TVB's "Happy Tonight" at this time:

"I don't know when Guangzhoutai's "Thousands of Purples and Thousands of Reds" will be able to meet the audience. I always had a feeling that their show was going to be a big hit. ”

"I also feel this way," Jiang Shan said truthfully: "Guangzhou TV has found the right direction this time." ”

The results of voting for the audience's favor will naturally be sought after by the audience.

However, in the future, Pujiangtai's life will be much better than that of Guangzhou-Zhoutai.

After all, it does not have the existence of Xiangjiang, a close enemy.

"Gutai, what do you have to worry about," Jiang Shan persuaded: "Your station only needs to continue to introduce some excellent overseas TV series, which is enough to ensure the ratings." ”

"You can't say that."

"It's not as simple as you think."

Gu Zhengzheng and Zhang Lu were stunned by their words almost in unison.

"Whether a TV station can come up with a popular program is a criterion for judging whether the TV station is excellent."

What worries the director of the ancient station is the word 'big popularity': "Speaking of which, our station has not had a loud program for a long time." ”

"Listen to what you mean," Jiang Shan understood it: "You have to have a good show that you make yourself?" ”

"Well," Gu Zhengzheng nodded slightly: "How Xiaojiang, do you know this?" ”

"Where do I know where to go," Jiang Shan hurriedly waved his hand: "It's okay to plan an advertisement, as for the TV show...... You'd better be smart! ”

"Alas, if I knew where there was Gao Ming, I wouldn't have invited me back sooner,"

Gu Zhengzheng also knows that this matter is not easy: "Don't mention it, the most important task now is to quickly shoot the family planning advertisement." ”

"Xiao Jiang," Gu Zhengzheng looked at Jiang Shan and said with a smile: "I have to give you a credit today!" ”

"Hey, what are you polite to me!"

Jiang Shan has not forgotten that Gu Zhengzheng helped him play the opening ceremony of the "Latent" radio drama in Taiwan.

Although the broadcast of this program also made the audience in front of the TV dazzle.

But the original starting point of Director Gu was completely to help Jiang Shan and Hu Xiao.

It was not until this meeting that Jiangshan deeply realized the importance of building a "relationship network".

Thinking of this, he took out a videotape from his backpack: "Gutai, do you want to know about the most popular variety show in Japan?" ”

"Variety shows?"

Gu Zhengzheng and Zhang Lu looked at the country together, and it was the first time they heard this word: "What is a variety show?" ”

"The so-called variety show," Jiang Shan pondered how to answer: "As the name suggests, it is a comprehensive program, and any art form can be added." ”

"Dancing and singing," Yu Sigui explained to Jiang Shan, "magic, acrobatics." ”

"As for Miss Xiangjiang's beauty pageant," Jiang Shan gave an example, "it can also be regarded as a variety show." ”

Zhang Ludao: "In this way, "Pujiang Spring" can also be counted as one? ”

"Of course!"

"As long as it's a show that can relax the audience, it's counted!"

"I understand," Director Gu was only interested in the videotape in Jiang Shan's hand at this time: "Why are you still stunned, hurry up and let me see it!" ”

Under the expectant gaze of Gu Zhengzheng and Zhang Lu, the color TV in the room soon lit up.

With a burst of cheerful music, four rabbit girls wearing black strapless swimsuits and black rabbit ears appeared on the screen clapping their hands.

When they collectively turned their backs to the camera, a white plush ball on their buttocks immediately made a trace of embarrassment flash on the faces of Gu Taichang and Zhang Lu.

Gu Zhengzheng looked at the shining rivers and mountains slightly, and shook his head helplessly.

While handing out a cigarette, he also whispered to Jiang Shan: "This is the variety show you are talking about?" ”

"Look down, the custodian will love it."

“……”

Looking at Jiang Shan's determined expression, Gu Zhengzheng's gaze turned to the screen again.

In the TV set of this meeting, I only heard a chatter of Japanese-Ben.

Although I didn't understand it at all, I was able to sit in the room with two comrades who were proficient in Japanese.

"This is the host introducing the judges," Jiang Shan's eyes never left the screen for a moment: "The next show, even if I don't translate, you can understand it." ”

"Why?"

"You'll find out later."

After a round of applause, a line of subtitles appeared on the screen: "Hagimoto Kinichi and Katori Shingo's Full-Day - Hon's Costume Award"

Looking at this string of subtitles, Jiang Shan had to praise the domestic translator.

The translation of "Super Change" fully interprets the essence of this evergreen show.

