Chapter 119: Shangsha Mall, Sheng Huainan already has an idea! (Chapter 1)

Seeing this scene, the executives below couldn't help but be taken aback, Sheng Huainan had never been so angry.

For a moment, most of the people were sitting on their chairs, and for a moment there was silence.

Sheng Huainan couldn't help but feel heartache.

This Ming Dynasty Jun porcelain teacup was auctioned by him at the Xiangjiang Christie's auction house, and it was worth more than 100,000 yuan in 06 years, when the cultural game was not hot, and the price was more than 10 times higher in 13 years!

It's only been a few months now, and it's been shattered, and it's impossible to say that it's not heartbroken!

It's the equivalent of slapping a car to pieces.

But the money is for use, but it's only a hundred thousand, and you can buy another cup.

"We do everything, we must take precautions, Shangsha online mall, should be the top priority of marketing layout, you actually only pay attention to offline channels, so neglected online! It's simply a mistake in the route, did you know? Sheng Huainan wiped his hands with the towel sent by Li Jingshu and said with a cold face.

Seeing that no one spoke, Sheng Huainan continued, "Originally, I planned to wait until the mobile phone business was fully developed before I did this serious thing, but now I think it's too late at this point in time!" After the Shangsha smart screen began to sell well,I think the limitations of offline channels are too great,I want to set up a large-scale online sales platform as soon as possible,Make a Shangsha community,Through natural customer deposition,Realize the positive cycle of product sales! ”

"A large platform for online sales?" Lin Zhengde looked at Sheng Huainan curiously and asked.

He also has a strong psychological quality, and when he is scolded, he is like no one, and he is really born to be an executive.

"Hmm."

Sheng Huainan nodded, "This is not like the BBS forum in the university now, the functionality is too rough, we want to create a fan interaction cluster that belongs to Shangsha!" ”

"Fan Interaction Cluster!" A black figure with three question marks flashed in the heads of the executives.

In 07 years, I didn't even push the time, and I sold things honestly in the store and waited for customers, and the Internet was to look at the layout of the various yellow pages versions, where do you know what is called a fan interaction cluster!

In later generations, washing powder, abusing powder, struggling powder, coughing cough, and slipping the tongue all have a series of standard actions and standard goals, but in the eyes of this group of people in 07, it is like listening to a book from heaven.

A simple web-based online platform can make millions of sales, in their opinion, it is like picking it up for nothing, what online sales of large platforms, it is simply not doing business, this is not a lot of money burned panic!

"Such a communication platform, in addition to chatting, also allows users to communicate experience, increase user cohesion, etc., and even, Lin Zhengde, you can also perfectly combine online and offline, do the offline (river crab) experience of online customers, and pull their group of people to do circle activities one after another, enhance fan stickiness, and let them carry out the viral spread of products as opinion leaders!"

Opinion leaders know the standard terminology in communication.

But this circle activity is that you know me, but I don't know you!

"Mr. Sheng, can you say it slowly, Lao Lin, I'm old, I don't have enough brains, there are too many ideas, and I can't remember it." Lin Zhengde wiped his sweat with his silk sleeves regardless of his image, and laughed miserably.

He specializes in marketing, but his professionalism is more than one level worse than his boss, which is estimated to make his peers laugh.

"Circle activities are some small territorial activities, such as you organize the mate 1 mobile phone customer group to do the circle, such as bringing a group of young people to Dixian Mountain to camp, they use the mate 1 mobile phone to take pictures in their QQ space, campus network and other places for directional promotion, but these require you to continue to activate fans, do not let this group of people precipitate in your sales folder, we used to develop roughly, as long as you continue to open your own store, but the following is different, you need to constantly improve the action, you have a good strategy mix of some marketing sectors, so that we can ensure that the mate 2 is hot again... Sheng Huainan could only say patiently to Lin Zhengde.

He also knows that the times have limitations, you can't use the professionalism of 2023 to ask for executives in 07, originally this time is the initial stage of most industries in Huaguo, everything is relatively rough, and now he can only patiently teach the following group of executives first, so that they can grow up first.

Lin Zhengde, who was on the side, was shocked and his scalp was numb.

These actions, to be honest, somewhat refreshed his perception of marketing.

When will marketing be so complicated!

But after thinking about it for a while, he felt that what Sheng Huainan said was very reasonable.

The current marketing methods are indeed a little rougher.

Shi Yongxin and others on the side somewhat understood, but the university's BBS forum is simple, and the functions of the Shangsha community must be very complicated.

"Mr. Sheng, what do you need me to do? The current Shangsha online mall can only realize the presentation of functions, and it is estimated that it may be far from the large-scale online sales platform you said. He replied with some humility.

Now the Shangsha electronics sector has a very wide range of shops, and it is a new generation of flagship mobile phones, an iteration of tablet computers, and occasionally a support chip field, there are so many people, and he doesn't know how much Sheng Huainan has an appetite for this large-scale online sales platform, so he put it forward first, so as to grasp the limited initiative.

"Collect some funds, don't you have some front-end and back-end engineers, and then dig up some people to specialize in this thing." Sheng Huainan glanced at the teacup without a lid, pulled the corners of his mouth, and said expressionlessly.

"Do you want to poach people?" Shi Yongxin was very haggard.

Before Shangsha Technology did large-scale campus recruitment, it was digging all over China, and all famous enterprises had no headhunters in Shangsha who had not worked hard.

During that period, if the relevant industries had not been called by the headhunters in Shangsha, it was likely that they would be ridiculed for not having a good level of business.

"Or else? Don't recruit people, Mr. Shi, do you personally get on the horse? Sheng Huainan said.

Now Shangsha Technology is the core business of Sheng Huainan, and it is also the object of unconditional financial support, but according to the experience of later generations, Shangsha Mall is definitely promising.

"About Shangsha Mall, I already have an idea, Mr. Shi, you take a look carefully. Make a radical change to the entire website, and stop being as rough as it is now! After speaking, Sheng Huainan glanced at his watch again, threw the Shangsha tablet in his hand to Shi Yongxin, and walked to the elevator by himself.

(End of chapter)