Chapter 82: Boss Sheng, how ambitious are you?
So he casually drew an electric fan, a plug-in night light and a small rechargeable table lamp artwork to Wang Mo, and asked Shi Yongxin to cooperate with him, and after making a primary control chip, he would find a suitable manufacturer for joint research and development.
In 06 years, there is no concept of intelligent home at all, these small objects of competition are just practical, but the beauty is basically not talked about, will not meet the aesthetic needs of modern young people, this is a neglected potential market!
As for the problem of how to sell the development, this is not something he needs to think about at this level, but Lin Zhengde needs to consider, he spent so much money to hire them, not as an executor, this little problem can't be solved, and he doesn't mind getting rid of one or two.
"This kind of control chip is very simple, don't make it too complicated, use the cheapest chip material for research and development, only need to realize simple functions such as on, off, shifting, turning the head, etc., everything must be subtracted, otherwise the cost can not be stopped! I remember that some of your team have learned circuit control, pull a few people to get this simple chip out, and it is estimated that you can get it out in half a year! Sheng Huainan instructed Shi Yongxin on the side.
A strange color suddenly flashed in his eyes, and this is when he came to inspiration.
This is a good opportunity for the chip R&D framework to pull up, and now the heart disease problem of mobile phones is very serious, and it will definitely need to be replaced with its own chip to replace Qualcomm's chip in the later stage.
However, chip research and development is too expensive, OPPO's Zheku spends more than 23 billion yuan per year, not including TSMC's water out (tape-out), which costs 40 million beautiful yuan each time, and a SOC is more mature and needs 2-5 times of water out, take 3 times, then the cost of water out alone is almost 900 million yuan.
can't afford to burn, the current Shangsha Electronics really can't afford to burn this money!
However, if you can't afford it now, it doesn't mean that you can't afford it in the future, now pull the team up, get a few people to study simple chips first, and you can have a foundation after two years, anyway, there is no real chip research and development team in China now, and no one will notice that a team that makes simple chips for derivative products will have unlimited possibilities in the future.
"Okay, Mr. Sheng!" Shi Yongxin agreed casually, and he didn't know what Sheng Huainan's idle hand meant.
Since Shangsha launched his mobile phone and neatly resisted the offensive of Lian Xiang and Kupai, he was convinced of Sheng Huainan's R&D capabilities!
The god-level product manager who can make such a work is simply a daddy-level existence in the technology industry!
"Don't blindly follow my opinion, my ideas may not be right, you have to have your own set of ideas!" Sheng Huainan glanced at the following executives, but chatted with them about the next step of Shangsha Electronics, "At present, the mobile phone business of Shangsha Electronics has its own small results, and then we can become the leader of the smart phone industry in China, don't underestimate this position, which means that our mobile phones have the strength of PK with foreign big brands at high-end prices, once we have this name, there will be many investment banks will immediately notice us, and then the B round of financing can be started!" ”
Wang Mo was a little surprised and said, "Do we need to raise money so quickly?" The money from the last financing, in addition to expanding the team, has not been spent yet, and the mobile phone business is also following up quickly, and it has begun to gradually release profit margins. ”
No company starts to finance the B round when more than 80% of the money in the A round has not been spent, and Sheng Huainan is the same, his plan is to burn the A round of financing first, and then talk about the B round of financing, before the B round, as long as the money is burned in the right direction, every extra dollar spent, the B round can increase the company's valuation by ten yuan or even more.
However, the following actions, no matter which one they are, will enter the mode of burning money quickly, and he feels that many actions are more likely to move first, otherwise the east, etc., west, etc., will inevitably delay the most precious time and waste his information advantage!
Therefore, Sheng Huainan said slowly, "Now Shangsha Electronics Mate 1 mobile phone is selling well, but the price of this mobile phone is relatively expensive, not going volume, now it is estimated that our annual sales of mobile phones will be 300,000 units, too little, a year's sales will be 9 billion, plus the tablet business, it will be 11 billion, if you don't take other actions now, then Shangsha Electronics in the next 2-3 years, it is estimated that it will be a relatively flat rise period, which is far from enough for us!" ”
"In this case, there is really no need for us to accelerate the burning of money, but soon Shangsha Electronics will enter the second stage. Once it enters the second stage, Shangsha Electronics will enter the mode of burning money quickly! Sheng Huainan took a sip of the herbal tea on the table, frowned, and said calmly.
Li Jingshu, who was listening attentively on the side, couldn't help but hurriedly go up to help him add hot tea.
Phase 2?!
Several executives couldn't help but look at each other!
The estimated sales of 1.1 billion in 06 years are far from enough.
What is the concept of these 11 billion?
This means that the profit of a year, no matter how you say it, is close to 200 million.
In 06 years, an ordinary large population of 500,000 people in the western county, a year of financial income of more than 100 million 200 million, now the profit of a company in Shangsha, can be compared to a small county, even if this is a small county in the west, it is also a very amazing thing!
With this money, some bosses are estimated to have already started to walk in the club.
In their impression, a boss who has achieved this level, a liver emperor like Sheng Huainan, who is single and still stays in the company every day, they really haven't seen it!
Boss Sheng, how big are your ambitions, it seems that you want to dominate the Huaguo science and technology community!
There is no woman in my heart, draw the sword and the natural god is right!
In this way, after a few years of steady development, and then the current products will be smoothly replaced, and the company will be profitable for more than three consecutive years, and the company will be able to meet the listing conditions of the small and medium-sized board in the stock market.
Isn't it fragrant!
Why take such a big risk and continue to develop the product matrix?
Besides, now the capital chain of Shangsha Electronics is still very tight, and now the R&D team is close to 700 people, and the R&D funds alone will exceed 100 million a year.
Hiring people, renting office buildings, R&D material losses, etc., these are all money, and spending money is completely like flowing water.
Your profit of 200 million a year is not directly eaten by the expanded R&D center.
That's how R&D costs money!
Although the brothers believe in your boss Sheng's ability, if something goes wrong with this new product and the company has no cash flow, wouldn't it be a waste of this good situation?