"This is a TV show that just aired at the end of last year,"

Although he has watched it many times, Yu Sigui still has a taste for it: "The final winner of the show will receive a prize of 1 million yen. ”

"How much?" Zhang Lu thought he had heard something: "How much bonus?" ”

"One million," Jiang Shan only hated himself for not participating in this show: "The runner-up is 500,000." ”

Zhang Lu's mouth has been in a state of oosh, and his head is buzzing with a clang.

In order to comfort him, Yu Sigui hurriedly added: "It's yen." ”

"That's a lot," Gu Zhengzheng, who was also shocked, immediately remembered the popular prize quiz activity on the "Industrial and Commercial Daily":

"No wonder it is popular, this is much stronger than the 17-inch TV set of the "Industrial and Commercial Daily"."

"That's," Jiang Shan agreed: "The key is that this show not only has a fierce bonus, but also a more fierce content." ”

"Hmm!"

Gu Taichang and Zhang Lu nodded at the same time.

They don't know what will happen in the back, just looking at the row of Miss Rabbit who is applauding on the stage, they already understand how difficult this show is.

As time flickered on the VCR, smiles appeared on the faces of several viewers.

One for three minutes on the left and three minutes on the right.

The small performance that could not be seen until the end firmly caught the attention of all comrades.

Although I couldn't understand what the judges were saying, the score column standing on the side of the stage clearly translated their opinions.

"This show is interesting,"

Looking at the performance teams that appeared one after another on the stage, Director Gu couldn't believe it: "Are they really ordinary citizens?" ”

"All of them are ordinary people," Yu Sigui said with certainty: "None of them are actors, and this show is to involve audiences all over the country." ”

In 1979, in order to stimulate the creativity of the people, Japan-Ben decided to let the television station develop a program that could be participated by the whole people.

As a result, a "Super Change" that everything can imitate was born.

At this time, the Japanese TV station did not realize that they had been broadcasting for more than 40 years.

Except for the epidemic, "Super Change", which no one can stop, is not only popular in Japan - China.

In foreign countries, it has also been loved by the audience.

The scoreboard in the show has not changed for decades, the host has not changed for decades, the odd judges, the hard-working and beautiful rabbit girl, and the man in black who is everywhere.

The most successful point has to be the whimsical ideas of the participants and the speechlessness of the sand sculptures......

"How about Gutai?" Jiang Shan asked in a low voice, "This show is interesting, isn't it?" ”

"It's so interesting," Gu Zhengzheng, who came into contact with "Super Change" for the first time, only felt that he saw a new perspective of the program:

"It's a pity, although it's exciting, we definitely can't learn it."

Jiang Shan nodded regretfully: "This show is indeed not legal." "At least not yet.

"Hey, I don't know if Pujiang TV can create a loud literary program this year."

The reason why Gu Zhengzheng said this, Jiang Shan also understands a little.

Not long ago, I heard Hu Xiao talk about this, and the ticket sales of the "Pujiang Spring" folk music competition have not improved.

From this point, it is obvious to predict the popularity of this program in the future.

But judging from the current national conditions, there are really not many tricks.

Thinking of this, Jiang Shan, who couldn't help him, could only comfort Gu Zhengzheng a few more words: "Don't be too anxious, good shows are not afraid of being late, they will appear sooner or later." ”

"Jiang Shan is right,"

Zhang Lu knows very well that the station has been worried about "Pujiang Spring" recently: "A good program is not afraid of being late, if it doesn't work this year, wait for next year." ”

Hiss?

This year?

Suddenly, a future news report popped up in Jiang Shan's mind.

It turns out that this year in history, there was also a literary and artistic program that caused a sensation across the country.

This show not only made a group of newcomers popular, but also saved the loss-making China Record Society.

……

Just when Jiang Shan was pondering the news in his mind, several leaders of the Pujiang Singing Society appeared in front of the Xinhua Bookstore on Nan-Beijing Road.

Looking at the queue of dozens of meters in front of him, one of the leaders asked in surprise: "The people in this queue won't all come to buy tapes, right?" ”

"Isn't that it," another leader smiled wryly: "It's also Zhu Fengbo's song, but they don't buy records as long as the tape is played." ”

"It's not that there are only a small number of tapes for the domestic market, why are there so many people queuing."

"It's because of the scarcity of quantities that everyone is more anxious, for fear that they won't be able to buy it a day late."

“……”

The same scene is also being seen in Yanjing, Tianjin, Hangzhou, and Nanjing...... It's going on and on.

As newspapers and periodicals in major cities successively reprinted Shen Congwen and Cao Yu's articles on "buying tapes", more and more people rushed to join the tide of buying "Roses Bloom Everywhere".

(End of chapter)